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19-04-2025
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If You're In Your Thirties, Trust Me — You'll Want To Give These 42 Game-Changing Beauty Products A Whirl
We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page. This firming neck and chest cream is so effective you might be a little *spooked*. 1. Clinique Pop Lip + Cheek Tinted Oil tailor-made for the lifelong fans of the TikTok-famous "universal" Black Honey lippie that sells out time and time again — this ~juicier~, luscious version gives a dewier finish perfect for the lips and cheeks and a tint that lasts, making it the ultimate in your "no makeup makeup" arsenal. It's basically as if Dior Lip Glow Oil, Benetint, and Clinique Black Honey had a baby. Amazon Promising review: "I've fallen in love with this color. It looks amazing on anyone. The lip oil is long lasting and looks beautiful on my cheeks too. It doesn't dry out my lips or feel too sticky." — Jane Get it from Amazon for $27. 2. Cosrx Advanced Snail Mucin Glass Glow Hydrogel Face Masks, the overnight face mask version of the internet's wildly beloved hydration serum, Snail Mucin Essence. This mask visibly absorbs within a few hours to become transparent over your skin, packing it with 25% snail secretion filtrate, hyaluronic acid, and niacinamide for a deeeeep hydration that visibly plumps and brightens your complexion to give it that "glass skin" effect. Promising review: "I don't write a lot of reviews, but I have been looking for something like this mask for a very long time! My skin is glowing! I left it on all night, and now it's mid-day, and my skin still looks and feels amazing, even with makeup over it! I love this brand and all its products! I'm 46 and trying to fight aging, and Corsx is the most cost-effective and gives the best results! This mask was thick, stayed on all night and I'm a side sleeper, and I woke up to what felt like new skin! It's amazing! For the price, it's definitely worth it!!!" — Babe03 Get a pack of three from Amazon for $15. 3. Gold Bond's firming neck and chest cream your skin will be SO happy to soak up — this is formulated with aloe, salicylic acid, and jojoba oil to help hydrate, tighten, and gently exfoliate your skin so effectively that you should be able to see early results in two weeks. (For some reviewers, it only took a few days!) Promising review: "I am a lotion user every single day. I use face moisturizers that I love. I am over the moon how good this is. I mainly use it on my neck, hands and forearms. The difference is amazing. My skin actually feels so good. I wish I could but larger containers of it." — Kimberly P. Get it from Amazon for $11.97. 4. A nail renewal formula so effective at restoring discolored, damaged nails that reviewers started seeing results in as little as *two days*. This not only helps tackle symptoms of fungal damage, but helps reduce the thickness and correct the ridges, so your toenails can get the sweet relief they deserve. Promising review: 'AMAZING!!! I followed the directions exactly and saw results within a week! My big toe has been in bad shape for about eight years. It is quickly changing the color of my toe nail back to normal, my nail is becoming thin again, and the curve in my nail is moving back to its normal position. I HIGHLY recommend this product! I can't wait to see the final result once I complete the process. Don't hesitate, JUST GET IT!!" — Mariaelena Get it from Amazon for $16.97+ (also available with nail files). 5. Dae's Hair Cactus Fruit 3-In-1 Styling Cream & Taming Wand, which is basically the brand's "holy grail," TikTok-famous styling cream in the form of a mascara wand. This versatile lil' tool helps you carefully target flyaways, style edges, and smooth frizz. Amazon Dae is a small business that specializes in haircare and styling products. (It goes without saying that you don't need to lay your edges if you don't want to, but this is a handy option if you do.) Promising review: "I've tried numerous products for taming baby hairs, especially post-partum, and this is hands down the best thing I've tried. It also smells incredible! Love the size of the styling wand!" — Completely happy customer! Get it from Amazon for $18. 6. Laneige's Neo Blurring Powder absorbs oil and blurs pores so effectively that you'll be like, "Oh ... witchcraft??" Might be the only explanation for how this can matte-ify your complexion while still keeping it radiant and glowy ✨. Amazon, 7. Neutrogena Dry-Touch SPF 70 Sunscreen designed specifically for people who get the "ick" from oily sunscreens but need all the sun protection they can get. This ultra sheer, quick absorbing formula leaves a matte finish that still packs a powerful sun-protective punch. And at this price point, this is the ultimate "everyday" sunscreen for face and body. Note that the AAD recommends using at least SPF 30 and reapplying as needed for skin protection. You can read about sunscreen myths and facts from dermatologists for more information! Promising review: "This sunscreen is well worth it. I used it all summer and never got burnt. It lasted tanning, swimming, and walking around outside every day. I would reapply it every hour or so to ensure coverage. I t is really lightweight and doesn't feel like a thick sunscreen. It had a nice, subtle smell that wasn't overpowering. I am happy I got so many bottles to last the summer, and the slim packaging was nice to take in a bag. I will be getting it again!" — Savannah Get it from Amazon for $8.88+ (available in multipacks, SPF 100, and SPF 30 versions). 8. A USB-rechargeable portable water flosser that gets the job done just as effectively without having to lug a planet-size device in your bag. A lot of reviewers love the small profile of this gizmo so much they use it as an everyday one at home, too! Promising review: "Great travel product. It is exactly what I was looking for. Super portable to throw in my work bag and easy to put together. Love that it USB charges. Great combinations of water pressure." — MJ Get it from Amazon for $27.99 (available in four colors). 9. Catrice "Instant Awake" Under Eye Brightener, which became the internet's holy grail — now in four shades! — for concealing and brightening dark circles under your eyes so fast that everyone's old concealers are doing double takes. This lightweight color-adapting formula is designed for truly ~invisible~ coverage that makes a drastic difference. The color-adaptive formula is designed so one of four shades will work on any skin tone. Promising review: "Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it." — Monica T. Get it from Amazon for $6 (available in four shades). 10. And Good Molecules Yerba Mate Wake Up Eye Gel, a cult-fave product for your beauty arsenal that will quickly help minimize eye puffiness and swelling thanks to its winning combo of caffeine and hyaluronic acid. It's basically an alarm clock for your eyeballs, because boy howdy are they awake now!! Good Molecules is a small business that specializes in affordable skincare products. Promising review:"This stuff is amazing!! I put it on every night and morning. I've been using it for a little over a month, and you can already tell a difference. My dark circles are hereditary, so I truly thought nothing would work. However, this stuff IS GREAT!" — Shay M. Get it from Amazon for $5.98. 11. Eos' Cashmere Skin Collection Shave Oil — yes, that's right, the astronomically TikTok-famous Eos "cashmere" body lotion now comes in shave oil form, just in time for potential spring shaving shenanigans. Reviewers are notably impressed by how close of a shave they can get with this, particularly in sensitive areas, helping spare you from razor burn and ingrown hairs. Promising review: "I am absolutely loving this serum! I t creates the smoothest shave I've ever had, leaving my skin feeling incredibly soft and hydrated. The serum glides on easily, providing a close shave without any irritation or nicks. My razor moves effortlessly, and I'm impressed by how nourished my skin feels afterward. The light, refreshing scent is an added bonus! It's a must-have for anyone looking to upgrade their shaving routine and enjoy a comfortable, irritation-free experience. Highly recommend!" — Shay Get it from Amazon for $7.99 (available in three scents). 12. A TikTok-beloved "Soft" perfume rollerball that honestly has no right smelling so delectable and layering so well considering it's only five cash dollars. Reviewers are obsessed with the scent's warm sweetness with a hint of citrusy zest, comparing it to waffle cones, lemon pound cake, and warm vanilla scones ... and this $65 bottle of Pink Sugar 👀. Promising review: "Like so many, I found this scent on TikTok. I was a bit skeptical at first but finally got around to trying it. First off, this scent smells amazing! Almost every time I've worn it, I receive compliments. It has a sweet smell, almost like warm cake or sugar cookies with a hint of lemon. With such an affordable price, I would definitely recommend this to anyone curious about trying it." — Chrissy Get it from Amazon for $5.88 (available in two styles). 