Latest news with #BrianDeLowe
Los Angeles Times
19-05-2025
- Los Angeles Times
Stay in Style: The Shelborne By Proper Invites You to Miami's Renovated Art Deco Gem
When you think of Miami Beach, what comes to mind? Beyond the surf, sand and beautiful turquoise waters, your vision might conjure beautiful streets lined with Art Deco architectural masterpieces, all clad in stunning white with pops of turquoise and pink neon accents. If you've ever dreamed of making your way there and actually staying in one of those iconic places, you're in luck: The Shelborne By Proper, a legendary Collins Ave. hotel built in 1940, is inviting a whole new generation to experience its magic. But beyond the history and the $100 million renovation, The Shelborne By Proper is an experience created by its beachfront location and a curated list of luxurious amenities. The Shelborne has 251 rooms, suites and villas, many with Atlantic or Miami skyline views. Each room is an oasis, with a warm, earthy color palette playing off of the natural beauty just beyond the picture windows. Custom details abound – ceramic sconces, handwoven wall coverings, bespoke furniture and handmade ceramics – all speak to attention to detail. 'We are proud to introduce Proper Hospitality's signature blend of luxury and design-forward hospitality to the heart of Miami Beach this spring,' said Brian De Lowe, co-founder and president of Proper Hospitality. 'With The Shelborne By Proper, we're breathing fresh life into a Miami icon, pairing timeless design with a contemporary spirit that builds community through art, dining and wellness.' It's easy to picture yourself on the outdoor terrace of the 1,700-square-foot two-bedroom terrace suite, gazing out on the Atlantic. Inside, a curated mix of vintage and contemporary sculptural pieces creates a refined-yet-eclectic chic. Down by the pool – with its famed sculptural diving board – there are two-bedroom pool villas available offering kitchenettes, lounges and private terraces. But the Shelborne's Collins Avenue location isn't just about the view – it's about being in the heart of Miami Beach. Just steps from the sand, guests can move from poolside to oceanfront at their leisure. The hotel offers a thoughtful wellness program that rejuvenates body and mind. And of course, the Shelborne is located right in the heart of Miami Beach's dining and nightlife. But you could also just dine in – the Shelborne's restaurant options are delights all their own. Michelin-starred chef and Florida Keys native Abram Bissell and global beverage innovator Christopher Lowder are creating a vibrant and immersive culinary experience. Their signature restaurant, Pauline, offers a taste of the flavors of Latin America and the Caribbean combined with Miami's energy. And for an intimate moment, cocktail lounge Little Torch, the hotel's cocktail lounge, offers seasonal punches and rare spirits poured tableside from a custom cocktail cart. From the Shelborne, you're within striking distance to explore Miami and South Beach, including the Art Deco architecture laden Ocean Drive, the South Pointe Park Pier, and the famed tropical Miami Beach Botanical Gardens – a getaway within your getaway.
Time Out
24-04-2025
- Entertainment
- Time Out
The revamped Shelborne Hotel is now also opening a beach club
Just in time for summer, The Shelborne by Proper is making waves—literally. Starting May 1, the newly reimagined Art Deco hotel on Miami Beach, fresh off a $100 million renovation, will unveil Beach Club by Proper, a members-only oasis that combines sun-soaked relaxation with upscale amenities and a strong focus on wellness. Think front-row beach beds, DJ sets, green juice and a racquet in hand, all in a single day. 'With The Shelborne by Proper, we're breathing fresh life into a Miami icon,' said Brian De Lowe, co-founder and president of Proper Hospitality, in an official statement. '[We're] pairing timeless design with a contemporary spirit that builds community through art, dining, and wellness.' Like De Lowe implies, the new Beach Club isn't your average towel-and-umbrella setup. Members of Beach Club by Proper can expect daily access to reserved loungers and umbrellas on the sand, full food and beverage service, and entry to the hotel's iconic pool scene, complete with private cabanas and a playful nod to nostalgia via its historic diving board. Wellness is at the core of the offering, with 24/7 access to a sleek, state-of-the-art fitness studio, more than 20 weekly wellness and fitness classes, private training options and complimentary monthly sessions at buzzy local studios. There's also a robust racquet program, plus the hotel's Proper Presents series featuring curated cultural talks, wellness panels and sunset sound baths. It's not all self-optimization, though. The club also plans to deliver on the fun with weekly live music and DJ sets, family-friendly barbecues, monthly breakfasts and quarterly dinners. With stylish co-working spaces, priority cabana bookings and exclusive perks throughout the hotel and city, the Beach Club aims to blend leisure, productivity and access for its members.
