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Mid East Info
4 days ago
- Business
- Mid East Info
Flyby and noon Partner to Bring AdTech Innovation to Last-Mile Delivery - Middle East Business News and Information
Dubai, UAE: noon, the region's leading digital ecosystem of services and products, has partnered with Flyby to introduce a new mobile digital Out-of-Home (DOOH) medium in the last-mile delivery space. The collaboration brings data-driven, real-time digital advertising to noon's delivery fleet, giving advertisers new ways to reach consumers on the move. As part of the rollout, Flyby's Smart Delivery Box will be deployed across noon's fleet — including noon Minutes and noon Food delivery bikes — turning these moving assets into a powerful, data-driven advertising platform. noon ads, already a leader in digital retail media, will now expand its offering to give advertisers a new way to reach audiences in high-impact urban environments. This partnership marks a significant step forward in Out-of-Home (OOH) advertising, positioning Flyby's mobile digital OOH solution as an addition to existing DOOH solutions. Unlike traditional Out-of-Home media, Flyby's Smart Delivery Boxes move through high-density urban areas, delivering hyper-localised ad placements at the right time, in the right place. Cheyenne Kamran, CEO, Flyby: 'We designed the Smart Delivery Box to create new value in last-mile delivery. With noon, we're proving that last-mile infrastructure can set a new standard for mobility and advertising in the region.' Fouad Aoun, GM of New Ventures, noon : 'We're constantly seeking innovative ways to bring value to our brands and sellers. Flyby's Smart Delivery Boxes allow us to expand our media network while ensuring that our advertisers get real-time, highly targeted exposure in ways that haven't been possible before.' Flyby's Smart Delivery Box has attracted growing interest across the region from aggregators and advertisers alike. Brands and media buyers looking for dynamic, data-backed audience engagement will benefit from this collaboration, which leverages noon's extensive reach and Flyby's innovative technology. By combining noon's deep advertiser relationships with Flyby's cutting-edge AdTech, brands now have access to: Advertising Where Static OOH Can't Reach: Mobile digital ads on noon's fleet capture urban audiences dynamically. Mobile digital ads on noon's fleet capture urban audiences dynamically. Hyper-Targeted Reach: Advertisers can target by location, date, and time, ensuring relevance and efficiency. Advertisers can target by location, date, and time, ensuring relevance and efficiency. Data-Driven Insights: Brands receive reports on exposure and impressions, Brands receive reports on exposure and impressions, Seamless Creative Execution: Advertisers don't need to worry about production or execution complexities. noon and Flyby offer end-to-end creative support — from adapting assets to digital formats to deploying them on the fleet. This mutually beneficial model not only enhances the impact of noon ads' media offering but also reinforces noon's vision of digitising its fleet and unlocking new revenue streams while providing advertisers with an unmatched level of flexibility and efficiency in their campaigns. As Flyby and noon continue to push the boundaries of innovation, a new era where delivery fleets become a key pillar in the advertising economy has started. Advertisers and brands interested in future rollout phases are encouraged to register their interest before regional availability is fully committed. About Flyby Flyby is an AdTech company transforming last-mile delivery into a dynamic advertising channel. Its Smart Delivery Boxes combine digital moving OOH advertising with real-time telematics and AI-powered rider safety monitoring. With an R&D centre in Munich and operations in Dubai and Abu Dhabi, Flyby is driving innovation in mobility, advertising, and road safety. About was founded with the objective of fostering an ecosystem of regionally based digital companies to secure the region's digital landscape's future. noon's mission is to provide customers and companies in the Middle East region with outstanding value and support. On December 12th, 2017, noon launched its consumer platform in the Kingdom of Saudi Arabia and the United Arab Emirates. noon debuted in Egypt in February 2019 and has since evolved to become the largest online shopping destination in the Middle East. Primarily a digital e-commerce platform powered by in-house technological talent, noon has swiftly developed strong native capabilities throughout its marketplace, fulfillment, logistics, and payment systems. Forward-Looking Statements This press release contains forward-looking statements, including, but not limited to, expectations or predictions of future financial or business performance, conditions relating to the company, and the effects of new leadership on the company's success. Actual results could differ materially from those projected or forecast in the forward-looking statements. Factors that could cause actual results to differ materially include risks and uncertainties, including technological advances, regulatory changes, and market conditions.

