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Australian Open 2025 Post Event Analysis: Record Viewership and Prize Money
Australian Open 2025 Post Event Analysis: Record Viewership and Prize Money

Associated Press

time28-04-2025

  • Business
  • Associated Press

Australian Open 2025 Post Event Analysis: Record Viewership and Prize Money

DUBLIN--(BUSINESS WIRE)--Apr 28, 2025-- The 'Post Event Analysis - Australian Open 2025" report has been added to offering. An analysis of the recent 2025 Australian Open, including a look at its sponsorship portfolio, broadcasters, attendance and ticketing. The 2025 Australian Open generated $55.16 million in domestic media revenue. The 2025 Australian Open men's singles final saw a national TV reach of 4.2 million viewers on Australian commercial broadcasters Nine. The post-match presentation for the men's singles final saw a reach of just over 2 million in Australia, and an average audience of 699,000. Italy, where Jannik Sinner is from, the final attracted 35 million viewers on the Nove and Eurosport channels. The estimated annual sponsorship revenue for 2025 Australian Open is $84.32 million. 35 brands sponsored the 2025 edition of the Australian Open Championships. Out of these 35 brands, Kia have the largest deal with the 2025 Australian Open in terms of annual value. Six new brands have formed partnerships with the 2025 Australian Open: Red Bull, Pirelli, M&M's, Waterdrop, EZZ Life Science, and Grey Goose. The total prize pool for the 2025 edition of the Australian Open was $60,041,338. There were prize money increases in every round with the men's and women's singles championships, Jannik Sinner and Madison Keys, both took home $2,178,190. Runners-up, Alexander Zherev and Aryna Sabalenka both earned $1,182,446. The prize money for the Australian Open Championships has increased 119% from $27,378,116 in 2016. This report provides an overview of the recent 2025 Australian Open, including a look at its sponsorship portfolio, broadcasters, attendance and ticketing. Key Topics Covered: 1. Event Introduction 2. Media Landscape 3. Sponsorship Landscape 4. Prize Money 5. Attendance & Ticketing Company Coverage Includes: For more information about this report visit About is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends. View source version on CONTACT: Laura Wood, Senior Press Manager [email protected] E.S.T Office Hours Call 1-917-300-0470 For U.S./ CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900 KEYWORD: AUSTRALIA/OCEANIA AUSTRALIA INDUSTRY KEYWORD: TENNIS SPORTS SOURCE: Research and Markets Copyright Business Wire 2025. PUB: 04/28/2025 03:57 AM/DISC: 04/28/2025 03:57 AM

Kinder-Ramsay rivalry lights up Australian Swimming Championships
Kinder-Ramsay rivalry lights up Australian Swimming Championships

