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Pakistani brands at Dubai Baby Expo set sight on expansion
Pakistani brands at Dubai Baby Expo set sight on expansion

Business Recorder

time20-05-2025

  • Business
  • Business Recorder

Pakistani brands at Dubai Baby Expo set sight on expansion

DUBAI: Pakistani baby products manufacturers hoped they could wiggle their way into the hearts of mums and babies at the Baby Expo in Dubai. 'We are here to see consumer reaction to our products, some of which are sustainable textiles and reusable products,' Muhammad Safeer, director, Rehbar Majeed Textiles (Pvt.) Ltd told Business Recorder. 'We want to see whether we have a market over here.' The Faisalabad-based company was debuting its sustainable, organic products - sleep suits, swaddles, towel, bathrobes - at the second edition of the expo, which is the Middle East's largest maternity, baby, and toddler event, and was held on May 16 and 17. 'Natural fit': Pakistan's fashion industry makes presence felt in Dubai According to the Economic Survey of Pakistan 2023–24, manufacturing activity recovered somewhat in 2024, but the textile sector recorded negative growth by 8.3 per cent. The report says that rising input costs, a struggling textile sector, lower government spending, high inflation, and elevated policy rates compounded the issue. Presence at events such as the Baby Expo could be key to unlocking expansion. Safeer said the event gave Rehbar insight into customers' preferences. 'Reusable products currently in the market here are not very suitable,' he said, adding that reusable products such as diapers and wipes, are more popular in larger markets, such as the US and Europe. He also learnt the importance of display at such big events. 'I have learned about the display because they have better experience for the Gulf market. I see that there are differences in the display. This market requires a more appealing display with vinyls and stickers, etc.' Another Faisalabad based company that was at the show was Jaguar Middle - East FZC. It was represented by Dubai-based Pakistani business owner, Muhammad Usama Asim. 'It was important for Jaguar to come here to evolve in the new industry that is up and coming ? e-commerce and online ? and to get in touch with new target customers,' he said. The business, which has a manufacturing facility in Faisalabad, has pivoted to work efficiently with smaller clients who require 50 or 100 pieces, said Asim. The business currently has clients in the US and UK and is open to working with new e-commerce clients, not only as a producer but also as industry mentors. 'Everyone wants to launch their own brands and we're here to guide them and to let them know how it's done,' said Asim. Jaguar, which is affiliated with National Hosiery, a well-known brand in Pakistan, makes clothes from sustainable organic cottons, organic blends and bamboo blends for kids born prematurely to those 48 months and older. The brand, said Asim, has evolved as the parents' needs have changed over time. The Baby Expo featured over 250 global brands from the maternity, baby and toddler space and introduced the NextGen: Industry Leaders Summit in which professionals provided insights into emerging trends, market shifts, competitive strategies, and future opportunities in the baby and parenting industry. According to an event press release, the baby market is set to reach $217 billion by 2030, with Dubai's retail sector already having grown by 2.9 per cent to AED 83.12 billion in 2024, creating major opportunities for brands to lead through product innovation and digital advancements. Expo visitors learned about new sustainable product lines, baby accessories, toys, clothes, and cooking tips for nutritious and healthy meals. Panel talks featured industry leaders who shared new research in child development and tips on maternal care and parenting practices. The event was not just about selling products. It also highlighted issues around mental health. Maitha Al Mazroei co-found the Emirati baby clothing brand Sashi, which, similar to Jaguar, uses premium bamboo material. As a mother herself, she wanted to use the brand to spread the message about a new mother's mental health. 'A lot of women, especially new mothers, experience postpartum depression and they don't realize its effects,' said Al Mazroei. 'It's important to differentiate postpartum depression from baby blues,' said Rama Kanj, educational psychologist at The Valens Clinic, who also had a presence at the expo. 'Baby blues is when a mum is feeling low mood, some tiredness, and some low motivation the first few days after giving birth. 'However, postpartum depression generally lasts longer,' she added. 'Its impact is larger on the mother's mental health.' The main concern, said Kanj, is that the mother may not feel a connection with the newborn, the lack of which could hinder the early days or weeks of the development of an emotional bond between the child and the mother. 'Postpartum depression, unfortunately, is still not talked about because birth is supposed to be a happy time,' she said. 'And we don't really understand fully why a mother who just gave birth may be choosing to isolate herself, feel withdrawn, and not want to participate in the celebrations or the visits that people are doing.' In her efforts to raise awareness around the issue, Kanj wants mental health frontliners, such as gynaecologists, to identify symptoms and signs of postpartum depression so that they can make appropriate referrals. But part of the responsibility also falls on those around the mother, she added. 'We know that being well-surrounded socially helps a lot in boosting the mood, helping the mum know that she's not alone, letting her have a safe space to share her feelings and thoughts so that she feels heard.' She said it also helps if the responsibilities of the new mum are shared by others around her. As Kanj works with new parents, she focuses on empowering their parenting journey. Her advice to new parents: 'Don't strive for perfection, [parenting] is a work in progress. Listen to your child. Children communicate through various ways, not only through words but through behaviours as well. And trust your instincts.' Copyright Business Recorder, 2025