13. Olay Super Serum Body Wash makes anyone with dry or dull skin REJOICE — this is packed with niacinamide, shea butter, and collagen peptides for 24-hour hydration that will make you feel as ~luminous~ as the spring sunshine. (Psst — this is the body wash version of their TikTok-famous, super effective facial Super Serum, so you KNOW they mean business.) Amazon Check out a TikTok of the Olay Super Serum Body Wash in action. Promising review:"I recently tried the Olay Super Serum Body Wash, and I am absolutely in love with it! The formula is incredibly hydrating, leaving my skin feeling soft and smooth after every use. It lathers beautifully and has a lovely, light fragrance that isn't overpowering. After just a few uses, I noticed my skin looked more radiant and felt deeply moisturized. The addition of serums in the body wash is a game changer. My skin feels nourished, and I no longer need to apply lotion right after showering. Highly recommend this to anyone looking for a luxurious, skin-loving body wash!" — Darina Get it from Amazon for $12.97 (available in three styles for Normal, Extra Dry, and Rough & Bumpy skin). 14. And Olay Super Cream with Sunscreen SPF 30, a luxury moisturizer (and another iteration of the iconic facial Super Serum!) engineered with niacinamide and collagen not just to protect your skin from the sun, but to help reduce dark spots and fine lines. This ultra-hydrating, lightweight cream also plays well with makeup and doesn't leave any kind of white cast. Note that the AAD recommends using at least SPF 30 and reapplying as needed for skin protection. You can read about sunscreen myths and facts from dermatologists for more information! Promising review: "Super nourishing. I have extremely sensitive skin and this helps with protection from every day friction and irritation from elements like wind burns. Will be repurchasing." — Tricia D. Get it from Amazon for $34.94. 15. Good Molecules Pineapple Exfoliating Powder so effective that reviewers gleefully compare it to the $68 Dermalogica version. This gentle, foaming powder is formulated with natural rice starches and pineapple, kiwi, and papaya extracts, and should be used three to four times weekly to help gently break down dead skin cells for a brighter, more refreshed flow. Amazon Good Molecules is a small business that specializes in affordable skincare products. To use the powder, mix a teaspoon with a few drops of water until it foams, then massage in gentle circles on your face before rinsing. Promising review: "This is the best thing since sliced bread. I am on bottle number three. My face routine is forever changed. I pray they never raise their prices. This is akin to Dermoligica, but like half the price. Get it, don't hesitate." — Chris Get it from Amazon for $16. 16. Mielle's Rosemary Mint strengthening oil, a reviewer-beloved, TikTok-famous beauty prod that lives up to the hype — this is infused with biotin so it doesn't just strengthen hair, but helps encourage growth. Reviewers who use this consistently swear by it for thinning hairlines, sparse hair at their part, bald patches, and even their eyebrows! You can read more about how biotin could help with the fullness of hair at Cleveland Clinic — plus, according to the Cleveland Clinic, some researchers have found rosemary oil comparable to Rogaine in helping with hair growth. Promising reviews: "I hardly write reviews, but this one deserves to be written about!! My hair was falling out a LOT, and somehow, just with the FIRST application onwards, I started seeing less fall. And now, after four months, I can see hair growth as well, and my hair is already looking thicker!! And I've been using it only once a week, just a few drops and massaging in. Omg, how can anything be so simple and yet so effective!!! Amazing! Amazing!!! Whoever invented this, hats off!!" — Dee Get it from Amazon for $9.97. 17. And Boldify Hairline Powder for anyone who's like, "Hmmm. Wasn't there ... a lot more hair there before??" when they're styling their roots. This "makeup for hair" helps effortlessly fill in the gaps in your hairline so you don't have style around it. Reviewers also swear by this for touching up their roots between appointments! Promising review: "I was skeptical at first, but I'm so glad that I purchased this. I finally cut my hair short after losing so much hair and thinning. I have a lot of spots where you can see the hair thinning, but this has covered it all. I bought the dark brown, and I put it at the roots. I've been so self-conscious for years using this product is helping me so much." — Wendy Get it from Amazon for $17.95 (available in 14 shades and two sizes). 18. Lumify Eye Drops, a product so beloved by TikTok that despite being more $$ than other brands, it's the number one selling brand on Amazon right now. Reviewers swear by this for instant reduction in redness in their eyes, with visible differences within a minute of use. Learn more about different kinds of eye drops and what they can do at Cleveland Clinic. Note that eye drops can potentially mask symptoms of eye conditions, so you should talk to your eye doctor about what's right for you. And according to Mayo Clinic, you should avoid redness-reducing drops if you're looking for dry eye relief. Check out a frankly STARTLING TikTok of Lumify in action — they are not joking about how fast it works! Promising review:"I have a big spot of blood vessels in the inner corner of my left eye. I use the expensive lubricant eye drops for moisture — I've used Visine, Clear Eyes, you name it. No eye drop has made my eyes look this great. Only Lumify! I was soo happy when I looked in the mirror and saw some beauty in my eyes instead of darkness and redness." — Angela Leonard Get it from Amazon for $11.93. 19. "The Malibu Set" from beloved razor brand Billie, a set of disposable travel-friendly razors designed to ~float~ over a skin for a seamless, oh-so-gentle, and super close shave. They even come cushioned with aloe shave soap for extra skin protection and easier glide. Amazon Promising review: "The shave on these is great, and in my opinion, absolutely worth the price. I almost like it better than the standard Billie razor, if I'm being honest. It's been a few days, and I don't have any of the usual prickly feelings on my legs. They're super smooth, and I had zero irritation afterward." — sam Get a set of three from Amazon for $5.97 (available in two sets). 20. E.l.f's Lash XTNDR Tubing Mascara, a GODSEND for anyone with thin or fragile lashes. This uses lightweight ~tubing~ technology to wrap around lashes and give them a natural-looking, smudge-proof extension so good it almost looks fake. The real boon, though, is how easily the "tubes" slide off in clean, easy swipes at the end of the day when you're washing your face — absolutely no smudging, over-scrubbing, or special eye makeup removal products required. Check out a TikTok of the E.l.f. tubing mascara in action. I am not a new human to the tubing mascara game, and in fact readily spent $26 on the famous OG blend from Blinc every time it needed replacing. I didn't even love it for the length half as much as the fact that tubing mascara like this genuinely never smudges, but can I just say — regardless of price, the E.l.f. tubing mascara formula blows all the others I've tried out of the water. It gives me way more length and volume than other brands, slides on so much more easily, stays put ALL day, and never, ever smudges. My favorite part, though, is how gently and easily it comes off with soap and water. In the past, other mascara removals have felt rough on my lashes, but this comes off so fast that I'm like ??? was I even wearing mascara a minute ago?? Anyway, I hesitate even writing this review because I want to gatekeep the hell out of this before it sells out, but the world needed to know. I'm a big fan of the brown shade (which is what I'm wearing above!), but it also comes in black and soft black. Get it from Amazon for $7 (available in three shades). 21. Hanalei Lip Treatment helps *aggressively* restore and moisturize lips overnight, thanks to a truly luxe blend of Hawaiian kukui nut oil, antioxidant-rich agave, and grapeseed oils. If you've been trying product after product trying to outrun your dry, cracked lips, this is the hydration holy grail you're looking for. Amazon, Hanalei is a small business that specializes in lip and body care products. Promising review: "It keeps your lips kissable and soft!!!! I love love love this product. I've been using it for the past few years and it's by far one of the BEST lip moisturizing products I've ever used!!!! If you want soft, nourishing lip treatment, well, this is the product for you!!! Hey, hurry up before I order them all! 🥰" — P. Washington Get it from Amazon for $16.15 (available in clear and four colors). 22. Mighty Patch Nose Patches for overnight use to help kick "nose gunk" to the curb — this extra-large hydrocolloid patch helps lift sebum to reduce the appearance of pimples, pores, and oil. You can even see all the satisfyingly gross evidence for yourself when you pull it off in the a.m. 