ABC News

time24-04-2025

  • Sport
  • ABC News

Kinder-Ramsay rivalry lights up Australian Swimming Championships

Sport is nothing without rivalries. When the thrill of a head-to-head race trumps all else, the surrounding competitors almost fading into little more than background noise. At the Australian Open Swimming Championships this week, spectators have been treated to a fine, healthy rivalry between 21-year-old Tara Kinder and 20-year-old Ella Ramsay. Over, and over, and over, and over again. Ramsay and Kinder could have been auditioning for a synchronised spot, entwined as they were in a tremendous dance of finals swimming that took place on all four days at the Brisbane Aquatic Centre. The 200m individual medley. The 400m individual medley. The 200m breaststroke. The 100m breaststroke. Even the B final of the 200m freestyle. Tara Kinder won the 200m breaststroke at the Brisbane Aquatic Centre. ( Getty Images: Chris Hyde ) Up on the blocks, if either one of these swimmers looked to their side, they'd lock eyes with the other. Game on. "We've somehow ended up in the lanes next to each other, every final," Kinder laughs when asked about it by ABC Sport. "Even tonight in the 200 free, the B final, I was like, 'hey', but yeah, it's good. "I've raced against her since I was like 14 and we've both really just been medley and she sort of stepped up over breaststroke the last few years. "[At] trials last year, she gave everyone a run for their money in that breaststroke, making that Paris team and I was like, 'I'm gonna step up my game now'." Ella Ramsay claimed the 100m breaststroke. ( Getty Images: Chris Hyde ) Ipswich swimmer Ramsay had a stunning 2024 Olympic trials, earning a spot on the Olympic team in the 200m breaststroke and both 200 and 400 individual medleys, and went on to win a silver medal in the 4x100m medley relay. But she acknowledged the benefit of having a close rival in Brisbane this past week. "It's nice to have someone there pushing you," Ramsay tells ABC Sport. "If you didn't have someone there pushing, you wouldn't get to the next step. "So it's really nice having her there to compete with." And it was terrifically evenly matched. Kinder rediscovering her love for the water Tara Kinder had a breakout championships, with two gold medal winning swims. ( Getty Images: Chris Hyde ) Ramsay, an Olympic finalist from Paris, claimed gold in the 200m IM by 1.24 seconds. Kinder returned the favour with gold in the 400m medley by 4.13 seconds. Ramsay edged Kinder in the 100m breaststroke by 0.40 seconds. Then Kinder took out the 200m breaststroke by 0.64 seconds. "I've never been on a open national podium before this week," Kinder says. "So I will take two gold and two silver any day of the week." Kinder's breakout performance is a credit to her perseverance. In 2021, the now-21-year-old took a break from the sport, burnt out by the relentless pressure of being an athlete at such a young age. "2021 was just a hell of a ride for me," Kinder recalls. Tara Kinder claimed her first four medals at Australian Open Championships this week. ( Supplied: Swimming Australia/Delly Carr ) "I got glandular fever leading into Tokyo Olympic trials, that was also my year 12 year in high school, so off the back of a pretty average trials had to do my exams, ended up getting COVID as well. "I took a bit of a break to do schoolies and everything off the back of the exams and never really felt committed enough to try and get my body back to the fitness that it was at eight months prior. "So the new year rolled around and I wanted to see what life was like outside of school, but also outside of being an elite athlete. I didn't really have anything else." Kinder threw herself into university fulltime — "hated it" she said — before the siren call of the pool landed her back in training. "When Fukuoka [world championship 2023] trials rolled around, I saw that they were going to be in Melbourne," Kinder says. "So I texted Craig [Jackson] and I was like, 'Hey, do you wanna take me back?' "And I came back." Kinder says the time away, during which she studied, moved out of home and moved back in again, helped focus her mind. "I experienced it all and just realised that I didn't really feel like I had a drive towards something," Kinder says. "I wasn't the biggest fan of uni so it wasn't like a career-focused passion, so I thought moving back into swimming could be something to look for. "And then the first few months back swimming it was a lot more fun than it's ever been before. So I thought I'd stick with it." Ramsay thrilled with new coach Marshall Ella Ramsay swam in three individual events at the Paris 2024 Olympics. ( Getty Images: Chris Hyde ) Ramsay too has had to refocus over the past year. Following her excellent Olympic performance, Ramsay enjoyed a well-earned couple of months off before returning to the pool — and it appears to have paid off. "Coming off the Olympics I had a really big physical and mental break," Ramsay explains. "Not that I like to compare, but comparing to this time last year, I'm actually some of my events were fast. So it's so it's nice to see that and reflect on that." Part of that may be down to new coach Mel Marshall, who has taken over at Griffith University after Michael Bohl stepped away. Ella Ramsay credited Mel Marshall for helping her back up after the Olympics. ( Getty Images: Chris Hyde ) "We have a good group down there, a good environment and she's [Marshall's] been really good. I can't thank her enough," Ramsay says. "Coming off the Olympics, it's hard for anyone, but she's got me back into peak performance I'd say, both mental and physical, so I'm very thankful." Even if that means doing two extra swims on what is supposed to be a day off, with Ramsay swimming the 200m freestyle and 200m backstroke on Thursday. "Mel gave me heaps of events," Ramsay says with a huge grin. "Today was supposed to be a day off, but she gave me the 200 free and 200 back instead, so very nice of her." Now, both women will focus on qualifying for the world championships at the trials in Adelaide in June. There, they will likely be competing for the same spot on the team, with Olympic medallist Kaylee McKeown a shoo-in for the lead spot. McKeown pulled out of the 200m medley on Easter Monday and withdrew from the championships entirely on Thursday after announcing on Instagram that she would be leaving Griffith University to train back at the USC Spartans club on the Sunshine Coast. Kaylee McKeown will be a favourite to swim the 200m medley in Singapore. ( Getty Images: Chris Hyde ) The five-time Olympic gold medallist, who won bronze at the 2024 Paris Games in the 200m IM, will almost certainly race the event in Singapore. But with this burgeoning rivalry? Who knows who will join her on the Australian team, with both Ramsay and Kinder achieving the qualifying time. Photo shows A stylised graphic with three silhouettes of unidentified a female footballer, tennis player, basketballer ABC Sport and Deakin University have partnered to produce the first ABC Elite Athletes in Australian Women's Sport Survey. "It's nice to have her [Kinder] there because I can be disappointed in myself and then come back to the drawing board and see what I can do better come next race," Ramsay explains. "I do get really excited to race next to Ella because she paces a lot differently to me," Kinder says. "Obviously in that 400m IM I had many seconds [to catch up] — backstroke's my weakest stroke, so I like the chase in the breaststroke, then just to try and hold it out and then hope my freestyle is good enough to hold her off. "And then the [200 IM] is not at my strongest, but Kaylee's got that anyway," she adds with a laugh. "But just being able to get on top of that podium there [in the 400] and that rivalry with Ella, and try to be as close to her best time from Paris that I could be, was just the drive, because obviously top two qualify for worlds. "And just, yeah, focusing on that." The ABC of SPORT Sports content to make you think... or allow you not to. A newsletter delivered each Saturday. Your information is being handled in accordance with the Email address Subscribe

