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Your one stop shop for K-beauty: Amazon Australia is now selling viral Korean and Japanese must-haves in ONE place. Here's our guide to the best-sellers of 2025
Your one stop shop for K-beauty: Amazon Australia is now selling viral Korean and Japanese must-haves in ONE place. Here's our guide to the best-sellers of 2025

Daily Mail​

time30-04-2025

  • Business
  • Daily Mail​

Your one stop shop for K-beauty: Amazon Australia is now selling viral Korean and Japanese must-haves in ONE place. Here's our guide to the best-sellers of 2025

Beauty fans looking to enjoy the benefits of Korean skincare will be delighted to know that Amazon Australia now offers cult-favourite brands all in one place. The marketplace giant has launched its new Amazon Beauty Finds storefront, making it a go-to destination for the latest Korean and Japanese must-haves. Aussie shoppers can now tap into the biggest K and J beauty trends and viral products making waves around the world - all at reasonable prices. Customers can expect to find popular brands - including Beauty of Joseon, Mediheal, Dear Klairs, Anua, Torriden, SKIN1004 and, of course, COSRX, arguably the most viral K-beauty in Australia, made famous for its key ingredient ' snail mucin '. To stay in the loop with popular beauty buys, the storefront will be refreshed frequently with new skincare, haircare, tools and gadgets. 'There's a reason so many of these products gain such viral fame and I'm always so excited to try them for myself, but they can sometimes be hard to source here in Australia,' Sydney makeup artist Dahn Doan said. 'To have a single place to get my hands on a huge range of trending skincare and make-up products on the Amazon Beauty Finds store is fantastic.' Most items purchased from the Amazon Beauty Finds store are eligible for Prime delivery, meaning fast and free delivery for Amazon Prime members. 'We know customers have their fingers on the pulse when it comes to the beauty products and brands that are causing a stir on social media, so with the launch of the Amazon Beauty Finds store they now have a one-stop hub to explore, find and shop with ease,' Country Manager of Amazon Australia Marketplace Amit Mahto said. 'Amazon is home to a huge selection of beauty must-haves at great prices, and we're proud to offer Australian customers brands that are renowned from here and overseas, with fast and free delivery options for ultimate convenience.' Prime members are eligible for free same-day delivery in Sydney, Blue Mountains, Brisbane, Canberra, Geelong, Gold Coast, Gosford, Sunshine Coast, Melbourne, Mornington Peninsula Newcastle and Wollongong. To shop Amazon Beauty Finds, click here. The top beauty finds from Amazon Beauty of Joseon is a Korean skincare brand that combines traditional herbal ingredients with modern technology that address a range of skin concerns like dryness. Cult faves include the Glow Serum Propolis + Niacinamide and Dynasty Cream Dear Klairs quickly became famous in Korea for their high quality yet affordable products such as their Freshly Juiced Vitamin E Mask and Charging Serum I'm From skincare range is a household name in K-beauty, known for their Rice Toner, Serum and Masks COSRX is famous for its key ingredient 'snail mucin' which is a powerhouse ingredient to give that 'glass skin' transformation. The top two products to try are COSRX Snail Mucin 96% Power Repairing Essence paired with COSRX Snail Mucin 92% Repair Cream Torriden is a Korean skincare brand focused on simple ingredients and clean skincare. Their DIVE IN line, most notably their DIVE IN Hyaluronic Acid Serum and DIVE IN Hyaluronic Acid Soothing Cream is consistently topping the skincare charts focused on improving your skin's hydration. Mediheal is a Korean skincare brand best known for its high-performance sheet masks and targeted skincare solutions. Their Madecassoside Cotton Facial Pad is viral on-site, a soothing toner pad infused with Centella Asiatica and Madecassoside to calm irritation, even out skin tone, and strengthen the skin barrier. Rael Beauty is a Los Angeles-based brand founded by three Korean American women with a vision to combine advanced Korean technology with natural ingredients. Their Miracle Pimple patches are a staple in your skincare routine, with three different skin concerns; an Invisible Spot Cover for daytime wear, an Overnight Spot Cover to draw out impurities while you sleep and a Retinol Spot Cover to treat stubborn blemishes and reduce redness. Anua has gained viral attention due to its use of popular, skincare ingredients like Tranexamic Acid and Niacinamide in products like their 10% Niacinamide + 4% Tranexamic Acid Serum, which helps with hyperpigmentation and brightening. The Heartleaf Pore Control Cleansing Oil and Heartleaf Quercetinol Pore Deep Cleansing Foam have become viral for their role in the double cleansing trend, and is a go-to for clear, glass-like skin.