👀. Amazon Promising review: "These things work! I've been dealing with bad breakouts recently and could not figure out what was causing them. I was recommended to try these, and let me tell you, the stuff that came out of my pores is unreal. I've tried charcoal face masks, and nothing has worked as well as these. My face is finally clearing up." — Hannah Braswell Get a set of 10 from Amazon for $17.89. 23. Sol De Janeiro's Delicia Drench Body Butter your skin's moisture barrier will drink up like a happy little fish, and leave you with a soft, smooth, fully-absorbed finish that lasts all day. If you haven't already tried Cheirosa 59 body mist, the cult-fave blend of vanilla orchid, sugared violet, and sandalwood this body butter is based on, you are in for one luxurious treat! Promising review: "This is incredible! This body butter is so thick and rich that it provides lasting hydration all day long. It absorbs beautifully without feeling greasy and leaves my skin super soft and nourished. The scent is heavenly and lingers just enough without being overpowering. I love how it creates a protective barrier on my skin, making it perfect for dry or colder weather. If you're looking for a deeply moisturizing body butter that truly lasts, this one is a must-try!" — Amazon Customer Get it from Amazon for $24+ (available in two sizes). 24. Garnier Fructis Sleek & Shine Anti-Frizz Serum, aka humidity's WORST ENEMY. 😈 This super lightweight argan oil solution is designed for all hair types to help manage frizz and define waves and curls without weighing them down, and will be the MVP in your hair arsenal in the warmer temps — especially considering how costly competitive serums are! Promising review: "I've struggled with frizzy hair for years, but this has been a game-changer for me. A few drops of this lightweight serum applied to damp hair before styling tames frizz instantly, leaving my hair smooth, shiny, and incredibly manageable. The argan oil infusion adds a touch of nourishment and helps to prevent future frizz. I'm so happy I finally found a product that actually works to control my unruly hair!" — Kleo Get it from Amazon for $6.97 (also available in larger sizes and multipacks). 25. TruSkin vitamin C serum just short of startles reviewers for how fast it visibly brightens and firms skin even from the first use, and how well it reduces wrinkles and the appearance of dark spots over time. This may be on the pricier side of skincare, but reviewers compare the cult-fave blend of vitamin C, hyaluronic acid, and vitamin E to the $182 SkinCeuticals CE Ferulic serum. With over 98,000 5-star reviews on Amazon and dozens of before-and-after reviewer photos, the hype is more than earned. TruSkin is a small business that specializes in botanically-infused skin nutrition products. Promising review: "I struggled with acne for over 12 years. I tried medications, pretty much every skincare line out there, but thanks to a random girl on TikTok, I found this product and will never go back. This is the only serum that has helped clear my scars! I never write reviews, but because I noticed a difference within days of using, I had to write one. I'm only on month two and I have seen a noticeable difference. My skin looks clear/lighter/glowing/young for the first time since my preteen years. I use this vitamin C serum and a simple wash and moisturizer/sunscreen every day, and that's it!" — Rebekah Get it from Amazon for $21.97+ (available in two sizes). 26. Medicube Turmeric Overnight Wrapping Peel Off Mask, which has already made itself a TikTok sensation — unsurprising, since the K-Beauty brand Medicube knocks it out of the park again and again. This mask goes on before bed and uses hydrolyzed collagen, vitamin C, and turmeric to help even out skin tone and improve elasticity. Promising review: "This is a fantastic product. I was really glad to see it on Amazon because I saw it on TikTok. I didn't have to wait for it and paid less. Can't go wrong with that. It is very moisturizing, easy to apply. Just a very thin layer. I went to bed, peeled it off the next morning, and my skin was super glowy. I love it." — Ramona L. Corona Get it from Amazon for $18.90. 27. Differin Acne Treatment Gel for prescription-strength acne care *without* the hassle of paying to see a dermatologist. This not only helps clear breakouts by helping with skin cell turnover to clear out pores and calm inflammation, but helps prevent them over time. The key to this is patience, patience, patience — a lot of reviewers mention seeing excellent results after the first month of use! Head's up that you should definitely use sunscreen while applying this product and build up your use gradually, because retinoids are very strong! A lot of users also see a "purge," when their acne is temporarily worse as the product starts to take effect, so be on the lookout for that, too. Promising reviews:"[This] has completely transformed my skin. I used to get hormonal acne every single month. I still get it now, but far less often and severely. Differin has really made a big difference in my quality of life. I have sensitive skin, so I only use it a couple of times a week and always over a light layer of lotion. When I first started using it, my acne did get worse for about a month, and then magically, one day, my skin looked amazing. It's worth a try for sure!" — Britt Get it from Amazon for $12.66+ (available in two packaging styles). 28. A dark spot–removing soap bar you might want to try if you're dealing with sensitive skin or hyperpigmentation — this affordable alternative to $$ creams on the market is formulated not only with hyaluronic acid to protect your skin's moisture barrier, but a blend of vitamin C, retinol, collagen, and turmeric to help brighten and soothe skin. Promising review: "If you're someone who has sensitive skin like me, this product is for you! I highly recommend it. I learned about this product on TikTok and decided to try it out. It's worth the money. The smell is not overbearing, and it reminds you of a refreshing citrusy fruit. I'm very particular about trying skincare products, but this is your go-to. It will have your face feeling refreshed and clean, and there's no white cast." — Elisabeth L. "Really good product considering the price. I have tried expensive creams to diminish a dark spot in my face, and I haven't gotten the quick results I am getting with this soap. I highly recommend this product." — Amazon Customer Get a two-pack from Amazon for $11.99 (also available in larger multipacks and with or without a holder). 29. Aloderma Organic Aloe Vera Gel for your WHOLE body — this packs such an "all-purpose" moisturizing, skin-calming punch that reviewers swear by it for everything from healing cracked, dry skin to helping calm rosacea and sunburns to tackling dandruff that even prescription meds wouldn't touch. GO LITTLE MOISTURIZER GO!! Promising review:"My skin feels like the bottom of a newborn. This is so great. The natural ingredients are the best and it leaves my skin with a natural glow and softness that I have never felt before. I have aging skin and it is just a great product. I use it on my face and my hair on wash days. I am going to order three more just so I don't run out." — Divine Get it from Amazon for $12.99 (also available in three- and six-packs). 30. A bottle of callus-removing gel so effective at sloughing off dead, hardened skin that one reviewer described it as, " Horrifically satisfying." It's also super easy — you presoak your feet, apply for five minutes, and rub a pumice stone or foot file on the calluses and corns to watch them effortlessly slide off. You can grab a pumice stone or foot file on Amazon! Promising review:"Best foot callus remover I have ever used! I read a lot of the reviews before purchasing this product. Most callus removers I have purchased in the past were not very effective. So, I was encouraged by the reviews. I saw that a lot of reviewers mentioned being very careful not to leave it on longer than three or four minutes. My feet were the softest they had ever been. Love love love." — Cheri whisker Get it from Amazon for $9.99 (also available in an extra strength version). 31. MagicMinerals AirBrush Foundation, your new favorite alternative to Dior's (discontinued!!) Airflash that lives up to the hype — one quick spray of the foundation on the included brush, and it glides so smoothly and subtly over your skin texture that you'll feel like a makeup artist did it for you. Reviewers in their thirties, forties, and up especially swear by this lightweight but effective formula, and love that it's ridiculously easy to use. Jerome Alexander is a small business that specializes in airbrush cosmetic products. HELLO — I found this through a recommendation on a Reddit beauty forum for people in their thirties, and I am OBSESSED. I am not very skilled with makeup and was intimidated by the brush factor, but it's nearly foolproof. This foundation straight-up glosses over my pores and redness and makes my skin look so even-toned and natural that it doesn't look like I used much foundation at all. It's a bit price-y compared to brands I used in the past, but I'm still on my first bottle of it, and it's been three full months. I hope this never stops getting made. It is so lightweight and lovely and has made my makeup routine feel like a TREAT. Promising review: "Bought this because I saw it on TikTok, and it did not disappoint. I love the lightweight feel of it and how easy it is to build." — Smickens Get it from Amazon for $19.99 (available in 12 shades). 