Latest news with #BisleriInternational
Business Standard
14 hours ago
- Business
- Business Standard
Bisleri International Unveils 'Binny the Bird' on World Environment Day to Champion Plastic Circularity
NewsVoir Mumbai (Maharashtra) [India], June 5: Bisleri International marked the World Environment Day 2025 through the unveiling of 'Binny the Bird,' a unique art installation created from 2,000 upcycled PET bottles at Carter Road near Bandstand, Mumbai. The installation demonstrates practical applications of plastic recycling through artistic expression and reinforces Bisleri's core message that "used plastic is not waste; it is valuable." Unveiled for public viewing on June 4, the installation-created in collaboration with the Bhamla Foundation-aims to drive environmental awareness. This partnership brings together Bisleri's commitment to sustainability and the Bhamla Foundation's strength in community outreach to amplify the message of environmental responsibility. Angelo George, CEO, Bisleri International, said, "Plastic waste management is one of the most pressing environmental challenges of our time. Through our 'Bottles for Change' initiative, we're proving that used plastic isn't waste-it's a valuable resource that can be repurposed into meaningful things." "This World Environment Day, Binny the Bird takes center stage as a powerful symbol of plastic circularity and sustainable transformation. This installation showcases how thoughtful recycling and creative innovation can help build a circular economy, where every PET bottle gets a second life. Our collaboration with the Bhamla Foundation strengthens this message, reinforcing the power of partnerships in driving real and lasting environmental impact." Asif Bhamla, Founder, Bhamla Foundation, said, "Art has the unique power to change perspectives and inspire action. Through Binny the Bird, we are starting a conversation about environmental responsibility that reaches across communities. Our collaboration with Bisleri's Bottles for Change initiative demonstrates how creative partnerships can transform environmental messaging into something that truly resonates with people. When 2,000 discarded bottles become a symbol of hope and transformation, we show that every individual action towards recycling can contribute to a larger movement for environmental change." Binny the Bird is a striking example of how corporate sustainability efforts can drive visible impact and engage communities in environmental education. It reflects Bisleri's commitment to circular economy principles, including recycling innovation, plastic neutrality, and responsible waste disposal. The installation builds on Bisleri's flagship program, Bottles for Change, which promotes awareness and action on plastic waste segregation and recycling. Active in 37 municipal corporations, it has reached over 6.3 million citizens in five years, driving grassroots behavioral change. Bisleri has also established six Material Recovery Facilities (MRFs) across four states, creating efficient channels for collecting and recycling dry waste. The Benches of Dreams initiative further reinforces this by transforming plastic caps into beautiful and functional public seating. Together, these efforts show how Bisleri turns plastic waste into valuable resources, blending creativity with community-driven sustainability. With a legacy of over 50 years, Bisleri International Pvt. Ltd has grown to become one of the largest premium beverage businesses in India. Being the makers of the country's largest-selling packaged drinking water, Bisleri follows a stringent process of 114 quality tests and a 10-stage purification. It remains true to its core value of providing consumers with pure, safe and healthy water. Bisleri International has a strong presence with 128 operational plants and a robust distribution network of over 6,000 Distributors and 7,500 Distribution Trucks across India and UAE market. It offers a range of beverages that are produced for all occasions. Whether it is the promise of goodness, trust, and purity with Bisleri packaged drinking water, or a daily dose of health offered through Vedica Himalayan Spring Water. Besides, Bisleri International has ventured into fun-filled refreshments with a diverse range of carbonated drinks available in multiple flavours, such as Bisleri Limonata, Bisleri Rev, Bisleri Spyci Jeera, Bisleri Pop and Bisleri Soda. These Bisleri products are also available on the e-commerce platform - Bisleri@Doorstep. This D2C platform reassures customers that they will receive a safe and uninterrupted supply of their most trusted brand at their doorstep. The core values of Bisleri International lie in yielding growth and embedding sustainability by being responsible in all aspects of the business. The organization has unveiled Sustainability 2.0 with Bisleri Greener Promise that focuses on creating greener future for all through implementing initiatives under the program of recycling, water conservation and sustainability For more information on Bisleri International, our people, brands, and OSR initiatives, visit
