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Time of India

MBRDI picks Tata Elxsi to drive software engineering, SDV development

Homegrown design and technology services provider Tata Elxsi on Wednesday said it has been selected by Mercedes-Benz Research and Development India to drive vehicle software engineering and software-defined vehicles (SDV) development. Mercedes-Benz is leading the industry in developing software-defined vehicles, the companies said in a joint statement. The premium carmaker's integrated software architecture enhances vehicle capabilities, creates intuitive interfaces, and optimises performance to improve the user experience. Tata Elxsi, in turn, is working with leading original equipment manufacturers (OEMs) globally to develop SDV platforms, accelerating innovation and software scalability across vehicles and platforms, at lowered costs, as per the statement. The Bengaluru-headquartered Tata group firm brings together domain experience across autonomous, electric, connected vehicle technologies, artificial intelligence (AI) and software-defined vehicles (SDV), supported by its labs and Mobility Innovation Centres and a portfolio of solutions including the Avenir SDV suite and Autonomia ADAS (Advanced Driver-Assistance Systems) suite, the statement added. 'This collaboration underscores our deep domain expertise and capabilities in Automotive Software and Digital, including Software Defined Vehicles, and provides us with a unique opportunity to contribute to the Mercedes-Benz vision of building the world's most desirable cars,' said Manoj Raghavan, MD and CEO, Tata Elxsi. Raghavan said Tata Elxsi has been a partner of MBRDI for over 10 years, and the new collaboration marks a 'milestone moment and sets the stage for further scaling and deepening our relationship'.