Latest news with #BrandFinanceJournal
Hi Dubai
23-04-2025
- Business
- Hi Dubai
ADCB Brand Value Soars 17%, Ranked UAE's Strongest Banking Brand
Abu Dhabi Commercial Bank (ADCB) has recorded a sharp rise in its brand value, which now stands at AED 12.3 billion — a 17% increase from last year, according to the Brand Finance Journal's latest Top 500 Banking Brands report. This growth has pushed ADCB up seven spots in the global rankings, landing the bank at 102nd position worldwide. Central to this rise is a significant boost in its brand strength score, which reflects investment in the brand, stakeholder trust, and overall business performance. ADCB's score climbed to 81.5%, earning it a 'AAA-' rating — the highest brand strength score among UAE banks. Savio D'Souza, Senior Director at Brand Finance, highlighted the reasons behind the bank's surge. 'ADCB's impressive rise in brand value reflects a well-executed strategy focused on innovation, customer experience, and leadership, which demonstrates ADCB's position as a standout performer in an increasingly competitive global banking landscape,' he said. ADCB's upward trajectory not only underscores its regional leadership but also signals its growing influence on the global stage, driven by a customer-centric approach and a clear strategic direction. News Source: Emirates News Agency
Al Etihad
22-04-2025
- Business
- Al Etihad
ADCB rated strongest banking brand in UAE for 2nd consecutive year
22 Apr 2025 22:34 ABU DHABI (WAM)Abu Dhabi Commercial Bank (ADCB) has seen the value of its brand surge to Dh12.3 billion, a 17% increase from the previous year, according to Brand Finance Journal's latest Top 500 Banking Brands a result, ADCB has advanced seven places in the global banking brand value rankings to the 102nd position. A key driver to this growth is the bank strength score, which gauges brand investment, stakeholder equity and business performance. This score has risen to 81.5% (brand strength rating: 'AAA- ') this year, positioning ADCB as the highest rated bank in the UAE for brand strength. Savio D'Souza, Senior Director at Brand Finance, commented: "ADCB's impressive rise in brand value reflects a well-executed strategy focused on innovation, customer experience, and leadership which demonstrates ADCB's position as a standout performer in an increasingly competitive global banking landscape."
