Latest news with #BabyRuth


Atlantic
13-05-2025
- Business
- Atlantic
The Next Generation of Chicago Sweets
Detroit and automobiles. Switzerland and watches. London and finance. The world is full of innovation hubs that set the tone for global industries. Candy is one of these industries, and it has its very own capital city in the U.S.: Chicago For more than 100 years, America's Second City has been home to a long list of confectionary companies. William Wrigley started his eponymous chewing gum business here in 1891. Ferrara, the maker of Lemonheads and Nerds, got its start in Chicago. In fact, the city once had such a long and storied tradition of confectionary companies setting up shop along Lake Michigan that it became known as the Candy Capital of the World, until rising costs for sugar and labor forced several brands to depart. 'Chicago is known as a center for meatpacking, steel, and grain, but it's not as well remembered for being a major center for candy innovation,' says Leslie Goddard, author of Chicago's Sweet Candy History. 'And that's too bad because it's a really interesting story.' Today, Chicago's sweet-treat innovation tradition is being carried into the future by one of the world's most iconic candy companies: Ferrero, the chocolate and confectionary conglomerate behind iconic treats including Nutella and its golden-wrapped Ferrero Rocher hazelnut chocolates. In 2023, Ferrero Group doubled down on its investment in Chicago as an innovation hub when it opened a 45,000-square-foot research and development facility in the heart of the Windy City, solely focused on creating the storied treats of tomorrow. 'Ferrero is unique in terms of our approach to long-term innovation,' says Michael Lindsey, president and chief business officer of Ferrero North America. 'We're always inventing new sweets and trying new things.' Chicago has been at the forefront of food innovation and food science for over 100 years. Global giants like McDonalds and Kraft Heinz have their headquarters in the city. The region's food and beverage manufacturing industry is the nation's largest, generating over $9 billion annually and employing over 66,000 people. Ferrero itself has been heavily invested in the city for years. The multinational company, which sells products in more than 170 countries, manufactures its Butterfinger and Baby Ruth candy bars in the Chicago suburb of Franklin Park. The beloved Keebler pie crusts and ice cream cones are made on 110th Street. And their Bloomington campus a couple hours downstate manufactures CRUNCH, 100 Grand, and Kinder Bueno. Located in the historic Marshall Field and Company Building, Ferrero's Innovation Center brings together the company's Research & Development teams—around 50 people—under one roof, all producing both classic flavors and developing new ideas that combine state-of-the-art advancements in food science with confectionary whimsy. 'Having an innovation center in North America helps us focus on the North American palate,' says Effie Nestrud, Ferrero's research and development laboratory head in North America. 'We like things sweet, and we know that we do. We embrace it. Having the center here really helps us to make sure we're driving home those flavor profiles, and also the look, the feel, the finish. Every detail matters.' Joao Paulo Andorinha, head of Ferrero North America R&D Labs, stresses that the first step in the process of making a new hit candy bar is considering the unique desires of the American tastebud. 'We have a briefing to discuss the basic concepts: color, texture, sensorial experience,' he says, after which the team creates a sample of a new product they think could be good. Internally, they then assess the prototype. 'Do we need more sweet, less sweet, more color, less color, more texture or less texture?' Andorinha says. Once everything lines up, Ferrero's R&D teams produce more samples and share the candy with a consumer test group—whose opinions can make or break it. 'There is one sentence that highlights our philosophy, which is, 'A disappointed consumer means a lost consumer,'' says Omar Zausa, president of Ferrero Canada. 'This is the source of our obsession with quality, because every product is an opportunity to please and to engage the consumer.' From start to finish, a new candy can take over two years to develop before hitting the market, as the team works to balance some combination of chocolate, caramel, nougats, nuts, wafers, sugar, and more. Cases in point are the new Butterfinger Salted Caramel and Butterfinger Marshmallow, which Ferrero launched in April. The company began considering new flavors for Butterfinger when it acquired the brand six years ago, but it's taken this long to decide—and then develop—new concepts for the classic candy bar. These will be the first new products produced entirely by Chicago's Innovation Lab. Innovating the Confections of Tomorrow Before they were a global