Latest news with #DEF
Yahoo
9 hours ago
- Automotive
- Yahoo
New Rislone DEF Treatment Super Concentrate Keeps Diesel Exhaust Fluid Crystal-Free and Boosts Performance
Groundbreaking formula in larger size eases maintenance of SCR and DEF emissions systems Rislone Improves DEF Fluid Keep Diesel Emissions Systems Crystal-Free HOLLY, Mich., June 03, 2025 (GLOBE NEWSWIRE) -- Rislone is rolling out a super-concentrated version of its groundbreaking Diesel DEF Treatment that stabilizes and improves diesel exhaust fluid (DEF). The new product is sized for commercial and governmental fleets as well as agricultural operations. New Rislone Diesel DEF Treatment Super Concentrate (p/n 4782) comes in a hefty 33 oz. bottle capable of treating up to 55 gallons of DEF. A case of six bottles treats one 330-gallon IBC tote. Treating the tote makes it easy to ensure that each vehicle gets the extra protection of Diesel DEF Treatment every time the DEF/AdBlue® tank is filled or topped off. Rislone's exclusive formula improves selective catalytic reduction (SCR) system efficiency, stabilizes diesel exhaust fluid (DEF) and prevents AdBlue®/DEF crystallization. Super Concentrate contains the same ingredients as Rislone's original DEF Treatment, which is sized for treating a single diesel engine. 'Rislone Diesel DEF Treatment Super Concentrate is truly a case of less is much more,' says Clay Parks, Rislone vice president of development. 'All of our DEF products make it easier to protect and maintain the SCR and DEF emissions systems on diesel vehicles. Our concentrated formula makes it faster and more efficient to apply the treatment across a fleet of vehicles.' Diesel vehicles that are already showing signs of white crystal buildup – such as warning lights coming on, power and fuel efficiency dropping, or being forced into 'limp mode' – should first be treated with Rislone DEF Crystal Clean Diesel DEF & SCR Emissions System Cleaner (p/n 4784). Once the system is clean, regular use of Rislone Diesel DEF Treatment Super Concentrate will help keep it that way by preventing white crystallization deposits from developing, which protects the entire DEF and SCR system, including tank, pump, heater, sender, lines, injector and mixer. Bear in mind that diesel vehicles that are regularly driven at low speeds, with light loads, for short durations, or that make frequent stops are especially prone to developing white crystal deposits in their SCR systems. Rislone Diesel DEF Treatment Super Concentrate works with all urea DEF/ AdBlue® fluids to prevent crystal deposits. It will not void manufacturers' new vehicle warranties. To use, measure the required amount per Rislone's dosage chart, and pour directly into a DEF drum, tote, pail, cube, or tank. Like all Rislone products, Diesel DEF Treatment Super Concentrate is made in the USA. Rislone products are available where auto parts are sold. Learn more at Based in Holly, Michigan, Rislone has been America's best-selling engine treatment brand for more than 100 years. Rislone is ISO 9001 certified. Photos accompanying this announcement are available at: CONTACT: Media Contact: Kristen Simpson Simpson Communications, LLC (216) 991-4297 kristen@ in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
TECHx
22-05-2025
- Entertainment
- TECHx
Dubai Esports Festival 2025 Sets New Records and Growth
Home » Emerging technologies » Gaming » Dubai Esports Festival 2025 Sets New Records and Growth Dubai's gaming economy took a major step forward with the Dubai Esports and Games Festival (DEF) 2025. Organisers announced that the event was the biggest edition yet, showcasing innovation, talent, and investment opportunities across the city. The fourth season of the region's largest esports festival concluded with record-breaking attendance and strong industry impact. DEF 2025 welcomed over 45,000 fans, families, and professionals. The festival spanned 17 days and featured 12 major events. It combined family-friendly activities with strategic programming aimed at growing the gaming sector. Organisers reported that the flagship GameExpo event attracted more than 34,800 attendees. It offered interactive zones, tournaments, cosplay competitions, and exclusive giveaways. Live streams on TikTok MENA highlighted key moments from popular games like Valorant, Fortnite, and Tekken 8. The festival featured 3.8 million gamers competing in over 90 tournaments. Popular titles included EA FC 25, Yalla Ludo, and Fortnite. In total, DEF showcased more than 130 games, including over 10 new releases. Furthermore, DEF 2025 hosted 2,000 industry professionals from 70 countries in two B2B events. The festival spotlighted 260 SMEs from gaming and tech sectors. These companies gained access to investor networks and collaboration opportunities. Youth engagement was a key focus. The DEF Education Programme involved more than 16,000 students and educators from 250 schools across the UAE. It included gaming tournaments, workshops, career advice, and a mobile game truck visiting schools. The event aligned with Dubai's Economic Agenda D33 and the Dubai Program for Gaming 2033. The CEO of Dubai Festivals and Retail Establishment, Ahmed Al Khaja, revealed that DEF supports Dubai's goal to become a global hub for gaming and digital innovation. Highlights included: The Dubai Cosplay Championship with a prize pool of AED 30,000. An all-female Valorant faceoff supported by Benefit. The GameExpo Summit, which gathered over 1,700 professionals to discuss AI, Web3, and investment. Retail promotions were also reported. More than 2,500 outlets offered deals during the festival. Selected Rove Hotels provided exclusive discounts to attendees. The Dubai Esports and Games Festival 2025 was supported by key partners such as Amazon, du, Dubai Police, Emirates NBD, Red Bull, and Virgin Radio. This year's event confirmed Dubai's expanding role in the global esports landscape and its commitment to nurturing the gaming ecosystem for entertainment, education, and economic growth.
