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Anas Bukhash on Harnessing the Dubai's Potential as a Global Crossroads
Anas Bukhash on Harnessing the Dubai's Potential as a Global Crossroads

Business of Fashion

time25-04-2025

  • Business
  • Business of Fashion

Anas Bukhash on Harnessing the Dubai's Potential as a Global Crossroads

The author has shared a Podcast. You will need to accept and consent to the use of cookies and similar technologies by our third-party partners (including: YouTube, Instagram or Twitter), in order to view embedded content in this article and others you may visit in future. Subscribe to the BoF Podcast here. Background: Over the last few decades, Dubai has rapidly transformed from a humble trading port into a global hub for business, tourism, and innovation. With favourable economic policies, strategic location, and an ambitious young workforce, Dubai has become a vibrant destination at the intersection of Europe, Asia, and Africa. Entrepreneur Anas Bukhash has experienced and capitalised on this transformation firsthand. As the host of one of the Middle East's most-watched talk shows and founder of influencer marketing agency Bukhash Brothers, Anas embodies the entrepreneurial spirit of Dubai. 'It's a 50-something-year-old country. It's younger than our fathers and our mothers,' says Bukhash. 'So imagine if you come up with an idea and you just moved to Dubai – you could be the first one and then you have that edge of being the pioneer in that field.' This week on The BoF Podcast, Bukhash joins BoF Founder and CEO Imran Amed at BoF CROSSROADS in Dubai to discuss how the city's openness and youthfulness have shaped a thriving, innovation-driven culture. The author has shared a YouTube video. You will need to accept and consent to the use of cookies and similar technologies by our third-party partners (including: YouTube, Instagram or Twitter), in order to view embedded content in this article and others you may visit in future. Key Insights: Dubai's youthfulness provides a significant advantage for entrepreneurs. 'It's a 50-something-year-old country,' says Bukhash. 'It's younger than our fathers and our mothers. So imagine if you come up with an idea and you just moved to Dubai – you could be the first one.' Dubai offers entrepreneurs the unique possibility of becoming a pioneer. 'If you're fast and you actually have a dream, I think Dubai is one of the few places in the world where you could be the first,' says Bukhash. 'You have that edge of being the pioneer in that field. If you do that in London or you do it in New York, you're probably number 500.' The rise of Dubai as a content capital is both a blessing and a curse. 'Everybody has a smartphone, everybody can claim they are a life coach, or a media personality,' says Bukhash. 'But the beauty is the direct journalism and reviews from creators with integrity.' Still, Bukhash stresses that social media and content creation should be approached with balance. 'Let's not also get too hooked on it because then we don't live and experience things properly. In order to get better content as well, you need to travel and see and interview people and have dinners and just feel creative,' he says. Additional Resources: BoF CROSSROADS 2025: Unpacking Fashion's Future Markets

Dubai 100: From ABtalks to Multiply, the faces of influence are changing
Dubai 100: From ABtalks to Multiply, the faces of influence are changing

Arabian Business

time26-03-2025

  • Business
  • Arabian Business

Dubai 100: From ABtalks to Multiply, the faces of influence are changing

The 2025 Dubai 100 has its familiar names. Mohamed Alabbar, still at #1. Abdul Aziz Al Ghurair, now at #2. Sir Tim Clark, holding his position as one of aviation's most important figures. But what makes this year's list different isn't who's stayed. It's who's joined. Anas Bukhash, media entrepreneur and host of ABtalks, is now a top-10 figure. That's not just a nod to audience size – it's a recognition of impact. Bukhash builds platforms that don't just inform – they shape how people across the region see identity, success, and ambition. His rise signals a broader truth: today, media presence is not secondary. It's central. Alongside him is Balqees Fathi, an Emirati-Yemeni artist, businesswoman, and cultural voice. Like Bukhash, her power doesn't sit neatly in a job title. It lives in her ability to engage millions, launch ventures, and move seamlessly between entertainment and entrepreneurship. Tech leaders are also taking up more space. Tomaso Rodriguez at Talabat and Magnus Olsson at Careem are part of a group that doesn't just run companies – they help shape how Dubai moves, orders, and connects. Their influence is embedded in the daily routines of the city. Then there's the public sector. Names like Helal Al Marri and Abdulla Al Karam now rank prominently not just because of their titles, but because of their execution. These leaders are driving reforms in tourism, education, and mobility – and doing it in partnership with private players. It's not symbolic collaboration. It's structural. The demographic story matters, too. Nearly half of the list is made up of expatriates. One in four are under 45. This isn't a footnote – it's a signal. Dubai's idea of leadership is widening to reflect its population: diverse, ambitious, and deeply international. What the Dubai 100 makes clear is that the old lines – between sectors, between roles, between public and private – are fading. What's emerging instead is a new set of builders. People who move across industries, shape audiences, and create momentum. This is what influence looks like in Dubai today – and it's already pointing to what 2026 may bring.

Traditional and digital media should not be at ‘war,' says social media star Anas Bukhash
Traditional and digital media should not be at ‘war,' says social media star Anas Bukhash

Arab News

time12-02-2025

  • Business
  • Arab News

Traditional and digital media should not be at ‘war,' says social media star Anas Bukhash

DUBAI: Traditional and digital media should not be at war, social media star, podcast host and entrepreneur Anas Bukhash has told the World Governments Summit in Dubai. During a session called 'How to build a social media empire in Dubai' he explained: 'I think it (traditional and digital media) should be a marriage and a good marriage, not a miserable marriage. If you have a good marriage … and they talk to each other nicely, it's the most powerful combination rather than having either-or.' He added he established his social media success by being consistent. 'I think a lot of things have to align, considering your consistency, your effort, your skill. All of it has to come together for you to be successful. And we've been doing it for ... we haven't missed a Tuesday I think in like five years or six,' he said. With more than 2 million subscribers, Bukhash's show, AB Talks, is one of the most popular channels in the Arab world. 'When I presented my concept to some social media platforms, when I wanted to start back in 2014, everybody told me not to do it. Every platform told me nobody would watch it. It's too long. Because at the time no Arabic interviews were long form,' he explained. Bukhash said he valued longevity over virality in all his projects. 'Every startup I've done, I just do it well and I do it consistently and then suddenly it blows up. And I think people respect that more than somebody who just got viral because of one interview or one clip,' he added. After studying mechanical engineering, Bukhash decided he wanted to branch out into other areas. He says he enjoys wearing many different hats rather than being stuck on one path. 'I've always looked at things and thought, how can I make it better or solve a problem for people? It's funny how a mechanical engineer has an interview show, a hair salon, a cafe, a social media agency. But that's the beauty of us as people. I always say, how can you sell something if you don't believe it? You have to believe it,' he said. 'God made you so multi-dimensional. You just made yourself one dimension, but you were never born in one dimension. I love the fact that I can be one example of someone who can do a few things although I study something irrelevant.' Bukhash said social media could be a powerful tool to help with storytelling and show people what was happening around the world — especially in recent times. 'In the US, young people have seen the tragedy and the conflict in Gaza in a way they were never able to see several years ago … You don't have to be from a certain country to see what happens in Gaza, what happens in Lebanon, what happens in so many countries. You just have to be human to know that something is off,' he said.

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