Latest news with #Ahrefs
Time Business News
4 days ago
- Business
- Time Business News
Technology PR Guest Post On Tech Business News - Reach Thousands of Tech Readers
If you're looking to increase your brand visibility, establish authority in the tech space, and drive meaningful traffic to your website, guest posting is one of the most effective strategies available. And when it comes to credible, high-impact platforms in Australia, Tech Business News stands out as a leading destination for tech thought leadership, industry news, and innovation insights. Publishing a guest post on Tech Business News not only connects you with a large audience of engaged tech readers but also enhances your SEO profile thanks to the site's high domain authority and Google News accreditation. Tech Business News is a fully Google News-approved online publication that specialises in technology, startups, business innovation, AI, cybersecurity, and digital transformation. The platform reaches thousands of tech enthusiasts, professionals, and decision-makers across Australia and beyond. Here's why it matters: ✅ Google News Approved – Articles published on Tech Business News are indexed in Google News, giving your content immediate visibility and credibility across Google's ecosystem. – Articles published on Tech Business News are indexed in Google News, giving your content immediate visibility and credibility across Google's ecosystem. ✅ High Domain Authority (DA/DR) – With a Domain Rating of 68 according to Ahrefs, backlinks from Tech Business News carry significant SEO weight, helping your website climb in search engine rankings. – With a Domain Rating of according to Ahrefs, backlinks from Tech Business News carry significant SEO weight, helping your website climb in search engine rankings. ✅ Large and Targeted Readership – Tech Business News reaches thousands of monthly readers specifically interested in the latest tech developments, making it ideal for thought leaders, startups, and businesses operating in the tech space. – Tech Business News reaches thousands of monthly readers specifically interested in the latest tech developments, making it ideal for thought leaders, startups, and businesses operating in the tech space. ✅ Trust and Reputation – Being featured on a reputable site helps establish you or your brand as a credible voice in your niche. To get your guest post published, it's important to offer real value to the Tech Business News audience. Here are a few best practices: Focus on trends, insights, or expert perspectives related to technology, innovation, AI, cybersecurity, blockchain, data science, or startup culture. Articles that explore industry developments or offer educational value tend to perform well. Tech Business News looks for unique, informative, and engaging articles—ideally 800 to 1,200 words in length. Avoid overly promotional language. Your goal should be to inform and build authority, not to sell. You'll usually be allowed a short author bio with a link to your website or social media. This is a golden opportunity to create high-quality backlinks that improve your website's SEO. Including graphs, statistics, or images helps break up the text and adds credibility to your article. If you cite sources, make sure they are current and reputable. Submitting your article is simple. Visit the and pitch your article idea or request contributor guidelines. Their editorial team typically responds within a few business days. When reaching out, it helps to include: A brief introduction about who you are A topic suggestion or draft article Any relevant writing samples or previously published work Publishing a guest article on Tech Business News isn't just a branding move—it's a smart digital marketing strategy. Here's what you stand to gain: A backlink from a DR 68 site can significantly improve your domain authority and increase your rankings in search engine results. Your article can be seen by thousands of tech readers, including business leaders, investors, IT professionals, and media outlets. Position yourself or your company as an expert in your field. The more value you provide through content, the more trust and recognition you build. Being featured on a respected news site can open doors to partnerships, speaking opportunities, and collaborations. Guest posting on Tech Business News is one of the smartest ways to elevate your digital presence in 2025 and beyond. Whether you're a startup founder, digital marketer, or industry expert, contributing quality content to a high-authority platform can amplify your voice, grow your audience, and drive long-term SEO benefits. Don't miss out on the chance to get your insights in front of a tech-savvy audience that matters. Start by pitching your article today, and join the ranks of respected contributors on Australia's go-to tech news platform. TIME BUSINESS NEWS
Time Business News
13-05-2025
- Business
- Time Business News
How to Rank Your Website in Google: Key Things You Should Know