8 things to do in Dubai this weekend: May 16 to 18
8 things to do in Dubai this weekend: May 16 to 18

What's On

time16-05-2025

  • Entertainment
  • What's On

8 things to do in Dubai this weekend: May 16 to 18

There are lots of things to do in Dubai, here is your roundup for this weekend… From grape and cheese nights, to riding a motorcycle in a suit, it's all happening in Dubai this weekend and your roundup is right here… Friday, May 16 Visit Baby Expo Parenting is hard… especially for new parents who don't know what to expect when the little one comes around. If you want advice or want to save some money on the (seemingly never-ending) baby items you need, head to the Baby Expo. It returns to Dubai for its second edition this weekend on Friday, May 16 and 17, 2025. Ticket prices start from Dhs70, which is the general pass for one day; however, if you want to attend both days, it's Dhs130. A general admission pass for one day plus a goody bag is Dhs230, and for both days, Dhs290. Dubai World Trade Centre, Downtown Dubai, May 16, 9am to 6pm, and May 17, 10am to 7pm, admission starts from Dhs170, @thebabyexpodubai Do a grape and cheese night Jones the Grocer hosts a 'Cheese, Grape & Jazz' night every Friday from 7pm till closing. Two and a half hours of free flowing wine and a hot bites board, all for just Dhs199. Upgrade for Dhs50 for a curated charcuterie board. Jones the Grocer, across various locations, 7.30pm till closing, Dhs199, @jonesthegrocer Saturday, May 17 Try a brunch in Atlantis The Royal La Mar, in the gorgeous Atlantis The Royal has an incredible Peruvian brunch from 12:30pm to 4pm, the brunch features award-winning signature dishes and non-alcoholic beverages, all from Dhs385 per person. Guests can indulge in a delicious set menu served sharing style and a unique selection of signature cocktails or mocktails, including unlimited traditional Peruvian beverages. Yum. La Mar, Atlantis The Royal, Saturdays from 12:30pm to 4pm, from Dhs385, @lamardubai Bingoooooo to The Coterie The Coterie are now running a super fun bingo brunch and if you want a British style brunch, four hours of free-flowing bevs and a high-energy party bingo, make your way to The Coterie every Saturday. It's from 1pm to 5pm and if you want to continue the party then there are post brunch options too. The Coterie, Ibn Batutta Mall, Saturdays, 1pm to 5pm, Dhs275 soft, Dhs295 house for teachers and cabin crew, Dhs325 house, Dhs395 draught and bubbles, @ Go visit a museum International Museum Day is this weekend on Sunday May 18 and if you're looking for a way to celebrate, then we've got just the thing for you. This weekend in celebration, museums across the UAE are offering patrons free entry for a weekend of exploration. There's more info here. Expo 2020 Dubai Museum and Garden in the Sky are opening its doors for free access on May 17 and 18. The museum is open from 10am to 8pm, while Garden in the Sky welcomes visitors from 2pm to 10pm. Brunch like a Mama Mama Shelter, the new and fun hotel has introduced its brunch to the world and it sounds like a great option if you're looking for something to do in Dubai this weekend. There's lots of sharing plates, drinks aplenty and even a live band. It's from 1pm to 4pm every Saturday and prices start at Dhs249 for a soft package. Mama Shelter, Al Asayel Street, Business Bay, Saturdays 1pm to 4pm, Dhs249 soft, Dhs349 grape, Dhs399 spirits, Dhs549 bubbles, @mamashelterdubai Sunday, May 18 Be a distinguished gentleman If you have a motorcycle and you consider yourself a distinguished gentleman, pop on your most dapper attire, and head to Dubai Marine Beach Resort and Spa on Sunday, May 18. DGR's mission is to support men's health and it's in partnership with Movember. This is the second year the ride has been held after a successful event last year. If you want to partake, you'll need to register first here. @dgrarabia Visit a theatre festival They call it the biggest little play festival in Dubai – Short+Sweet Dubai is back this year for another season, after several successful runs over 13 years, bringing you one of the world's largest 10-minute play festivals. Experience big stories in small packages, performed in 8 different languages, representing a mix of cultures and perspectives. From monologues to musicals, comedies to dramas, there's something for all. Short+Sweet, The Junction, Alserkal Avenue, until June 1, tickets at Dhs120, @shortnsweetdxb Have a good weekend…