Yahoo
29-05-2025
- General
- Yahoo
AHF Poland Joins Calls for Period Equity on Menstrual Health Day
LUBLIN, Poland, May 29, 2025--(BUSINESS WIRE)--Join AIDS Healthcare Foundation (AHF) Poland for a Menstrual Health Day commemorative event at the Center for Culture on Saturday, May 31, 2025, at 16.00 to address the stigma, cultural taboos, and lack of menstrual hygiene access that undermine dignity and increase HIV risk among women and girls/people who menstruate. Menstrual Health Day is observed annually on May 28. Globally, women and girls, particularly in regions like sub-Saharan Africa, face a disproportionate HIV burden. The lack of access to sanitary pads forces many to miss school, increasing the likelihood of dropping out. This often leads to increased transactional or transgenerational sex, limiting their ability to negotiate safer sex and raising the risk of acquiring HIV. AHF's Menstrual Health Day commemorations worldwide are part of broader strategic prevention efforts that highlight the link between menstrual health and HIV, promote the availability and accessibility of menstrual products, and integrate sexual and reproductive health information and services—ensuring women and girls/ people who menstruate have access to sanitary pads, HIV testing, condoms, and essential care. Therefore, on the occasion of this year's Menstrual Health Day, AHF Poland will: Donate menstrual hygiene products to women refugees from the Center for Foreigners in Łuków. Provide equipment for the "Pink Boxes" at the Lublin University of Technology, the Youth Spaces network in Lublin, and integration spaces—Spilno Lublin and Baobab. The donation of menstrual products to Lublin University of Technology will be accompanied by a lecture titled "Menstrual Health Taken Seriously." Organize a special workshop with a urogynecological physiotherapy specialist and doctor, who will debunk common myths about menstruation ("That's just how you are," "PMS is a natural part of life") and demonstrate how movement techniques and massage can help relieve period discomfort. The workshop will also feature free pads and tampons, information on sexual health, quick HIV testing, live music, drinks, and snacks. The event will be international and conducted in both Polish and English. WHAT: PERIOD POWER! Menstrual Health Workshop Featuring: Natalia Brzozowska-Struska, urogynecological physiotherapist Michalina Pytka, doctor and menstrual health expert at Kulczyk Foundation Live music performance by Ev, an artist, poet, actress, and screenwriter from ZimbabweDuring the workshop, menstrual pads and tampons will be distributed, and free HIV tests and informational materials on sexual and reproductive health will be available. WHEN: Saturday, May 31, 2025TIME: 16:00 – 20:00 WHERE: Center for Culture (Centrum Kultury), Peowiaków 12 WHO: Natalia Brzozowska-Struska – urogynecological physiotherapist Michalina Pytka – doctor and menstrual health expert at the Kulczyk Foundation Ev – artist from Zimbabwe Girls, young women, and adult women from Lublin, both locals and those who have come from different parts of the world, including Zimbabwe, Ukraine, and Belarus AHF Poland team NEWS DESK NOTE & VISUALS: Media materials and information on reproductive health will be available on-site. "The fact that Poland is located in the heart of Europe does not mean that the topic of menstruation is frequently discussed in public spaces. Both young girls and adult women still do not feel comfortable speaking openly about their experiences with menstruation. Many false beliefs and harmful myths persist, such as the inevitability of menstrual pain, which significantly affects women's daily lives," says Anna Szadkowska-Ciężka, AHF Poland's Country Program Manager. "The lack of support from healthcare professionals regarding menstruation leads to women feeling abandoned in other, more complex health matters as well. This is not a good practice!" Nearly 2 billion people menstruate globally, yet 500 million will experience period poverty—including the lack of access to menstrual health products, safe and clean facilities, and accepting communities. These barriers, along with stigma, can lead to poor health outcomes, missing school or work, and adverse effects on mental health. This Menstrual Health Day – let's fight period poverty and end the stigma. AIDS Healthcare Foundation (AHF), the largest global AIDS organization, currently provides medical care and/or services to over 2.2 million clients in 48 countries worldwide in the US, Africa, Latin America/Caribbean, the Asia/Pacific Region and Europe. To learn more about AHF, please visit our website: find us on Facebook: and follow us on Twitter: @aidshealthcare and Instagram: @aidshealthcare View source version on Contacts POLAND MEDIA CONTACT:Anna Szadkowska-Ciężka Country Program ManagerAHF Poland+48 U.S. MEDIA CONTACT:Ged Kenslea, Senior Director, Communications, AHF+1 323 308 1833 work +1.323.791.5526 mobilegedk@ Denys Nazarov, Director of Global Policy & Communications, AHF+ Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