If you're trying to get your website to show up on Google, you're not alone. Everyone wants a piece of that search engine traffic. But Google's algorithm can seem like a mystery sometimes, right? Don't worry, though! There are some key things you can focus on to boost your website's ranking and get noticed. One of the best strategies is to work with the best digital marketing agency that specializes in SEO (Search Engine Optimization). With their expertise, you can refine your site's content, improve user experience, and make sure your website is optimized for Google's ever-changing you're trying to get your website to show up on Google, you're not alone. Everyone wants a piece of that search engine traffic. But Google's algorithm can seem like a mystery sometimes, right? Don't worry, though! There are some key things you can focus on to boost your website's ranking and get noticed. Let's break it down in a more relaxed way. First off, Google uses a ton of factors to decide how to rank your site. While we can't know everything, here are some of the biggies: Quality Content : Google loves high-quality, useful content that answers people's questions. : Google loves high-quality, useful content that answers people's questions. Backlinks : The more trustworthy websites link to you, the more Google thinks you're important. : The more trustworthy websites link to you, the more Google thinks you're important. Mobile-Friendliness : More people are on their phones now, so make sure your site works well on mobile. : More people are on their phones now, so make sure your site works well on mobile. Page Speed : Nobody likes waiting for a slow site to load. Faster sites get rewarded. : Nobody likes waiting for a slow site to load. Faster sites get rewarded. User Experience (UX): A clean, easy-to-navigate website makes users happy—and Google notices that. On-page SEO is all about tweaking things directly on your website. A few simple changes can make a big difference: Keyword Research : Find the words people are searching for, then use them in your content. Google Keyword Planner, Ahrefs, or SEMrush are great tools for this. : Find the words people are searching for, then use them in your content. Google Keyword Planner, Ahrefs, or SEMrush are great tools for this. Title Tags & Meta Descriptions : These little bits of text help tell Google what your page is about. Make sure they're clear and include your target keywords. : These little bits of text help tell Google what your page is about. Make sure they're clear and include your target keywords. Header Tags : Break up your content with H1, H2, and H3 tags. It helps both readers and Google understand what's important. : Break up your content with H1, H2, and H3 tags. It helps both readers and Google understand what's important. Content Length : More detailed content often ranks higher, but make sure it's quality—don't just write a lot of fluff. : More detailed content often ranks higher, but make sure it's quality—don't just write a lot of fluff. Image Optimization: Compress your images to help pages load faster, and don't forget to add alt text to make them accessible. Content really is king! Google's all about rewarding content that helps users. Here's how to create content that works: E-A-T (Expertise, Authoritativeness, Trustworthiness) : Especially for sensitive topics like health or finance, Google wants to know you're an expert. Make sure your content is credible and reliable. : Especially for sensitive topics like health or finance, Google wants to know you're an expert. Make sure your content is credible and reliable. Be Comprehensive : Write content that really dives deep into the topic. People like in-depth, well-researched articles. : Write content that really dives deep into the topic. People like in-depth, well-researched articles. Keep It Fresh: Update your content regularly, especially if it adds value. Google loves fresh, relevant content. Technical SEO is about making sure your website is easy for Google to crawl and understand. Some key things to focus on: XML Sitemaps : These help Google find and index your pages. Make sure yours is up to date. : These help Google find and index your pages. Make sure yours is up to date. : This file tells search engines which pages to index. Don't accidentally block important pages. : This file tells search engines which pages to index. Don't accidentally block important pages. Clean URLs : Keep URLs short and descriptive. Google and users both prefer them. : Keep URLs short and descriptive. Google and users both prefer them. HTTPS : Security matters. Sites with SSL certificates (those with ' rank better. : Security matters. Sites with SSL certificates (those with ' rank better. Fix Broken Links: Google doesn't like broken links. Check your site regularly and fix any 404s. Let's face it: No one likes waiting for slow websites to load. Google definitely doesn't either. Here's how to speed things up: Optimize Images : Tools like TinyPNG or ImageOptim can compress images without losing quality. : Tools like TinyPNG or ImageOptim can compress images without losing quality. Minify Code : Reduce the size of your CSS, JavaScript, and HTML files using tools like Google PageSpeed Insights. : Reduce the size of your