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Forbes
17-04-2025
- Lifestyle
- Forbes
Green Beauty Tips To Embrace This Earth Day 2025
Biossance green beauty products Courtesy of Biossance With Earth Day approaching on April 22, this is the perfect time to reflect on how our everyday choices could positively impact the environment. Whether you make gradual changes or decide to embrace a new way of life, arming yourself with the correct information is key. As a result of customer demand, more and more brands are placing sustainability and transparency at the core of their value system, and a strong consumer trend is emerging to support eco-friendly packaging and refillable products. According to this new trend of customers, classified as Eco Logical consumers, continues to make choices that can impact the environment favorably. The report also highlights how, in 2025, they're adopting a pragmatic mindset. Spending on sustainable alternatives remains a conscious decision based on personal values, but these consumers also pay close attention to the primary benefits such products deliver against their needs. From natural ingredients to reusable, refillable and innovative eco-conscious packaging, it has never been a better time to embrace green beauty. Based on current trends, the World Economic Forum estimates that by 2050 there will be more plastic in the oceans than fish by weight. This highlights the urgent need for collective action to reduce plastic waste and promote sustainable alternatives. Furthermore, the Ellen Macarthur Foundation says we must change how we design, use, and reuse plastics. 'We cannot simply recycle or reduce our way out of the plastic pollution crisis. If we don't act now, by 2050, there could be more plastic than fish in the oceans.' Biossance, Earth Day Beauty Courtesy of Biossance I spoke to celebrity hairdresser Sean James over Zoom. A big supporter of the green beauty movement, Sean works at Santa Monica's Matthew Preece Salon. He has styled numerous shows during fashion weeks in Los Angeles, Paris, and New York—including Gucci, Vivienne Westwood and Dolce & Gabbana—and has a long list of celebrity clients, Jamie Lee Curtis and Demi Moore amongst them. Giovanni, one of his favorite 'clean' brands, was launched in the 1970s and is mostly vegan and not tested on animals. He has worked with that range for a long time and uses the products on Jamie Lee Curtis' hair to add volume to it, giving her confidence on the red carpet. 'The products are safe for the environment, and they're safe for us,' he says. He describes that he works with hair, but he also works with gravity. 'That's why we use products. They enhance our haircuts; they enhance the sculpture that we create, and using the right products for the right moment will determine what kind of look it's going to be.' We talked about the importance of green beauty, and he explained how this is particularly significant because we're dealing with both chemicals and biology, and we must ensure that we're using safe products—safe for us and safe for the environment.'It's not just for the action of cleaning hair; it's harmonizing with nature and being conscious of what we put down our drains and what goes into the water," he says. This view was supported by Catherine Gore, president of Biossance, an innovative brand that is pioneer in biotech skincare with carbon-neutral production. She told me over email that green beauty is vital for the beauty industry because it prioritizes sustainability, clean ingredients, and ethical responsibility. 'The beauty industry, and arguably every industry, should have these as pillars of their business, if even only for longevity,' she said. She explained that this could mean having transparent ingredient supply chains, using biotechnology and new innovations that minimize land and water resources, and utilizing other sustainable production methods, from materials to shipping. Biossance green beauty products Courtesy of Biossance Sean told me that at this point, it's just a given that when choosing hair and beauty products, you should look for something sustainable. Coming from Australia and growing up there in the 1980s, he's always been taught to consider sustainability and the environment. He is particularly concerned about the ocean and feels that education is crucial. The way he sees it, there is a continual new cycle of people using new products who have yet to learn about sustainability, so it's a 'forever thing to talk about so we can have harmony with our planet'. Recycling is also extremely important, but it's also very complex. 'I think we do as much as we can by choosing products that are green,' says Sean. Catherine Gore tells me that today's consumers want transparency. What is wonderful about sustainability now is that the consumer can have it all: powerful skincare with strong results while also being conscious of the environmental impact. This is a great time to embrace green beauty, she explains, as we don't need to compromise on quality or performance. When looking to embrace green beauty, Sean suggests that we should first educate ourselves about what we put on our skin. This means reading the packaging and learning about the chemicals in the bottle. Many people have sensitive skin and allergies, he explains, so we need to ensure that harmful ingredients such as petroleum aren't in the products we use. Sean told me that years ago, he heard the strapline 'Think Locally, Act Globally' and that it stayed with him because it can be applied to different situations. 'Think about where you live and make the world you live in the best it can be," he says. 'If everyone started doing that, the world would be really great.' As explained by Catherine, choosing to support brands that are going the extra mile to create products with sustainable and ethical practices only makes those desires more appealing for all brands. 'The consumer voice is powerful, and even small choices can move a large industry,' she says. When I asked her if she had any advice for those embracing green beauty, she told me that our choices are important. She suggested that we take time to be curious about a brand's background and also, as Sean had already mentioned, to read ingredient labels. 'Education is the key to better choices,' she agrees.


USA Today
15-04-2025
- Entertainment
- USA Today
12 eco-friendly beauty products that are great for your skin—and the Earth 🌿
12 eco-friendly beauty products that are great for your skin—and the Earth 🌿 We love these beauty finds from Herbivore, Biossance, Tata Harper and more. What if we told you that some of the market's most coveted beauty products are actually... sustainable? Not long ago, shoppers would have to delve into the most niche corners of the internet just to source truly sustainable items. Now, it's easier than ever to be a connoisseur of eco-friendly beauty products, with so many more conscious skincare and cosmetic brands—many of which are not only TikTok-approved, but also sold at major retailers like Sephora or Ulta. In honor of Earth Month 2025, we curated a shopping guide to the best eco-friendly beauty products, with items that are designed with your skin—and the Earth—in mind. From a Tata Harper moisturizer in a biodegradable bottle to refillable skincare solutions from Blueland and a cruelty-free color stick from Target, you can upgrade your beauty cabinet and stock up on a few of our sustainable favorites ahead. 📲 More: Shop with a purpose! 14 eco-friendly fashion brands to support for Earth Month and beyond 💚 Shop the best eco-friendly beauty products for Earth Month 2025 For products that are designed with the health of your skin—and the Earth—in mind, stock up on eco-friendly skincare products from top beauty brands like Tata Harper, Herbivore and Biossance. These items are not only formulated with clean ingredients, but many also have eco-friendly packaging and production processes. Your sustainability journey doesn't have to stop at just skincare; top makeup brands like Jones Road Beauty and Ilia Beauty are known for adopting more eco-friendly measures within their brands, as well as using conscious ingredients in all of their cosmetic products. Some of the best bodycare products on the market are also seriously good for the Earth, too. Case in point: Nécessaire's nourishing deodorant and Drunk Elephant's infamous Juju Bar. 📲 More: Shop eco-friendly Nordstrom finds for Earth Month: Veja sneakers, Ilia skin tints and more What is Earth Month? April is recognized annually as Earth Month, and serves as a time to promote environmental awareness, champion related causes and make a commitment to shop more sustainably. It coincides with the celebration of Earth Day, which takes places on Tuesday, April 22 this year. What are the best sustainable beauty brands to shop for Earth Month? As consumer interest for more sustainable beauty products has grown, so have the offerings from top skincare and makeup brands. Blueland and Nécessaire are famous for their refillable product options that help to mitigate the amount of disposable plastics, while other eco-friendly beauty brands like Tata Harper use biodegradable bottles for all of their skincare. Many top eco-friendly products from Biossance and Osea are also formulated with clean ingredients that are vegan and cruelty-free, ensuring the product's affect on the environment is minimal.