32. Gisou Honey Infused Hair Oil so deeply nourishing, hydrating, and protective that your hair will crave that sweet, sweet honey like it's gone full Winnie the Pooh. This splurgeworthy "weightless" hair oil works on all hair types restore frizzy and heat-damaged hair to its usual glorious mane with just a few small drops between washing and styling. Promising review: "I bought the hair oil from Gisou after reading numerous rave reviews and decided to give it a try. The oil turned out to be really good and definitely worth the money. It does an excellent job moisturizing my curly hair, leaving it soft, shiny, and manageable. I also use it for styling, and it helps define my curls beautifully without weighing them down. This oil has become a staple in our hair care routine, and I highly recommend it to anyone with curly or dry hair." — Alena Gold Get it from Amazon for $46. 33. Maybelline Super Stay Teddy Lip Tint gives you an oh-so-pillowy matte pout that refuses! to! quit! no matter what you throw at it during the day. Reviewers mention that this is a great "everyday" matte, giving a velvety, well-pigmented look without being too dramatic. Promising review: "I have been on a hunt for The Lipstick for my 20 plus years of wearing makeup. Regular lipstick comes off in minutes because I'm chugging water all day. Matte long stay just settles into every lip crack and looks terrible. This is the first and only long-stay lipstick that doesn't settle into cracks and dry down. I think because it's a slightly thicker consistency — not quite glossy, more like a thick balm so it glides over lip cracks. I have just about every color — I'm really hoping they come out with a rusty red." — Kate Lynch Get it from Amazon for $9.97 (available in ten shades). 34. Tree Hut Desert Haze Shea Sugar Scrub — yes, the chronically sold out, cult-fave scent is in stock on Amazon ... for NOW. Reviewers are obsessed with this smoky, floral"loud" scent that blends jasmine, raspberry, and musk, and how satisfyingly exfoliating and gentle it is on skin. Amazon Promising review:"This is our favorite flavor Tree Hut scrub. Always hard to find in stores because it is usually sold out. Thought it was discontinued, but very happy to find it here." — AJ " This Tree Hut Shea Sugar Scrub in the scent Desert Haze is like a little piece of paradise!!!!! The smell is wonderful and the way it leaves your skin feeling is so smooth, silky, and clean! I will definitely be purchasing this item again! If you haven't tried this Tree Hut Scrub in the scent Desert Haze you should!" — Shelly Get it from Amazon for $7.97 (available in dozens of other scents). 35. SeoulCeuticals 97.5% Snail Mucin Moisturizer Cream, a reviewer-beloved skin barrier-repairing K-beauty staple that is making an enemy out of dry, irritated, and acne-prone skin with every application. This multifunctional moisturizer has a slightly higher concentration of snail mucin than most competing products, giving it extra repairing strength to help firm, brighten, and hydrate skin. Promising review: "I have really dry skin in the fall and spring. I applied this for three consecutive nights and my flaky cheeks and scaly nose were no longer flaky and scaly. It felt more supple and soft too. It doesn't really have a strong scent, but what's there is unique. Not unpleasant, but different." — Sarah Birdsong Get it from Amazon for $15.95+ (available in two sizes). 36. A deliciously soothing, super gentle Briotech spray reviewers compare to the pricier Tower 28 SOS Spray. It's similarly designed with hypochlorous acid, which targets bacteria that causes acne, skin irritation, and blemishes *without* drying your skin. Reviewers swear by this handy little spray for helping not just with acne, but rosacea, eczema, dryness, dermatitis (scalp included!), and even toenail fungus. Check out a TikTok of the Briotech spray in action. Promising review: "This spray is amazing. I had a rash on my face and it disappeared after one use of this spray. I had a stye in my eye and the skin around the eye was irritated. This spray fixed not only the irritation but the stye went away as well. Any sort of blemish or acne is taken care of with this simple inexpensive spray. Great for after-sun care or workout redness. Everyone loves Tower 28's expensive SOS spray. The SOS spray contains hypochlorous acid, which is the exact same ingredient in the Briotech spray for much less money. It's a miracle worker." — Squid466 Get it from Amazon for $13.99+ (available in four sizes and in multipacks). 37. Londontown "Nail Veil" Protectant, which is designed not only to protect your nails, but to act as a sheer tint to enhance their natural look. It's basically "no makeup makeup," but for your fingernails. Amazon, Londontown is a small business that specializes in nail care products. Promising review: "This nail veil is so pretty and perfect for a simple, bare nail look! It applies very smoothly, and one to two coats work well. With a top coat, it lasts almost perfectly for about five days, but chips are not very noticeable, so you can easily wear it for longer! I also feel confident in this brand's use of healthier, higher-quality ingredients, which makes it well worth the extra cost. My nails aren't left damaged by this product, and it has become my go-to when I don't have the time for a full-color look but still want my nails to look polished and pretty!" — Sofia K Get it from Amazon for $20 (available in nine shades). 38. Anua Heartleaf 77 Soothing Toner reviewers going for the "glass skin" look swear by — this underrated but impactful toner helps calm and refresh your complexion by balancing your skin's pH level and helping it better absorb all your lovely skincare products, no matter how hard the sun is trying to dry you out. Promising review:"This toner is hyped for a reason — it's the best. It works extremely well for sensitive skin, and it leaves my skin soft and moisturized. The redness on my face have completely vanished after using this toner." — Aurelia Get it from Amazon for $17.69. 39. Live Tinted's Huestick Corrector, which is a 4-in-1 eye, lip, and cheek multistick designed to neutralize dark spots and circles to help even out your skin tone before you use concealer or foundation. You can also use it as a buildable blush or lip color because it is truly a beauty MVP. Amazon Live Tinted is a small woman-owned business founded by entrepreneur Deepica Mutyala that specializes in clean, vegan, cruelty-free beauty products for al skin tones. Promising review: "Almost the only makeup you'll need. I was on vacation in Vietnam and Cambodia for almost a month. Besides mascara, this is all l needed for lips, cheeks and eyelids. The product goes on smoothly, stays pretty well and is so easy to use and go. It is something I will continue to use daily. It makes a big difference, brightening your whole face. It helps make you look like you put forth an effort and care how you look. My favorite color is True." — jeanette p. Get it from Amazon for $26 (available in six shades). 40. Juno & Co.'s Clean 10 Cleansing Balm, a game-changing makeup remover made with a blend of pearl barley and vitamin E that reviewers adore for getting that ✨ CLEAN clean✨ feeling — it's designed to leave zero residue or oiliness, *plus* brighten skin and reduce hyperpigmentation and dark spots. People compare it to pricey versions like Farmacy Green Clean, Dermalogica, and Elemis! Amazon, Juno & Co. is a small business specializing in personal care and skincare products. Promising review:"I've loved the Farmacy Green Clean for many years, but at $30+ for a jar that lasts 1–2 months max, it was a pricey product to buy on a regular basis. I wanted something just as good at a lower price and I FOUND IT! This cleanser absolutely melts away makeup and deep cleans the skin without any drying or eye irritation! It smells great and a little goes a loooonng way — I'm in love!" — Amazon Customer Get it from Amazon for $14.99. 41. An easy-to-hold detangling brush from TikTok-beloved brand Kitsch — this elevated version is suitable for all hair types to quickly and oh-so-gently detangle hair and prevent breakage, whether you're brushing wet or dry. Amazon, Promising review: "This is one of the best brushes I've ever owned. It's the perfect size and super gentle on curly hair. I love that I can brush my hair easily and fast with no pain and my hair does not break. I highly recommend getting this brush." — Veronica E. Get it from Amazon for $7.99 (available in three colors). 42. A set of collagen-infused forehead patches to deeply hydrate your skin and improve its elasticity to minimize fine lines and give you a ~refreshed~ vibe when you wake up in the morning. Promising review:"The patches work great, I could see difference just after few uses. They stick really good and stay on all night. They feel cool and soothing and I love how easy they are to use. Highly recommend!" — M. Brinson Get a set of 12 from Amazon for $18.04. Reviews have been edited for length and/or clarity.