CSS, JavaScript, and HTML files using tools like Google PageSpeed Insights. Use Caching: Caching helps repeat visitors load your site faster. It's a win-win. Backlinks (other websites linking to you) are a huge ranking factor. But quality over quantity is key. Here's how to get them: Guest Posts : Write content for other websites in your industry. It's a great way to build backlinks and visibility. : Write content for other websites in your industry. It's a great way to build backlinks and visibility. Broken Link Building : Find broken links on other sites and suggest your content as a replacement. : Find broken links on other sites and suggest your content as a replacement. Create Shareable Content : If your content is really useful, people will want to link to it. : If your content is really useful, people will want to link to it. Network with Influencers: Building relationships with influencers in your field can lead to more backlinks. More people are using their phones to browse the web than ever before. If your site isn't mobile-friendly, you're missing out. Here's what to focus on: Responsive Design : Your site should look good and function properly on all devices, especially phones. : Your site should look good and function properly on all devices, especially phones. Easy Navigation : Make sure buttons are big enough to click and that text is readable without zooming. : Make sure buttons are big enough to click and that text is readable without zooming. Fast Mobile Load Times: Speed matters on mobile too. Google will prioritize mobile-optimized sites. If you run a local business, local SEO is super important. Here's what you can do: Google My Business : Claim and optimize your Google My Business profile. This helps you show up in local search results. : Claim and optimize your Google My Business profile. This helps you show up in local search results. Use Local Keywords : Think about how people search locally (e.g., 'best coffee in New York') and include those keywords. : Think about how people search locally (e.g., 'best coffee in New York') and include those keywords. Collect Local Reviews: Get reviews on Google and local directories to boost your credibility. To know if your efforts are paying off, you need to keep an eye on your website's performance. Here are some tools to help: Google Analytics : Track your website traffic, user behavior, and goals. : Track your website traffic, user behavior, and goals. Google Search Console : See how your site performs in search, check for issues, and monitor impressions. : See how your site performs in search, check for issues, and monitor impressions. Rank Tracking Tools: Tools like Ahrefs or SEMrush can help you track how your keywords are ranking. Google is always updating its search algorithm, so it's important to stay informed. Here are some trusted sources for updates: Google Webmaster Central Blog Moz Blog Search Engine Journal Search Engine Land Ranking on Google is a journey, not a sprint. It takes time, patience, and ongoing effort to see results. But by focusing on creating great content, improving your site's technical aspects, building backlinks, and staying up to date with changes, you'll be well on your way to getting noticed by Google. Just remember: SEO isn't a one-time thing. Keep optimizing, stay consistent, and you'll start seeing the traffic roll in! TIME BUSINESS NEWS
Time Business News
12-05-2025
- Business
- Time Business News
Growth Hacking for Startups: 7 Low-Budget, High-Impact Tactics That Work in 2025
In today's hyper-competitive startup ecosystem, rapid growth isn't just an ambition—it's a necessity. But when resources are limited and funding rounds feel far away, how do you get noticed, gain users, and scale efficiently? Enter growth hacking . Coined by Sean Ellis in 2010, growth hacking refers to using creative, analytical, and often unconventional marketing strategies to drive exponential business growth. For startups, this is less about splurging on ads and more about maximizing ROI with lean, scrappy tactics. Let's dive into seven powerful and cost-effective growth hacking strategies that startups can implement today to gain traction, scale quickly, and build lasting user engagement. A viral loop is when your users bring in new users, creating a self-sustaining cycle of growth. Think of Dropbox's famous referral program: offer an incentive for every user who invites a friend. The invited friend gets value, and so does the inviter. This compounding effect is cost-efficient and highly scalable. To implement a viral loop: Offer real value in the reward (extra features, discounts, or exclusive content). Make sharing intuitive and seamless via social media or email. Track and tweak based on conversion metrics. Viral loops work best when tied to your product's core value proposition. If your product inherently gets better the more people use it, virality can be embedded naturally into the experience. Scarcity and exclusivity drive desire. Creating a waitlist before launching your product builds anticipation and captures leads. Services like Superhuman and Clubhouse leveraged invite-only access to