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Cision Canada
02-05-2025
- Business
- Cision Canada
BAFFIN LAUNCHES PROTECTIVE FOOTWEAR DESIGNED FOR MINERS
STONEY CREEK, ON, May 2, 2025 /CNW/ - Canadian footwear brand Baffin presents DETOUR (Metatarsal Guard), a unisex safety boot designed specifically to offer maximum protection in mining applications and beyond. Engineered to endure the most demanding terrains and jobsites, DETOUR (MET) is CSA/ASTM approved and ESR/EH rated, ensuring superior defense against chemicals and the elements. Equipped with a metatarsal guard and steel toe and plate base, DETOUR (MET) delivers uncompromising safety in high-risk environments. "At Baffin, we're driven to create products with exceptional quality and unyielding durability, including industrial work footwear that combines essential safety features with unparalleled protection against the elements. Our boots are built to empower the hardest workers across any job site, keeping them safe, comfortable and performing at their best," says Jessica Liut, Brand Director at Baffin. "We are proud to introduce DETOUR (MET) to our collection of safety footwear workers can depend on. Made to perform in high-risk environments where durability and reliability are non-negotiable, DETOUR (MET) is a new standard in mining footwear." Featuring a tall natural rubber upper with a cotton lining, DETOUR (MET) has extended protection from chemicals and environmental exposure to the top of the boot. Made with slip-resistant and oil and acid-resistant properties, the rubber cleated outsole offers enhanced traction on unpredictable ground. A cushioned insole provides additional comfort for long shifts, allowing for extended wear without compromising support. Designed for bold performance, this safety boot features a combination of Black, Orange, and Green, an eye-catching fusion of strength, visibility, and the great outdoors. DETOUR (MET) is Real-World Tested ™* (RWT ™) Elemental Rated, offering foundational and functional performance for a purpose driven lifestyle, and B-Tek ™ Dry Waterproof, an impervious to water technology, offering the maximum level of wet protection. While this style is designed with the mining industry in mind, its durability and protection make it a great choice for a range of other applications and fields, including agriculture, chemicals, construction, food processing, manufacturing, and utilities. Available in unisex size 5 to 15 (women's fit 7 to 17), DETOUR (MET) can now be purchased on and at retailers across North America for $250 CAD/$235 USD. *Real-World Tested ™ (RWT ™) level evolution is a vehicle to bridging the gap between product and application. RWT ™ is a system which helps to recommend cold comfort levels associated with Baffin footwear. Each level has been determined by extensive use of Baffin product in real-world application on expeditions and jobsites around the world. Baffin Ltd. is an innovative, leading outerwear company based in Stoney Creek, Ontario, Canada with a core focus on technically advanced footwear and high-performance apparel. Baffin designs, develops, and field tests footwear in the most demanding environments on the planet and is focused on being a global leader in footwear within the Outdoor, Industrial and Hunt and Fish categories. Baffin Ltd. is a wholly owned subsidiary of Canada Goose Holdings Inc.
Cision Canada
28-04-2025
- Business
- Cision Canada
BAFFIN EXPANDS GLOBAL REACH WITH INTERNATIONAL DIRECT-TO-CONSUMER SHIPPING Français
STONEY CREEK, ON, April 28, 2025 /CNW/ - Baffin, a leading Canadian brand renowned for high-performance footwear and apparel, is expanding its global reach with the launch of direct-to-consumer international shipping to France, Germany, the United Kingdom, and Italy. With this expansion, customers in these key European markets can now order directly from gaining easier access to the brand's innovative products – designed for extreme conditions and trusted by workers, outdoor enthusiasts, and explorers worldwide. "As a brand deeply rooted in craftsmanship and innovation, we're thrilled to bring Baffin's quality products directly to more customers globally with the launch of international shipping in these key European markets," says Mark Hubner, Senior Vice President at Baffin. "Engineered in Canada and tested worldwide, Baffin boots are built for those who refuse to let the elements hold them back. From the Arctic ice fields to alpine peaks and urban winterscapes, our products have been put to the test in the world's harshest conditions – so our customers can take on their own challenges with confidence. Now, even more adventurers across Europe can experience the same proven performance that has defined Baffin for generations, with the convenience of shopping directly from Since 1979, the brand has built a legacy of rigorous product trials and its Real-World Tested™ philosophy. At Baffin, product testing goes beyond lab results and controlled environments – boots are put through their paces in the same harsh landscapes where consumers will rely on them. From the icy extremes of the North and South Poles to the challenging terrains of Machu Picchu, the Rocky Mountains, South Africa, the Appalachian Trail, and the remote wilderness of Iceland, Baffin ensures that its footwear can withstand some of the most demanding conditions on Earth. Baffin has long been recognized for engineering cold-weather performance gear and delivering technically advanced solutions for the outdoor, hunt and fish, and industrial sectors. Designed with proprietary technology and purpose-driven materials, Baffin's Outdoor Collection offers comprehensive protection against the harshest environments ensuring warmth, durability, and comfort. The Hunt & Fish Collection has remained a reliable favourite for hunters, trappers, and fishers, providing essential warmth and waterproofing for every terrain and condition, whether in a tree stand, on a trail, or out on the ice. The Industrial Collection blends legendary craftsmanship with essential safety features built to meet the demands of industries such as agriculture, construction, utilities, manufacturing, and beyond. With a longstanding presence in Canada and the United States through and retail partners, the brand also reaches customers through retailers across Europe and Asia. This includes countries such as Greenland, Austria, the Czech Republic, Finland, France, Norway, Sweden, Switzerland, the UK, Armenia, Japan, Mongolia, and South Korea. This expansion allows Baffin to further its commitment to making high-quality footwear accessible to a wider global audience. To explore Baffin's collections and learn more about international shipping, visit Baffin Ltd. is an innovative, leading outerwear company based in Stoney Creek, Ontario, Canada with a core focus on technically advanced footwear and high-performance apparel. Baffin designs, develops, and field tests footwear in the most demanding environments on the planet and is focused on being a global leader in footwear within the Outdoor, Industrial and Hunt and Fish categories. Baffin Ltd. is a wholly owned subsidiary of Canada Goose Holdings Inc.