The Wire
16 hours ago
- Entertainment
- The Wire
Bisleri International Unveils ‘Binny the Bird' on World Environment Day to Champion Plastic Circularity
A creative installation made using 2,000 upcycled PET bottles by Bisleri's Bottles for Change initiative in collaboration with Bhamla Foundation Mumbai, Maharashtra, India (NewsVoir) Bisleri International marked the World Environment Day 2025 through the unveiling of 'Binny the Bird,' a unique art installation created from 2,000 upcycled PET bottles at Carter Road near Bandstand, Mumbai. … Continue reading "Bisleri International Unveils 'Binny the Bird' on World Environment Day to Champion Plastic Circularity"
Time of India
a day ago
- Business
- Time of India
At this Harvalem unit, women ignite recycling revolution
Panaji : Beneath a sweltering tin roof in Harvalem, discarded plastic gets another life. At the heart of this transformation is a group of women long relegated to the margins — now leading Goa's grassroots war on plastic pollution. Tired of too many ads? go ad free now Inside the stuffy shed, 13 pairs of hands work swiftly, sorting waste that would otherwise choke landfills. So far, these 'safai sathis' — or sanitation partners — have diverted 146 tonnes of plastic from dump sites. The waste, collected from homes, schools, restaurants, and resorts, is meticulously sorted into 24 categories, from plastic film and chip packets to detergent bottles and glass. Among them is Vishaka Gauns, 38, from Voileawadda, Harvalem. 'I used to be bored sitting at home,' she says. 'Now I feel good about working. I don't take money from my husband anymore. I use my own.' A mother of two, Gauns buys school supplies for her children and has even started saving every month. 'I bought an LIC policy,' she says proudly. 'Earlier, I had to say no when my kids asked for things. Now, I don't deny them.' The collected waste is sorted by hand on a conveyor belt, then compressed and baled for dispatch to authorised recycling units. The non-recyclables are sent to cement kilns — ensuring nearly nothing goes to a landfill. Supported by Bisleri International's 'Bottles for Change' initiative, the Harvalem facility is a small but crucial step in Goa's battle against plastic waste. With a target of diverting at least 360 tonnes from landfills, Bisleri International provided the conveyor belt and baling equipment. The segregated plastic is sent for recycling and is then used to make benches, T-shirts and plumbing pipes. Tired of too many ads? go ad free now In addition to Bisleri's logistical support, Indian Hotels Company Limited (IHCL) has integrated all 13 of its Goa resorts into the collection system. At flagship properties like Taj Fort Aguada Resort & Spa, benches made from recycled plastic bottles showcase the recycling efforts. For many women here, this is their first formal job. Babita Babaji Malik, 40, once worked at a cashew factory in Valpoi. 'My legs would swell because we had to be on our feet all day to break cashews,' she recalls. A relative brought her to Harvalem three years ago. 'Now my knees don't pain, and my life has changed. I can go wherever I want using my own money. Earlier, my husband would grumble when I asked for money. Now, I don't need to ask. ' But the impact runs deeper than waste diversion. 'These women have mobilised friends from their own community and formed the self-help group. The interesting thing is that because they are earning now, they have started saving and giving loans to one another,' says Tejashree Kumbhar, director of Sampurnearth Foundation, which has partnered with the self-help group for administrative assistance. Malik has grown into a key member of the team, often guiding other women and managing responsibilities. Her job has taken her beyond the boundaries of her village. 'I never went beyond Panaji,' she says. 'But now, I've seen Vagator, the beaches, different hotels. We even went to a goushala and an ashram at Sinquerim. I never thought I'd see such places.' Thirteen of the 19 workers are women. They earn, save, and are now recognised as contributors to the household income. Both Gauns and Malik say they are saving up to rebuild their old mud homes. For women who previously lacked identity documents, the job has enabled bureaucratic recognition. 'Since joining here, I got my PAN card, a passbook, ABHA card, Aadhaar card, and Deen Dayal card. I also have life insurance in my name,' Malik says. The recycling shed has quietly become a site of environmental and social renewal — one plastic bottle at a time.
