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Handmade Jewellery Shines at NIFT Daman's Craft Bazaar
Handmade Jewellery Shines at NIFT Daman's Craft Bazaar

Fashion Value Chain

time28-04-2025

  • Business
  • Fashion Value Chain

Handmade Jewellery Shines at NIFT Daman's Craft Bazaar

At the recent Craft Bazaar hosted by the National Institute of Fashion Technology (NIFT) Daman, artisan Shagufta Khanam from Nagina, Uttar Pradesh, showcased a stunning array of handmade brass and wooden jewellery. Supported by a team of 30–40 workers, Khanam's work reflects both traditional artistry and a strong spirit of empowerment. Beyond creating beautiful pieces, Khanam focuses on uplifting women by teaching jewellery-making skills and offering them a sustainable livelihood. Despite facing competition from cheaper, mass-produced imports, her intricate, handcrafted jewellery stands out for its authenticity and unique designs. The craft bazaar served as an important platform for Khanam to engage directly with customers who increasingly value the craftsmanship and story behind handmade jewellery. She noted a growing appreciation among buyers for the distinction between handcrafted and machine-made products. NIFT Daman's Craft Bazaar reinforces the institute's commitment to supporting artisans, preserving traditional skills, and empowering women through sustainable initiatives. Events like these play a crucial role in celebrating India's rich artisanal heritage and fostering inclusive economic growth.

Carving a Legacy Dedicated to Wooden Handicrafts
Carving a Legacy Dedicated to Wooden Handicrafts

Fashion Value Chain

time26-04-2025

  • General
  • Fashion Value Chain

Carving a Legacy Dedicated to Wooden Handicrafts

By Ms Prachi Khandelwal(Post Graduate Academic Scholar, National Institute of fashion Technology, Daman Campus) Aftaab Ahmed, a skilled artisan from Nagina, Uttar Pradesh, was here in NIFT Craft Bazaar at its Daman campus to keep alive a rich tradition of wooden handicrafts that dates back over 100 years, tracing its roots to the Mughal era. His family has been part of this craft for generations, working from a small village where wood carving is both tradition and livelihood. He runs a small workshop with 7–8 artisans, creating finely carved trays, boxes, and decorative items from local wood. Each piece is made using traditional hand techniques, blending beauty with history. Aftaab's journey took a turning point when he connected with the National Institute of Fashion Technology (NIFT). Through workshops and training, he gained modern design knowledge and learned how to present traditional crafts in contemporary markets. He got the rare opportunity to walk the ramp at NIFT Daman, showcasing wooden accessories. For him, the experience was 'wonderful' — a proud moment where village craftsmanship met high fashion. Beyond the ramp, Aftaab enjoys sharing his experience with NIFT students. He talks about the challenges artisans face, including growing competition from Chinese manufacturers. He encourages young designers to support Indian crafts and innovate in ways that preserve heritage. He has represented Nagina's craft in places like the Kolkata Craft Bazaar and has received occasional government support through exhibitions. However, he believes that with more consistent help in marketing, funding, and international exposure, artisans like him can grow their businesses and compete globally. In Nagina, wooden handicraft is a shared legacy of both Hindus and Muslims, though most artisans come from the Muslim community. This craft is not just about objects, it is about culture, harmony, and generations of stories carved in wood. Today, Aftaab Ahmed stands as a bridge between the past and the future — a craftsman, a teacher, and a proud bearer of tradition, ready to guide the next generation with both skill and heart.

Sudarshana Shines at NIFT Craft Bazaar with Pine Art
Sudarshana Shines at NIFT Craft Bazaar with Pine Art

Fashion Value Chain

time22-04-2025

  • General
  • Fashion Value Chain

Sudarshana Shines at NIFT Craft Bazaar with Pine Art

The National Institute of Fashion Technology (NIFT) Daman Campus recently hosted a vibrant edition of its Craft Bazaar, bringing traditional artistry to center stage. Among the many skilled artisans, one name stood out — Sudarshana Kumari, a remarkable craftsperson from Himachal Pradesh, whose pine needle creations mesmerized attendees and guests alike. Specializing in the intricate art of pine needle craft, Sudarshana transforms the slender, aromatic needles collected from forest floors into meticulously handwoven baskets, pen holders, jewelry boxes, and decorative pieces. Her display not only showcased the beauty of this eco-friendly craft but also spotlighted her resilience and creativity. What made her participation all the more powerful was her personal journey. Despite living with a 65% disability caused by a burn injury to her hand, Sudarshana continues to defy odds through her craftsmanship. Her products received overwhelming appreciation at the event, drawing attention from craft lovers, design students, and industry professionals. The Craft Bazaar served as a key platform for Sudarshana to engage with potential buyers, gain valuable market insights, and receive encouragement for her work. Organized as part of NIFT's broader initiative to spotlight India's diverse craft heritage, the event underscored the importance of empowering artisans by offering national visibility and meaningful economic opportunities. Speaking on the significance of the event, NIFT representatives emphasized their ongoing commitment to supporting rural artisans through exposure, market linkage, and skill development. With continued encouragement and institutional backing, artists like Sudarshana are not only preserving traditional crafts but also inspiring new generations — especially women — to pursue creative livelihoods. Sudarshana's journey is a testament to the power of perseverance, art, and inclusive platforms. As her story travels beyond the Craft Bazaar, it stands as a beacon of hope and motivation for artisans across India.

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