Alexa Leary breaks world record at Australian Open Swimming Championships
Alexa Leary breaks world record at Australian Open Swimming Championships

ABC News

time22-04-2025

  • Sport
  • ABC News

Alexa Leary breaks world record at Australian Open Swimming Championships

Paralympic champion Alexa Leary has done it again, breaking the S9 100m freestyle world record at the Brisbane Aquatic Centre on Tuesday to claim the multi-class gold at the Australian Open Championships. Both of Leary's swims were faster than her previous world record that she set in Paris, the fastest coming in the morning's heats with a sensational 59.22. Leary had And although she could not go back-to-back again at the Australian Open Championships on Tuesday, swimming 0.10 seconds slower in the final than in the morning heats, it was still enough for her to claim gold. "Ohh honestly I felt so good," Leary said after the race. "I was like, just so confident on this one. "I know all the hard work I've been doing since the Paris Games and everything, I was like, come on! You got to bring something home! Alexa Leary powered down the second 50. ( Supplied: Swimming Australia/Delly Carr ) "I was really, really confident for this one." After her brilliant morning swim, the 23-year-old needed some convincing that she had, in fact, bettered her old mark of 59.53. "I'm not hundred per cent sure, but I hope it was a good one," " Leary said in her own, indomitably effusive way on poolside. "Was it? Did I just beat my record? Did I actually? "Yes! That's a good back-end speed as well." Alexa Leary could not believe she had broken the world record. ( Supplied: Swimming Australia/Delly Carr ) Leary vowed to "do it again" in the evening's final, just as she did in Paris. But although she fell just short, it was still a mighty impressive swim and stands her in good stead for upcoming challenges at the World Championships in Singapore and Commonwealth Games in 2026. Photo shows A stylised graphic with three silhouettes of unidentified a female footballer, tennis player, basketballer ABC Sport and Deakin University have partnered to produce the first ABC Elite Athletes in Australian Women's Sport Survey. Leary became the darling of Australian swimming when she qualified for the Paris Paralympics, melting hearts with her emotional reaction to qualifying at the Olympic Trials in Brisbane, A budding triathlete, Leary spent six months in hospital after crashing her bike at 75kmh during a training ride on the Sunshine Coast in 2021. Landing on her head, surgeons had to remove part of Leary's skull to save her life, with the then-teenager breaking several bones and puncturing her lung in the crash. But Leary has since become a global force in para swimming. "Every day I challenge myself with the swimming," Leary said. "It is a massive thing. Every day I have a competition within myself and being here for nationals, I was very confident and determined to get it done. "I really needed it. It's my event. It's my number one and I couldn't leave anything in the tank. "I was like, come on Lex." In the men's multi-class 100m free, three-time Paralympian Rowan Crothers (S10) held off strong competition from Nicholas Layton (S15) to claim the Australian title for the seventh year in a row. The ABC of SPORT Sports content to make you think... or allow you not to. A newsletter delivered each Saturday. Your information is being handled in accordance with the Email address Subscribe