brand, Ferrero was two brothers, Pietro and Giovanni, baking pastries in Alba, Italy, in 1946, intent on making something of their family name. Each brother brought unique skills to the table. Giovanni served as the bakery's marketing genius and developed a national sales network in Italy. Pietro was the product innovator, creating all manner of new sweets, including the original recipe for what would later become Nutella. By the 1960s, a series of expansions helmed by Pietro's son, Michele, made the family business into an international sweets powerhouse. Today, Michele's son, Giovanni Ferrero, the chairman of the company, continues to steer its 35 brands into groundbreaking directions. The obsession with new ideas carries on through the Innovation Center, where thousands of tasty ingredients—hazelnut, cocoa butter, mint, honey and more—are enhanced, extracted, separated and sliced, pressed and puréed to make something entirely original and entirely delicious. Something as simple as cleansing cocoa beans in preparation for baking has become scientific at Ferrero, and the Innovation Lab takes that focus on precision and inventiveness to another level, developing sample after sample with the goal of becoming the next classic candy to come out of Chicago. 'There's just something so amazing about standing at a lab bench, weighing out your ingredients, baking them, and then seeing the product you made come to life,' says Nestrud. 'To know that it will be a big part of consumers' lives—if they've had a bad day, maybe it comforts them, and if they've had a good day, maybe it helps them celebrate—that's what has always drawn me to this work.' In its effort to remain at the forefront of confectionary innovation, Ferrero has developed a number of inventions their competitors don't have, including high-tech machinery only found in Ferrero facilities. One of those creations is the molding plates that create the shape of its famous Ferrero Rocher hazelnut chocolates dusted with crispy wafers and hazelnut pieces. Another proprietary gizmo is an elaborate wrapping machine that packages Ferrero's products and then helps them stand out once they hit store shelves. Zausa says the company's goal of 'constant improvement' keeps them leading the candy industry. 'A product is for eternity, and it is our job to reinvent the way we speak with the consumer,' he says. Once a new chocolate treat or candy bar goes into full production, it moves to one of the company's production facilities throughout North America, like the Brantford plant, which employs up more than 1,300 workers. 'If the consumer starts to compare, we want them to say that we are different, that we are not just making something that everybody makes,' says Danilo Maiochi, the Production System Manager at the Brantford plant. 'We want to make something more special, even when you're just opening a bag of cookies.' The Future Looks Sweet Going forward, food innovation is everywhere in the city. Today, over 60 percent of food startups in Chicago backed by venture capital are working with alternative proteins or new foods created with biotechnology, while its candy industry continues a similar surge in new ideas. Rooted in the history of the region, Ferrero is innovating in unique ways, setting the tone for a fresh chapter in food experimentation and discovery—pushing the boundaries to make sure the city remains a candy capital for the next 100 years. 'We don't start with incremental changes, and we don't do copycats, it's brand new,' says Lindsey. 'A thing that didn't exist is just a fundamentally different product. Nothing like it ever existed in the world. And that's how the innovations continue to be created.'


Chicago Tribune
09-05-2025
- Business
- Chicago Tribune
Nutella launching new spread that will be made in suburban Chicago
Chicago, which has given rise to everything from the coffee maker and mobile phone to the Ferris wheel and now a new pope, is about to add another potentially groundbreaking development to its legacy: Nutella Peanut. The first new version of Nutella's iconic hazelnut spread in its 60-year history is set to roll out next year from Italian candy giant Ferrero, with Chicago at the center of its plans. Developed over five years by Ferrero's food scientists, Nutella Peanut will be made exclusively at its west suburban Franklin Park factory. Ferrero will invest $75 million in the plant and create 65 jobs to produce the hazelnut, peanut and chocolate mashup, the company said. 'We think it's going to be big,' said Seth Gonzalez, senior director of marketing for Nutella. 