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Woolworths and Coles to go head to head in cost-cutting war as prices of over 1,000 grocery items are slashed
Woolworths and Coles to go head to head in cost-cutting war as prices of over 1,000 grocery items are slashed

Daily Mail​

time13-05-2025

  • Business
  • Daily Mail​

Woolworths and Coles to go head to head in cost-cutting war as prices of over 1,000 grocery items are slashed

Aussie shoppers can expect to pay less for their next grocery shop as Woolworths and Coles slash the prices of a combined 1,000 items. On Monday, Woolworths announced it will reduce prices on hundreds of everyday items by about 10 per cent - with the promotion set to last until 2026. The discounted products include staples such as bread, bacon, sausage rolls, Coca-Cola, chicken schnitzel, Greek yogurt, rice, oats and frozen berries. Woolworths estimates that customers spending around $150 a week could save an average of $15 on their grocery shop. The price reduction will come into effect from Wednesday and will impact prices for those who shop in store and online. Woolworths Group CEO Amanda Bardwell acknowledged that cost of living remained a major issue for Australian shoppers. 'Customers consistently tell us they need more value from their shop, and that they expect us to do more to help,' she said. 'This isn't just a short-term promotion; it's about lower shelf prices on the products we know customers regularly shop for, and providing genuine, lasting and dependable value they can count on. 'We are committed to expanding the Lower Shelf Price product list in the coming weeks and months to help provide customers with even more value every time they shop with us.' Coles has also unveiled its own price reductions, announcing cuts on more than 680 products with shoppers to receive an average discount of 21 per cent. The price savings will apply across a wide range of categories, including meat, seafood, pantry staples, bakery items, frozen foods, and more. Like Woolworths, Coles plans to expand the list over time, adding even more discounted items in the coming months, in welcome news for shoppers. It comes following allegations by the Australian Competition and Consumer Commission (ACCC) that Coles and Woolworths mislead customers on pricing. The ACCC undertook a 12 month inquiry, which looked into ways to improve competition in the supermarket sector. One of the inquiry's main recommendations was for supermarkets to provide clearer, more accessible information to shoppers. 'Through clearer sales tickets and promotions, consumers will be better placed to make more informed decisions about what products offer the best value for them at the checkout,' said ACCC Deputy Chair Mick Keogh. The inquiry also raised concerns about shrinkflation, where the size of a product is reduced but the price stays the same or even increases. To address this, the ACCC recommends supermarkets be required to notify customers when shrinkflation occurs. 'This information would, at a minimum, be required to be published in proximity to the product ticket on shelves, and on the webpage for the product,' Mr Keogh said. 'By giving consumers this transparency over what are effectively price increases, consumers would be better able to 'vote with their feet' and switch to cheaper alternatives if that is their preference.'

Coles joins Woolworths in slashing prices on hundreds of grocery items
Coles joins Woolworths in slashing prices on hundreds of grocery items

Sky News AU

time13-05-2025

  • Business
  • Sky News AU

Coles joins Woolworths in slashing prices on hundreds of grocery items

Coles has followed in the footsteps of rival supermarket Woolworths by slashing prices on hundreds of popular grocery items in a bid to ease cost-of-living pressures for Australian families. Just two days after Woolworths revealed it would reduce the cost of almost 400 essential products, with average savings claimed at 10 per cent, Coles announced it had lowered the prices of more than 680 items across its stores and online, claiming average savings of 21 per cent. 'We know customers are on the lookout for great value all year round, and we remain focused on delivering that through thousands of weekly specials, including half-priced items as well as 'down down' products across popular brands and exclusive Coles Own Brand products,' a Coles spokesperson said. 'We are continuing to invest in value and will have further savings to announce for the Winter months. The company said from Wednesday, customers will be able to save on more than 680 'down down' products in-store and online, with average savings of 21 per cent. It also has more than 1000 products available at half price, including many weekly staples. 'Our promotions reflect seasonal availability to reward customers with savings on their favourite products, including meat and seafood, pantry, bakery, frozen, health and home care,' the spokesperson said. Flybuys members can also access personalised offers, discounts, bonus points, and even free items through the Coles app, while shoppers can save up to 20 per cent on fresh produce through the supermarket's 'I'm perfect' range, which features cosmetically imperfect fruit and vegetables that still meet taste and nutrition standards. Coles' liquor arm, Liquorland, is also matching lower prices from competitors on identical items in the same state, with terms and conditions applying. The announcement comes in direct response to Woolworths' cost-saving campaign, set to begin Wednesday, which includes permanent lower shelf prices on family favourites like chicken schnitzels, Greek yoghurt, frozen berries, and 2L Coca-Cola bottles. Woolworths CEO Amanda Bardwell said shoppers can expect an average 10 per cent drop in prices across the 400 discounted products, potentially saving a family spending $150 each week around $15. 'Individually, each lower shelf price might not seem like a dramatic difference, but they will add up to real savings,' Ms Bardwell said. 'This isn't just a short-term promotion, it's a long-term commitment to delivering genuine, dependable value for our customers. Ms Bardwell said the initiative would provide 'meaningful relief' at the checkout and indicated the company planned to expand the program, with the current savings in place until at least 2026. The twin announcements come as the retail giants face increasing public and political scrutiny over grocery pricing, with many Australians struggling to manage rising household costs. Originally published as Supermarket price war begins as Coles matches Woolies' cost-of-living cuts

