29-05-2025
New exercise technology brand set to launch in Rhyl
Assist Fit, a power-assisted exercise technology brand, will be available at Club Rhyl from June 2.
The new equipment is part of a £1 million upgrade of the club by Denbighshire Leisure Limited (DLL).
The technology is designed to provide a low-impact, full-body workout, and is aimed at older adults, those with long-term conditions, and people who are not ready for a traditional gym environment.
The new Assist Fit suite will include nine pieces of equipment, each with various workout settings.
This will allow users to work at their own pace.
Two new categories of membership have been created for customers, which will include a programme of supervised and unsupervised sessions, led by the DLL team.
Jamie Groves, DLL managing director, said: "We are delighted to be partnering with Innerva in delivering this innovative new exercise solution for our members.
"DLL has always been committed to bringing leisure offers to its members, which are aimed at helping improve fitness, health, and mental wellbeing within our communities.
"Assist Fit, is designed to focus on customers with specific fitness needs, and for whom our gym environment is not currently suitable.
"We are excited to be launching this fabulous new fitness offer, and would encourage everyone to keep an eye on our social media channels for the latest news about the launch."
Liz Wright, national sales manager at Innerva, said: "It's been a pleasure working with the DLL team and so inspiring to see the inclusive and diverse activity offer they've created at Club Rhyl.
"We're particularly excited to see how Innerva's solution will support DLL in engaging older adults and people living with long-term health conditions.
"It's also a great opportunity to reach those who are currently less active by offering a safe, supportive and accessible space where they can build their confidence and potentially progress to further activities in the future.
"Our research with Manchester Metropolitan University shows that older people are keen to be active if they have access to the right facilities and support.
"This is exactly what Club Rhyl aims to provide with Assist Fit."
Throughout June, DLL will be offering free taster sessions for anyone interested in trying Assist Fit, giving customers the chance to be among the first to experience this innovative new fitness offering.
For more information, visit the DLL website or contact the site on 01824 712661 to book a session.