'We do plan on it becoming a significant part of the portfolio going forward, and so we hope that consumers will get behind it and come try it out.' Nutella fans with a hankering for peanuts may have to wait a little bit, however. The former Nestle plant, which Ferrero acquired in 2018, also makes peanut-packed Baby Ruth and Butterfinger candy bars, giving it a leg up to produce the new peanut-flavored spread, Gonzalez said. The plant is being retooled to add the first Nutella production line in the U.S. by January. Nutella Peanut is expected to hit store shelves in April 2026. The made-in-Chicago creation — adding peanuts to a hazelnut spread with cocoa that has remained unchanged since its introduction in 1964 — will be marketed to the North American palate, where peanut butter is, of course, a staple. But Nutella Peanut will retain the distinctively Euro flavor of the original spread. 'We didn't want it to be another peanut butter,' Gonzalez said. 'There's a reason why cocoa is still connected as a peanut-and-cocoa formula, instead of just peanuts. It's more afternoon snacking than lunch, for example.' Ferrero will unveil Nutella Peanut, along with Ferrero Rocher chocolate squares and other innovations beginning Tuesday at the Sweets & Snacks Expo, an annual event born in Chicago, which is taking place this year in Indianapolis. The new products represent the New World ambitions of the 80-year-old Ferrero, which in recent years has acquired several Chicago candy-makers, while introducing its European brands to the U.S. 'Developing Nutella and Ferrero Rocher products specifically for the North American market represents a defining moment in our company's history,' Michael Lindsey, president and chief business officer of Ferrero North America, said in a news release. Founded in 1946 as a small pastry shop in Alba, Italy, privately held Ferrero is now the third-largest confectionery company in the world, with production plants across five continents and more than 47,500 employees. Its legacy international products, including Nutella, Kinder and Ferrero Rocher, have been gaining traction in the U.S. in recent years, along with its growing portfolio of domestic brands. Brought to the U.S. in the 1980s, Nutella's biggest market remains Europe. 'Nutella is the peanut butter of their market,' Gonzalez said. Nutella revenue in the U.S. is up 8.8% year-over-year, and has grown by 88% since 2020, bolstered by the introduction of two new products — Nutella Biscuits and Nutella B-ready, the company said. Currently, Nutella products for the U.S. market are made at plants in Canada and Mexico. But Chicago will become the nexus of North American manufacturing for Nutella Peanut. 'It's just a great hub of food and treats and snacks, manufacturing and marketing, and there's just a lot of great talent there and great technology infrastructure,' said Hugh McMullen, a Ferrero USA spokesperson. 'And it's been exciting to grow in Chicago and in the state of Illinois.' Ferrero has built a significant footprint in Illinois, assembling a number of candy brands, investing in plants and growing to more than 1,700 employees at manufacturing, office and retail locations across the state. In 2017, Ferrero bought century-old Chicago candy-makers Ferrara and Fannie May. The following year, it substantially broadened its U.S. portfolio and Illinois footprint with the $2.8 billion acquisition of Nestle's U.S. confectionery business, adding such brands as Butterfinger, Baby Ruth and Crunch, as well as factories in Bloomington, Franklin Park and Itasca. Ferrero, whose U.S. headquarters are in Parsippany, N.J., has invested significantly in its Illinois properties, including $285 million in two expansions at its Bloomington plant, which makes everything from Crunch to Kinder Bueno, a European favorite introduced in the U.S. six years ago. On the retail front, Ferrero opened its first Nutella Cafe eight years ago on Michigan Avenue in Chicago, serving such dishes as waffles and crepes topped with the hazelnut chocolate concoction. A Nutella Peanut menu item will be coming to the cafe next year, Gonzalez said. In 2023, Ferrero launched its North American research and development facility at the Marshall Field building on State Street, where workers once minted Frangos on the 13th floor before the candies were outsourced to a Pennsylvania company at the dawn of the new millennium and the department store became Macy's. Chicago-based Garrett Brands, the owner of Garrett Popcorn Shops, bought the Frango chocolate brand from Macy's in 2018. The Ferrero candy scientists have since created a number of innovations in the Chicago lab including new Butterfinger flavors — salted caramel and marshmallow — along with Crunch White and three new Keebler Chips Deluxe varieties. While Nutella Peanut was developed at Ferrero's Alba, Italy, research center, the breakthrough may have a big impact in Chicago. If the Nutella Peanut launch is successful, the Franklin Park factory will likely be expanded to handle increased production and diversification to other Nutella products, Gonzalez said. 'We'll have to invest in a factory that already deals with peanuts, which means we're going to need more lines and expansion of our current facilities,' Gonzalez said. 'That's the goal.'