Supermarket price war begins as Coles matches Woolies' cost-of-living cuts
Supermarket price war begins as Coles matches Woolies' cost-of-living cuts

West Australian

time13-05-2025

  • Business
  • West Australian

Supermarket price war begins as Coles matches Woolies' cost-of-living cuts

Coles has followed in the footsteps of rival supermarket Woolworths by slashing prices on hundreds of popular grocery items in a bid to ease cost-of-living pressures for Australian families. Just two days after Woolworths revealed it would reduce the cost of almost 400 essential products, with average savings claimed at 10 per cent, Coles announced it had lowered the prices of more than 680 items across its stores and online, claiming average savings of 21 per cent. 'We know customers are on the lookout for great value all year round, and we remain focused on delivering that through thousands of weekly specials, including half-priced items as well as 'down down' products across popular brands and exclusive Coles Own Brand products,' a Coles spokesperson said. 'We are continuing to invest in value and will have further savings to announce for the Winter months. The company said from Wednesday, customers will be able to save on more than 680 'down down' products in-store and online, with average savings of 21 per cent. It also has more than 1000 products available at half price, including many weekly staples. 'Our promotions reflect seasonal availability to reward customers with savings on their favourite products, including meat and seafood, pantry, bakery, frozen, health and home care,' the spokesperson said. Coles price dropsFlybuys members can also access personalised offers, discounts, bonus points, and even free items through the Coles app, while shoppers can save up to 20 per cent on fresh produce through the supermarket's 'I'm perfect' range, which features cosmetically imperfect fruit and vegetables that still meet taste and nutrition standards. Coles' liquor arm, Liquorland, is also matching lower prices from competitors on identical items in the same state, with terms and conditions applying. The announcement comes in direct response to Woolworths' cost-saving campaign , set to begin Wednesday, which includes permanent lower shelf prices on family favourites like chicken schnitzels, Greek yoghurt, frozen berries, and 2L Coca-Cola bottles. Woolworths CEO Amanda Bardwell said shoppers can expect an average 10 per cent drop in prices across the 400 discounted products, potentially saving a family spending $150 each week around $15. 'Individually, each lower shelf price might not seem like a dramatic difference, but they will add up to real savings,' Ms Bardwell said. 'This isn't just a short-term promotion, it's a long-term commitment to delivering genuine, dependable value for our customers. Ms Bardwell said the initiative would provide 'meaningful relief' at the checkout and indicated the company planned to expand the program, with the current savings in place until at least 2026. The twin announcements come as the retail giants face increasing public and political scrutiny over grocery pricing, with many Australians struggling to manage rising household costs.

Woolworths to cut shelf prices on hundreds of products
Woolworths to cut shelf prices on hundreds of products

News.com.au

time12-05-2025

  • Business
  • News.com.au

Woolworths to cut shelf prices on hundreds of products

Woolworths CEO Amanda Bardwell today said the shelf price of 400 popular grocery items will fall by 10 per cent from this Wednesday. Woolies has pledged to keep costs low on the promotional items "at least until 2026", with discounts on hundreds more products expected in the coming weeks and months. The move came after an inquiry into the Australian grocery sector found Coles and Woolworths to be some of the most profitable supermarket businesses in the world.

Woolworths to cut shelf prices on hundreds of products
Woolworths to cut shelf prices on hundreds of products

Sky News AU

time12-05-2025

  • Business
  • Sky News AU

Woolworths to cut shelf prices on hundreds of products

Woolworths CEO Amanda Bardwell today said the shelf price of 400 popular grocery items will fall by 10 per cent from this Wednesday. Woolies has pledged to keep costs low on the promotional items "at least until 2026", with discounts on hundreds more products expected in the coming weeks and months. The move came after an inquiry into the Australian grocery sector found Coles and Woolworths to be some of the most profitable supermarket businesses in the world.

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