Latest news with #ApparelGroup
Zawya
a day ago
- Business
- Zawya
Apparel Group celebrates the grand reopening of ALDO's flagship store at Dubai Mall
Dubai, UAE – Apparel Group, a leading fashion and lifestyle retail powerhouse in the region, is proud to announce the grand reopening of ALDO's flagship store at Dubai Mall, unveiling a revitalized concept that elevates both the brand and the customer journey. Located on the ground floor opposite the iconic Dubai Aquarium, the newly renovated store reintroduces ALDO with a bold, modern identity at the heart of one of the world's most prestigious retail destinations. The reopening marks a strategic milestone in Apparel Group's continued investment in brand elevation and experiential retail. The refreshed ALDO store features a spacious, contemporary layout, integrating women's, men's, and accessories collections into a seamless, unified space that caters to a broad spectrum of style-conscious shoppers. A key addition to the concept is the Charm Bar—a personalization zone designed to enhance self-expression and drive deeper brand engagement through customizable accessories. The launch event welcomed key influencers, media representatives, and special guests, generating strong buzz across digital and social platforms. Guests were among the first to explore ALDO's newly launched Summer Collection, which takes center stage in the reopened store. Featuring vibrant footwear, statement accessories, and travel-ready styles, the collection is curated to complement the Eid break and summer season, positioning ALDO as the definitive destination for fashion essentials this season. Neeraj Teckchandani, CEO of Apparel Group, commented: 'The reopening of ALDO's flagship store at Dubai Mall reflects our ongoing commitment to redefining the retail experience across the region. ALDO has always stood for accessible style and innovation, and this new store concept brings that promise to life. We are proud to offer our customers a reimagined space that blends global retail trends with a personalized, immersive shopping experience.' The relaunch of ALDO's Dubai Mall flagship underlines Apparel Group's strategic focus on retail excellence, brand reinvention, and consumer-centric innovation. As shopper expectations evolve, Apparel Group continues to lead the regional retail transformation—bringing best-in-class concepts to life through design, technology, and experience-driven touchpoints across its portfolio. The relaunch of ALDO's Dubai Mall flagship underlines Apparel Group's strategic focus on retail excellence, brand reinvention, and consumer-centric innovation. As shopper expectations evolve, Apparel Group continues to lead the regional retail transformation—bringing best-in-class concepts to life through design, technology, and experience-driven touchpoints across its portfolio. To celebrate the reopening, customers can enjoy 20% off with promo code ALDO20, valid both in-store and online until August 30, 2025. About Aldo: Founded in 1972, ALDO, the group's flagship brand, delivers fashion to a diverse customer base at prices that make keeping up with seasonal styles a luxury within reach. For more information, please visit and and follow @aldo_shoes and #AldoCrew on social media for updates. About Apparel Group LLC Apparel Group is a global retail powerhouse based in Dubai, UAE, strategically positioned at the crossroads of the modern economy. With a network of over 2,300 retail stores and more than 85 brands, the company serves countless shoppers worldwide, supported by a multicultural workforce exceeding 27,000 employees. The company has established a significant footprint in the GCC, including Bahrain, Qatar, Oman, Saudi Arabia, and Kuwait, while expanding into markets such as India, South Africa, Singapore, Indonesia, Thailand, Malaysia, and Egypt. Apparel Group is also preparing to enter emerging markets like Hungary and the Philippines, reflecting its forward-looking vision. With a diverse brand portfolio spanning the USA, Canada, Europe, Australia, and Asia, Apparel Group offers an omni-channel experience featuring renowned names like Tommy Hilfiger, Charles & Keith, Skechers, ALDO, Crocs, Nine West, Calvin Klein, Aéropostale, Jamie's Italian, Tim Hortons, Cold Stone Creamery, Inglot, and Rituals. This versatility underscores the company's adaptability and broad appeal. Guided by the vision of its dynamic Founder and Chairwoman, Mrs. Sima Ganwani Ved, Apparel Group has experienced remarkable growth over the past two decades, evolving into a global leader in retail. For more information, visit About AppCorp Holding: AppCorp Holding, led by Founder and Chairman Nilesh Ved, is a multi-billion-dollar transnational holding that, through its flagship company Apparel Group, operates across 14 countries, managing 2,300+ stores and representing 85+ international and homegrown brands with a workforce of 27,000+ employees. The holding has built a diverse portfolio spanning retail, food and beverage, real estate, logistics, healthcare, education, and investment.