Australian Swimming Championships 2025, day two: Alexa Leary breaks world record in heats
Australian Swimming Championships 2025, day two: Alexa Leary breaks world record in heats

News.com.au

time22-04-2025

  • Sport
  • News.com.au

Australian Swimming Championships 2025, day two: Alexa Leary breaks world record in heats

Australia's Paralympic darling Alexa Leary has shattered her own world record in the morning heats at the national swimming championships in Brisbane. Dusting off the cobwebs in one of her first major competitions since she stunned the world in Paris last year, Leary blew her rivals away to stop the clock at 59.22 seconds. Her stunning time eclipsed the world record of 59.53 for the S9 classification, which she set in winning gold at the 2024 Paralympics in the French capital. But her new mark was so fast and so unexpected, it caught everyone by complete surprise, including Leary herself. 'I wasn't hundred per cent sure,' she said. 'I need to see the time on paper. 'Did I actually break the world record?' Assured she had, a beaming Leary replied: 'Awww yes, that's a good backend speed as well. I knew I was hurting but not that bad.' Adored in Australia because of her uplifting tale of survival and zest for life, the 23-year-old shot to international stardom last year as one of the princesses of the Paris Paralympics. While her swimming is awe-inspiring enough, it's her unbridled joy at competing and winning that melted hearts around the globe and made her box-office gold. Aussies always love a battler but Leary's courage under fire is one of the most uplifting sporting stories of all time after she cheated death following a horrific cycling accident four years ago. Her mum and dad were left to confront every parents' worst nightmare - told to say goodbye to their daughter when she was in a coma in hospital after she had fractured her skull, scapula, ribs and leg and punctured a lung. World hold on she’s done it again!! The first world record of the the Australian Open Championships was broken this morning - naturally with a big flex from Lex ðŸ'° Alexa Leary smashed out a 59.22 to better her old mark (59.53) from her gold-medal swim in Paris in the women’s… — Australian Dolphins Swim Team (@DolphinsAUS) April 22, 2025 She sustained permanent brain and leg injuries but has retained a positive and optimistic attitude that is infectious to anyone who sees or meets her. In Paris last year, Leary won her first gold for Australia with a mind-blowing performance in the mixed relay that ranks alongside the best closing laps from Ian Thorpe and Cate Campbell. Swimming the anchor leg, Leary dived in with the Aussies in fourth place, more than six seconds behind the Dutch, who picked a male to swim the closing freestyle leg and led by half a length, but she steamed past everyone to get her hands on the wall first. In her individual 100m race, she broke her world record in the heats then lowered it again in the final and has a chance to replica that feat in Tuesday's final, after turning to her coach John Bell after the heats and saying: 'We'll do it again tonight!'

Cameron McEvoy wins Australian Open Championship 50m butterfly with low-distance training regime
Cameron McEvoy wins Australian Open Championship 50m butterfly with low-distance training regime

ABC News

time22-04-2025

  • Sport
  • ABC News

Cameron McEvoy wins Australian Open Championship 50m butterfly with low-distance training regime

