a day ago
INSIDE MEDIA: Another set-back for Kyle and Jackie O in Melbourne
Welcome to our special coverage of the results of survey 3 radio ratings for 2025, which were released this morning. This survey covers survey dates March 9 to April 12, and April 27 to May 31.
MELBOURNE
THE STORY: While 3AW is expected to continue its dominance, The Christian O'Connell Show on Gold 104.3 will be hoping to retain its #1 status on the FM dial.
ABC Breakfast had a controversial survey after host Bob Murphy made a joke about his co-host Sharnelle Vella previously working at a strip club. It led to an awkward apology that did the show no favours.
Meanwhile, The Kyle And Jackie O show had a slight rise in the previous survey, they will be hoping to see some more green shoots in the market that has proven to be tougher than expected.
THE RESULTS: It's another win for 3AW with a 12.5 per cent share (-1.6 per cent), ahead of GOLD 104.3 on 11.8 per cent (-0.7 per cent).
In breakfast Ross and Russ continue to dominate on 3AW with an 18.1 per cent share (-0.7 per cent). The battle for #1 on the FM dial has taken another twist with Jase and Lauren regaining the top spot with 10.2 per cent (no change) ahead of Christian O'Connell on 9.7 per cent (-1.1 per cent).
Despite the controversy, ABC breakfast has climbed to 7.6 per cent (+2 per cent) from the last survey, overtaking The Kyle And Jackie O Show which dropped to 5.1 per cent (-0.7 per cent).
SYDNEY
THE STORY: Like its sister station 3AW in Melbourne, 2GB dominated survey 2, despite line-up changes including Mark Levy replacing Ray Hadley.
Kyle and Jackie O were number 1 on the FM dial and will be hoping to strengthen their share after a slight dip.
THE RESULTS: 2GB (where I appear weekly) continues its dream run with a 13.6 per cent share of people 10+ (+0.8 per cent) with SmoothFM number 1 on FM at 12.4 per cent (+0.6 per cent).
Ben Fordham is still a dominant force in breakfast securing 16.7 per cent of the market (+1.1 per cent), while The Kyle And Jackie O Show also had a small gain to take out the top spot on FM with a 12.5 per cent share (+0.2 per cent).
Ray Hadley's replacement, Mark Levy, was steady on 15.5 per cent while new Drive host Clinton Maynard enjoyed a slight increase of +0.4 per cent for an 8.6 per cent share.
The line-up changes at 2GB have not affected its ratings dominance in sin city.
BRISBANE
THE STORY: In something of a shock at breakfast, B105's Stav, Abbey, and Matt were ousted from the #1 spot by Ash, Luttsy & Nikki Osborne on NOVA who had a 13.6 per cent share of the audience. The team at B105 were forced to share second spot with Triple M Breakfast With Marto & Margaux. Both shows had 13.2 per cent share, but B105 had a drop of -0.9 per cent.
Triple M took top honours overall while talkback station 4BC started to see some positive growth after coming off a very low base.
THE RESULTS: Triple M has done it again, taking out the top spot with a 12.8 per cent audience share, despite a slight drop of -0.1 per cent.
And it seems to be a rinse and repeat in Brisbane with Ash, Luttsy & Nikki Osborne on NOVA remaining at number 1 with a 13.1 per cent share (-0.5 per cent) just ever so slightly ahead of B105's Stav, Abbey, and Matt on 13.0 per cent (-0.2 per cent).
4BC (where I once worked) will be happy to have sustained the growth of last survey, or at least not significantly fall back. Breakfast remained steady on 5.2 per cent, Mornings was down -0.8 per cent, Afternoons was up slightly by 0.1 per cent and drive rose 2.2 per cent. That will give executives some breathing space and confidence.
ADELAIDE
THE STORY: Roo, Ditts, and Loz on Triple M reigned supreme last survey, despite a minor drop of -0.8 per cent share points. That result wasn't enough to stop MIX have claiming the #1 position overall with a 14 per cent share.
THE RESULTS: MIX remains at the top of the pile on 14.4 per cent (+0.4 per cent), while NOVA on 11.9 per cent (-0.6 per cent) battles it out for second place with Triple M on 11.6 per cent (-0.6 per cent).
We have a new winner in the breakfast slot with Jodie and Hayesy on NOVA hitting a 13.8 per cent share (+1.0 per cent), edging out Roo, Ditts, and Loz on Triple M who had a 13.6 per cent share (+0.4 per cent).
PERTH
THE STORY: NOVA's
Nathan, Nat & Shaun continue to be a dominant force in breakfast with a 21.7 per cent share, way ahead of 96FM's Clairsy & Lisa in second place with a 13.3 per cent share.
6PR continues to defy traditional thinking in the Nights slot, with its show from Melbourne increasing audience share by 1.1 per cent.
THE RESULTS: 96FM is Perth's new number 1 with a 17.1 per cent share (+1.9 per cent), swapping places with NOVA which dropped to 14.9 per cent (-2.1 per cent).
In breakfast NOVA's Nathan, Nat & Shaun were unbeatable with a dominating 19.5 per cent share (-2.2 per cent).