Campaign ME
2 days ago
- Business
- Campaign ME
ASICS GEL-RESOLUTION powers the perfect padel match
What began as 'the summer of padel' has quickly evolved into a lifestyle movement embraced by many. Recognising this cultural shift, ASICS views padel as more than just a sport – it embodies the brand's core philosophy of movement, connection, and well-being. To celebrate the sport's vibrant, community-driven spirit, ASICS and Apparel Group partnered with Matcha Club to transform its courts into an activation space, where padel and performance came together as the perfect match. Tailored for the region, the campaign tapped into Dubai's rapidly growing padel scene and its fitness-savvy community. Set within a natural and refined environment, the court delivered an experience that felt both elevated and authentic. It also served as a launch platform for the GEL-RESOLUTION X PADEL shoes, reinforcing ASICS' commitment to performance, innovation, and supporting athletes with specialised footwear. The activation was brought to life through a collaborative effort between ASICS, Apparel Group's marketing teams, and creative agency Humanagement. View this post on Instagram A post shared by ASICS Middle East (@asicsme) Game, set, style The creative vision behind the campaign was inspired by ASICS' and Apparel Group core philosophy – 'Sound Mind, Sound Body'. Scarlet Ghannoum, Marketing Manager GCC ASICS & ACO at Apparel Group, said, 'We wanted to create an immersive experience that reflected the energy of the game and the lifestyle of the Padel community. The key brand message was to position ASICS as a leader in the padel space, offering both high-performance products and community-driven experiences.' The campaign aimed to achieve several strategic key goals, with a primary focus on promoting the GEL-RESOLUTION X PADEL shoes. 'By giving players the opportunity to experience the shoes in action, we highlighted their performance, comfort, and innovation. In addition to product promotion, the campaign also wanted to increase brand awareness by positioning ASICS as a leading brand in the growing padel community,' explained Ghannoum. She added, 'We aimed to build customer loyalty by creating an engaging, community-driven event at Matcha Club while also generating content for digital platforms, collecting product feedback, and strengthening relationships with local influencers and athletes.' Ghannoum adds that the primary target audience included both committed padel players and newcomers interested in the sport. The goal was to energise the existing community while making padel approachable for those looking to get involved. Serving up community To maximise local relevance and reach, ASICs invited professional Padel coaches and popular UAE-based influencers from the sports and lifestyle space and opened the space to community members to help amplify the campaign across social media. 'The activation truly resonated with the audience by offering a hands-on, engaging experience that blended sport, lifestyle, and community. Professional padel coaches led energetic sessions that brought the sport to life in a fun, approachable way for all levels,' says Ghannoum. 'The event aimed to reflect Dubai's appetite for high-energy, exclusive experiences and positioned ASICS as both performance-driven and culturally in tune with the region.' She adds, 'They played in ASICS PADEL shoes, experiencing the product's performance in action. Good energy, good food, and great music came together to create a vibrant atmosphere that perfectly complemented the audience's love for sport and wellness.' The presence of UAE-based influencers boosted reach, while the content-friendly setup encouraged organic social sharing across social platforms, helping extend the impact beyond the event. View this post on Instagram A post shared by Campaign Middle East (@campaignmiddleeast) The perfect match with ASICS and Apparel Group The influencer selection was a strategic process designed to align with ASICS' Apparel Group's brand values, campaign goals, and target audience. The team focused on individuals who genuinely reflect the brand's commitment to performance, innovation and a healthy lifestyle. Priority was given to influencers active in the sports, fitness, and padel communities, with a particular emphasis on athletes, coaches, and enthusiasts who hold credibility within the padel scene, ensuring authentic engagement and meaningful impact. Influencers and attendees had the opportunity to trial a wide range of ASICS padel shoes and full head-to-toe looks. They were encouraged to create content around the GEL-RESOLUTION X PADEL shoes, showcasing the footwear in action. With live coverage across TikTok and Instagram during the event, and continued content shared afterward, the campaign generated strong traction across social platforms.
