10-02-2025
The 6 weirdest, wackiest Super Bowl commercials
Of the more than 60 commercials that aired during the 2025 Super Bowl, two featured flying facial hair and junk food — because what works up an appetite like a mustache taking flight?
Those two mustache-forward ads were among the more memorable of the night's commercials, which cost around $8 million per 30 seconds, according to The Associated Press.
For the most part, the Super Bowl ads fit an established pattern.
Matthew McConaughey made several cameos. Post Malone was featured. There was a body-positive ad from Dove, and a Dunkin' Donuts ad starring Ben Affleck.
But the most offbeat, unsettling ads — including the two with flying facial hair — are among those generating the most buzz.
Here are the five weirdest, wackiest 2025 Super Bowl commercials.
A man born with a 'fleshy cowboy hat' is destined to enjoy watching Westerns.
Tubi's unsettling Super Bowl ad chronicles the life of a man born with a head in the shape of a cowboy hat. Understandably, he doesn't fit into a world lacking in 'fleshy cowboy hats.'
He eventually finds the place where he belongs — a world in which Westerns are the films of choice.
Tubi, a streaming platform, used the visually alarming metaphor to remind audiences that it offers whatever movie genre you were born to watch, whether it be Westerns or fantasy.
Nicole Parlapiano, Tubi's chief marketing officer, says they chose the ad because it got the 'most reaction,' according to Adweek.
'As we were trying to figure out what's the best one to really stand on that, 'If It's In You, It's In Here?' That was it. Of course, you go back and forth if this is the right genre, but it's metaphoric. Obviously the cowboy hat is the most visual genre to have in a womb, and all those places that were really important to get that attention.'
Familiar mustaches took to the skies when actor Adam Brody reached into an empty Pringles can.
The mustached Pringles mascot advises Brody to 'blow in the can.' He does, and it acts as a blow horn, calling on mustaches across the country to bring Pringles to Brody.
Andy Reid, James Harden, Nick Offerman and others lose their staches in this ad spot.
The wackiness, paired with A-list cameos, made for an effective, memorable ad.
If one Super Bowl commercial featuring flying facial hair wasn't enough for you, you can thank Little Caesar's for a second ad spot with mischievous hairs.
When biting into a Little Caesar's Crazy Puff, 'Schitt's Creek' star Eugene Levy's bushy brows take off on a journey across town, eventually finding refuge on the actor's daughter, Sarah Levy, who nonchalantly brushes them off.
Levy said filming the wacky Super Bowl ad was 'fun.'
'It's always fun to be doing a Super Bowl commercial and Little Caesars has a great penchant for producing funny spots,' he told People. 'It's an incredibly competitive field and you know you need an eye-raising premise to begin with.'
He added, 'It was lovely working with my daughter Sarah.'
Coffee Mate's tongue-heavy commercial for canned cold foam was a little ... gross.
The foam's flavors send a man's tongue whirling. It plays a cymbal and eventually tears lose for a backflip.
'Am I entitled to compensation after seeing that Coffee Mate tongue ad?' one viewer asked on X.
Another said, 'Okay, who told Coffee mate it was a good idea to make a commercial featuring a tongue?' per X.
Seal transforms into a literal seal in the Taika Waititi-directed Mountain Dew ad.
His little flippers and whiskers were just unsettling enough to burn thoughts of Mountain Dew in my brain for a week.
The U.K. soul singer's Grammy-winning ballad 'Kiss From a Rose' was reimagined as 'Kiss From a Lime' in the Super Bowl spot.
'I had a blast coming up with new lyrics and loved collaborating with their team to bring this campaign to life in such a fun and unexpected way,' Seal said in a statement to Adweek.
Spoiler alert: Chazmo gets squashed.
On his way back to outer space — with a sack of Totino's pizza rolls in his claw — Chazmo the alien is squeezed between the heavy sliding doors to his spaceship in this ad for Totino's.
Comedians Tim Robinson and Sam Richardson aren't broken up about the alien's untimely death because he 'didn't open up' around them.
'I never got to really know Chazmo, but at least I got to spend the time enjoying Totino's Pizza Rolls,' Richardson said about making the zany ad, per General Mills.
