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Ontario's Best Butter Tart Festival to take over heart of Midland
Ontario's Best Butter Tart Festival is back, taking over the heart of downtown Midland and drawing thousands of visitors for a day of sweet indulgence. (CTV News / Steve Mansbridge)
Ontario's Best Butter Tart Festival is back this Saturday, taking over the heart of downtown Midland and drawing thousands of visitors for a day of sweet indulgence.
Now in its 12th year, the admission-free festival has grown into one of the largest celebrations of the iconic Canadian treat, drawing over 50,000 visitors annually.
Spanning Midland's downtown core, the event transforms into a hub with roughly 230 of vendors, food trucks, and local merchants flooding the streets.
Ontario's Best Butter Tart Festival
People flood the streets for Ontario's Best Butter Tart Festival. (CTV NEWS)
This year brings a special treat with the announcement of Chapman's Ice Cream, Canada's largest independent ice cream manufacturer. Festivalgoers will get a chance to try the new Chapman's Super Premium Plus Butter Tart ice cream, specially created for the event.
The festival runs from 9 a.m. to 5 p.m. Saturday.
A highlight of this one day festival is the Egg Farmers of Ontario Butter Tart Contest, where professional and home bakers compete for the coveted title of best butter tart in the province.
The day also includes live entertainment on the main stage and a lively Kids Zone featuring performers.
The event will have two free shuttle services running from 8:45 a.m. to 5:30 p.m. with parking at Georgian Bay District Secondary School and Wye Valley Road near Highway 12.
The festival is expected to generate an estimated $2 to $4 million, according to officials.
