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Malaysian Reserve
6 days ago
- Business
- Malaysian Reserve
Ocean Spray Launches Bold New Craisins® Dried Cranberries Flavors Designed for Snackable Summer Adventures
The flavor lineup includes the brand's most exciting flavors yet: Sour Blueberry Lemon and Chili Lime. Available at Walmart, they're perfect for unlocking bold taste and inspiring everyday adventures BOSTON, June 10, 2025 /PRNewswire/ — Ocean Spray Cranberries, Inc. has announced the expansion of the iconic Ocean Spray® Craisins® Dried Cranberries portfolio with a flavor lineup sure to take your taste buds on an adventure: Sour Blueberry Lemon and Chili Lime. Craisins Dried Cranberries debuted nearly thirty years ago, and since that time, many have flocked to them as the perfect topping for salads and oatmeal, while others have found joy in using them to brighten any baked dish. Now, Craisins Dried Cranberries is expanding its portfolio to offer more flavor-forward options so consumers can utilize Craisins as a go-to snack option. 'Craisins have long been a pantry staple for toppings and mix-ins, but these new flavors are here to redefine how people snack,' said Kelvin Vuong, Head of USA Foods and Snacking at Ocean Spray. 'We're tapping into trending sour and 'swicy' flavor profiles to deliver a bolder, more adventurous experience that meets consumers wherever their day takes them, whether that's a hike, a hang at the beach, or simply on-the-go.' New flavors include: Sour Blueberry Lemon: A sour-sweet mashup that delivers a punchy twist on snacking. With powerfully tart lemon and sweet blueberry notes, this bold blend is your new go-to when your taste buds need a wake-up call. Chili Lime: This swicy (sweet + spicy) combo hits with zesty lime and just the right chili heat. It's craveable, kicky, and stands out in a snack drawer or on a charcuterie board. These new flavors join the Craisins brand's recent push to expand how consumers can enjoy the dried fruit. Sour Blueberry Lemon and Chilli Lime flavored Dried Cranberries will be accompanied by a refreshed look and feel for the brand's Cherry flavor. The introduction of these new flavors follows the brand's desire to push the boundaries of flavor. In the past two years, the brand has also introduced limited-edition mix-ins and coated flavors, including S'mores, Blueberry Crisp, and Raspberry Cheesecake Dipped Cranberry Mix. Ocean Spray's bold Craisins Dried Cranberries flavors will be the centerpiece of the brand's Flavor Rush campaign, a celebration of the bold, micro-adventures that happen when you snack outside the ordinary, from rooftop snack breaks to impromptu picnics in the park, or wherever adventure calls. The Flavor Rush campaign will come to life through digital advertising, influencer content, and a cross-country sampling van tour this September. The new Craisins flavors are now available at Walmart and will be coming to select grocers nationwide. The suggested retail price is $3.29. To learn more about the new flavors, visit or follow along on Instagram, TikTok, and Facebook. ABOUT OCEAN SPRAYIn 1930, Ocean Spray was founded by three maverick farmers – bonded by bold cranberry love. Since then, we've grown into a vibrant global agricultural cooperative, built on the strength of roughly 700 family farmers in the United States, Canada, and Chile. Together, we've worked to preserve the family farming way of life for nearly 100 years, and for generations to come. Today, our cranberries show up in more than a thousand deliciously nourishing products in over 100 countries worldwide. United by passion and purpose, Ocean Spray is committed to trailblazing the power of the mighty cranberry through its offbeat taste and uncanny nutrition to feed better, happier lives for all. Born Tart. Raised Bold®. Contact: oceanspraymedia@
Yahoo
6 days ago
- Business
- Yahoo
Ocean Spray Launches Bold New Craisins® Dried Cranberries Flavors Designed for Snackable Summer Adventures
The flavor lineup includes the brand's most exciting flavors yet: Sour Blueberry Lemon and Chili Lime. Available at Walmart, they're perfect for unlocking bold taste and inspiring everyday adventures BOSTON, June 10, 2025 /PRNewswire/ -- Ocean Spray Cranberries, Inc. has announced the expansion of the iconic Ocean Spray® Craisins® Dried Cranberries portfolio with a flavor lineup sure to take your taste buds on an adventure: Sour Blueberry Lemon and Chili Lime. Craisins Dried Cranberries debuted nearly thirty years ago, and since that time, many have flocked to them as the perfect topping for salads and oatmeal, while others have found joy in using them to brighten any baked dish. Now, Craisins Dried Cranberries is expanding its portfolio to offer more flavor-forward options so consumers can utilize Craisins as a go-to snack option. "Craisins have long been a pantry staple for toppings and mix-ins, but these new flavors are here to redefine how people snack," said Kelvin Vuong, Head of USA Foods and Snacking at Ocean Spray. "We're tapping into trending sour and 'swicy' flavor profiles to deliver a bolder, more adventurous experience that meets consumers wherever their day takes them, whether that's a hike, a hang at the beach, or simply on-the-go." New flavors include: Sour Blueberry Lemon: A sour-sweet mashup that delivers a punchy twist on snacking. With powerfully tart lemon and sweet blueberry notes, this bold blend is your new