Yahoo
05-05-2025
- Entertainment
- Yahoo
BABY RUTH® TEAMS UP WITH THE CINCINNATI REDS FOR THE 2025 MAJOR LEAGUE BASEBALL SEASON
Reds fans can enjoy a vanilla sundae with Baby Ruth crushed topping at home games, all season long PARSIPPANY, N.J., May 5, 2025 /PRNewswire/ -- In its first ever partnership with the Cincinnati Reds, Baby Ruth®, the classic candy bar expertly crafted with dry roasted peanuts, rich caramel and smooth nougat, is bringing a delicious new sundae to the Great American Ball Park for the 2025 Major League Baseball season. Fans can satisfy their sweet tooth with a timeless twist at Rosie's Ice Cream Stands at Great American Ball Park. Known for its classic soft-serve ice cream and not-so-classic toppings, stadium attendees can now order Rosie's iconic vanilla sundae with Baby Ruth crushed topping in the Scouts Club and at Rosie's Ice Cream Stands in section 115, 132 and 422. "The Cincinnati Reds and Baby Ruth both embody what sports fans love - tradition, excellence, and moments of pure enjoyment," said Neal Finkler, Vice President of Marketing for the Ferrero Mainstream Chocolate portfolio. "Partnering with the Reds and serving our candy atop Rosie's ice cream sundaes combines three things that create the perfect triple play - a historic franchise, local favorite treats, and our iconic candy bar – making every inning more delicious at Great American Ball Park." "We are thrilled that Baby Ruth is now officially available for fans to enjoy at Great American Ball Park," said Dave Collins, the Vice President of Corporate Partnerships for the Cincinnati Reds. "Baby Ruth is a beloved brand with a deep connection to America's pastime and we are excited for the partnership." Baby Ruth will be showcased on digital signage along the first and third base lines during home games, while Baby Ruth bars will be available throughout the stadium at Kroger Sweet Spot concession stands, creating authentic game-day traditions that elevate the partnership's visibility. Fans can also stay tuned for an exciting sweepstakes from Baby Ruth and the Cincinnati Reds this summer. To learn more about the Cincinnati Reds and Baby Ruth partnership, visit Baby Ruth's social platforms including Facebook and Instagram. About Baby Ruth® Born in Chicago in 1921, Baby Ruth® is bursting with dry roasted peanuts, rich caramel, smooth nougat and crazy deliciousness. For a century, this all-American candy bar has been delighting consumers with its perfectly delicious taste. Keep up with the latest news about Baby Ruth at and on social platforms including Facebook and Instagram. About Ferrero® Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world's largest sweet-packaged food companies, with over 35 iconic brands sold in more than 170 countries. The Ferrero Group brings joy to people around the world with much-loved treats and snacks including Nutella®, Kinder®, Tic Tac®, and Ferrero Rocher®. More than 38,000 employees are passionate about helping people celebrate life's special moments. The Ferrero Group's family culture, now in its third generation, is based on dedication to quality and excellence, heritage and a commitment to the planet and communities in which we operate. Ferrero entered the North American market in 1969 and has grown to more than 5,100 employees in 15 plants and warehouses, and eight offices in North America across the United States, Canada, and the Caribbean. It has expanded its presence and portfolio with the addition of iconic brands such as Butterfinger®, CRUNCH®, Keebler®, Famous Amos®, Mother's Cookies®, and other distinctive cookie and chocolate brands. Follow @FerreroNACorp on X and Instagram. About the Cincinnati Reds As baseball's first professional team, the Cincinnati Reds boast a rich and storied tradition dating back to 1869. Over the years, the Reds have fielded many great teams—from their first World Series title in 1919 to the Big Red Machine's back-to-back championships in 1975 and 1976, and the wire-to-wire championship season in 1990. A new generation of stars has since emerged, capturing National League Central Division titles in 2010 and 2012, and earning a postseason berth in 2020. Much of the Reds' success can be attributed to the unwavering support of their passionate fan base. By connecting with fans across Reds Country and working to make Great American Ball Park an exciting and memorable destination, the Reds are committed to keeping fans of all ages engaged for generations to come. Fans can explore the team's rich legacy at the Reds Hall of Fame & Museum, while the Reds Community Fund continues to improve the lives of youth and promote the growth of baseball and softball through a wide range of initiatives. Media Contact: tgruendyke@ View original content to download multimedia: SOURCE Ferrero North America Sign in to access your portfolio


USA Today
04-04-2025
- Health
- USA Today
Fulfil protein bars review: They don't quite fulfill the promise of tasting like candy