Shop thousands of sought-after products at Amazon Australia's new beauty store
Shop thousands of sought-after products at Amazon Australia's new beauty store

7NEWS

time28-04-2025

  • Entertainment
  • 7NEWS

Shop thousands of sought-after products at Amazon Australia's new beauty store

Have you ever felt overwhelmed trying to track down the latest trending skincare, haircare or beauty gadgets you saw on TikTok at 2am (no judgement here)? Amazon Australia is about to make your life a whole lot easier. Amazon Beauty Finds is the brand-new storefront on Amazon Australia designed to deliver all the cult-favourite beauty products straight to your door — fast. The store is already overflowing with global bestsellers, from Korean and Japanese skincare essentials to TikTok-viral makeup, haircare heroes and even beauty tech you didn't know you needed. Plus, with most products eligible for Prime free delivery (and same-day or next-day delivery in select cities), you can start glowing literally overnight. Here's a sneak peek at the trending treasures you can shop right now. Skincare must-haves K-beauty reigns supreme, with icons like Beauty of Joseon's Glow Serum and Dynasty Cream ready to hydrate your skin into next-level radiance. COSRX's Snail Mucin range — a must for the 'glass skin' look — is a viral sensation for a reason. Other skincare stars worth adding to cart include Dear, Klairs' Freshly Juiced Vitamin E Mask, Torriden's DIVE IN Hyaluronic Acid Serum, and Anua's Heartleaf Cleansing Oil that's dominating the double-cleanse trend. If you're after serious results, you'll want to try Paula's Choice 2% BHA Exfoliant – an internet-famous holy grail for clearer, smoother skin. Mediheal sheet masks and Rael Beauty's pimple patches are perfect for quick fixes, while newbies like Tirtir and I'm From are packed with powerhouse natural ingredients your skin will drink up. Salon hair at home Get your strands back in shape with Unove's Deep Damage Treatment EX, a Korean salon secret for soft, strong hair. Or opt for Aussie favourite BondiBoost to give your locks a growth boost. Love a lazy girl blow-dry? The TYMO Ring Hair Straightening Brush combines your flat iron and brush for sleek results in minutes. Meanwhile, cult brands like Olaplex and the iconic Dyson Airwrap are ready to save your strands from heat damage while delivering serious style. For tropical vibes, don't miss Coco & Eve's Like A Virgin Hair range – coconut and fig magic for thirsty, overprocessed locks. TikTok-approved makeup For makeup lovers, it's a paradise. Think Kimuse's viral peel-off lip stains, Nooni's juicy Kiss-Able Lip Oils, and BBIA's velvet-smooth tints that beauty influencers swear by. Add in NYX's Duck Plump Lip Liner and EGLIPS' Lip & Cheek Glow Balm for that fresh-faced, full-glam finish you've been double-tapping all year. Tools that level up any beauty routine Need a little extra magic? Aussie-founded CLUTCH Glue is perfect for keeping outfits secure (and social media can't get enough of it). Treat yourself to a Breo Scalp Massager for a spa-at-home moment or upgrade your beauty tools with DUcare's pro-quality brushes. For lash lovers, Lavio's reusable falsies bring instant glam, and if you're constantly battling a chaotic makeup bag, Astala Luna's dreamy, functional cosmetic bags are about to become your new best friend.

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