23-04-2025
- Entertainment
- Yahoo
Backstreet Boys' Brian Littrell and Kevin Richardson Support Baylee Littrell After 'American Idol' Elimination
Baylee Littrell's time on American Idol has come to an end. On Monday, April 21, Baylee was eliminated from the singing competition show after making the Top 20. Reflecting on his experience on Instagram, the singer received some encouraging words from his father, Backstreet Boys member Brian Littrell, and his second cousin, BSB bandmate Kevin Richardson. "My American Idol journey has come to an end💙 Thank you so much to all that supported me this season🙏🏼 I love you all 🙌🏼 #idol #bayleetrain," Baylee, 22, wrote. In the comments section, Brian, who shares Baylee with actress wife Leighanne, wrote, "Bubba I am and always will be in your corner. You'd are so strong and so very talented, and inspire me every day. It's never the end, only the beginning for so many to be blessed by your gifts….. you killed it last night. 🔥❤️" Related: Backstreet Boys' Brian Littrell Has an Emotional Reaction to His Son Baylee's American Idol Audition Meanwhile Richardson, 53, wrote that he was "So glad you got to experience this. Proud of you young man. Your journey has just begun… ❤️" During his audition for season 23, Baylee sang an original song about wanting to give up called "Waiting on Myself to Die." Brian, 50, was present during the audition and grew emotional, saying he was "super proud" of his son who had "obviously grown up in the business and he's cut out for it." Then, judge Luke Bryan asked if they had ever sang together — and they proceeded to harmonize. In April 2023, Baylee opened up in an exclusive interview with PEOPLE about how growing up on the road influenced his music career. Baylee recalled having some "completely out of the ordinary" yet "amazing" experiences while traveling with the boyband. "I got to introduce my dad at 5 years old," he said. "And then when I was 10, I started opening up for them. I would sing two or three songs before the opener would come out and play their set. And then that transcended into 2019, being able to go on a 42-show run with them and be the official opening act. That was the experience of a lifetime." From an early age, Baylee knew he wanted to pursue music and dreamt of being the "sixth Backstreet Boy" when he would hangout backstage at shows. Related: Backstreet Boys' Brian Littrell Gets Emotional as Son Baylee Pays Tribute to Late Grandmother on American Idol — Watch! "I had to be 6 or 7 at the time and I'd go crash the wardrobe closet and put on their outfits and stuff before shows," he told PEOPLE. "I have a memory of myself standing in front of a mirror in my dad's show outfit and I was like, 'Hey, can I be a part of the group?' And he put his hands on my shoulders and he was like, 'One day. One day you're going to get your shot.' " Baylee first revealed he was joining the singing competition show on Instagram on Feb. 5. The "Boxes" singer shared a picture of the show's infamous sign and added one of him playing the guitar. "Well guys😁recently I had the opportunity to audition for @americanidol 🙏🏼," he wrote in the caption. "Tune in to see the season premiere and what happens on 3/9/25!" Read the original article on People
Yahoo
23-04-2025
- Entertainment
- Yahoo
Backstreet Boys' Brian Littrell and Kevin Richardson Support Baylee Littrell After 'American Idol' Elimination
Baylee Littrell's time on American Idol has come to an end. On Monday, April 21, Baylee was eliminated from the singing competition show after making the Top 20. Reflecting on his experience on Instagram, the singer received some encouraging words from his father, Backstreet Boys member Brian Littrell, and his second cousin, BSB bandmate Kevin Richardson. "My American Idol journey has come to an end💙 Thank you so much to all that supported me this season🙏🏼 I love you all 🙌🏼 #idol #bayleetrain," Baylee, 22, wrote. In the comments section, Brian, who shares Baylee with actress wife Leighanne, wrote, "Bubba I am and always will be in your corner. You'd are so strong and so very talented, and inspire me every day. It's never the end, only the beginning for so many to be blessed by your gifts….. you killed it last night. 