make early adopters feel like insiders. Key elements for a successful waitlist: A landing page with a clear, compelling value proposition. Social proof elements like testimonials or media mentions. A sharing incentive (e.g., 'Move up the list by inviting friends'). Not only does this help in building a user base before launch, but it also gives you a test audience for refining your product pre-release. Startups often fail when they try to appeal to everyone. Instead, create highly targeted content for a specific niche within your target audience. This makes your brand more relatable and boosts SEO. Focus on: Writing case studies, how-to guides, and thought leadership pieces. Guest blogging on industry websites. Repurposing content into short-form videos or carousels for social platforms. Use keyword research tools like Ubersuggest or Ahrefs to identify high-opportunity search terms. A consistent, data-driven content strategy will build organic traffic without burning your budget. Freebies are a great way to deliver value upfront and capture leads. Neil Patel famously grew his audience by offering tools like the SEO Analyzer and A/B Testing Calculator. Consider building: A simple calculator or diagnostic tool. A downloadable checklist or template. A mini-course or webinar. Make sure these tools are relevant to your core offering. For instance, if you're a SaaS product for financial planning, a budget calculator would be a perfect lead magnet. Your potential users are already hanging out online—you just need to find them. Reddit, Facebook Groups, Product Hunt, Hacker News, and niche Slack communities can be goldmines for customer discovery and feedback. Best practices: Be authentic. Engage in discussions rather than just dropping links. Share your startup story. People love behind-the-scenes journeys. Offer help and value before asking for anything. A great tactic is the 'Build in Public' approach—sharing updates about your product development, struggles, and wins. It builds trust and draws in early adopters organically. Cold outreach gets a bad rap because it's often robotic and impersonal. But when done right, it can open doors to partnerships, early customers, and press opportunities. To make cold outreach work: Personalize every message. Reference specific content or details. Keep it concise. No fluff. Focus on the value to the recipient, not you. Use tools like or Voila Norbert to find verified email addresses, and follow up politely. One effective technique is reaching out to journalists or influencers with a well-crafted pitch offering a unique angle on your startup story. One of the most underrated growth hacking for startups tactics is simply listening. Actively seek feedback and use it to refine your product. This doesn't just improve your offering—it makes your users feel heard and valued. Ways to gather feedback: In-app surveys or exit-intent popups. User interviews and usability tests. Analytics tools like Hotjar or FullStory. Use this data to iterate fast. Growth is often a result of numerous small improvements based on real user behavior and feedback. Growth hacking is constantly evolving. New tools, platforms, and algorithms emerge regularly. To stay ahead, consider enrolling in an Online Digital Marketing Course that covers growth hacking principles, analytics, and automation tools. Some reputable platforms include: HubSpot Academy CXL Institute Reforge Coursera & Udemy These courses not only teach you the tactics but also offer community access, templates, and case studies to accelerate your learning curve. Growth hacking for startups isn't about finding one magic trick—it's about consistently testing, learning, and optimizing. Every startup is different, so success lies in adapting these tactics to your specific audience, product, and goals. The beauty of growth hacking is that it doesn't require deep pockets—just creativity, resilience, and a deep understanding of your users. Whether you're pre-launch or looking to scale post-MVP, these strategies offer a solid starting point. Remember: low-budget doesn't mean low-impact. With the right mindset and execution, even the leanest startup can achieve breakout growth. TIME BUSINESS NEWS
Time Business News
09-05-2025
- Business
- Time Business News
The Ultimate Guide to Modern SEO Strategies: Beat the Algorithm with Smarter Tactics
Search engine algorithms are evolving faster than ever. In 2025, winning top positions in Google isn't just about keywords—it's about intent, experience, and adaptability. This guide walks you through modern SEO strategies that not only meet current best practices but also future-proof your rankings in a constantly changing landscape. SEO strategies are high-level plans that guide how you optimize your website to increase visibility in search engine results pages (SERPs). Unlike SEO tactics, which are specific techniques (like updating a meta description), strategies define your overall direction—such as focusing on topical authority or targeting high-conversion intent keywords. Think of strategy as your roadmap and tactics as the turns you take. For example: Strategy: Become the