go-to when your taste buds need a wake-up call. Chili Lime: This swicy (sweet + spicy) combo hits with zesty lime and just the right chili heat. It's craveable, kicky, and stands out in a snack drawer or on a charcuterie board. These new flavors join the Craisins brand's recent push to expand how consumers can enjoy the dried fruit. Sour Blueberry Lemon and Chilli Lime flavored Dried Cranberries will be accompanied by a refreshed look and feel for the brand's Cherry flavor. The introduction of these new flavors follows the brand's desire to push the boundaries of flavor. In the past two years, the brand has also introduced limited-edition mix-ins and coated flavors, including S'mores, Blueberry Crisp, and Raspberry Cheesecake Dipped Cranberry Mix. Ocean Spray's bold Craisins Dried Cranberries flavors will be the centerpiece of the brand's Flavor Rush campaign, a celebration of the bold, micro-adventures that happen when you snack outside the ordinary, from rooftop snack breaks to impromptu picnics in the park, or wherever adventure calls. The Flavor Rush campaign will come to life through digital advertising, influencer content, and a cross-country sampling van tour this September. The new Craisins flavors are now available at Walmart and will be coming to select grocers nationwide. The suggested retail price is $3.29. To learn more about the new flavors, visit or follow along on Instagram, TikTok, and Facebook. ABOUT OCEAN SPRAYIn 1930, Ocean Spray was founded by three maverick farmers – bonded by bold cranberry love. Since then, we've grown into a vibrant global agricultural cooperative, built on the strength of roughly 700 family farmers in the United States, Canada, and Chile. Together, we've worked to preserve the family farming way of life for nearly 100 years, and for generations to come. Today, our cranberries show up in more than a thousand deliciously nourishing products in over 100 countries worldwide. United by passion and purpose, Ocean Spray is committed to trailblazing the power of the mighty cranberry through its offbeat taste and uncanny nutrition to feed better, happier lives for all. Born Tart. Raised Bold®. Contact: oceanspraymedia@ View original content to download multimedia: SOURCE Ocean Spray Cranberries, Inc. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
14-04-2025
- Business
- Yahoo
Dan-O's Seasoning Celebrates 10th Anniversary With New Label With a Fresh New Look
LOUISVILLE, Ky., April 14, 2025--(BUSINESS WIRE)--Dan-O's Seasoning is celebrating 10 years of business growth with a transition to a new label design as part of the brand's evolution. Say hello to Dan-O's Seasoning Premium Blends, same great taste, just with a bolder, more eye-catching look. The new label will keep the classic Dan-O's Seasoning charm – but a makeover includes new vibrant colors that are bolder but keeping the distinctive cap color. "Dan-O's has grown rapidly into a successful and fun brand in the last decade," said Christy Johnson, Chief Marketing Officer of Dan-O's Seasoning. "This new label spices up our brand a bit more, with added information and increased shelf appeal so that more people can discover the flavorful fun of Dan-O's. The new label better represents who we are today and the future we're building." The new labels will also feature added nutritional icons for easy reference and even a short note that emphasizes the inspiration behind the seasoning brand's "flavorful revolution." Most notably, die-hard fans and consumers may notice the image on the front is a close-up shot of Lil Danny in his overalls – a carry-over from the original label. Dan-O's Premium Blend will use the same bold type font and will remain easily recognizable for those searching for Original, Preem-O, Cheesoning or other blends on the store shelf. The ingredients of each blend will still be listed so fans can use Dan-O's on their favorite foods, however they wish. The new label will first be seen on Dan-O's newest blend – Chili Lime. Launched on April 9, this unique blend combines vibrant lime with a bold mix of peppers, delivering a perfectly balanced heat with a refreshing lime twist. Hailed as a flavor upgrade, Chili Lime creates the perfect balance of smoky chili heat and tangy lime zest brings any dish to life. Grilling, roasting, or sprinkling it on fresh fruits, this blend adds a punch of bold, citrusy spice that turns the ordinary into the extraordinary. This milestone marks an exciting chapter for Dan-O's, as the brand continues to push boundaries and innovate within the seasoning space. The new labels should start appearing on store shelves in late April and will eventually be everywhere in the coming weeks and months. About Dan-O's Seasoning: Dan-O's Seasoning was founded in 2015 by Louisville, KY native Dan Oliver. Their mission is to change the world one table at a time and inspire the world to cook up a whole lotta fun with real flavors to make better food choices without ever sacrificing taste. Dan-O's all-purpose seasoning blends can be found nationwide in over 20,000 retailers including Kroger, Walmart, Jewel Osco, Giant Eagle, Lowes, and more. Additionally, all products are available online through Amazon or on the website at To learn more, follow Dan-O's Seasoning on TikTok, Instagram, Twitter and Facebook. View source version on Contacts MEDIA CONTACT:Tim Lawson502.753.2904502.553.9145tim@ Linda Nuss502.608.1352linda@ Sign in to access your portfolio
