Latest news with #CFPBoard
Yahoo
3 hours ago
- Business
- Yahoo
CFP Board Appoints Barry Gersten as Head Technology Officer
WASHINGTON, June 12, 2025--(BUSINESS WIRE)--CFP Board today announced the appointment of Barry S. Gersten as its Head Technology Officer. Gersten will oversee CFP Board's information technology and digital initiatives. As Head Technology Officer, Gersten plays a critical role in shaping the technology vision and aligning information technology (IT) capabilities with the organization's mission, strategic objectives and operational needs. He also provides leadership in evaluating the utility of emerging technologies, such as artificial intelligence. "In this era of rapid technological change, Barry's leadership will elevate our digital readiness and help us remain at the forefront," said CFP Board CEO Kevin R. Keller, CAE. "His decades of strategic IT leadership expertise will be instrumental as we continue to drive innovation, enhance collaboration and build resilient, adaptive systems that not only support CFP® professionals, certification candidates and the public, but also strengthen the digital experience for our education and CE partners." Gersten joins CFP Board from his independent consulting practice. During his time as a consultant, he helped lead IT strategy and operations at various organizations, including CFP Board, conducting comprehensive assessments of IT systems, infrastructure and vendor services. Prior to this, Gersten served as the Chief Technology Officer at the American Nurses Association, where he led digital transformation initiatives, resulting in a 30% increase in operational efficiency and a 20% reduction in IT infrastructure costs. He also served as Vice President of Information Technology at The Aspen Institute and Chief Information Officer for the Washington DC Metropolitan Police Department. "I'm proud to be part of CFP Board's culture that truly values continuous improvement and innovation," said Gersten. "It's exciting to be in a role where I can apply my experience to make a real impact — using technology to help move both the organization and the financial planning profession forward." Gersten holds an M.S. in business administration from Johns Hopkins University and earned his bachelor's degree in information systems management from the University of Maryland. Based in CFP Board's Washington, D.C., headquarters, Gersten will report to CFP Board CEO Kevin R. Keller, CAE. He starts his new role on June 16. ABOUT CFP BOARD CFP Board is the professional body for personal financial planners in the U.S. CFP Board consists of two affiliated organizations focused on advancing the financial planning profession for the public's benefit. CFP Board of Standards sets and upholds standards for financial planning and administers the prestigious CERTIFIED FINANCIAL PLANNER® certification — widely recognized by the public, advisors and firms as the standard for financial planners — so that the public has access to the benefits of competent and ethical financial planning. CFP® certification is held by more than 100,000 people in the U.S. CFP Board Center for Financial Planning addresses diversity and workforce development challenges and conducts and publishes research that adds to the financial planning profession's body of knowledge. View source version on Contacts Joseph Feese, Director of Public Relations, P: 202-379-2305, E: media@ Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data


Business Wire
21 hours ago
- Business
- Business Wire
CFP Board Convenes AI Working Group
WASHINGTON--(BUSINESS WIRE)--CFP Board is convening an AI Working Group on June 10-11 at its Washington, D.C., headquarters to explore how artificial intelligence is transforming the financial planning ecosystem and to define the evolving role of human expertise in a tech-powered future. As part of CFP Board's broader strategy to help the profession thrive in an AI-powered world, the group is developing strategic, actionable recommendations to guide the profession forward, helping ensure that technology enhances the human relationships at the core of financial planning. 'AI is not a distant wave. It's already reshaping client expectations and how advisors deliver value,' said CFP Board CEO Kevin R. Keller, CAE. 'CFP Board is taking the lead to help the profession harness AI's potential to elevate financial planning and strengthen engagement.' In partnership with consulting company Heidrick & Struggles and led by CFP Board COO K. Dane Snowden, the AI Working Group brings together financial and technology leaders to explore how the financial planning profession can rise to meet the challenges and opportunities of an AI-driven future. The group is examining emerging trends, real-world use cases and ethical considerations shaping AI adoption across the profession. From enhancing client experiences and streamlining advisor workflows to protecting public trust, the conversations reflect both the complexity and the promise of this pivotal moment. Discussion topics include the Current State of AI, Regulation and The Financial Planner Lens, as well as exercises on exploring future scenarios and evaluating key stakeholder implications. The AI Working Group includes the following members: Andrew Altfest, CFP ®, MBA, Founder and CEO, FP Alpha and President, Altfest Personal Wealth Management Joel Bruckenstein, CFP ®, CMFC, CFS, President, T3 Technology Alan Davidson, former Assistant Secretary of Commerce and Administrator, National Telecommunications and