go-to source for digital marketing knowledge in your niche. Tactic: Publish three blog posts per week targeting long-tail informational keywords. By clearly distinguishing the two, you'll execute more purposefully. Today's SEO isn't just about appeasing algorithms—it's about delivering user-first experiences. Google's advancements in machine learning (e.g., BERT, MUM) mean that content relevance, quality, and engagement carry more weight than ever. Without a strong strategy, even great content can fail to perform. If you want to outrank your competitors in 2025, you need to build a holistic, adaptive strategy. Here's what should be at the core: Modern keyword research focuses less on volume and more on intent. Tools like Semrush, Ahrefs, and Google's Keyword Planner can still help you identify terms, but it's your job to determine the user's goal behind each query. Tip: Group keywords by intent—informational, navigational, transactional—and tailor your content accordingly. While optimizing titles, H1s, and meta descriptions still matters, modern on-page SEO also includes: Content layout & scannability Accessibility (alt text, ARIA tags) Engagement signals (time on page, scroll depth) Make sure every page is built for users first, bots second. Search engines won't rank what they can't crawl. Focus on: Core Web Vitals Mobile usability HTTPS security XML sitemaps and optimization Canonical tags and proper redirects A well-maintained site foundation supports every other SEO effort. Google's E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) has become a key ranking factor. Establish topical authority by: Covering your niche comprehensively Updating outdated content Adding author bios and source citations Using internal linking to signal content hierarchy Spammy links can tank your rankings. Instead: Earn links through original research, guest posts, and digital PR Use HARO to connect with journalists Leverage broken link building on relevant blogs A handful of high-quality links from authoritative sources outweigh hundreds of weak ones. Smarter Tactics to Beat the Algorithm With AI-driven updates like Google's Search Generative Experience (SGE) changing how results appear, modern SEO demands more than the basics. Below are tactical approaches that align with your strategy—and help you beat the algorithm without gaming it. AI writing tools can boost productivity, but overuse can result in robotic, generic content. Worse, poorly humanized AI content can trigger detection tools used by publishers, educators, and even Google (indirectly). Smarter tactic: Use AI for outlines, ideation, and first drafts—then rewrite with a human voice. Tools like Content at Scale, Koala Writer, or Writesonic can help, but always edit to infuse expertise and natural flow. Aim to pass both human readers and AI detectors. 'AI humanizers' like and AISEO are designed to rewrite content so it appears human. However, they often fail to mimic authentic tone, insight, and emotional resonance. Smarter tactic: Go beyond mechanical rewrites. Include first-hand experience, examples, case studies, and unique analogies. Break the AI mold by writing as if you're speaking to one person, not an audience of bots. Pro tip: Google's Helpful Content System rewards content created for users by humans—don't forget the 'experience' in E-E-A-T. Schema markup helps search engines understand your content better—and can get you featured with rich snippets, FAQs, carousels, or video thumbnails. Smarter tactic: Use JSON-LD to add structured data for: Articles FAQs Product reviews Events How-to guides Tools like Google's Rich Results Test and Validator can help ensure proper formatting. Internal links aren't just for navigation—they signal topic clusters and distribute page authority (link equity). Smarter tactic: Link to cornerstone content from supporting pages Use descriptive, keyword-rich anchor text Keep your internal links natural, not forced Maintain a flat site structure for easy crawlability Bonus: This tactic also reduces bounce rate and boosts average session duration. Google's SERP has evolved—ranking #1 doesn't guarantee top visibility. Featured snippets, People Also Ask boxes, and video carousels now dominate page one. Smarter tactic: Structure your content with clear H2s/H3s to qualify for featured snippets Add FAQ schema to target People Also Ask Embed optimized YouTube videos with relevant transcripts By aiming for these SERP features, you earn more visibility—even if your organic result is technically 'below' others. Final Thoughts: Staying Ahead of SEO in an AI-Driven Era Modern SEO isn't about gaming the algorithm — it's about working smarter. With the right strategy, quality content, and user-first mindset, you can stay ahead in search engine results pages (SERPs), even as algorithms evolve. Keep your focus on intent, experience, and adaptability. SEO success in 2025 belongs to those who create for people — not just for search engines. TIME BUSINESS NEWS
Time Business News
01-05-2025
- Business
- Time Business News
Ready to Ignite Your Business Growth? Let's Talk about Outsourcing Digital Marketing!
