Latest news with #Benidorm-boom
Daily Mirror
28-05-2025
- Business
- Daily Mirror
Three UK seaside towns set for £150m Butlin's boost with eyes on 'fourth site'
Butlin's has unveiled a huge £150 million investment to make drastic improvements across its three UK sites, which attract around 1.5 million holidaymakers every year, over the next five years A trio of seaside resorts are slated for a huge tourism boost thanks to an ambitious £150 million investment. It's no secret that the UK's coastline suffered a huge fall from grace in the late 1950s - when packaged holidays to sunny hotspots like Spain started to become more affordable. The Benidorm-boom resulted in swathes of holiday resorts closing their doors, and saw once-vibrant seaside towns slip into disarray. However, Billy Butlin's holiday camps have stood the test of time, attracting around 1.5 million guests per year across their three resorts. Renowned for its huge swimming pools, stellar entertainment, and iconic Red Coat staff - Butlin's has now got its eye on a potential fourth site. READ MORE: UK's 'worst' seaside town's £60m tourism plan after Butlin's snub 41 years ago In a statement sent to the Mirror, a Butlin's spokesperson said: "With Butlin's turning 90 next year, we are immensely proud of the role we've played in so many seaside towns around the country, entertaining generations of guests. Our priority today is investing in our existing three resorts." Over the next five years, the holiday resort is investing a staggering £150 million into its Bognor Regis, Skegness and Minehead sites. This huge boost will focus on 'upgrading our accommodation and opening state of the art facilities'. Just last month, Butlin's unveiled a £1.8million upgrade to its Bognor Regis site as it opened its biggest ever indoor Soft Play centre and Puppet Theatre. The four storey, 3,000 square feet Soft Play centre - which is included in the price of a family break and day passes - doubles its capacity of the previous Soft Pay. Able to hold around 200 children, the Soft Play area features slides, climbing challenges, cargo nets, log ramps, and even a multi-sensory area for babies. The brand-new Puppet Theatre will entertain guests with shows including Under The Sea, Jingle in the Jungle and Christmouse. It follows the £15 million that was invested last year to open up Butlin's PLAYEXPERIENCE in Bognor Regis. The indoor activity centre, which opened on October 7, 2024, spans across two floors and offers a slew of entertainment including TechPutt, Escape Rooms, VR-cade, Glow Pong, Shuffleboard, Laser Tag, Batting Cage, Neo Games and Digi Darts, as well as a new café and bar. As previously reported, Butlin's also allocated £23 million last year to spruce up guest rooms and upgrade children's play facilities over at its Minehead site. This follows severe flood damage back in September 2023 which meant 400 units of accommodation needed a total makeover. £2.5 million of the investment was used to open Minehead's SKYPARK, which boasts the UK's longest swingline at 42 metres, as well as a wheelchair-friendly seesaw and two light-up intertwining slides. Over in Skegness, upgrades include four new fairground rides, a new SKYPARK, and the decision to make Studio 37 - a high-tech entertainment venue - a permanent feature. In 2013, Butlin's also unveiled a £12 million accommodation project to open 128 premium lodges in Skegness. The luxury lodges each have three bedrooms including a main bedroom with king sized bed and en-suite shower room, two twin rooms, a fully equipped kitchen with full sized fridge freezer, microwave and hob, private decking with outdoor furniture and parking space for two cars directly outside the accommodation. If you currently live too far from all three Butlin's sites in the UK - don't worry, as a fourth site could soon be in the works. "We've identified the North West of England where we don't have a resort as the near-term opportunity for our continued growth," the spokesperson added.
Daily Mirror
24-05-2025
- Daily Mirror
UK's 'worst' seaside town abandoned by Butlin's with no sign it ever existed
It's hard to believe this rundown seaside town, that was recently ranked one of the worst in the UK, used to be the proud owner of a huge Billy Butlin's resort A once-thriving seaside town that has plummeted in the league tables used to home a huge Billy Butlin's resort - not that you'd ever be able to tell. Famed for its award-winning pier, golden sand beaches, and quintessential fun fair rides - Clacton-On-Sea used to be a glorious seaside resort that attracted droves of Brits from across the nation. But, earlier this year, Clacton, in Essex, came joint fourth-last with Skegness in Which?'s ranking of the UK's best seaside towns. It scored a measly 48 per cent - a shocking contrast to Bamburgh, who topped the tables with an impressive 86 per cent destination score. Following a survey of almost 5,000 travellers, the town was given three stars for its beaches and parking availability, but only two stars for its seafront/ pier and in the 'peace and quiet' category. When it comes to scenery, Clacton only took home one star. But back in its hey-day, before the Benidorm-boom saw Brits betray the UK coast for cheap package holidays to Spain, Clacton looked completely different. In 1936, Billy Butlin bought the West Clacton Estate, which already contained a miniature golf course and boating lake, and transformed it into the Red Coat resort we all know and love. The resort closed due to the outbreak of war, where it was temporarily taken over by the Army. But in 1946, it reopened as a holiday camp - and went on to acquire nearby land to expand. "By the late 1950s, Butlin's had become a national institution and to some extent, Clacton was able to bask in its reflected glory," explained Clacton History. "The combination of Butlin's and Clacton had become firmly established and for both their futures as family holiday venues seemed unshakeable." Like other Butlin's sites, guests couldn't get enough of the vast facilities on offer, such as cosy cabins, a huge outdoor pool, funfair rides, a ballroom dancing hall, bowling green, shops, a miniature railway, and stellar entertainment. It is said stars including the Beverley Sisters, Michael Holliday, and Jack Douglas all appeared on the camp in their younger days. But, unable to compete with competitive flight prices to sunny Spain, and tarnished by unruly teens using the resort as a place to get drunk, Butlin's sadly closed its doors in 1983 - the same year the Filey resort was also abandoned. According to Butlin's Memories, the site was purchased for around £2 million by Amusement Enterprises Ltd - whounveiled ambitious plans to turn the complex into a 'Disneyland' style theme park. With a new name, Atlas Park, the site re-opened in 1984 but remained largely unchanged from the Butlin's era. The venture only lasted four months before running into financial difficulty, and the land was sold again. By 1987, everything had been demolished. The area now serves local residents as a housing development, which is ideally located near the sea. It seems worlds away from the glory days of Butlin's - which is still missed by swathes of locals. However, things are looking up for the town after they revealed plans to regenerate Clacton and the nearby Jaywick Sands in a huge £20 million upgrade. Tendring District Council's (TDC) Cabinet has backed a whole host of schemes aimed at regenerating the town as part of a new Community Regeneration Partnership with the Ministry of Housing, Communities, and Local Government. This includes £3 million being pumped into Clacton Leiure Centre to become a new Active Wellbeing Centre, as well as £2 million for the NHS towards building a new urgent treatment centre at Clacton Hospital. £500,000 has also been set aside for a new seafront art and community micro venue, while £500,000 will be invested to improve tired shopfronts. Councillor Ivan Henderson, Deputy Leader of TDC and Cabinet Member for Economic Growth, Regeneration and Tourism, said: "This is a once-in-a-generation opportunity to deliver transformative interventions across our district. These projects will significantly improve the quality of life, access to opportunities and health and wellbeing of our residents."
