Latest news with #AlGhurair
Zawya
08-05-2025
- Business
- Zawya
Zed by Al Ghurair: Reimagining ride-hailing for a more personal, seamless UAE commute
Dubai, UAE – Zed by Al Ghurair is reshaping what ride-hailing means, offering a deeply personalised, premium commuting experience that reflects the evolving pace of the region. Rooted in a legacy of over 25 years in mobility, this homegrown brand is not just leveraging its history; it's actively shaping the future of urban transport. 'Transportation has always been part of the Al Ghurair story,' said Badr Al Ghurair, CEO of Al Ghurair Mobility. 'From establishing the city's first franchised taxi company to investing in hybrid fleets, we've consistently believed in building for what's next. Zed continues that legacy, combining our local knowledge with a forward-thinking, user-first platform.' Designed as a response to the changing expectations of commuters across the UAE, Zed places control back in the hands of the user. 'Mobility is no longer about just getting from A to B, it's about the experience, the values behind the brand, and the emotional connection with the city,' added Badr Al Ghurair. 'Zed is a premium, seamless, and deeply personal answer to that shift.' Mobility on Your Terms What sets Zed apart is its philosophy that every journey should feel tailored. The app allows users to personalise nearly every aspect of their ride, from preferred cabin temperature and curated playlists to the level of interaction with their chauffeur. These seemingly small choices redefine the everyday commute. One of Zed's standout features is Rhythm, a first-to-market innovation that allows users to schedule recurring rides with ease, perfect for school runs, daily commutes, or weekly routines. Another distinctive layer is Zed Music, a curated playlist series that reflects both the mood of the city and the identity of the brand, creating a consistent soundscape across every ride. 'Zed isn't a traditional ride-hailing app,' said Abhinav Patwa, Executive Vice President and Head of Zed. 'We've reimagined the entire experience to be more human, intuitive, and intelligently responsive. From the moment you open the app, it's built to anticipate your needs and adapt to your rhythm. Our goal was to remove the friction in commuting and replace it with thoughtfulness. When a user can control not just their route, but their environment and their emotional experience, it transforms how they view everyday mobility.' Powered by People. Aligned with the Future. Central to Zed's success are its chauffeurs, known as Zeddies, professional, personable, and deeply embedded in the community they serve. 'Zeddies are more than drivers. They're brand ambassadors,' said Badr Al Ghurair. 'Their familiarity with the city and their dedication to quality service bring Zed's values to life on the road.' Zed is also built in alignment with Dubai's Smart City 2025 vision, contributing to the target of moving 80% of taxi bookings to e-hailing platforms. Its strategic partnership with National Taxi and commitment to sustainable innovation are part of a wider ambition to create impact - economically, technologically, and socially. 'Our vision is clear,' Badr Al Ghurair noted. 'In the coming years, we aim to extend Zed across the Emirates and other GCC countries. We're not just creating a service; we're creating a movement.' With upcoming features including loyalty rewards, digital wallets, and exclusive lifestyle partnerships, Zed is set to evolve in step with the UAE's ambitions, offering more than transport, but a humanised, premium way of moving through the city. 'Zed is proudly homegrown,' said Abhinav. ' It's a reflection of what this region stands for - ambition, sophistication, and a relentless focus on experience. And this is just the beginning.' Zed is available for download on iOS and Android, offering a smarter, more personal way to commute simply, seamlessly, and on your own terms. About Zed by Al Ghurair Zed by Al Ghurair is a UAE-born ride-hailing platform transforming mobility through a seamless blend of technology, comfort, and human connection. From fully customisable ride preferences to recurring journeys via Rhythm, Zed redefines what modern transportation can be. With deep roots in the region and a clear vision for the future, Zed is setting a new standard for mobility in the Emirates. About Al Ghurair Al Ghurair is one of the largest diversified family business groups in the Middle East, with operations in five distinct strategic sectors: Foods, Mobility, Development, Infrastructure and Property Management. Established in 1960 as a trading business, Al Ghurair was one of the first pillars of industry and commerce in the emerging United Arab Emirates. From modest beginnings, and with a proud history of innovation and entrepreneurship, the Al Ghurair family name has become synonymous with the heritage, evolution, and vision of the prestigious country itself. Headquartered in Dubai, the business' diversified operations span more than 50 countries across the globe, employing approximately 28,000 people. Today, Al Ghurair continues to build on its enduring 60+ year legacy, guided by its purpose: 'In pursuit of better', as it strives to facilitate meaningful and sustainable change across the communities within which it operates. Middle East media enquiries, please contact AllDetails: Diane D'Costa, Senior PR Account Manager Mob: +971 55 862 0112 Email:
Zawya
17-04-2025
- Business
- Zawya
UBF discusses plans to develop banking, financial industry
The CEOs Advisory Council of the UAE Banks Federation (UBF), the sole representative and unified voice of UAE banks, held its meeting chaired by Abdulaziz Al-Ghurair, Chairman of UBF, to review the banking and financial sector's performance during 2024, and discuss developments, initiatives and plans in 2025. The CEOs Advisory Council praised the strong performance and achievements of the banking sector during 2024, guided by the Central Bank of the UAE (CBUAE), which is leading the sector's efforts to support the national economy's growth by establishing the necessary frameworks to ensure financial stability, strengthen monetary and regulatory legislation, and upgrade the financial, banking and insurance sectors. Al Ghurair said that the banking and financial sector continues to develop and consolidate its leading position as the largest sector in the Middle East in terms of total assets, which increased by 12 percent over the past year to AED4.56 trillion. This reflects the CBUAE's effectiveness in supporting the growth of the banking and financial sector to drive economic and social development and cement the UAE's position as a global financial and banking centre. He added, "We are proud of the ability of UAE banks to register remarkable growth in promoting Emiratisation, as financial and banking institutions exceeded the set targets by achieving growth of 152.9 percent, employing 2,866 Emiratis during 2024, reaffirming that Emiratisation is a top priority for us." Al Ghurair emphasised the banking sector's commitment to achieving the strategic objectives of the UAE. He praised the efforts of the CEOs Advisory Council, which includes banking leaders with extensive experience and knowledge, to support decision-making in UBF, which focuses on ensuring a seamless and secure banking experience for customers. During the meeting, the CEOs Advisory Council discussed UBF's plans in 2025 to develop the banking and financial sector and maintain its leading position, stressing the importance of continuing efforts and initiatives to support Emiratisation, sustainability, governance, financial inclusion and support of small and medium-sized enterprises (SMEs), in line with the directives of the CBUAE. The meeting also discussed the latest developments and initiatives to keep pace with the accelerated developments in the global economy, digital transformation, digital infrastructure development plans, enhancing cybersecurity, raising awareness about financial crimes and advanced fraud methods and ways to combat them. It also emphasised the importance of doubling efforts to ensure compliance with laws, regulations, supervisory and supervisory guidelines and following the highest governance standards, transparency, and risk management. Jamal Saleh, Director-General of UBF, said, "The continued strong performance of the banking and financial sector confirms the distinguished position of the UAE as an economic power and a financial and banking centre, under the direct supervision of the CBUAE's, which sets the appropriate frameworks for the banking sector to play its role in economic and social development and provide a seamless and secure banking experience that meets the requirements and aspirations of customers." He added that the UBF remains committed to ensure continuous development and highest standards of compliance with regulations and policies to maintain an advanced banking system characterised by strength, resilience, and ability to keep pace with changes and developments in the global economy.