Buzz Feed
15-04-2025
- Health
- Buzz Feed
38 Reviewer-Beloved Products That Don't Just Live Up To Expectations, But Smash Them
We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page. Shopping · These new jeans with a customizable cinching waist are about to be the MVP of your wardrobe. 1. Cosrx Advanced Snail Mucin Glass Glow Hydrogel Face Masks, the overnight face mask version of the internet's wildly beloved hydration serum, Snail Mucin Essence. This mask visibly absorbs within a few hours to become transparent over your skin, packing it with 25% snail secretion filtrate, hyaluronic acid, and niacinamide for a deeeeep hydration that visibly plumps and brightens your complexion to give it that "glass skin" effect. Promising review: "I don't write a lot of reviews, but I have been looking for something like this mask for a very long time! My skin is glowing! I left it on all night, and now it's mid-day, and my skin still looks and feels amazing, even with makeup over it! I love this brand and all its products! I'm 46 and trying to fight aging, and Corsx is the most cost-effective and gives the best results! This mask was thick, stayed on all night and I'm a side sleeper, and I woke up to what felt like new skin! It's amazing! For the price, it's definitely worth it!!!" — Babe03 Get a pack of three from Amazon for $15. 2. A nail renewal formula so effective at restoring discolored, damaged nails that reviewers started seeing results in as little as *two days*. This not only helps tackle symptoms of fungal damage, but helps reduce the thickness and correct the ridges, so your toenails can get the sweet relief they deserve. Promising review: 'AMAZING!!! I followed the directions exactly and saw results within a week! My big toe has been in bad shape for about eight years. It is quickly changing the color of my toe nail back to normal, my nail is becoming thin again, and the curve in my nail is moving back to its normal position. I HIGHLY recommend this product! I can't wait to see the final result once I complete the process. Don't hesitate, JUST GET IT!!" — Mariaelena Get it from Amazon for $15+ (also available with nail files). 3. Gold Bond's firming neck and chest cream your skin will be SO happy to soak up — this is formulated with aloe, salicylic acid, and jojoba oil to help hydrate, tighten, and gently exfoliate your skin so effectively that you should be able to see early results in two weeks. (For some reviewers, it only took a few days!) Promising review: "I am a lotion user every single day. I use face moisturizers that I love. I am over the moon how good this is. I mainly use it on my neck, hands and forearms. The difference is amazing. My skin actually feels so good. I wish I could but larger containers of it." — Kimberly P. Get it from Amazon for $11.97. 4. Laneige's Neo Blurring Powder to absorb oil and blur pores so effectively that you'll be like, "Oh ... witchcraft??" Might be the only explanation for how this can matte-ify your complexion while still keeping it radiant and glowy ✨. Amazon, Check out a TikTok of the Laneige Neo Blurring Powder in action. Get it from Amazon for $25. 5. A USB-rechargeable portable water flosser that gets the job done just as effectively without having to lug a planet-size device in your bag. A lot of reviewers love the small profile of this gizmo so much they use it as an everyday one at home, too! Promising review: "Great travel product. It is exactly what I was looking for. Super portable to throw in my work bag and easy to put together. Love that it USB charges. Great combinations of water pressure." — MJ Get it from Amazon for $26.99. 6. Catrice "Instant Awake" Under Eye Brightener, which became the internet's holy grail — now in four shades! — for concealing and brightening dark circles under your eyes so fast that everyone's old concealers are doing double takes. This lightweight color-adapting formula is designed for truly ~invisible~ coverage that makes a drastic difference. The color-adaptive formula is designed so one of four shades will work on any skin tone. Promising review: "Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it." — Monica T. Get it from Amazon for $6 (available in four shades). 7. And Good Molecules Yerba Mate Wake Up Eye Gel, a cult-fave product for your beauty arsenal that will quickly help minimize eye puffiness and swelling thanks to its winning combo of caffeine and hyaluronic acid. It's basically an alarm clock for your eyeballs, because boy howdy are they awake now!! Good Molecules is a small business that specializes in affordable skincare products. Promising review:"This stuff is amazing!! I put it on every night and morning. I've been using it for a little over a month, and you can already tell a difference. My dark circles are hereditary, so I truly thought nothing would work. However, this stuff IS GREAT!" — Shay M. Get it from Amazon for $5.98. 8. A simple faux-diamond tennis bracelet to add a touch of sophistication to any outfit without the price of name-brand versions like Swarovski (even though reviewers agree this looks like the Real Deal 👀). Amazon, Promising review: "Soooo pretty. It's 100% [similar to] Swarovski for so cheap. Looks exactly like the photo and I wear it every day." — Trysten Walters For what it's worth, Pavoi — the company behind this piece — has gone TikTok viral time and time again for its classic, modern, and expensive-looking pieces. I personally own almost all my "daily wear" jewelry from Pavoi and swear by it. Everything is so easy to accessorize and makes my outfits look and feel so much more put together, and the pieces are so durable that they're easily worth twice what I paid. Check out the rest of Pavoi's line of jewelry for more options, including earrings, bracelets, and anklets! Get it from Amazon for $17.95+ (available in four colors, two styles, and three sizes). 9. Clinique Almost Lipstick Tinted Lip Balm in Black Honey that you're definitely going to want to stock up on *now*, before TikTokers go feral again (guilty as charged). This cult-classic, lightweight, slightly glossy shade is beyond "holy grail" status — it matches skin tones so beautifully that I'm personally starting to suspect witchcraft, after seeing so many TikToks of it subtly transforming entire beauty looks with just a few swipes. Amazon I was very adamant about not buying this for the longest time because I am stubborn about "expensive" beauty products, but this is worth every penny and then some. It's so lightweight and layerable, it's foolproof to apply, and I have yet to wear a single outfit it doesn't complement??? I love watching it instantly elevate a casual look or add simple elegance to dressy ones. I wear it every day now, and after weeks of use, I've barely made a dent. Also, and maybe this is just me, but I tend to get pigment on my teeth with a lot of lip products, and I've simply never had an issue with this magic stick. Anyway, watch this TikTok of someone using it on their lips AND cheeks, because I did and oops, this lipstick FELL into my cart. Get it from Amazon for $25 (also available in Pink Honey!). 10. The Pink Stuff's new "Sqeezy" sponge set, which is living up to its "miracle" catchphrase by helping reviewers with their toughest cleaning projects, like grimy pans, mildewed showers, and marked-up walls. If you aren't already in the cult of Pink Stuff cleaning paste, it's so good at its job that reviewers call it " gold in a jar" and " witchcraft." Promising review: "The 'abrasive sponge when cold' or 'squishy when hot' is an awesome feature for the type of scrubbing you want to do. The Pink Stuff with the sponge does wonders! We have a hideous 30-year-old shower and although it doesn't look brand new like I was hoping, it's 10 times better!! This product really does work!" — GreenGoddess Get the set (one Pink Stuff jar and a "Sqeezy") from Amazon for $9.89. 11. Olay Super Serum Body Wash that will make anyone with dry or dull cold weather skin REJOICE — this is packed with niacinamide, shea butter, and collagen peptides for 24-hour hydration that will make you feel as ~luminous~ as the spring sunshine. (Psst — this is the body wash version of their TikTok-famous, super effective facial Super Serum, so you KNOW they mean business.) Amazon Check out a TikTok of the Olay Super Serum Body Wash in action. Promising review:"I recently tried the Olay Super Serum Body Wash, and I am absolutely in love with it! The formula is incredibly hydrating, leaving my skin feeling soft and smooth after every use. It lathers beautifully and has a lovely, light fragrance that isn't overpowering. After just a few uses, I noticed my skin looked more radiant and felt deeply moisturized. The addition of serums in the body wash is a game changer. My skin feels nourished, and I no longer need to apply lotion right after showering. Highly recommend this to anyone looking for a luxurious, skin-loving body wash!" — Darina Get it from Amazon for $12.97. 