The digital world is a storm at present, isn't it? Things may transform in the blink of an eye. So, how is your business doing in this fast digital marketplace full of swirling winds of challenges and competition? Is your business set to spark fires and ignite itself to keep pace in the competition? If you're like most business owners, you are probably feeling the pressure now to head out in the storm and do well online while you're handling it all. The good news is you don't have to go through it alone – outsourcing digital marketing isn't just a convenience now, it is a strategic move that may transform your business growth. We will look at exactly how the right marketing partner may help you achieve great growth through a mix of different strategies. Your website is your digital storefront, and first impressions matter more than ever. A well-designed and technical website doesn't just look good, it performs. When you leverage professional SEO services, you're building the foundation needed to: Climb those coveted Google rankings Attract organic traffic that converts Stay competitive in your industry Expert teams maintain your site's technical health, ensuring fast loading times and proper indexing—technical details that make a massive difference in performance but often go overlooked by in-house teams juggling multiple responsibilities. According to research by Ahrefs, which reported that only 5.7% of pages rank in the top 10 for a search within a year of their publication, puts into relief the very great value of expert SEO implementation. Today, customers expect out of the ordinary – we are talking about seamless and personalized experiences. Outsourced marketing teams provide targeted tools and knowledge that reduce friction points in the customer journey. They know how to: Implement personalization at scale Create intuitive user pathways Capture and leverage customer data effectively While they manage these complex systems, you can focus on big-picture growth strategies and core business operations. Content remains king, but producing high-quality, strategic content consistently is a significant undertaking. A balanced, keyword-rich content calendar across blogs, social media, and video platforms isn't just about quantity—it's about strategic publishing that builds authority and visibility. Professional content creators know how to: Research trending topics in your industry Create engaging content that resonates with your audience Optimize every piece for search engines without sacrificing readability When outsourcing SEO content creation, you ensure your messaging stays fresh and your audience remains engaged without draining your internal resources. Effective paid advertising isn't just about throwing money at Google or Facebook—it's about crafting perfect ads with smart bidding and targeted keywords that drive qualified traffic. Outsourced marketing experts: Continuously optimize campaigns for maximum ROI Implement A/B testing to refine messaging Adjust strategies based on real-time performance data The result? Your ad spend transforms into measurable revenue growth rather than disappearing into the digital void. Despite claims to the contrary, email is far from dead. In fact, email marketing continues to deliver an impressive return on investment—about $36 for every $1 spent, according to recent data. Professional marketers know how to: Create automated flows that capture new subscribers Recover abandoned carts with personalized messaging Maintain high open rates through strategic segmentation Similarly, text messaging campaigns offer impressive ROI with minimal investment when executed properly—something outsourced experts specialize in. Here is what many companies fail to see: that putting all eggs in one basket, marketing-wise, doesn't pay off in today's complex digital world. SEO, content, ads, email, and what we do for amazing customer support all play together as one. When people see brands with a constant presence online through each of these channels, it builds trust with customers and produces that steady stream of sales. The best SEO outsourcing company will approach your marketing holistically, ensuring all channels work together toward your business goals. To achieve this integrated approach, learn how to outsource SEO the right way. Outsourcing digital marketing isn't just about delegating tasks—it's about strategically positioning your business for explosive growth. Think about it: a smart, all-in-one digital strategy can really put your business in the big leagues. Ready to see that kind of growth? The right outsourcing partner can be a total game-changer. So, ditch the overwhelm and let's get your business soaring! Outgrow the issues of digital marketing that are putting your team down or your results down. Visit today to discover how our comprehensive digital marketing solutions can help your business achieve sustainable, explosive growth. Our team of experts is ready to create a customized strategy that delivers real results for your unique business needs. TIME BUSINESS NEWS
