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Lié Studio Launches Exclusive Jewelry Capsule for Moda Operandi
Lié Studio Launches Exclusive Jewelry Capsule for Moda Operandi

Yahoo

time23-04-2025

  • Entertainment
  • Yahoo

Lié Studio Launches Exclusive Jewelry Capsule for Moda Operandi

Lié Studio, the Danish accessories brand founded by former models Amalie and Cecilie Moosgard, is launching a jewelry capsule exclusively for Moda Operandi. It centers around a pair of button earrings belonging to the twins' grandmother, which they ironically found in her sewing kit next to actual buttons. 'It became more than just an earring. It became a design code that ties the entire collection together,' Amalie said. More from WWD Wear Your Spirit Animal With Forte_Forte's Latest Collab Italian Eyewear Brand Sestini's Getting Cheeky for Spring The United States Women's National Team Players Association Taps Gorjana as Official Jewelry Partner Aptly, the earrings were named Coco after Coco Chanel who was known to sport similar styles. But eschewing her much beloved pearls, the Moosgards opted for cooler black onyx in the center and expanded upon their oval shape to include a pendant choker, drop earrings, a bracelet and band rings as well. 'It's really about the balance between two contrasting materials,' Amalie explained, noting the use of silver- and gold-plated frames with ridged edges inspired by Cecilie's Cartier watch from the 1970s. 'The black onyx gives a sleek and elegant finish, which we found to be a perfect fit for Moda Operandi,' she added. The capsule collection ranges from $180 to $415, and will be available on Moda Operandi, and at the brand's Copenhagen boutique starting Thursday. Founded in 2021, Lié Studio has since added bags and belts to its range of contemporary jewelry. The brand counts 130 stockists worldwide, but Moda was the first to introduce it in the U.S., its largest market to date. 'We've always had such a great relationship with Moda and their team,' Cecilie said. 'They have always had valuable insights and given great feedback, which has been rewarding for us as a growing company.' Ryan Kleman, director of buying and accessories for the retailer, pointed out that, 'Serendipitously, the capsule coincides on the two-year anniversary of our partnership.' 'Lié Studio's product instantly connected with the Moda client,' he continued, 'bold yet refined, with an attitude that you'll wear it forever.' Best of WWD A Brief History of Cartier's 'Love' Fine Jewelry Collection A Look Back at Kate Middleton's Cartier Wedding Day Tiara on Her 13th Wedding Anniversary: A Brief History of the Royal Family's Tradition David Yurman Files Lawsuit Against Mejuri, Alleging 'Serial' Copying

Sibling synergy: how sister-led brands in fashion are thriving
Sibling synergy: how sister-led brands in fashion are thriving

South China Morning Post

time13-02-2025

  • Business
  • South China Morning Post

Sibling synergy: how sister-led brands in fashion are thriving

We've all been warned against working with family and friends – 'don't mix business with pleasure' and less elegant versions of the saying have been repeated time and again. In the start-up age, industry publications have covered many a founder falling-out; dramatic and sudden exits have pervaded industries from tech to beauty to homewares. In fashion, however, a growing cohort of successful sister-led brands are proving naysayers wrong. 'Of course, we sometimes have heated debates about what's best, and being a family means we can be brutally honest, but it's all forgotten very quickly,' says Beste Manastir, who founded Istanbul-based bag brand Manu Atelier with her sister Merve in 2014. Manu Atelier founders Beste and Merve Manastir. Photo: Handout The duo grew up with the smell of leather and collectively centred their business around their father, an esteemed craftsman who started working in leather goods in 1961. They oversee every aspect of the brand – from production to finance to design – together. Some may see this arrangement as a breeding ground for friction, but the Manastirs make it work – and produce timeless, city-chic totes while they're at it. According to Merve, the best part of working with her sister is how their personalities complement each other and feed into a sort of symbiosis, which empowers them when making business decisions both big and small. 'One of us [has] a more creative, big-picture approach, while the other excels in detail and execution … we've developed an unspoken synergy that allows us to move forwards with shared intuition.' Manu Atelier Le Cambon bags. Photo: Handout Merve and Beste aren't the only sororal pair who tap into such a bond: Amalie and Cecilie Moosgaard, the twins behind Copenhagen-based accessories brand Lié Studio, launched their jewellery business in 2021 after years of modelling side by side. More recently, the duo branched out beyond their category to venture into bags, belts and hair accessories, all of which bear their signature sleek style. 'It's always felt very natural – we know exactly when to step in or leave each other [alone]. But sometimes it's intense and a lot, especially for the other colleagues,' Cecilie says. 'People will ask, are they fighting? But we're just brainstorming and the next moment we ask, 'Do you want milk in your coffee or not?' We're sisters at the end of the day, and we bicker,' adds Amalie, noting that the two will often show up to the office in the same outfit despite living separately. Lié Studio co-founders, Amalie and Cecilie Moosgaard. Photo: Handout

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