12. And Olay Super Cream with Sunscreen SPF 30, a luxury moisturizer (and another iteration of the iconic facial Super Serum!) engineered with niacinamide and collagen not just to protect your skin from the sun, but to help reduce dark spots and fine lines. This ultra-hydrating, lightweight cream also plays well with makeup and doesn't leave any kind of white cast. Note that the AAD recommends using at least SPF 30 and reapplying as needed for skin protection. You can read about sunscreen myths and facts from dermatologists for more information! Promising review: "Super nourishing. I have extremely sensitive skin and this helps with protection from every day friction and irritation from elements like wind burns. Will be repurchasing." — Tricia D. Get it from Amazon for $34.94. 13. Good Molecules Pineapple Exfoliating Powder so effective that reviewers gleefully compare it to the $68 Dermalogica version. This gentle, foaming powder is formulated with natural rice starches and pineapple, kiwi, and papaya extracts, and should be used three to four times weekly to help gently break down dead skin cells for a brighter, more refreshed flow. Amazon Good Molecules is a small business that specializes in affordable skincare products. To use the powder, mix a teaspoon with a few drops of water until it foams, then massage in gentle circles on your face before rinsing. Promising review: "This is the best thing since sliced bread. I am on bottle number three. My face routine is forever changed. I pray they never raise their prices. This is akin to Dermoligica, but like half the price. Get it, don't hesitate." — Chris Get it from Amazon for $16. 14. Mielle's Rosemary Mint strengthening oil, a reviewer-beloved, TikTok-famous beauty prod that lives up to the hype — this is infused with biotin so it doesn't just strengthen hair, but helps encourage growth. Reviewers who use this consistently swear by it for thinning hairlines, sparse hair at their part, bald patches, and even their eyebrows! You can read more about how biotin could help with the fullness of hair at Cleveland Clinic — plus, according to the Cleveland Clinic, some researchers have found rosemary oil comparable to Rogaine in helping with hair growth. Promising reviews: "I hardly write reviews, but this one deserves to be written about!! My hair was falling out a LOT, and somehow, just with the FIRST application onwards, I started seeing less fall. And now, after four months, I can see hair growth as well, and my hair is already looking thicker!! And I've been using it only once a week, just a few drops and massaging in. Omg, how can anything be so simple and yet so effective!!! Amazing! Amazing!!! Whoever invented this, hats off!!" — Dee Get it from Amazon for $9.97. 15. And Boldify Hairline Powder for anyone who's like, "Hmmm. Wasn't there ... a lot more hair there before??" when they're styling their roots. This "makeup for hair" helps effortlessly fill in the gaps in your hairline so you don't have style around it. Reviewers also swear by this for touching up their roots between appointments! Promising review: "I was skeptical at first, but I'm so glad that I purchased this. I finally cut my hair short after losing so much hair and thinning. I have a lot of spots where you can see the hair thinning, but this has covered it all. I bought the dark brown, and I put it at the roots. I've been so self-conscious for years using this product is helping me so much." — Wendy Get it from Amazon for $17.95 (available in 14 shades and two sizes). 16. A set of reviewer-beloved "Loops Quiet 2," aka the "ear plugs for people who hate ear plugs." These lightweight plugs are so subtle that people won't notice you wearing them, and are meticulously designed to muffle distracting, irritating, or overwhelming noise without completely blocking out the world around you. Reviewers love to wear them at the office or in noisy homes — this way they can still stay aware of your surroundings without getting overwhelmed by them. Amazon Promising review:"These earplugs are so good!! I had originally bought a completely different brand (because I was being cheap) and let me tell you, you get what you pay for. I found these Loop earplugs and decided to give them a try and I'm so glad that I did! They are so comfortable! Made from silicone so they are flexible and fit great. I've slept with them in all night without issues. The noise cancelling is fantastic! Now does it block everything? No, but I think that's a good thing for safety reasons. They do block my husband's chainsaw snoring and that is exactly what I needed them to do." — melanie98837 Get it from Amazon for $19.95 (available in seven colors; check out Loop's Amazon Storefront for more options related to concerts, offices, and parenting!). 17. E.l.f's Lash XTNDR Tubing Mascara, a GODSEND for anyone with thin or fragile lashes. This uses lightweight ~tubing~ technology to wrap around lashes and give them a natural-looking, smudge-proof extension so good it almost looks fake. The real boon, though, is how easily the "tubes" slide off in clean, easy swipes at the end of the day when you're washing your face — absolutely no smudging, over-scrubbing, or special eye makeup removal products required. Check out a TikTok of the E.l.f. tubing mascara in action. I am not a new human to the tubing mascara game, and in fact readily spent $26 on the famous OG blend from Blinc every time it needed replacing. I didn't even love it for the length half as much as the fact that tubing mascara like this genuinely never smudges, but can I just say — regardless of price, the E.l.f. tubing mascara formula blows all the others I've tried out of the water. It gives me way more length and volume than other brands, slides on so much more easily, stays put ALL day, and never, ever smudges. My favorite part, though, is how gently and easily it comes off with soap and water. In the past, other mascara removals have felt rough on my lashes, but this comes off so fast that I'm like ??? was I even wearing mascara a minute ago?? Anyway, I hesitate even writing this review because I want to gatekeep the hell out of this before it sells out, but the world needed to know. I'm a big fan of the brown shade (which is what I'm wearing above!), but it also comes in black and soft black. Get it from Amazon for $7 (available in three shades). 18. A no-scrub weekly shower cleaner you can quite literally "set and forget" to maintain its cleanliness over time — once you apply it after a shower, you just have to wait eight to 12 hours and it'll quietly tackle the soap scum, grime, oils, mold, and mildew stains without any elbow grease from you. Promising review:"I saw this product on TikTok and decided to try it out for myself. The name doesn't lie — spray it on, shut the bathroom door, and in a few hours, the shower is 100 times cleaner. Usually I'll let it sit overnight, and by morning, the visible grime on the shower is gone, including soap scum. I'll usually let the shower water rinse the residue out, and then will take a bucket just to get everything off the shower walls. It is a bit slick if you try to get in the shower without rinsing the residue, but otherwise it's a worthy cleaning staple in my house." — Tara D. Get it from Amazon for $19.98+ (available in two scents and two sizes). 19. Hanalei Lip Treatment to help *aggressively* restore and moisturize lips overnight, thanks to a truly luxe blend of Hawaiian kukui nut oil, antioxidant-rich agave, and grapeseed oils. If you've been trying product after product trying to outrun your dry, cracked lips, this is the hydration holy grail you're looking for. Amazon, Hanalei is a small business that specializes in lip and body care products. Promising review: "It keeps your lips kissable and soft!!!! I love love love this product. I've been using it for the past few years and it's by far one of the BEST lip moisturizing products I've ever used!!!! If you want soft, nourishing lip treatment, well, this is the product for you!!! Hey, hurry up before I order them all! 🥰" — P. Washington Get it from Amazon for $15.55 (available in clear and four colors). 