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The Lululemon loyalty split: are dupes changing the game?
The Lululemon loyalty split: are dupes changing the game?

Miami Herald

time24-04-2025

  • Business
  • Miami Herald

The Lululemon loyalty split: are dupes changing the game?

As a brand that defined high-end activewear, Lululemon (LULU) now faces an unusual dilemma: Its own customers are debating whether the products are still worth it. On the Subreddit /r/lululemon, the dupe debate comes up repeatedly. Some users swear by the originals, while others are fully converted. And in between? A growing crowd of shoppers who've shifted their loyalty to function, not logos. Related: Customer loyalty tested: the call to boycott Alo Yoga "Dupes are a waste of money. You might as well just spend a little extra to get the real thing that will last a long time, versus a cheap version that will fall apart in a year," says u/Extrakelpfries. But others weren't buying it - literally or figuratively. "I have a fair amount of Lulu and I do think CRZ is basically the same," said u/Pink_Piercings. "I've stopped buying Lulu as much because of this." Even as alternatives gain traction, Lululemon's edge hasn't disappeared. Many users on Reddit made it clear that while copycats can serve a purpose, they rarely surpass the original when it comes to fabric feel, stitching, waistband structure, and long-term durability. For those who live in their leggings - not just lounge in them - Lululemon still sets the standard. Brands like CRZ Yoga, Flow Y, and even Target's All in Motion don't pretend to be Lululemon. But they do offer a similar feel for less than half the cost. For many shoppers, that's not just good enough - it's smart. Related: Fans of giant yoga brand are walking away: here's why Some users noted they reach for knockoffs when they're looking for specific colors or prints that Lululemon doesn't offer - a way to fill style gaps without breaking the bank. Others use dupes to preserve their real Lululemon gear for actual workouts. As u/Letstrythisagain02 put it, they buy dupes "specifically for instances where I would risk ruining my Lululemon." This is truly a shift - from treating activewear as a luxury investment to seeing it as practical gear. And that is exactly what may be making Lululemon sweat. Still, for many, Lululemon's value proposition holds. "Honestly, the $ I've spent on so-called dupes could have been put towards buying actual Lululemon and I would have been better off," said u/Rygard-. Personally, I've tried the dupes. They're fine for a while, maybe a year. But eventually the seams start to fray, the fabric loses shape, and the magic wears off. Meanwhile, I have Lululemon leggings from 2016 that still hold their shape, stretch, and comfort, even after years of wear. When it comes to fabric innovation, fit consistency, and durability, many find that the brand simply continues to outperform. And buying the real thing isn't just about performance - it's about identity. Wearing Lululemon still means something. It's aspirational, recognizable, and for some, non-negotiable. The dupe debate isn't going away, however. And Lululemon may find that its biggest competitor isn't another brand - it's a consumer mindset that's evolving fast. Some shoppers buy both the orginals and the knockoffs. Some switch completely to dupes. And others, for the first time, are asking if the logo is worth the cost. Related: Veteran fund manager unveils eye-popping S&P 500 forecast The Arena Media Brands, LLC THESTREET is a registered trademark of TheStreet, Inc.

Explore Target's Expensive-Looking Lineup Of Practical Bags And Backpacks
Explore Target's Expensive-Looking Lineup Of Practical Bags And Backpacks