Syyaha
2 days ago
- Entertainment
- Syyaha
Apparel Group Brand Inglot Unveils Its New Bold Statement In Beauty: Lips Manifesto
Dubai, UAE – May – Inglot Cosmetics, an Apparel Group beauty brand, proudly announces the launch of its striking lip line, Lips Manifesto — an iconic duo redefining everyday elegance. This essential pairing of a soft, creamy lipstick and a perfectly matched lip liner delivers an effortless blend of style, comfort, and a versatile finish. Whether worn for everyday confidence or special occasions, it is designed to complement natural beauty while staying in tune with the latest beauty trends — offering a sophisticated, smooth, and soft appearance. This combination of a creamy, high-pigment lipstick with an elegant, essential lip liner is crafted using a luscious, luxurious formula. Enriched with active ingredients like coconut oil, mango butter, and avocado butter, the formula not only keeps lips moisturised and supple, but also delivers a velvety matte look. Inspired by self-expression and refined elegance, the new line marks a bold era of lip innovation. Embracing confidence and individuality, this expertly created duo is designed to feel indulgent, look stunning, and fit effortlessly into the everyday lifestyle of beauty lovers. The duo is available in eight beautifully matching shades: Classic Nude, Warm Caramel, Cocoa Nude, Sunset Blush, Vivid Rose, Muted Pink, Raspberry Blush, and Soft Chokeberry. It provides a wide selection of highly-pigmented shades suitable for every mood and style. With just two weeks of continuous use, lips appear visibly plumper and more defined, with a naturally harmonious and delicate shape. Discover the perfect pairing of the Creamy Soft Lipstick and Lip Liner, and indulge in the luxurious beauty essentials that elevate your makeup and inspire confidence on every occasion.
Al Bawaba
4 days ago
- Business
- Al Bawaba
Top UAE Companies Line Up for Opportunities in New Al Rawdah Special Economic Zone
A group of leading UAE-based companies have signed Letters of Intent to explore investment opportunities in the newly announced Al Rawdah Special Economic Zone, a major industrial and logistics hub being developed at the Oman-UAE companies, many of which are based in the Jebel Ali Free Zone (Jafza), represent a diverse range of sectors, including logistics, manufacturing, steel fabrication and companies include:• Al Bayader: a leading manufacturer and distributor of sustainable food packaging • Apparel Group: a retail operator managing over 80 fashion and lifestyle brands• Camtech Manufacturing: a manufacturer of high-performance industrial valves• Conares: one of the region's largest private steel manufacturers• Indu Kishore Logistic: a specialist in freight forwarding and multimodal logistics• Kimoha Entrepreneurs: a provider of labeling, packaging, and RFID solutions• NAFFCO: a global leader in fire safety and life protection solutions• New East: a leading distributor of automotive spare parts• Oriental General Trading: a diversified trading and distribution company• Palmon Group: a developer and operator of industrial and logistics facilities• Technical Resources: production and supply of high-tech generators, industrial pumps, and components linked to Parker oil and gas products• Spinneys: diversified food manufacturer and distributorWhile the Letters of Intent are non-binding, they reflect strong private sector interest in leveraging the Al Rawdah Special Economic Zone as a platform for regional expansion and cross-border Excellency Sultan Ahmed bin Sulayem, Group Chairman and CEO, DP World, said: 'The early interest shown by leading companies in the UAE reflects the strong potential of the Al Rawdah Economic Zone to transform trade and logistics between our two nations. Our vision is to create an integrated ecosystem that will open fresh opportunities for businesses and contribute to the long-term prosperity of the UAE and Oman.'Strategically located in Oman's Al Buraimi Governorate, Al Rawdah Special Economic Zone will provide cross-border connectivity to key regional trade corridors, including Jebel Ali Port. Designed to support a wide range of industrial, processing and commercial activities, the zone will initially be focused on opportunities in automotive-related manufacturing, injection molding, textiles and apparel, steel fabrication, logistics and strong backing from both the UAE and Omani governments, the Al Rawdah zone is set to become a strategic gateway for industrial growth and regional economic integration. The zone is being developed by Mahadha Development Company, an Emirati-Omani joint venture in which DP World is the majority partner. Phase 1 of the project will cover 14 square kilometres, with expansion plans to reach 25 square kilometres in Phase 2.