🔥❤️" Related: Backstreet Boys' Brian Littrell Has an Emotional Reaction to His Son Baylee's American Idol Audition Meanwhile Richardson, 53, wrote that he was "So glad you got to experience this. Proud of you young man. Your journey has just begun… ❤️" During his audition for season 23, Baylee sang an original song about wanting to give up called "Waiting on Myself to Die." Brian, 50, was present during the audition and grew emotional, saying he was "super proud" of his son who had "obviously grown up in the business and he's cut out for it." Then, judge Luke Bryan asked if they had ever sang together — and they proceeded to harmonize. In April 2023, Baylee opened up in an exclusive interview with PEOPLE about how growing up on the road influenced his music career. Baylee recalled having some "completely out of the ordinary" yet "amazing" experiences while traveling with the boyband. "I got to introduce my dad at 5 years old," he said. "And then when I was 10, I started opening up for them. I would sing two or three songs before the opener would come out and play their set. And then that transcended into 2019, being able to go on a 42-show run with them and be the official opening act. That was the experience of a lifetime." From an early age, Baylee knew he wanted to pursue music and dreamt of being the "sixth Backstreet Boy" when he would hangout backstage at shows. Related: Backstreet Boys' Brian Littrell Gets Emotional as Son Baylee Pays Tribute to Late Grandmother on American Idol — Watch! "I had to be 6 or 7 at the time and I'd go crash the wardrobe closet and put on their outfits and stuff before shows," he told PEOPLE. "I have a memory of myself standing in front of a mirror in my dad's show outfit and I was like, 'Hey, can I be a part of the group?' And he put his hands on my shoulders and he was like, 'One day. One day you're going to get your shot.' " Baylee first revealed he was joining the singing competition show on Instagram on Feb. 5. The "Boxes" singer shared a picture of the show's infamous sign and added one of him playing the guitar. "Well guys😁recently I had the opportunity to audition for @americanidol 🙏🏼," he wrote in the caption. "Tune in to see the season premiere and what happens on 3/9/25!" Read the original article on People
Yahoo
01-04-2025
- Health
- Yahoo
Safe Haven Baby Box installed at Decatur Morgan Hospital
DECATUR, Ala. (WHNT) — One more city in Alabama is now equipped to give infants a second chance. On Monday, Decatur Morgan Hospital staff members and local and state leaders gathered for a 'blessing' of the new Safe Haven Baby Box. It was installed at Decatur Morgan Hospital between the entrance to the emergency department and the ambulance bay. It is strategically located in an area without any security cameras, so any woman who is surrendering an infant can do so anonymously. 10 year old shares inspiration behind award winning artwork Under the Safe Haven law in Alabama, a mother can safely surrender their child without being prosecuted within the first 45 days of the child's life. This can be done at any fire station or hospital, however, a Baby Box ensures the process is anonymous. When a mother places an infant in a Safe Haven Baby Box and shuts the door, the child is safely locked inside, and an alarm sounds inside the hospital or fire station. This lets emergency personnel know that a child is inside. When a child is placed inside, the goal is to have a first responder get to the child within a few minutes. The child is then immediately given a medical evaluation. 'We will make sure that baby is taken care of,' Decatur Morgan Hospital President Kelli Powers said. U.S. Space & Rocket Center opens exhibit explaining weather tracking The new Baby Box in Decatur is the 16th to be installed in the state of Alabama. However, it is only the second to be installed at a hospital. All others are at fire stations. Powers told News 19 that when the idea to bring a Baby Box to Decatur was brought up, the hospital seemed like the perfect location. 'We are open 24/7/365 and we already have infants here every day,' Powers said. 'We already have formula, diapers, everything the baby already needs right here.' The Safe Haven organization was founded by Monica Kelsey. At the blessing of the new Baby Box on Monday, Kelsey shared her heartfelt story of being left as a baby. She said she has made it her mission to ensure no infant is illegally surrendered or worse. Kelsey said it is important to bring awareness to Safe Haven laws and to let mothers know what their options are. She said it is about giving a second chance to both the mother and the child. 'I will forever walk with these moms as they chose to do something safe for their kids,' Kelsey said. 'And I'll forever walk with these kids to show them their worth.' The Baby Box in Decatur is now functional. Safe Haven Baby Boxes have also recently been installed in Madison, Athens, and Muscle Shoals. Copyright 2025 Nexstar Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.