Information Administration Tristan Fischer, Managing Director, Financial Services Consulting, Ernst & Young LLP Tim Foley, Head of Artificial Intelligence Accelerator, LPL Financial David Goldberg, Senior Vice President, Chief Data and Analytics Officer, Edelman Financial Engines Brooke Juniper, CFA ®, CAIA ®, Chief Executive Officer, Sage Trent Mumma, Chief Product Officer, Orion Advisor Solutions Celeste Revelli, CFP ®, BFA ™, CSM ®, CSPO ®, Vice President of Financial Planning Technology, Fidelity Institutional ® (FI) Noah Rosenberg, Chief Financial Officer, Morning Consult Apoorv Saxena, Managing Director, Head of AI/Data Driven Value Creation, Silver Lake Megan Shearer, Ph.D., Senior Data Scientist, Janus Henderson Zar Toolan, General Partner, Head of Data & AI, Edward Jones Brian Walsh, Ph.D., CFP ®, Head of Advice & Planning, SoFi For more information on using AI in financial planning, download CFP Board's Generative AI Ethics Guide, which provides a framework for CFP ® professionals to integrate AI into their practices ethically. ABOUT CFP BOARD CFP Board is the professional body for personal financial planners in the U.S. CFP Board consists of two affiliated organizations focused on advancing the financial planning profession for the public's benefit. CFP Board of Standards sets and upholds standards for financial planning and administers the prestigious CERTIFIED FINANCIAL PLANNER ® certification — widely recognized by the public, advisors and firms as the standard for financial planners — so that the public has access to the benefits of competent and ethical financial planning. CFP ® certification is held by more than 100,000 people in the U.S. CFP Board Center for Financial Planning addresses diversity and workforce development challenges and conducts and publishes research that adds to the financial planning profession's body of knowledge.
Yahoo
21 hours ago
- Business
- Yahoo
CFP Board Convenes AI Working Group
WASHINGTON, June 11, 2025--(BUSINESS WIRE)--CFP Board is convening an AI Working Group on June 10-11 at its Washington, D.C., headquarters to explore how artificial intelligence is transforming the financial planning ecosystem and to define the evolving role of human expertise in a tech-powered future. As part of CFP Board's broader strategy to help the profession thrive in an AI-powered world, the group is developing strategic, actionable recommendations to guide the profession forward, helping ensure that technology enhances the human relationships at the core of financial planning. "AI is not a distant wave. It's already reshaping client expectations and how advisors deliver value," said CFP Board CEO Kevin R. Keller, CAE. "CFP Board is taking the lead to help the profession harness AI's potential to elevate financial planning and strengthen engagement." In partnership with consulting company Heidrick & Struggles and led by CFP Board COO K. Dane Snowden, the AI Working Group brings together financial and technology leaders to explore how the financial planning profession can rise to meet the challenges and opportunities of an AI-driven future. The group is examining emerging trends, real-world use cases and ethical considerations shaping AI adoption across the profession. From enhancing client experiences and streamlining advisor workflows to protecting public trust, the conversations reflect both the complexity and the promise of this pivotal moment. Discussion topics include the Current State of AI, Regulation and The Financial Planner Lens, as well as exercises on exploring future scenarios and evaluating key stakeholder implications. The AI Working Group includes the following members: Andrew Altfest, CFP®, MBA, Founder and CEO, FP Alpha and President, Altfest Personal Wealth Management Joel Bruckenstein, CFP®, CMFC, CFS, President, T3 Technology Alan Davidson, former Assistant Secretary of Commerce and Administrator, National Telecommunications and Information Administration Tristan Fischer, Managing Director, Financial Services Consulting, Ernst & Young LLP Tim Foley, Head of Artificial Intelligence Accelerator, LPL Financial David Goldberg, Senior Vice President, Chief Data and Analytics Officer, Edelman Financial Engines Brooke Juniper, CFA®, CAIA®, Chief Executive Officer, Sage Trent Mumma, Chief Product Officer, Orion Advisor Solutions Celeste Revelli, CFP®, BFA™, CSM®, CSPO®, Vice President of Financial Planning Technology, Fidelity Institutional® (FI) Noah Rosenberg, Chief Financial Officer, Morning Consult Apoorv Saxena, Managing Director, Head of AI/Data Driven Value Creation, Silver Lake Megan Shearer, Ph.D., Senior Data Scientist, Janus Henderson Zar Toolan, General Partner, Head of Data & AI, Edward Jones Brian Walsh, Ph.D., CFP®, Head of Advice & Planning, SoFi For more information on using AI in financial planning, download CFP Board's Generative AI Ethics Guide, which provides a framework for CFP® professionals to integrate AI into their practices ethically. ABOUT CFP BOARD CFP Board is the professional body for personal financial planners in the U.S. CFP Board consists of two affiliated organizations focused on advancing the financial planning profession for the public's benefit. CFP Board of Standards sets and upholds standards for financial planning and administers the prestigious CERTIFIED FINANCIAL PLANNER® certification — widely recognized by the public, advisors and firms as the standard for financial planners — so that the public has access to the benefits of competent and ethical financial planning. CFP® certification is held by more than 100,000 people in the U.S. CFP Board Center for Financial Planning addresses diversity and workforce development challenges and conducts and publishes research that adds to the financial planning profession's body of knowledge. View source version on Contacts Joseph Feese, Director of Public Relations, P: 202-379-2305, E: media@