20. Eos' Cashmere Skin Collection Shave Oil — yes, that's right, the astronomically TikTok-famous Eos "cashmere" body lotion now comes in shave oil form, just in time for potential spring shaving shenanigans. Reviewers are notably impressed by how close of a shave they can get with this, particularly in sensitive areas, helping spare you from razor burn and ingrown hairs. Promising review: "I am absolutely loving this serum! I t creates the smoothest shave I've ever had, leaving my skin feeling incredibly soft and hydrated. The serum glides on easily, providing a close shave without any irritation or nicks. My razor moves effortlessly, and I'm impressed by how nourished my skin feels afterward. The light, refreshing scent is an added bonus! It's a must-have for anyone looking to upgrade their shaving routine and enjoy a comfortable, irritation-free experience. Highly recommend!" — Shay Get it from Amazon for $7.97 (available in three scents). 21. Medicube Turmeric Overnight Wrapping Peel Off Mask, which has already made itself a TikTok sensation — unsurprising, since the K-Beauty brand Medicube knocks it out of the park again and again. This mask goes on before bed and uses hydrolyzed collagen, vitamin C, and turmeric to help even out skin tone and improve elasticity. Amazon, Promising review: "This is a fantastic product. I was really glad to see it on Amazon because I saw it on TikTok. I didn't have to wait for it and pay less can't go wrong with that. It is very moisturizing easy to apply. Just a very thin layer. I went to bed, peeled it off the next morning, and my skin was super glowy. I love it." — Ramona L. Corona Get it from Amazon for $18.90. 22. Neutrogena Dry-Touch SPF 70 Sunscreen designed specifically for people who get the "ick" from oily sunscreens but need all the sun protection they can get. This ultra sheer, quick absorbing formula leaves a matte finish that still packs a powerful sun-protective punch. And at this price point, this is the ultimate "everyday" sunscreen for face and body. Note that the AAD recommends using at least SPF 30 and reapplying as needed for skin protection. You can read about sunscreen myths and facts from dermatologists for more information! Promising review: "This sunscreen is well worth it. I used it all summer and never got burnt. It lasted tanning, swimming, and walking around outside every day. I would reapply it every hour or so to ensure coverage. I t is really lightweight and doesn't feel like a thick sunscreen. It had a nice, subtle smell that wasn't overpowering. I am happy I got so many bottles to last the summer, and the slim packaging was nice to take in a bag. I will be getting it again!" — Savannah Get it from Amazon for $8.88+ (available in multipacks, SPF 100, and SPF 30 versions). 23. A "spray and go" enzyme-based laundry stain remover that works its magic in one wash to help you instantly get rid of all that discolored dried sweat, oil stains, or deodorant residue on your favorite clothes. Check out a TikTok of the laundry spray in action. Puracy is a Texas-based, family-owned business specializing in plant-based, chemical-free, hypoallergenic home products, with a donation made to local families in need with a portion of every purchase. Psst — this spray also does a number on all those other miscellaneous stains in your life, like wine, coffee, soy sauce, makeup, and period blood! I recently bought this to test it for myself, and can attest to how well it works to get period blood out even after you've tried something else. I stained a pair of beloved bright-blue bike shorts in my sleep and tried to get it out with soap and water, but the stain was still there when it came out of the wash. I treated it with this, stuck it back in the wash, and BOOM, it's like it never happened (I panicked before I could get a before and after, please forgive me, laundry gods). Get it from Amazon for $12.99+ (available in multiple sizes). 24. An electric travel kettle for all the tea, coffee, and oatmeal monsters out there who want instant, portable access to their lifeblood. People love this for at-home use when they're not traveling, too — it boils SUPER fast for quick cuppas, and has a small profile that makes it easy to put away. Promising review:"This gorgeous lil' portable kettle has been the best companion during all my travels this year! I drink a LOT of tea and am religious about making my special elixirs and healing potions every morning. I appreciate how quickly it heats up, and how long it keeps water hot. I have always followed the directions and use common sense when handling it, and have never had any issues with anything so far. Very satisfied with this purchase! Would highly recommend." — Sassy Mama Get it from Amazon for $28.79 (clip the 20% off coupon on the product page for this price; available in six colors). 25. A bottle of Elizavecca hair treatment, an Olaplex-like repairing mask infused with collagen ingredients and protein extracts that will help restore hair health and reduce shedding. All you gotta do is apply it on wet hair after a shampoo, wait five minutes, and rinse it out. This is designed to work on all hair types, with reviewers with 2b to 4c curls mentioning it worked for them! Promising review:"Like many others, I tried this as a replacement for Olaplex. Honestly, Olaplex never had a great effect on my hair and certainly wasn't worth the price. This did an unreal job on my hair!! I was skeptical (tried a little bit first because I was petrified it would burn off my hair and I would end up bald!) but, lo and behold, it was magic! My hair is so strong, silky, and healthy looking after just one use. Plus, you can't beat the price! Have already ordered another box. I should also add I have curly/wavy hair that's been colored to a light brown. Buy it!!" — BB Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets! Get a bottle from Amazon for $7.60. 26. A bottle of callus-removing gel so effective at sloughing off dead, hardened skin that one reviewer described it as, " Horrifically satisfying." It's also super easy — you presoak your feet, apply for five minutes, and rub a pumice stone or foot file on the calluses and corns to watch them effortlessly slide off. You can grab a pumice stone or foot file on Amazon! Promising review:"Best foot callus remover I have ever used! I read a lot of the reviews before purchasing this product. Most callus removers I have purchased in the past were not very effective. So, I was encouraged by the reviews. I saw that a lot of reviewers mentioned being very careful not to leave it on longer than three or four minutes. My feet were the softest they had ever been. Love love love." — Cheri whisker Get it from Amazon for $9.99 (also available in an extra strength version). 27. Maybelline Super Stay Teddy Lip Tint that gives you an oh-so-pillowy matte pout that refuses! to! quit! no matter what you throw at it during the day. Reviewers mention that this is a great "everyday" matte, giving a velvety, well-pigmented look without being too dramatic. Promising review: "I have been on a hunt for The Lipstick for my 20 plus years of wearing makeup. Regular lipstick comes off in minutes because I'm chugging water all day. Matte long stay just settles into every lip crack and looks terrible. This is the first and only long-stay lipstick that doesn't settle into cracks and dry down. I think because it's a slightly thicker consistency — not quite glossy, more like a thick balm so it glides over lip cracks. I have just about every color — I'm really hoping they come out with a rusty red." — Kate Lynch Get it from Amazon for $9.79 (available in ten shades). 28. Ninja's new *portable* Crispi Air Fryer system, perfect for people with high foodie standards and a chaotic schedule. This "all-in-one system" cooks your food in the same container you eat from, so you can pop your meal into the air fryer, cook it, and either pack it for later or eat it right out of the container. Amazon, Check out a TikTok of the Ninja Crispi Air Fryer System in action. Each air fryer comes with the"PowerPod," two containers (a 4-quart and a 6-quart), and lids. The PowerPod has auto-shutoff and four modes: Max Crisp, Bake, Air Fry, and Recrisp. The "feet" are heat-safe, so you can prop it on any surface without worrying! Promising review: "I got my Ninja Crisper today and reheated some stuffed bread with feta cheese and spinach, and it did a wonderful job. I t was like it just came out of the oven the first time. Nice and crispy outside, but the inside heated just right. I love that the bottom glass can be covered with the lid it comes with. They come with a metal plate you can put in the glass bottom part, and it actually fits into the lid, so it doesn't get lost. The glass makes a difference in the taste, too. It is a great product and well worth it." — Jennifer Get it from Amazon for $159.99 (available in three colors). 