Buzz Feed

time28-03-2025

  • Lifestyle
  • Buzz Feed

Explore Target's Expensive-Looking Lineup Of Practical Bags And Backpacks

If you have expensive taste but not the budget to match and need a practical backpack or duffel bag, Target's faux neoprene bags from the All in Motion line offer an affordable take on athletic luxury. Target Target's All in Motion line is the retailer's answer to high-end athleisure, combining style and performance at a budget-friendly price. Their collection includes a wide range of activewear and fitness essentials, including tops, jackets, and pants designed for comfort and versatility, as well as exercise must-haves like dumbbells and yoga mats to cover the basics. So, what's the deal with Target's faux neoprene line? Staying true to All in Motion's commitment to quality and affordability without sacrificing style or function, Target offers a collection of six versatile bags to suit any occasion. The lineup includes two backpacks, a fanny pack, a weekender bag, a lunch box, and a tote. These faux neoprene bags are durable, weather-resistant, and available in a variety of rich jewel-tone colors! Take a look at the products as well as a few customer reviews below. 1. The perfect backpack that reviewers can't get enough of Target This sleek and functional backpack is perfect for work or play. Designed with multiple pockets, a dedicated laptop sleeve, and a water bottle holder, this 17" bag keeps you effortlessly organized for whatever life throws your way. It offers the same stylish look and feel as the Dakota bag from Dagne Dover — without the hefty price tag. Plus, it's water-resistant and available in three colors: black, tan, or mint green. Promising reviews:"Love the quality of this bag and at a great price. Very similar to a much more expensive brand." — lissimon "LOVE, LOVE, LOVE the color! I get a TON of compliments because of it. I even bought the matching lunch bag. It's Super comfortable to wear and Functional, and it has just the right amount of pockets." — didijustSHOPagain 2. The "luxurious" lunch bag that will make your co-workers jealous. Okay, we're adults now, which means packing your lunch in a paper bag or a reusable Trader Joe's tote (yes, we've been there, too) just isn't cutting it anymore. Enter this faux neoprene lunch bag — because, at the very least, we can give the illusion that we have it all together, right? Available in black, dusty navy (as pictured), pink, and sage green, this stylish lunch bag features an insulated main zipper compartment spacious enough for last night's takeout, plus additional pockets for utensils. And the adjustable strap? That's just the cherry on top. Perfect for you or your little ones. Promising reviews:" It feels luxurious! The neoprene fabric is soft to touch. Inner pockets for smaller snacks or sauces, crossbody strap - this lunch bag has it all! I bought this one for my son to take to school. Now I want a lilac one for myself even though I don't need it." — Anna "This is a great little lunchbox. I use it to store milk for my kid. It keeps the milk very cold, and for a longer time than I expected. I also really like that this cooler is quite compact and fits in other bags." — mel 3. The only weekender bag you'll need Target If you're on the hunt for a great weekender bag that's both simple in design and highly functional, look no further. Made from faux neoprene with a water-resistant polyester shell, this $50 bag measures 12 Inches (H) x 20 Inches (W) x 9 Inches (D), and features a spacious main zipper compartment, slip pockets, and a side zipper pocket for easy access. Adjustable shoulder straps and a double handle make carrying this stylish bag a breeze. Available in black, cream, or mint, the only thing this weekender will leave you wanting? A longer weekend. 4. A 5-star tote backpack Target With the same style and functionality as the Indi bag from Dagne Dover — but at a fraction of the price — this tote backpack seamlessly transitions from the gym or airport to the office. Available in black, cream, or mint green, it features a durable polyester shell that keeps your belongings protected and dry. Plus, it includes a mesh bottle holder, a spacious main compartment, multiple additional pockets, a dedicated laptop sleeve, and a trolley holder for effortless organization. 5. The "everything" fanny pack Target If you've been eyeing Lululemon's everywhere bag but haven't taken the plunge, let us introduce you to an affordable alternative at nearly half the price: the faux neoprene fanny pack. With its minimalist design and a budget-friendly just under $25 price tag, this stylish pack features a spacious main compartment with an interior cell phone pocket for added convenience. Plus, it comes in a variety of colors to match your vibe — sleek black, neutral cream, or eye-catching mint. 6. A mini backpack for big adventures Target Compact? Yes. Cute? You bet! This 8.5-inch bag is designed with a front zipper compartment for quick-grab essentials and a spacious main compartment for everything else. Adjustable back straps and a top handle add extra convenience for easy carrying. Available in five stylish colors — navy blue, light mint green, gray, cream, and blush — there's a perfect option for everyone. Reviews have been edited for length and/or clarity.

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