Latest news with #AntonioRamírez
Morocco World
25-03-2025
- Business
- Morocco World
Andalusian Honey Company Doray to Open New Plant in Morocco
Rabat – Seville-based honey company Doray has announced its plans to open a new production plant in Morocco by the end of 2025, according to Spanish media reports. This expansion is part of Doray's strategic growth plan, aiming to double its revenue to €20 million by 2028. The family-owned business has been in the honey industry since the 1970s, with its first international venture taking place in Morocco in the 1990s, where it now operates a subsidiary. With major customers in Morocco, the United States, and Europe, 80% of the company's current sales come from international markets. 'This expansion gives us more security to compete globally,' said Foray CEO Antonio Ramírez. The U.S. is currently one of the company's key markets, contributing 30% of its revenue, while another 30% comes from Morocco. With the new plant the company expects to increase its workforce, currently at 30 employees in Spain and 15 in Morocco. Most of Doray's honey is sourced from Andalusian beekeepers, and the company is focusing on promoting its brand while also launching innovative honey-based products like spicy honey sauces and fruit-flavored toppings. Doray's growth reflects a rising global demand for honey products, and the company is positioning itself to meet evolving consumer trends. With its expansion in Morocco, Doray aims to increase production capacity, create jobs and solidify its dominance in the Moroccan honey market while sustaining its international growth. Tags: Morocco newsSevilla
Ya Biladi
25-03-2025
- Business
- Ya Biladi
Spanish honey producer Doray to launch factory in Morocco
By the end of 2025, Andaluza de Mieles plans to open a factory in Morocco and double its turnover to €20 million within three years. Known for its flagship brand, Doray, the Spanish honey packaging company has been active since the 1970s and now exports 80% of its production worldwide, with 30% going to Morocco and another 30% to the United States. Morocco was the company's first international market in the early 1990s. «My father was a visionary and recognized it as a promising market due to honey's widespread use in cooking across the Maghreb», said Antonio Ramírez, head of the family business, in an interview with El Correo. The company has since established a subsidiary in Morocco, solidifying its market presence. The new factory, set to be operational in the last quarter of 2025, will help strengthen its foothold in key markets like Saudi Arabia and Egypt. According to the same source, Ramírez explained that in today's global trade landscape, this expansion «provides greater security to remain competitive internationally». The Moroccan subsidiary currently employs around 15 people, but with the new industrial unit, «we expect to match or exceed» the 30 employees based in Spain.