Khaleej Times
16-04-2025
- Automotive
- Khaleej Times
EXEED by Al Ghurair launches EV and hybrid fleet in UAE
EXEED unveils its first electric and hybrid model range, introducing the RX Plug-in Hybrid SUV, EXLANTIX ET SUV (REEV hybrid version available), and its first sedan debut, the EXLANTIX ES EXEED by Al Ghurair celebrated the unveiling of its electric vehicle (EV) and hybrid models in the UAE, with an exclusive launch event at Skydive Dubai on April 9. The premium automotive brand is reshaping the region's sustainable mobility landscape, combining innovative technologies and performance to offer superior driving experiences. EXEED is redefining the future of mobility with the launch of its fully electric models: the EXLANTIX ET SUV and the ELANTIX ES – EXEED's first sedan. Equipped with the Super Hybrid Range Extended Electric Vehicle (REEV) technology, both models deliver an exceptional driving range of over 1,000 km. At the heart of this line-up is the Qualcomm-powered technology. Prioritising safety, the models have received a 5-star C-NCAP & CIASI rating, 88% high-strength steel, and advanced airbags, alongside cutting-edge driver assistance technologies for effortless control. EXLANTIX ET – Redefining electric driving Designed for those who demand versatility and endurance, the EXLANTIX ET SUV offers both pure electric and range-extended powertrain options, featuring EXEED's pioneering Golden Range Extender Technology to eliminate charging anxiety. A high-performance adaptive air suspension system ensures a premium, smooth ride, rivalling luxury SUVs. With a drag coefficient of 0.266Cd and a 0-100 km/h acceleration in 4.9 seconds, the ET seamlessly blends efficiency with power, while offering passengers exuding comfort in zero gravity seats. Furthermore, it offers Arabic voice command, and an intelligent cockpit that puts drivers in control with minimal effort. EXLANTIX ES – Future of performance and design The ELANTIX ES is a bold expression of avant-garde design, blending aerodynamics with artistry for a striking yet efficient silhouette. With a 0.205Cd drag coefficient, it enhances energy efficiency while ensuring a smooth, whisper-quiet ride. Engineered for precision handling and optimised weight distribution, the ES delivers an exhilarating 0-100 km/h acceleration in just 3.7 seconds. Its sleek aesthetics coupled with dynamic performance, offers an unmatched fusion of innovation, elegance, and driving excitement. Inside the sporty frameless door design encompasses a D-shaped steering wheel ready to give drivers a racing feeling of handling and grip. RX Plug-in – The voice of the hybrid EXEED has also introduced the RX Plug-in Hybrid SUV that balances power and efficiency. Powered by the Super Hybrid REEV System, it delivers a total range of over 1,300 km and maintains real-world fuel efficiency as low as 1.2L/100 km of a full charge. The model is equipped with a Three-Speed Super Hybrid Transmission generating 445KW of power through 11 gear combinations, ensuring a responsive yet smooth ride. The safety is reinforced by a high-performance CATL battery, enhanced with EXEED's M3P material system, which delivers real-time diagnostics and can cut power within just 2 milliseconds in the event of a collision. Also, designed for extreme conditions, it operates reliably across a wide temperature range of -35°C to 60°C - ideal for the UAE's harsh climate. With its Smart Hybrid REEV technology system, advanced safety measures, and long-range capabilities, the RX PHEV stands as a strong addition to EXEED's new energy line-up. New showroom, new energy – EXEED flagship showroom EXEED also opened its flagship showroom on April 9, located on Corniche Street in Abu Dhabi. This state-of-the-art facility will offer customers an immersive introduction to the brand's electric future, with futuristic art installations, interactive digital advisors and EXLANTIX merchandise and products. "This launch is about more than just new models, it's about EXEED defining the future of electric mobility in the region. With our industry-leading new technology, full EV and hybrid range of vehicles, and the introduction of the UAE's first dedicated EXEED EV showroom, we are taking a major step forward in delivering intelligent, high-performance electric vehicles. The future of driving is here, and EXEED is at the forefront of this transformation," concludes Oscar Rivoli, CEO of Motors, an Al Ghurair Mobility business. Exclusive ownership benefits with extended warranties EXEED announced today that both EV and hybrid models will continue to offer the brand's signature 7-year/200,000-kilometer full-vehicle warranty, while introducing an additional 8-year/160,000-kilometer battery warranty to address consumer concerns about new energy vehicles. EXEED invites customers to explore its refreshed design in new energy vehicles by visiting its Dubai showrooms at Gold Diamond Park, opposite Equity Metro Station, and D74, Al Ittihad Road – Al Khabaisi - Dubai. Customers in Ras Al Khaimah can visit the showroom on Sheikh Rashid Bin Saeed Street in Saqr Bin Mohammed City. In Abu Dhabi, EXEED welcomes customers to its showroom on Corniche Street, Al Khalidiyah, adjacently located to its flagship showroom, dedicated to Super Hybrid REEV, and EV models.