Fulfil protein bars review: They don't quite fulfill the promise of tasting like candy Welcome back to FTW's Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope to any beverage that pairs well with sports. Yes, even cookie dough whiskey. I prefer my protein in powder form -- specifically, something vanilla to slip into morning coffee and make me feel slightly fancy while drinking my breakfast. Still, I appreciate the convenience of a protein bar on the go. Granted, for me that mostly means a car snack on a long drive. Even so, getting a dense, candy-adjacent rush of protein to keep me from pounding a full bag of salt and vinegar chips on the road is a win. That led me to Fulfil, which promises a modest dose of protein (15 grams) in a 40 gram bar and minimal sugar. It also says it tastes great, dropping a coy "we swear, it's a protein bar" right on the packaging. That's an area where Pure Protein was really hit or miss. Can Fulfil be better? Let's see what we've got. Chocolate Peanut Butter: B+ To be sure, this doesn't smell like a protein bar. The chocolate (or chocolat-ish) on the outside of the bar is sweet and mixes with the peanuts inside to give off the feeling you're about to bite into a Baby Ruth. The shape, however, is very protein bar -- a short rectangle of densely-packed nutrients that, with peanut pieces sticking out from underneath the coating, make it look at least somewhat like it's already been digested. So, mixed bag. That chocolate coating gives way to an interior layer that brings the dense chewiness you'd expect from 15 grams of protein. If doesn't taste especially protein-y, however. Toward the end you get some of that distinct whey flavor, but it's less apparent here than it is in many of Fulfil's competitors. While there's a certain amount of thickness in each bite, it also avoids some of the repetitive, jaw-tiring textures that come with other protein snacks. Each chomp takes a while to break down, but it's more like working through nougat or a heavy layer or caramel than packed whey. This does help it hit its goal of feeling more like a candy bar than health(ish) food. You're not going to mistake it for a Snickers, but you'd have an easier time convincing your six-year-old this is a sweet rather than a dietary building block than you would with, say, a Quest bar. Chocolate Hazelnut: F Here's an interesting flavor; basically Nutella in a more solid form. Once again the bar is a little small but it smells great -- sweet chocolate and a little bit of nuts. That chocolate leads the way, and it's solid enough. But as you work through the inherent chewiness of a protein bar, that hazelnut comes to the surface and, friends, it is bad. Stale and slightly spicy and generally unpleasant. I didn't finish the bar. It was gross. Chocolate Salted Caramel: B- I'm going right from the hazelnut into this one, which is slightly concerning. Again, the bar smells like a proper chocolate treat and a coating of crisped rice makes the whole thing pretty appealing. And, again, you start off on a high note. The first bite leans into the contrast of sweet and salty. It's backed by the textural clash of chewy caramel and crunchy rice. It's a great beginning. Toward the end, you run into some of the stale protein that's become a trend with Fulfil. That's a bit of a bummer, but it's not uncommon among the genre. Gotta fit the healthy part in somewhere. Fortunately it's nowhere near as acrid as the hazelnut and the bar itself is a little less chewy than the chocolate peanut butter form. It leaves that stale, almost metallic aftertaste on the back of your tongue and into your molars. That's frustrating, especially given how well the contrasts up front are. But after the chocolate hazelnut it's basically a five-star meal unto itself. So, there's that. Chocolate Peanut Caramel: B The caramel here helps justify some of the protein bar chewiness that's built in to the genre. True to Fulfil form, the opening bite is solid. There's not as much crunchy peanut as the textured top of the bar suggests, but the flavors are balanced to give a nice Snickers vibe. Then the turn comes. Fortunately it's not as bad as it's been elsewhere; you wind up with some lingering chewiness and general whey protein dairy-adjacent flavors. Part of the issue may be that Fulfil starts off on such high notes. For the first three seconds this feels absolutely indulgent. Then it veers sharply into standard protein bar aesthetics, down to a lingering aftertaste that's like someone trying to describe a candy bar to you. Still, it does the job. I'm eating this one mid-workout on a morning where I haven't eaten anything and it's stabilizing my brain and balance. It'll ensure I get to lunch without snacking. Triple Chocolate: D+ I'm a bit wary here; Fulfil's chocolate has had the lasting flavor of Fruit Stripe gum and now I'm getting 300 percent of it. The bar has a nice coating with a smattering of chocolate chips on it. That sets each bite off with a solid start. Ultimately, however, the protein part kicks in. It's chewy and slightly sour. Get a bite with a lot of chocolate chips and it's not so noticeable. Get a plain bite and, woof. It's tough. That's the theme that connects Fulfil's flavors. They deliver the promised candy sweetness up front. Then comes the protein, which brings a stale milk flavor that taints your tongue from the back half of chewing the bar and well after you've finished it. That's not unfinishable, but you can do a lot better with your protein bars. Would I (eat) it instead of a Hamm's? This a pass/fail mechanism where I compare whatever I'm drinking (or in this case, eating) to my baseline cheap beer. That's the standby from the land of sky-blue waters, Hamm's. So the question to answer is: on a typical day, would I eat Fulfil protein bars over a cold can of Hamm's? There are some winners here. They're all a smidge too chewy and will never be mistaken for actual candy, but they're filling in a small package and the peanut flavors are solid. However, Fulfil is too inconsistent for me to give it an overall thumbs up. Beer me.