Fashion Value Chain
a day ago
- Business
- Fashion Value Chain
Bisleri International Unveils ‘Binny the Bird' on World Environment Day to Champion Plastic Circularity
Bisleri International marked the World Environment Day 2025 through the unveiling of Binny the Bird, a unique art installation created from 2,000 upcycled PET bottles at Carter Road near Bandstand, Mumbai. The installation demonstrates practical applications of plastic recycling through artistic expression and reinforces Bisleri's core message that 'used plastic is not waste; it is valuable.' Unveiled for public viewing on June 4, the installation-created in collaboration with the Bhamla Foundation-aims to drive environmental awareness. This partnership brings together Bisleris commitment to sustainability and the Bhamla Foundations strength in community outreach to amplify the message of environmental responsibility. Binny the Bird – a unique art installation created from 2,000 upcycled PET bottles at Carter Road Angelo George, CEO, Bisleri International, said, 'Plastic waste management is one of the most pressing environmental challenges of our time. Through our 'Bottles for Change' initiative, we're proving that used plastic isn't waste-it's a valuable resource that can be repurposed into meaningful things.' 'This World Environment Day, Binny the Bird takes center stage as a powerful symbol of plastic circularity and sustainable transformation. This installation showcases how thoughtful recycling and creative innovation can help build a circular economy, where every PET bottle gets a second life. Our collaboration with the Bhamla Foundation strengthens this message, reinforcing the power of partnerships in driving real and lasting environmental impact.' Asif Bhamla, Founder, Bhamla Foundation, said, 'Art has the unique power to change perspectives and inspire action. Through Binny the Bird, we are starting a conversation about environmental responsibility that reaches across communities. Our collaboration with Bisleris Bottles for Change initiative demonstrates how creative partnerships can transform environmental messaging into something that truly resonates with people. When 2,000 discarded bottles become a symbol of hope and transformation, we show that every individual action towards recycling can contribute to a larger movement for environmental change.' Binny the Bird is a striking example of how corporate sustainability efforts can drive visible impact and engage communities in environmental education. It reflects Bisleri's commitment to circular economy principles, including recycling innovation, plastic neutrality, and responsible waste disposal. The installation builds on Bisleri's flagship program, Bottles for Change, which promotes awareness and action on plastic waste segregation and recycling. Active in 37 municipal corporations, it has reached over 6.3 million citizens in five years, driving grassroots behavioral change. Bisleri has also established six Material Recovery Facilities (MRFs) across four states, creating efficient channels for collecting and recycling dry waste. The Benches of Dreams initiative further reinforces this by transforming plastic caps into beautiful and functional public seating. Together, these efforts show how Bisleri turns plastic waste into valuable resources, blending creativity with community-driven sustainability. About Bisleri International Pvt. Ltd. With a legacy of over 50 years, Bisleri International Pvt. Ltd has grown to become one of the largest premium beverage businesses in India. Being the makers of the countrys largest-selling packaged drinking water, Bisleri follows a stringent process of 114 quality tests and a 10-stage purification. It remains true to its core value of providing consumers with pure, safe and healthy water. Bisleri International has a strong presence with 128 operational plants and a robust distribution network of over 6,000 Distributors and 7,500 Distribution Trucks across India and UAE market. It offers a range of beverages that are produced for all occasions. Whether it is the promise of goodness, trust, and purity with Bisleri packaged drinking water, or a daily dose of health offered through Vedica Himalayan Spring Water. Besides, Bisleri International has ventured into fun-filled refreshments with a diverse range of carbonated drinks available in multiple flavours, such as Bisleri Limonata, Bisleri Rev, Bisleri Spyci Jeera, Bisleri Pop and Bisleri Soda. These Bisleri products are also available on the e-commerce platform – Bisleri@Doorstep. This D2C platform reassures customers that they will receive a safe and uninterrupted supply of their most trusted brand at their doorstep. The core values of Bisleri International lie in yielding growth and embedding sustainability by being responsible in all aspects of the business. The organization has unveiled Sustainability 2.0 with Bisleri Greener Promise that focuses on creating greener future for all through implementing initiatives under the program of recycling, water conservation and sustainability For more information on Bisleri International, our people, brands, and OSR initiatives, visit