Baby Expo returns to Dubai this weekend
Baby Expo returns to Dubai this weekend

What's On

time15-05-2025

  • Entertainment
  • What's On

Baby Expo returns to Dubai this weekend

Parenting is hard… especially for new parents who don't know what to expect when the little one comes around. If you want advice or want to save some money on the (seemingly never-ending) baby items you need, head to the Baby Expo. It returns to Dubai for its second edition this weekend on Friday, May 16 and 17, 2025. This year, the Baby Expo is presented by Blaura, and families and expectant parents can explore a wide range of products from more than 250 world-renowned brands, resources, activities, and over 100 expert speakers. The expo takes place at the Dubai World Trade Centre. Ticket prices start from Dhs70, which is the general pass for one day; however, if you want to attend both days, it's Dhs130. A general admission pass for one day plus a goody bag is Dhs230, and for both days, Dhs290. You can view other ticket prices and make your purchase here. What to expect? The Baby Expo will bring together brands from the baby, toddler, and maternity sectors all under one roof. Expect to see some of the world's most trusted brands and services, including Blaura, Stokke, Cybex, Baby Brezza, Nanit, Tommee Tippee, Doona, Lansinoh and Maxi Cosi. This also means that parents will be able to compare products and specifications across brands and decide what's best for their babies and little ones. And yes, the items will be discounted specially for the Expo. Want to relax your feet? There will be dedicated mum and baby chill-out zones, plus entertainment for all the family. Mums will also be able to relax at the dedicated Mother & Baby Relaxation Lounge where they can enjoy some much-needed me-time. You will even get some much-needed tips and insights from leading industry experts addressing every stage of early childhood development, from newborn care and sleep routines to feeding options, pregnancy and post-partum wellness and positive parenting techniques. Some of the names on the panel include Dubai's go-to sleep consultant from Nurture 2 Sleep – Julie Mallon, the UK's leading potty training expert and founder of My Carry Potty – Amanda Jenner, and more. You can also expect a host of celebrity interviews presented by Kris Fade. Take note fam, Blaura Wellness Centre isn't just sponsoring the expo, but it will be opening a family wellness centre in the summer of 2025. So stay tuned. Blaura Wellness Centre is a state-of-the-art holistic wellness sanctuary for women, children, and families that blends world-class expertise with a nurturing, luxurious environment. Want to learn more? Head to the official website, Images: Supplied and Unsplash > Sign up for FREE to get exclusive updates that you are interested in