Yahoo
24-03-2025
- Entertainment
- Yahoo
BABY RUTH® AND YANKEES SWING INTO A THIRD SEASON PARTNERSHIP WITH RETURN OF LIMITED-EDITION TREATS
Yankee fans can enjoy exclusive Baby Ruth milkshakes and limited-edition Baby Ruth Baked Pinstripe Bars throughout the 2025 season PARSIPPANY, N.J., March 24, 2025 /PRNewswire/ -- Baby Ruth®, the classic candy bar bursting with dry roasted peanuts, rich caramel and smooth nougat, is teaming up with the New York Yankees for a third season by bringing back beloved Baby Ruth items. Fans can enjoy delicious treats and fun surprises from Baby Ruth as they cheer for their favorite team. There will also be exclusive retail offers at 7-Eleven. On Opening Day, Thursday, March 27, the first 400 people in select stores will receive a free Baby Ruth Baked Pinstripe Bar. From March 24 through June 24, fans will also receive $1 off when they buy one Baby Ruth candy and one Baby Ruth Baked Pinstripe Bar (with the 7Rewards app). Additionally, Yankees Fireworks Night presented by Baby Ruth will take place on Friday, June 27 vs. the Athletics. The showstopping postgame display, which will begin immediately following the 7:05 p.m. game, has quickly become a highlight on the Yankees' annual promotional calendar. "We're stepping up to the plate for what promises to be a triumphant, third season with the New York Yankees," said Neal Finkler, Vice President of Marketing for the Ferrero Mainstream Chocolate portfolio. "Baby Ruth and the New York Yankees are iconic American brands, and we're thrilled to bring back fan-favorite treats. Whether it's our classic bars or limited-edition creations, we want fans to feel like MVPs with every sweet moment at the Stadium." Baby Ruth will also be bringing back its beloved, limited-edition Baby Ruth milkshake – a melody of creamy chocolate ice cream, chocolate sprinkles, chocolate drizzle and whipped cream, all topped with a Baby Ruth bar. Yankee Stadium attendees will be able to treat themselves to the shake throughout the season, and Baby Ruth candy bars will be available at select concession stands. "We are excited to continue our partnership with Baby Ruth by serving the Baby Ruth milkshake at Yankee Stadium again in 2025," said Marty Greenspun, New York Yankees Senior Vice President of Strategic Ventures. "The shake stood out as one of the most popular items on our menu last year, and our guests will be thrilled to know that it will be available at every Yankees game, along with the always-classic Baby Ruth candy bar." To learn more about the New York Yankees and Baby Ruth partnership, as well as deals in your area, visit Baby Ruth's social platforms including Facebook, Twitter and Instagram. About Baby Ruth®Born in Chicago in 1921, Baby Ruth® is bursting with dry roasted peanuts, rich caramel, smooth nougat and crazy deliciousness. For a century, this all-American candy bar has been delighting consumers with its perfectly delicious taste. Keep up with the latest news about Baby Ruth at and on social platforms including Facebook, Twitter and Instagram. About Ferrero®Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world's largest sweet-packaged food companies, with over 35 iconic brands sold in more than 170 countries. The Ferrero Group brings joy to people around the world with much-loved treats and snacks including Nutella®, Kinder®, Tic Tac®, and Ferrero Rocher®. More than 38,000 employees are passionate about helping people celebrate life's special moments. The Ferrero Group's family culture, now in its third generation, is based on dedication to quality and excellence, heritage and a commitment to the planet and communities in which we operate. Ferrero entered the North American market in 1969 and has grown to more than 5,100 employees in 15 plants and warehouses, and eight offices in North America across the United States, Canada, and the Caribbean. It has expanded its presence and portfolio with the addition of iconic brands such as Butterfinger®, CRUNCH®, Keebler®, Famous Amos®, Mother's Cookies®, and other distinctive cookie and chocolate brands. Follow @FerreroNACorp on Twitter and Instagram. About The New York Yankees®Founded in 1903, the New York Yankees ( and @yankees on social media) are the most successful and popular team in Major League Baseball history, having won 27 championships while appearing in 41 World Series. The club plays its home games at Yankee Stadium, which is one of New York City's most-frequented tourist destinations and home to numerous non-baseball events, including college football's Bad Boy Mowers Pinstripe Bowl. As a result of their on-field accomplishments and iconic interlocking "NY" logo, the Yankees are among the most recognized brands in the world. Media Contact: tgruendyke@ View original content to download multimedia: SOURCE Ferrero North America Sign in to access your portfolio