a day ago
McVitie's unveils new flavour of iconic 79p biscuit with a ‘punchy filling' – and it's hitting UK shelves next week
MCVITIE'S has unveiled an exciting new flavour of their iconic 79p biscuit with a "punchy new filling".
What's even better is that the biscuit maker's new product is hitting UK shelves as soon as next week.
2
McVitie's is reimagining one of its most iconic brands with the launch of the McVitie's Club Layers Orange.
The Club has been a family favourite and lunchbox staple for generations of biscuit lovers.
Club Layers Orange will be exclusively available at Spar from June 30 for just 79p per bar.
It will then roll out market wide in multiple supermarkets and convenience stores across the country from July 21.
Shoppers can expect to see the tasty new treat in their nearest Sainsbury's from August 11 and Asda Express from September 1.
This new mouthwatering, chocolate-coated wafer bar delivers the same chunky satisfaction as the classic Club biscuit but in an exciting new format.
Now fans will have the opportunity to enjoy their favourite in a fresh way as it arrives in confectionary aisles across the UK for the first time.
You'll be treated to a generously coated thick milk chocolate bar filled with a punchy orange flavoured cream and multiple layers of crisp wafer.
It's perfect for whenever you need a snack on the go, lunch breaks, or whenever you need to do a little indulging.
Catherine Morgenroth, Marketing Manager for McVitie's Club, said: 'McVitie's Club Layers Orange marks an exciting step for Club as it enters the confectionery aisle for the first time.
"With Club having long been a favourite snack in many households, our new wafer bar offers a fresh way to enjoy the beloved classic and is perfect for those busy moments when you need a quick, tasty pick-me-up."
This isn't the only new product launched by McVitie's in recent weeks either.
The brand has unveiled two brand new Hobnobs biscuits much to the delight of shoppers.
Dubai Ice Cream
The biscuit maker has launched the crumbly biscuit in cookie form with customers able to choose from a milk or dark chocolate flavour.
The treat maker has also launched a new fruity flavour of its digestive biscuits after undergoing an exciting makeover.
The biscuit will topped with a luscious raspberry and cream-flavour coating.
The limited-edition McVitie's Pink Digestives Raspberry & Cream Flavour are now available in supermarkets across the UK.
MORE NEW PRODUCTS
McVitie's is not the only brand launching new products.
Pot Noodle is launching a new Flame Grilled Steak version of the popular instant noodles.
It is available at Asda for £1.20 per pot.
Elsewhere, Cadbury recently announced the launch of a White Dipped Twirl - a new take on the Twirl bar coated in white chocolate.
The bars hit shelves on June 2 but will only be available for a limited time.