Khaleej Times
24-03-2025
- Business
- Khaleej Times
Made here, trusted here: What it takes to be a truly homegrown brand in the UAE
There's a difference between operating in the UAE and being shaped by it. That difference is showing up more clearly in the way long-standing local brands are responding to a new kind of public expectation — one that values cultural grounding and a deeper sense of belonging. Regional producers are entering a different kind of scrutiny. It's no longer enough to manufacture locally or source responsibly. Brands are expected to understand where they operate, reflect it back to consumers, and stay visible in cultural and national life. In the UAE, one company that's been navigating that space longer than most is Masafi. 'Masafi was built in the UAE, for the UAE,' says CEO Saood Al Ghurair. 'That foundation influences every decision we make, from how we source our water to how we engage with consumers.' That sensibility comes through most clearly during moments that carry national and emotional weight. During the holy month of Ramadan, Masafi collaborated with Emirati artist Mariam Abbas on a special edition bottle design - less a marketing flourish, more a quiet tribute to shared memory. 'The design wasn't about creating limited-edition packaging,' Al Ghurair says. 'It was about honoring the resilience and traditions that shaped this country.' It's a gesture that sits within a wider pattern. The brand's connection to culture runs through its supply chain, partnerships, and public presence year-round. 'We invest in local talent, collaborate with homegrown suppliers, and create initiatives that celebrate the culture we come from,' he says. 'In our Ramadan campaign, we didn't just put Emirati heritage on our packaging but actively brought a national story to life in a way that resonated with every household.' That clarity of origin - cultural, operational, and geographic - is becoming more visible in the way Masafi speaks and scales. 'Masafi has always been produced in the UAE using local expertise and resources to meet global standards,' Al Ghurair says. 'Every drop of our water is sourced here, and we've built world-class production capabilities to ensure quality at every stage.' Cultural visibility beyond campaigns For a category as crowded as bottled water, quality isn't just technical. It's reputational. Consistency, especially at scale, is what allows a brand to move from trusted to generational. Masafi's infrastructure has grown in response to rising demand, but not without caution. 'Scale only matters if it's done with care,' Al Ghurair says. 'We've expanded production, optimized logistics, and strengthened our distribution to ensure that increased demand never affects quality.' This combination of control and responsiveness is becoming a defining feature of how regional producers maintain relevance. But responsiveness isn't limited to operational upgrades. It includes how a brand stays visible, meaningful, and relevant in the everyday. 'People expect more from the brands they trust,' Al Ghurair says. 'Not just in product standards but in the role they play in daily life.' That role, in Masafi's case, often intersects with important cultural touchpoints. 'That's why Masafi remains present in cultural and community moments, where hydration is a part of tradition.' With consumer behaviour gravitating towards wellness-oriented choices, the definition of value is expanding. Hydration is no longer neutral. People are looking for products that align with how they live - and how they want to feel. What once might have been communicated as technical - like mineral content or filtration processes - now folds into a broader narrative around lifestyle and well-being. 'People care more about what they consume, and they expect brands to keep up,' Al Ghurair says. That expectation goes beyond ingredients; it touches design, transparency, and tone. A recent brand refresh reflects that shift. The new visual identity is stripped down, clean, and deliberately minimal - meant to speak in the same visual language consumers now associate with trust. 'Our branding reinforces that we are modern, clean, and aligned with how today's consumers engage with brands,' he says. The evolution has been steady rather than dramatic. There is no pivot, no reinvention - just calibration. That, perhaps, is what sets Masafi's trajectory apart. It isn't trying to rewrite its role; it's refining it. The company doesn't speak in the language of disruption, because it doesn't need to. 'Masafi has been at the center of this industry for nearly 50 years,' Al Ghurair says. 'And we've done that by adapting without losing what makes us trusted in the first place.'