Baby Expo returns to Dubai in May 2025
Baby Expo returns to Dubai in May 2025

What's On

time23-04-2025

  • Entertainment
  • What's On

Baby Expo returns to Dubai in May 2025

Parenting is hard… especially for new parents who don't know what to expect when the little one comes around. If you want advice or want to save some money on the (seemingly never-ending) baby items you need, head to the Baby Expo. It returns to Dubai for its second edition for two days on Friday, May 16 and 17, 2025. This year, the Baby Expo is presented by Blaura, and families and expectant parents can explore a wide range of products from more than 250 world-renowned brands, resources, activities, and over 100 expert speakers. The expo takes place at the Dubai World Trade Centre. Ticket prices start from Dhs70, which is the general pass for one day; however, if you want to attend both days, it's Dhs130. A general admission pass for one day plus a goody bag is Dhs230, and for both days, Dhs290. You can view other ticket prices and make your purchase here. What to expect? The Baby Expo will bring together brands from the baby, toddler, and maternity sectors all under one roof. Expect to see some of the world's most trusted brands and services, including Blaura, Stokke, Cybex, Baby Brezza, Nanit, Tommee Tippee, Doona, Lansinoh and Maxi Cosi. This also means that parents will be able to compare products and specifications across brands and decide what's best for their babies and little ones. And yes, the items will be discounted specially for the Expo. Want to relax your feet? There will be dedicated mum and baby chill-out zones, plus entertainment for all the family. Mums will also be able to relax at the dedicated Mother & Baby Relaxation Lounge where they can enjoy some much-needed me-time. You will even get some much-needed tips and insights from leading industry experts addressing every stage of early childhood development, from newborn care and sleep routines to feeding options, pregnancy and post-partum wellness and positive parenting techniques. Some of the names on the panel include Dubai's go-to sleep consultant from Nurture 2 Sleep – Julie Mallon, the UK's leading potty training expert and founder of My Carry Potty – Amanda Jenner, and more. You can also expect a host of celebrity interviews presented by Kris Fade. Take note fam, Blaura Wellness Centre isn't just sponsoring the expo, but it will be opening a family wellness centre in the summer of 2025. So stay tuned. Blaura Wellness Centre is a state-of-the-art holistic wellness sanctuary for women, children, and families that blends world-class expertise with a nurturing, luxurious environment. Want to learn more? Head to the official website, Images: Supplied and Unsplash > Sign up for FREE to get exclusive updates that you are interested in

The Baby Expo 2025 Expands with 250+ Global Brands, Industry Leaders Summit, and Awards Ceremony
The Baby Expo 2025 Expands with 250+ Global Brands, Industry Leaders Summit, and Awards Ceremony

Hi Dubai

time03-03-2025

  • Business
  • Hi Dubai

The Baby Expo 2025 Expands with 250+ Global Brands, Industry Leaders Summit, and Awards Ceremony