Zawya
a day ago
- Business
- Zawya
Apparel Group and Bisleri International announce strategic partnership
Launching in the UAE in 2025, this partnership is poised for regional scale-up as part of a broader MEA strategy. Dubai, UAE — Apparel Group, the global retail and fashion lifestyle conglomerate headquartered in Dubai, is proud to announce a landmark strategic partnership with Bisleri International, India's leading premium beverage company. This transformative collaboration will see Apparel Group spearhead the manufacturing, marketing, and distribution of Bisleri's portfolio of iconic brands across the Middle East and Africa, beginning with the UAE launch in 2025. Bisleri International, with a legacy of over 50 years, has a diverse product portfolio including Bisleri, the leading packaged drinking water brand in India; Bisleri Vedica, it's premium Himalayan Spring water offering and a dynamic range of aerated beverages including Bisleri Limonata, Bisleri POP, Bisleri Spyci Jeera, Bisleri Rev and Bisleri Soda. The company's operations span across 128 manufacturing centers with a robust distribution network catering to more than 500,000 outlets, alongside an established retail presence in the UAE Market with marquee sports sponsorships like the Dubai Marathon. This partnership underscores Apparel Group's ongoing mission to diversify its portfolio and introduce best-in-class consumer brands to the region. Leveraging its extensive retail and F&B infrastructure—spanning over 2,300 stores and 85+ brands in 14 countries—Apparel Group is set to unlock new avenues of growth and elevate regional beverage experiences. Neeraj Teckchandani, CEO of Apparel Group, commented: "Our partnership with Bisleri International marks a strategic milestone in Apparel Group's journey to diversify and scale new verticals across high-growth markets. Bisleri's strong heritage, combined with our operational expertise and deep market understanding, presents a powerful opportunity to deliver exceptional beverage experiences to consumers in the Middle East and Africa. We look forward to building a long-term, value-driven collaboration that redefines beverage retail in the region." Angelo George, CEO of Bisleri International, added: 'The Middle East and Africa markets represent significant opportunity for value creation in the beverage sector. There is a large Indian diaspora in the region which is already familiar with our brands. We have had sustained success in the UAE market in the past and I am delighted to announce the next chapter of our journey in the region with our strategic partnership with the Apparel Group for the Middle East and Africa markets. With Bisleri's commitment to product quality and brand building and Apparel Group's well-established presence and consumer understanding in the region, I am sure the partnership will be a perfect blend for success' This partnership reiterates both organizations' commitment to innovation, regional expansion, and elevating the consumer experience through strategic collaboration. About Apparel Group: Apparel Group is a global fashion and lifestyle retail conglomerate based in Dubai, UAE, with a growing network of 2,300+ stores and a diverse portfolio of 85+ international brands across 14 countries. The Group has established a strong presence in the GCC—Bahrain, Saudi Arabia, Kuwait, Qatar, and Oman—and continues to expand across key markets including India, Southeast Asia, South Africa, and Egypt. Offering an integrated omni-channel experience, Apparel Group represents global names such as Tommy Hilfiger, Skechers, ALDO, Charles & Keith, and Tim Hortons. Its sustained growth is driven by a multicultural workforce of 27,000+ and steered under the leadership of its founders, Sima Ganwani Ved and Nilesh Ved. About AppCorp Holding: AppCorp Holding, led by Founder and Chairman Nilesh Ved, is a multi-billion-dollar transnational holding that, through its flagship company Apparel Group, operates across 14 countries, managing 2,300+ stores and representing 85+ international and homegrown brands with a workforce of 27,000+ employees. The holding has built a diverse portfolio spanning retail, food and beverage, real estate, logistics, healthcare, education, and investment. For more information, visit
