19-05-2025
Why is there so much raw meat in my feed?
Forget porridge. The influencer Ashley English posted a video in September 2024 of her breakfast: a raw T-bone steak with raw bison bone marrow and raw bison liver. She is not alone in her unusual diet. Eating raw meat has become the latest bizarre wellness trend on social media.
In recent weeks, my TikTok and Instagram feeds have been flooded with stomach-turning videos of young men and women filming themselves casually eating raw liver and raw ground beef mince. This is not like when you order steak tartare at a fancy restaurant — they pick up a whole raw steak with their hands and eat it like it's an apple.
On TikTok, there are over 15,000 videos tagged #rawmeat. In one video on the platform,