Spanning over 14,000 sqm, the event will host more than 15,000 visitors, 250 world renowned brands and 150+ expert speakers at Dubai at World Trade Centre on May 16 & 17 The baby market is set to reach $217B by 2030, with Dubai's retail sector growing 2.9% to AED 83.12 billion in 2024, creating major opportunities for brands to lead through product innovation and digital advancements The Baby Expo, the Middle East's largest international event for maternity, baby and toddler brands is set to return for its second edition on 16-17 May 2025, at the Dubai World Trade Centre, with limited exhibition spaces remaining due to high demand from brands eager to participate. The growth of Dubai's wholesale and retail sector by 2.9%, reaching AED 83.12 billion in 2024, along with global forecasts predicting the baby products market will surge to USD 217 billion by 2030[1], creates a promising landscape for baby and maternity brands. The Baby Expo presents an unmissable opportunity for brands to position themselves at the forefront of this high-growth industry, showcasing their commitment to product innovation and the integration of cutting-edge technologies that make the lives of both parents and babies easier, more comfortable, and more efficient. Bringing together over 250 leading global brands from within the maternity, baby and toddler space, The Baby Expo provides a powerful platform for businesses to showcase their latest innovations, forge strategic partnerships, and connect with key decision-makers and industry stakeholders shaping the future of the rapidly growing sector. The Baby Expo 2025 has doubled in size, now spanning 14,000 square meters, to meet the growing demand from brands looking to expand their presence in the region. Over 100 new brands have joined this year's edition, expanding the event's diversity to include brands from 44 countries and featuring trusted names such as Blaura, Stokke, Cybex, Baby Brezza, Nanit, Tommee Tippee, Doona, Lansinoh, Maxi-Cosi, and more. With the UAE, Saudi Arabia, Kuwait, Qatar, Bahrain, Oman, Turkey, and India leading the B2B visitor markets, the event has become a key platform for decision-makers and industry leaders to increase brand visibility and establish direct connections with customers and form partnerships with key retailers, distributors, and industry leaders. New for 2025, The Baby Expo introduces the NextGen: Industry Leaders Summit on May 16, an exclusive platform for professionals to gain high-value insights and connect with industry-decision makers. Bringing together top executives from the maternity, baby and toddler industry, the summit will explore emerging trends, market shifts, competitive strategies, and future opportunities in the baby and parenting industry. With discussions on consumer behaviour, sustainability, and innovation, this is a valuable opportunity for businesses looking to stay ahead, strengthen partnerships, and unlock new growth opportunities. Ashleigh Lloyd, Co-Founder of The Baby Expo commented: We are thrilled to bring back The Baby Expo after a successful debut, now hosting over 250 international brands, including 100 new exhibitors. We created this exclusive and first platform in the Middle East to help brands elevate their visibility, connect directly with customers, and showcase their innovation. We're proud to provide a networking hub where industry leaders share business insights, explore market trends, and forge valuable connections to stay ahead in this evolving industry. Also new for 2025, will be The Mother, Baby and Child Awards – celebrating excellence in the Middle East's maternity, baby and children's industry. Taking place on May 16 at the Ritz Carlton DIFC, the evening will celebrate the brands and businesses making a meaningful impact in the lives of families, recognising those that provide exceptional products and services for mothers, babies, and toddlers. Honouring industry pioneers—from leading nurseries and baby-friendly restaurants to trusted baby essentials brands—the awards spotlight those dedicated to supporting parents through every stage of early childhood development. Irfan Porbanderwalla, CEO of Cybex in India, Middle East and Africa said: The Baby Expo 2024, the first of its kind in the region, was an incredible success for us. The event played a pivotal role in enhancing CYBEX's brand exposure and elevating the baby industry in the Middle East. Last year, we were thrilled with the turnout and the valuable conversations we had within the B2C and B2B space. Looking ahead to 2025, we're excited to return as the Safety Partner. This year, together with RTA, we'll be introducing a dedicated Safety Zone, focusing on child road safety, featuring live demonstrations and expert advice on secure travel solutions for the little ones. The Baby Expo focuses on brand awareness, connecting with distributors, retailers, and industry buyers in the Middle East, and fostering networking opportunities. In 2024, 83% of exhibitors said the event helped them achieve these objectives. Building on the success of 450 business-to-business (B2B) matchmaking meetings in its inaugural year, The Baby Expo 2025 is set to bring together even more industry-leading brands and professionals. With over 700 B2B meetings scheduled, an expanded lineup of exhibitors, and new international pavilions, the event promises a diverse and immersive experience for industry professionals. The 2025 edition of The Baby Expo is set to build on its success, with an 85% exhibitor return rate and 75% of exhibitors considering it essential to their marketing and sales strategies. With 15,000 visitors expected, the expo continues to serve as a premier platform for networking with distributors, retailers, and industry buyers such as Noon, Amazon, Majid Al Futtaim, Jashanmal, Al Nahdi Medical, Mapyr, Apparel Group, and Mamas & Papas, offering businesses unparalleled opportunities for growth and collaboration. The Baby Expo's second edition is supported by an esteemed roster of sponsors, with Blaura as the Title Sponsor, Aveeno Baby® and Johnson's Baby® as Main Stage Sponsors, Dabdub as Platinum Sponsor, Stokke and Twins & Siblings as Gold Sponsors and Cybex as Safety Partner. Additional partners include Qidz and the Family Hub. News Source: Plus 1 Communications

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