Yahoo
2 days ago
- Business
- Yahoo
CORRECTING and REPLACING: Bad Online Advice Leads Majority of Americans to Make Regrettable Financial Decisions, CFP Board Survey Reveals
Only 2 in 5 Americans Believe Online Financial Information Is "in Their Best Interests" WASHINGTON, June 10, 2025--(BUSINESS WIRE)--The links to the report in the first and eleventh paragraphs were updated. The updated release reads: BAD ONLINE ADVICE LEADS MAJORITY OF AMERICANS TO MAKE REGRETTABLE FINANCIAL DECISIONS, CFP BOARD SURVEY REVEALS Only 2 in 5 Americans Believe Online Financial Information Is "in Their Best Interests" Misinformation about money is everywhere online, and Americans are paying the price for it. CFP Board's latest research report, Steering Clear of Financial Misinformation: A Survey of Americans, finds that while more people are turning to the internet for financial advice, most doubt its credibility. As a result, nearly 3 in 5 (57%) say they've made regrettable financial decisions based on misleading online information. Even with the vast availability of financial content online, fewer than 2 in 5 Americans (39%) believe this information serves their best interests. Further, more than 3 in 5 (62%) now spend more time verifying information than they did five years ago. "Americans are drowning in online money advice, much of it misleading," said CFP Board CEO Kevin R. Keller, CAE. "That gap between easy access and reliability puts financial futures at risk. CFP® professionals offer a trusted alternative: personalized guidance backed by rigorous training, high ethical standards and a commitment to put their clients' best interests first." Misinformation Comes With a Cost Financial misinformation doesn't just confuse; it costs people money. Nearly 2 in 5 Americans (39%) have lost $250 or more due to bad advice, and almost 1 in 5 (18%) have suffered losses over $1,000. While some have narrowly avoided these pitfalls — 1 in 5 reconsidered questionable advice before acting — many face lasting effects. Among those with regrets, common consequences include delaying major financial decisions (33%), acting without professional input (29%), incurring unnecessary fees (28%) and sharing inaccurate information with others (28%). One in five (21%) report increased financial anxiety. Younger Americans Are More Vulnerable to Digital Misinformation The research reveals a stark generational divide in both trust and consequences. Nearly half of Americans aged 25-45 (48%) believe online financial content serves their best interests, almost double the rate of those aged 46-64 (25%). Younger adults are also more likely to act on misleading information, with 64% reporting regrettable decisions, compared to 45% of those aged 46-54. Only 33% of younger Americans say they have entirely avoided mistakes from online financial advice, compared to 54% of older adults. The generational gap extends to sources of financial guidance as well. Younger respondents are nearly twice as likely to trust financial advice from AI (44% vs. 26%) and guidance found on social media (44% vs. 24%). "Many Americans mistake popularity for credibility when turning to social media and AI for financial advice," said Kevin Roth, Ph.D., Managing Director of Research at CFP Board. "That misplaced trust can lead to costly mistakes. Working with a CFP® professional helps avoid those pitfalls and build confidence in financial decisions." CFP® Professionals Offer a Clear Path Forward Amid growing digital misinformation, most Americans trust financial advisors like CFP® professionals. In fact, three in four Americans (74%) say they feel confident following their financial advisor's advice without needing further verification. Backed by strict competency and ethical standards, CFP® professionals provide reliable guidance to help individuals achieve their financial goals. To find a CFP® professional who can help you navigate the complex financial information landscape, visit Read the full Steering Clear of Financial Misinformation: A Survey of Americans report. METHODOLOGY On April 7-8, 2025, CFP Board's Research team sent a 13-question survey to randomly selected Americans aged 25 and 64 nationwide, as sourced by Alchemer. The panel helps ensure that the data collected reflects a reliable demographic and geographic representation of the U.S. population. The survey generated 1,044 responses, the data from which serves as the basis of this report and is subject to a sampling error of +/- 3.0% at the 95% confidence interval. ABOUT CFP BOARD CFP Board is the professional body for personal financial planners in the U.S. CFP Board consists of two affiliated organizations focused on advancing the financial planning profession for the public's benefit. CFP Board of Standards sets and upholds standards for financial planning and administers the prestigious CERTIFIED FINANCIAL PLANNER® certification — widely recognized by the public, advisors and firms as the standard for financial planners — so that the public has access to the benefits of competent and ethical financial planning. CFP® certification is held by more than 100,000 people in the U.S. CFP Board Center for Financial Planning addresses diversity and workforce development challenges and conducts and publishes research that adds to the financial planning profession's body of knowledge. View source version on Contacts Joseph Feese, Director of Public Relations, P: 202-379-2305, E: media@ Sign in to access your portfolio