Zawya
27-01-2025
- Automotive
- Zawya
EXEED appoints Al Ghurair as exclusive distributors in KSA
Al Ghurair will integrate its innovative customer-centric approach, reinforcing EXEED's market position in the Kingdom GCC: Al Ghurair, one of the largest diversified family business groups in the Middle East, is proud to announce its partnership with EXEED Automobile Company as the automotive brand's exclusive distributor in the Kingdom of Saudi Arabia (KSA). The partnership expands Al Ghurair's footprint in the GCC automotive sector, following its selection as EXEED's exclusive distributor in the UAE in 2023. The exclusive partnership was commemorated with a signing ceremony between Al Ghurair and the premium automotive brand at EXEED headquarters in Wuhu, China on 23rd January 2025. In attendance were senior leadership teams from both entities, including Saif Al Ghurair, Non-Executive Board Director, John Iossifidis, Group CEO of Al Ghurair, Oscar Rivoli, CEO of Al Ghurair Motors, Mr. Qin, Vice President of EXEED International, and Mr. Kyle Chen, Country Director at EXEED KSA. Commenting on the partnership, John Iossifidis, Group CEO of Al Ghurair, said: 'This partnership with EXEED marks a pivotal step in our strategic growth across the Middle East. At Al Ghurair, we are dedicated to delivering exceptional quality and innovative solutions that align with the dynamic needs of our customers. EXEED's vision and dedication to redefining mobility resonate deeply with our values. Together, we aim to bring cutting-edge vehicles and unparalleled service experiences to KSA, setting a new benchmark for the automotive market in the region.' The partnership underscores Al Ghurair and EXEED's commitment to delivering superior driving experiences in the Kingdom. Al Ghurair's extensive experience in the regional automotive sector will play a pivotal role in enhancing EXEED's market presence, seamlessly combining high-performance, innovative technologies and sophisticated designs to offer discerning KSA drivers premium vehicles. Furthermore, Al Ghurair and EXEED will also enter the region's sustainable mobility segment with the launch of electric vehicles (EV) and hybrid models in 2025, including the highly anticipated EXLANTIX ET SUV and ES EV sedan models, along with the sleek RX PHEV hybrid SUV. The partnership aligns with Saudi Arabia's Vision 2030 and Net Zero agenda, supporting government efforts to shift towards eco-friendly automotive solutions and reinforcing EXEED's position as a leader in future-ready mobility brand. On this occasion, Oscar Rivoli, Chief Executive Officer of Al Ghurair Motors, commented: 'The collaboration with EXEED reflects our commitment to elevating the automotive experience for our customers. By combining Al Ghurair expertise in the region with EXEED's innovation and design, we are excited to introduce a premium line-up of vehicles that cater to the modern driver's needs. This partnership not only strengthens our position in KSA market, but also reinforces our shared vision for sustainable and customer-focused automotive solutions.' In KSA, Al Ghurair will manage EXEED through its latest venture - Arabian Heritage Motors - combining its local expertise with EXEED's forward-thinking vision to elevate driving experiences in the Kingdom. Looking ahead, EXEED and Al Ghurair plan to expand their footprint across Saudi Arabia and the UAE, with a number of new showrooms set to open in 2025. These state-of-the-art facilities will offer a seamless customer experience, showcasing EXEED's innovative designs and technology, while reaffirming the brand's presence as a leading premium automotive provider in the region. -Ends- About EXEED: EXEED is a new premium brand that combines the centuries-old traditions of European automotive culture with the latest intelligent manufacturing technologies that China is known for today. Designers and engineers from established premium European automobile manufacturers, take part in the development of EXEED cars, and the production itself is carried out at the facilities of an enterprise created by the Chinese company. With a wealth of experience and technical expertise, the European partner ensures identical manufacturing processes and the highest level of quality control across all of its manufacturing sites, including the EXEED vehicle plant in China. EXEED also cooperates with world-famous automotive component suppliers in the field of component manufacturing, including Fortune 500 companies such as Intel, Bosch, Magna, etc. About Al Ghurair Al Ghurair is one of the largest diversified family business groups in the Middle East, with operations in six distinct industry sectors: Foods and Resources, Properties, Construction and Services, Energy, Mobility and Ventures. Established in 1960 as a trading business, Al Ghurair was one of the first pillars of industry and commerce in the emerging United Arab Emirates. From modest beginnings, and with a proud history of innovation and entrepreneurship, the Al Ghurair family name has become synonymous with the heritage, evolution, and vision of the prestigious country itself. Headquartered in Dubai, the business' diversified operations span more than 50 countries across the globe, employing approximately 28,000 people. Today, Al Ghurair continues to build on its enduring 60+ year legacy, guided by its purpose: 'Enhancing Life', as it strives to facilitate meaningful and sustainable change across the communities within which it operates. For more information, please visit: Media Contact Safiyya Fareed Safiyya.f@