Cameron McEvoy has made his name as something of an innovator in recent years. The 30-year-old has turned conventional swimming wisdom on its head by forgoing lengthy sessions in the pool in exchange for a more targeted training plan in the gym. Heading into the Australian Open Championships in Brisbane this week, "I only got back in the water three weeks ago after being pretty much gym-only for a long time," McEvoy told ABC Sport after his victory on Easter Monday. "Today was the third time I've swum a full 50 since Paris. "So yeah, it feels weird being back." Given the timing of the meet, six weeks out from the World Championships Trials, fast times are not necessarily expected. But McEvoy is anything but conventional. He came desperately close to a personal best in the morning's heats with a 23.09 — just 0.02 seconds off the time he set at the 2023 Australian Trials. That was not fast enough to be the quickest qualifier. That honour went to Italian Thomas Ceccon, who swam an all-comers record 23.00, even if he wasn't super pleased with the time. Thomas Ceccon set a new all-comers record in the 50m butterfly in the heats. ( Getty Images: Chris Hyde ) "23.00 is alright, maybe it would be better [to do] 22," the Italian told ABC Sport. The 24-year-old, who was the 2023 world champion in the 50 butterfly and won Olympic gold in the 100 backstroke in Paris, withdrew from the final to focus on the 200m backstroke, a decision that clearly paid off when he swam an Italian record 1:55.71 to claim victory. In the absence of Ceccon in the final, McEvoy, a bronze medallist in the 50 fly in the World Championships in 2024 in Doha, swam 23.18 to claim gold. "I gave it a crack, I almost got it back, I was, what, 0.09 behind him," McEvoy asked of his time compared to Ceccon. "But he's 2023 world champ in this event and like ninth best ever in history in terms of top 10 rankings. "So he's a good guy to compare myself to with this event, especially with LA coming up." Looking forward In keeping with McEvoy's affectionate sobriquet "the professor", he will turn his forensic eye to his race with an eye to improve ahead of the world trials. "I'm trying a new approach again this season," McEvoy said. "Same underlying stuff, just done in a different way. "We'll analyse the whole 50 … like anything you can analyse. "I'll just be taking that with me, seeing where I'm at and then that'll kind of guide me as to what to do between now and world champs trials [in Adelaide in June]." Cameron McEvoy was a comfortable winner in the 50m fly. ( Supplied: Swimming Australia/Delly Carr ) Such has been his success, it seems that plenty of other people have also fixed their gaze on the Brisbane-based sprinter's methodology. "All of a sudden pure, 50, specialist training is now in hot demand, whereas before it was kind of, I guess, looked down upon a little bit," McEvoy said. "So it's nice that that's back. "The amount of people like retired swimmers, or swammers, who have heard this and said, 'I don't even care if I'm this age or whatever, I'm gonna come back, give it a shot'. He said it would rejuvenate the sport. "It's gonna not only make the 50s faster, but everyone trying to get better in the 50 is gonna make their 100 quicker," he said. "So it's gonna have a snowball effect throughout the sprint world and the 50s and 100s. "I can't fault it. There's no negative reason to think that it's bad for anyone." Sprint focus Another person who agreed with that sentiment was British breaststroke legend Adam Peaty, who confirmed he would stay in the sport for another cycle after the announcement that he would be able to compete in the 50 in LA. Adam Peaty won 100m breaststroke silver at the Paris Olympics. ( Getty Images: Quinn Rooney ) "I watched the press conference and thought, 'This is going to change the sport for everyone'," Peaty told BBC Sport. "Swimming is one of those sports where it is incredibly demanding. "You are doing 4,000 to 5,000m in the morning, doing a whole day of work or school then 4,000m at night. "Sprinting is a little bit different because you don't have to commit to the metres as much. ABC Sport Daily is your daily sports conversation. We dive into the biggest story of the day and get you up to speed with everything else that's making headlines. "You still have to put the time in, it is going to be difficult like anything, but it is going to give longevity to those athletes that have been doing that for a long time, are getting tired of the sport and can train a bit differently." As something of a pioneer for modern era short-distance specialist sprint training, McEvoy said he still fielded hundreds of messages from all over the world about his techniques. He said about five a day came on Instagram alone. "More since the announcement, but still, even before that, it was a lot," he said. "And we've seen a few other people independently have kind of taken inspiration from it and created their own program." The low-metres approach to training is not necessarily new — British former short course record holder Mark Foster was experimenting with different training styles through the 1990s. But with McEvoy repopularising it, the new wave of swimmers experimenting are producing results that speak for themselves. "Some of the results coming out are insane," McEvoy said. "There's a British guy [Rob Shaw], his 50 fly PB was from 2007, he's had testicular cancer twice, he's overcome it, last time was in 2023, he's come back training three times a week and he just did a lifetime best and made the B final at the British Nationals. "It's unreal." The ABC of SPORT Sports content to make you think... or allow you not to. A newsletter delivered each Saturday. Your information is being handled in accordance with the Email address Subscribe

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