Business Wire
2 days ago
- Business
- Business Wire
CORRECTING and REPLACING: Bad Online Advice Leads Majority of Americans to Make Regrettable Financial Decisions, CFP Board Survey Reveals
WASHINGTON--(BUSINESS WIRE)--The links to the report in the first and eleventh paragraphs were updated. The updated release reads: BAD ONLINE ADVICE LEADS MAJORITY OF AMERICANS TO MAKE REGRETTABLE FINANCIAL DECISIONS, CFP BOARD SURVEY REVEALS Only 2 in 5 Americans Believe Online Financial Information Is 'in Their Best Interests' Misinformation about money is everywhere online, and Americans are paying the price for it. CFP Board's latest research report, Steering Clear of Financial Misinformation: A Survey of Americans, finds that while more people are turning to the internet for financial advice, most doubt its credibility. As a result, nearly 3 in 5 (57%) say they've made regrettable financial decisions based on misleading online information. Even with the vast availability of financial content online, fewer than 2 in 5 Americans (39%) believe this information serves their best interests. Further, more than 3 in 5 (62%) now spend more time verifying information than they did five years ago. 'Americans are drowning in online money advice, much of it misleading,' said CFP Board CEO Kevin R. Keller, CAE. 'That gap between easy access and reliability puts financial futures at risk. CFP® professionals offer a trusted alternative: personalized guidance backed by rigorous training, high ethical standards and a commitment to put their clients' best interests first.' Misinformation Comes With a Cost Financial misinformation doesn't just confuse; it costs people money. Nearly 2 in 5 Americans (39%) have lost $250 or more due to bad advice, and almost 1 in 5 (18%) have suffered losses over $1,000. While some have narrowly avoided these pitfalls — 1 in 5 reconsidered questionable advice before acting — many face lasting effects. Among those with regrets, common consequences include delaying major financial decisions (33%), acting without professional input (29%), incurring unnecessary fees (28%) and sharing inaccurate information with others (28%). One in five (21%) report increased financial anxiety. Younger Americans Are More Vulnerable to Digital Misinformation The research reveals a stark generational divide in both trust and consequences. Nearly half of Americans aged 25-45 (48%) believe online financial content serves their best interests, almost double the rate of those aged 46-64 (25%). Younger adults are also more likely to act on misleading information, with 64% reporting regrettable decisions, compared to 45% of those aged 46-54. Only 33% of younger Americans say they have entirely avoided mistakes from online financial advice, compared to 54% of older adults. The generational gap extends to sources of financial guidance as well. Younger respondents are nearly twice as likely to trust financial advice from AI (44% vs. 26%) and guidance found on social media (44% vs. 24%). 'Many Americans mistake popularity for credibility when turning to social media and AI for financial advice,' said Kevin Roth, Ph.D., Managing Director of Research at CFP Board. 'That misplaced trust can lead to costly mistakes. Working with a CFP® professional helps avoid those pitfalls and build confidence in financial decisions.' CFP ® Professionals Offer a Clear Path Forward Amid growing digital misinformation, most Americans trust financial advisors like CFP® professionals. In fact, three in four Americans (74%) say they feel confident following their financial advisor's advice without needing further verification. Backed by strict competency and ethical standards, CFP® professionals provide reliable guidance to help individuals achieve their financial goals. To find a CFP® professional who can help you navigate the complex financial information landscape, visit Read the full Steering Clear of Financial Misinformation: A Survey of Americans report. METHODOLOGY On April 7-8, 2025, CFP Board's Research team sent a 13-question survey to randomly selected Americans aged 25 and 64 nationwide, as sourced by Alchemer. The panel helps ensure that the data collected reflects a reliable demographic and geographic representation of the U.S. population. The survey generated 1,044 responses, the data from which serves as the basis of this report and is subject to a sampling error of +/- 3.0% at the 95% confidence interval. ABOUT CFP BOARD CFP Board is the professional body for personal financial planners in the U.S. CFP Board consists of two affiliated organizations focused on advancing the financial planning profession for the public's benefit. CFP Board of Standards sets and upholds standards for financial planning and administers the prestigious CERTIFIED FINANCIAL PLANNER® certification — widely recognized by the public, advisors and firms as the standard for financial planners — so that the public has access to the benefits of competent and ethical financial planning. CFP® certification is held by more than 100,000 people in the U.S. CFP Board Center for Financial Planning addresses diversity and workforce development challenges and conducts and publishes research that adds to the financial planning profession's body of knowledge.