Latest news with #BeyondthePaycheck:India'sEntrepreneurialRebirth


Time of India
21-04-2025
- Business
- Time of India
'Effectively the death of salaried employment': Marcellus Investment CEO Saurabh Mukherjea's big warning on white collar jobs
Marcellus Investment CEO Saurabh Mukherjea (File photo from Marcellus website) White-collar employment , long considered the backbone of India's growing middle class, is undergoing a significant decline, according to prominent investment strategist Saurabh Mukherjea . The founder and chief investment officer of Marcellus Investment Managers warns that stable, salaried jobs are no longer a sustainable model for India's educated workforce. In his recent podcast titled 'Beyond the Paycheck: India's Entrepreneurial Rebirth,' Mukherjea stated that India is witnessing the gradual erosion of traditional employment, driven by widespread automation, artificial intelligence, and evolving economic structures. 'I think the defining flavour of this decade will be effectively the death of salaried employment, the gradual demise of salary employment as a worthwhile avenue for educated, determined, hardworking people," he said according to an ET report. Mukherjea's comments implied a growing concern within sectors like information technology, media, and finance—industries that have traditionally absorbed large numbers of white-collar professionals. He cited developments such as Google's admission that one-third of its coding is now done by AI, signaling a broader trend likely to impact Indian firms as well. The shift poses significant implications for India's employment landscape, particularly for those who have pursued higher education with the expectation of long-term corporate careers. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Invest $200 in Amazon without buying stocks to earn a second salary Marketsall Sign Up Undo Mukherjea argues that the old model, where individuals spent decades with a single employer, is no longer viable. Instead, he pointed to entrepreneurship as the emerging alternative. Citing the Indian government's JAM trinity—Jan Dhan bank accounts, Aadhaar identification, and mobile connectivity—Mukherjea believes the digital infrastructure is in place to support a new wave of self-employment and innovation, particularly among low- and middle-income citizens. 'The jobs won't be there,' Mukherjea said, urging Indian families to reconsider long-held beliefs about job security and success. 'Families like yours and mine must stop preparing kids to be job-seekers.' As automation accelerates and AI becomes more deeply embedded in white-collar workflows, experts like Mukherjea say India must prepare for a post-employment era—one where economic mobility will depend less on corporate paychecks and more on entrepreneurial initiative. Stay informed with the latest business news, updates on bank holidays and public holidays . Master Value & Valuation with ET! Learn to invest smartly & decode financials. Limited seats at 33% off – Enroll now!


India Today
21-04-2025
- Business
- India Today
'Era of salaryman is over': Saurabh Mukherjea warns India's middle class
The steady paycheck that once defined middle-class life in India is quietly fading. And the country has barely begun to acknowledge Mukherjea, founder and chief investment officer at Marcellus Investment Managers, believes India is now entering a new economic era—one that no longer guarantees stability for the educated, hard-working urban on a recent podcast titled Beyond the Paycheck: India's Entrepreneurial Rebirth, Mukherjea issued a clear and unsettling warning: salaried employment, long considered the golden path to financial security, is 'The defining flavour of this decade will be the death of salaried employment as a worthwhile avenue for educated, determined, hardworking people,' he said. His statement is backed by data and driven by the visible disruption happening across India's white-collar economy. With AI advancing rapidly, many of the roles that once demanded armies of office workers are now being done by across sectors—tech, finance, media—are quietly downsizing the very foundation of the middle-class job market. 'Much of what was supposed to be done by white-collar workers is now done by AI,' Mukherjea pointed out. 'Google says a third of its coding is already done by AI. The same is coming for Indian IT, media, and finance.'Even middle management—the traditional career stronghold for many—offers no real security anymore. The long, loyal careers that once earned promotions, pensions, and prestige are increasingly obsolete. 'The old model where our parents worked 30 years for one organisation is dying,' Mukherjea said. 'The job construct that built India's middle class is no longer sustainable.'advertisementFor millions of Indians who grew up believing in the promise of the corporate ladder, this shift will be hard to accept. The ground is moving beneath their feet—and fast. But Mukherjea isn't offering doom and gloom. He sees this rupture as the beginning of something more hopeful: a transition from paycheck-chasing to vast digital infrastructure, developed over the last decade, has quietly laid the foundation for a new kind of economic activity—one rooted in entrepreneurship. The JAM Trinity—Jandhan bank accounts, Aadhaar identification, and widespread mobile connectivity—has, for the first time, equipped a large portion of the population with the basic tools needed to build businesses. 'If applied with the same intellect and grit we brought to corporate careers, entrepreneurship can be the new engine of prosperity,' Mukherjea this shift requires more than access to tools—it demands a cultural overhaul. And that might be the bigger challenge. 'We're a money-obsessed society,' he said. 'We define success by paychecks. That has to change.' India's fixation with monthly income and social status through employment is, in his view, holding back the country's next wave of builders. Parents still push their children toward job stability, even as that very stability becomes a like yours and mine must stop preparing kids to be job-seekers. The jobs won't be there,' he said. It's a hard truth, but perhaps a liberating one too. In Mukherjea's vision, the future belongs not to those who wait for hiring managers to call—but to those willing to take risks, experiment, and build from age of the salaryman, as Mukherjea puts it, is over. What replaces him is still being Watch