29. A foldable smart walking pad that packs up so neatly you'll feel like a magician at the end of your walking sesh. This slim profile, remote-controlled treadmill even has super sensitive gravity sensors throughout to decelerate or accelerate if it senses you getting too close to back or front. This walking pad goes from 0.5mph to 3.75mph. Promising review: "Good, simple walking pad at a solid price point. It works well, and is easy to move and store. The folding mechanism functions well, and the wheels roll easily. Controlled relatively easily with the remote or app. Doesn't seem especially noisy, considering that it's a small treadmill. Very small footprint once it's folded and tucked away." — Joel Wills Get it from Amazon for $349.99 (clip the $50 off coupon on the product page for this price). 30. An easy-to-hold detangling brush from TikTok-beloved brand Kitsch — this elevated version is suitable for all hair types to quickly and oh-so-gently detangle hair and prevent breakage, whether you're brushing wet or dry. Amazon, Promising review: "This is one of the best brushes I've ever owned. It's the perfect size and super gentle on curly hair. I love that I can brush my hair easily and fast with no pain and my hair does not break. I highly recommend getting this brush." — Veronica E. Get it from Amazon for $7.99 (available in three colors). 31. Built's "Puff Protein Bars" that are basically chocolate-covered marshmallows that also, by some witchcraft, have 17 entire grams of protein in them?? And NO weird aftertaste. If you are also someone who is in a perpetual state of "I need protein or I will bite someone's brain off," I am telling you, nothing in this WORLD will feel better than pulling one of these out of your bag. Hello, I'm a walking cliché of Woman In Her Mid-30s Who Is Very Obsessed With Protein, since it took me three decades to realize I'm in a much better mood all day if I cram it in at every opportunity. I'm very, VERY picky about the protein bars I'll eat — Barebells and Nick's are my go-tos — and these Built bars knocked it out of the park! They have a truly marshmallow-like consistency and the most ridiculously satisfying texture and chewiness. The flavors I've tried have all been spot-on, and they don't leave any kind of aftertaste. I am perpetually out and about and in need of a snack, so I have one of these in my purse at all times! Get a pack of 12 from Amazon for $29.99+ (available in 10 flavors). 32. A pack of dual-sided SneakErasers designed so that one side of them cleans scuffs, dirt stains, and grimes, and the other side whitens them, restoring your sneakers and their soles to their former glory. Take THAT, passage of time. Sneakerasers is a small business that specializes in shoe care products. Check out a TikTok of the SneakErasers in action. Promising review: "I have a couple of pairs of sneakers I stopped wearing because they started looking a bit grungy. Just couldn't justify throwing them away though, because they were still in great shape and not very old. I came across these sponges and took a chance. They work like a charm. I cleaned two pairs of shoes and could not believe the results! Awesome." — Spencer Get a 10-pack from Amazon for $11.98. 33. A portable car vacuum that lets you explore the great outdoors or enjoy a particularly messy snack without worrying about it all piling up until you have to get an expensive deep car clean. With this easy peasy gadget, you can scoop it all up and leave your interiors looking brand spanking new. Promising review:"This was the perfect solution for a busy mom like myself. I have three little ones, and every day there is a mess of some sort in the backseat. It saves time and money to not have to go to a carwash place and keep feeding the machine. It's simple to use and a great size. Wish the suction was a little better, but for the price and quality, I can't complain. It's a must!" — Amazon Customer "TikTok made me buy it. I NEVER leave reviews buttt I was surprised at how well and powerful this vacuum was! And it wasn't loud. 10 out of 10 recommended. Go buy it and try it for yourself." — Jessica D. Williams Get it from Amazon for $22.49+ (available in four styles). 34. Levi's Cinch Baggy Jeans, aka the closest you can get to a tailored fit — the band at the high waist can be altered to tighten to your shape, so you get your *denim's kiss* perfect fit. These also have a good amount of stretch to them, so you'll have the cutest *and* the comfiest booty in the room. Amazon, Promising review: "This is one of my favorite pair of jeans. I have been looking for something in this fit for some time now. I am usually a 32, and quite curvy, which causes waist gaps in most jeans. So I ordered the 32 and 33. They both fit quite well. I went with the 33 because it's longer and more roomy around my hips, and gives me the baggy fit I wanted. The cinch waist allowed me to tighten the waist. It really is perfect, and I just ordered this in another color." — Peace Get it from Amazon for $55.65+ (available in women's sizes 24–34 and four denims). 35. A reusable microfiber Swiffer mop pad that reviewers love not only because it's ready for action again right after a wash cycle, but because it picks up a *ton* more dirt, gunk, and debris than the disposable mops do. Your kitchen floor is finally gonna shine. ✨ Turbo Mops is a small business that specializes in eco-friendly cleaning products. Promising review: "If you have a Swiffer Wet Jet and are tired of having to buy those mop pads I would 10000x recommend these. All you do is stick it to the bottom of your mop like you would a mop pad and mop like normal. It stays on great and even picks up crumbs better than the store bought mop pads. Once you're done you just throw it in the wash and it's good as new. I'm not sure if you're supposed to dry them, but I do and they come out just fine! I love these!!" — Kate Get a two-pack from Amazon for $16.50 (available in multipacks). Psst — if you don't already have one, you can get a standard Swiffer on Amazon for $18.44! 36. A deep exfoliating shower back scrubber so soothing and effective that it won't be long before all your friends are like, "Wow, remember when they talked about something other than how squeaky clean their back feels?" A lot of reviewers with dry skin and keratosis pilaris swear by this for relief! Amazon Dermasuri is a small business that specializes in skincare and personal care products. Promising review: "I used this back scrubber the day after it arrived and I love it. Finally, I have an easy-to-use and more effective way to scrub my back. I saw the dead skin fall to the shower floor. Wow! And it easily rinsed cleaned, too." — Naomi M. Get it from Amazon for $18.79. 37. A reviewer-beloved veggie chopper that'll get you uniform, oh-so-satisfyingly cut veggies — this gadget juliennes, chops, spiralizes, and slices vegetables in an instant and has a built-in storage container to hold the chopped veggies so you can pour them into a pan or dish without any mess. Fullstar is a small business established in 2017 that specializes in kitchen gadgets. Check out a TikTok of the veggie chopper in action. Promising review:"Makes life so much easier. I can't imagine chopping onions or bell peppers by hand anymore, and it does so much more. We used to have a Prepworks chopper which was a similar idea, but you had to press so hard to chop, and it broke after not too long. This one requires very little effort to cut through the food and it has a generous container." — Amazon Customer Get it from Amazon for $26.97+ (clip the $3 off coupon on the product page for this price; available in four styles and in four colors). 38. A sleek waterproof smart sensor bathroom wastebasket so you can feel like you have magic germ-prevention powers when you're doing the otherwise boring task of throwing away your snot-filled tissues and used makeup wipes. Psst — this takes two AA batteries! Promising review: "Great little trash can. Easy to assemble — the three wooden legs are simple to attach. It fits well in small spaces. Lid opens and closes by a wave of the hand to the sensor located in front. Holds a grocery size bag. Very sturdy, and although it's lightweight, it does not look cheap. Great value for the money." — Anita Gordon Get it from Amazon for $41.99 (available in white and black and in multipacks). Reviews have been edited for length and/or clarity.