Zawya
4 days ago
- Business
- Zawya
Top UAE companies line up for opportunities in new Al Rawdah Special Economic Zone
Muscat, Oman: A group of leading UAE-based companies have signed Letters of Intent to explore investment opportunities in the newly announced Al Rawdah Special Economic Zone, a major industrial and logistics hub being developed at the Oman-UAE border. The companies, many of which are based in the Jebel Ali Free Zone (Jafza), represent a diverse range of sectors, including logistics, manufacturing, steel fabrication and packaging. The companies include: Al Bayader: a leading manufacturer and distributor of sustainable food packaging Apparel Group: a retail operator managing over 80 fashion and lifestyle brands Camtech Manufacturing: a manufacturer of high-performance industrial valves Conares: one of the region's largest private steel manufacturers Indu Kishore Logistic: a specialist in freight forwarding and multimodal logistics Kimoha Entrepreneurs: a provider of labeling, packaging, and RFID solutions NAFFCO: a global leader in fire safety and life protection solutions New East: a leading distributor of automotive spare parts Oriental General Trading: a diversified trading and distribution company Palmon Group: a developer and operator of industrial and logistics facilities Technical Resources: production and supply of high-tech generators, industrial pumps, and components linked to Parker oil and gas products Spinneys: diversified food manufacturer and distributor While the Letters of Intent are non-binding, they reflect strong private sector interest in leveraging the Al Rawdah Special Economic Zone as a platform for regional expansion and cross-border trade. His Excellency Sultan Ahmed bin Sulayem, Group Chairman and CEO, DP World, said: 'The early interest shown by leading companies in the UAE reflects the strong potential of the Al Rawdah Economic Zone to transform trade and logistics between our two nations. Our vision is to create an integrated ecosystem that will open fresh opportunities for businesses and contribute to the long-term prosperity of the UAE and Oman.' Strategically located in Oman's Al Buraimi Governorate, Al Rawdah Special Economic Zone will provide cross-border connectivity to key regional trade corridors, including Jebel Ali Port. Designed to support a wide range of industrial, processing and commercial activities, the zone will initially be focused on opportunities in automotive-related manufacturing, injection molding, textiles and apparel, steel fabrication, logistics and trading. With strong backing from both the UAE and Omani governments, the Al Rawdah zone is set to become a strategic gateway for industrial growth and regional economic integration. The zone is being developed by Mahadha Development Company, an Emirati-Omani joint venture in which DP World is the majority partner. Phase 1 of the project will cover 14 square kilometres, with expansion plans to reach 25 square kilometres in Phase 2. For media enquiries, please contact: Jack Rigby Director Corporate Communications About DP World DP World is reshaping the future of global trade to improve lives everywhere. Operating across six continents with a team of over 100,000 employees, we combine global infrastructure and local expertise to deliver seamless supply chain solutions. From Ports and Terminals to Marine Services, Logistics and Technology, we leverage innovation to create better ways to trade, minimizing disruptions from the factory floor to the customer's door. WE MAKE TRADE FLOW