Hi Dubai
22-05-2025
- Entertainment
- Hi Dubai
Dubai Esports and Games Festival 2025 Breaks Records and Reinforces Global Gaming Ambitions
Dubai solidified its status as a global gaming hub with the record-breaking success of the Dubai Esports and Games Festival (DEF) 2025, the region's largest celebration of gaming, esports, and digital innovation. Drawing over 45,000 attendees across 17 days, the fourth edition of the festival delivered a dynamic mix of entertainment, education, and economic opportunity. Organised by Dubai Festivals and Retail Establishment (DFRE), DEF 2025 featured 12 major events and attracted 3.8 million gamers across more than 90 tournaments on popular titles such as EA FC 25, Valorant, and Fortnite. The flagship GameExpo welcomed 34,800 visitors for the city's biggest-ever gaming weekend, with fans, families, and professionals engaging in immersive experiences, creator showdowns, and cosplay competitions. The festival hosted over 2,000 professionals from 70 countries at the GameExpo Summit and Gaming Matters conference, highlighting Dubai's growing influence in the global gaming sector. More than 75 speakers led discussions on AI, Web3, monetisation, and investment opportunities, while indie developers and start-ups pitched innovations to top investors. Youth engagement was another standout success. DEF's Education Programme reached 16,500 students and educators from 250 UAE schools, offering workshops, tournaments, and career-focused experiences to inspire the next generation of talent. More than 775 brands activated across the festival, reflecting DEF's value as a platform for market expansion and strategic collaboration. Exclusive retail promotions and hospitality deals further enhanced the citywide celebration. DFRE CEO Ahmed Al Khaja hailed the event as a key driver of Dubai's digital economy, aligning with the Dubai Economic Agenda D33 and Dubai Program for Gaming 2033. 'DEF has evolved into a high-impact platform that delivers real strategic value,' he said. DEF 2025 stands as a milestone in Dubai's journey to becoming a global powerhouse in gaming and esports. News Source: Dubai Media Office
Zawya
21-05-2025
- Entertainment
- Zawya
Dubai Esports and Games Festival 2025 concludes with record-breaking success
Fourth edition of the region's largest and most exciting esports and gaming festival welcomed more than 45,000 fans, families, and pros across 12 epic events featuring 775 brands spanning 17 action-packed days Over 130 games were played throughout the festival, including more than 10 brand-new releases, offering a full-spectrum showcase from indie gems to blockbusters More than 3.8 million gamers participated in more than 90 tournaments, making DEF one of the city's largest multiplayer battlegrounds Total prizes worth over AED 700,000 awarded to 900 standout winners during the the city's biggest-ever gaming weekend at GameExpo DEF Education Engagement Programme reached more than 16,000 students and educators from 250 schools across the UAE with impactful hands-on workshops, career exploration opportunities, and chances to win prizes worth AED 50,000, including 7,000 young students who witnessed live student battles in top gaming titles during DEF Education Day at GameExpo More than 2,000 industry professionals from 70 countries gathered for two high-profile B2B events to drive forward future-focused conversations in gaming and esports 260 SMEs from the gaming and tech sectors spotlighted throughout DEF, with a chance to connect with investors, partners, and global platforms 95 workshops and learning sessions delivered hands-on skills, insights, and creative inspiration to fans and students alike Dubai, United Arab Emirates: Dubai's gaming economy took centre stage this month as the biggest-ever edition of the Dubai Esports and Games Festival (DEF) 2025 powered a citywide showcase of innovation, talent, and investment opportunity. The fourth season of the region's largest and most exciting esports and gaming festival concluded with resounding success, witnessing record-breaking numbers and reinforcing Dubai's ambition to become a global hub for gaming and digital innovation. Organised by Dubai Festivals and Retail Establishment (DFRE), DEF 2025 welcomed more than 45,000 fans, families, and pros across 12 major events spanning 17 action-packed days,combining family-friendly fun with strategic programming designed to fuel the future of the sector. High-impact moments took centre-stage across DEF's flagship GameExpo event, as well as the GameExpo Summit, Gaming Matters, Dubai Cosplay Championship, Play Beyond, and several citywide tournaments, education challenges, and immersive experiences. The festival proved to be a resounding success in bringing together every element of the gaming ecosystem - from families, friends, and students to developers, creators, and even business leaders - all shaping the future of esports, technology, and digital innovation together. Underscoring the scale and momentum of the MENA gaming economy, the festival brought together 3.8 million gamers across more than 90 tournaments on crowd-favourite titles like EA FC 25, Yalla Ludo, Tekken 8, Valorant, and Fortnite. Overall, the festival delivered a blockbuster line-up of games, showcasing over 130 titles, including more than 10 brand-new releases. Bringing the community together like never before, DEF's flagship GameExpo event united more than 34,800 fans, families, and pros to discover one-of-a-kind gaming experiences during the city's biggest-ever gaming weekend, where 900 standout winners walked away with incredible raffles and prizes worth over AED 700,000. Reaffirming Dubai's unique ability to convene and catalyse the sector as a regional hub for the gaming industry, the festival also convened 2,000 professionals from 70 countries in two high-profile B2B events, while spotlighting 260 SMEs from the gaming and tech sectors with access to global platforms, investor networks, and public-private collaboration opportunities. The festival's commitment to youth engagement reached exciting new heights this year, with the DEF Education Engagement Programme gathering more than 16,000 students and educators from 250 schools across the UAE. The programme featured gaming tournaments, impactful workshops, expert career advice, game truck visits to schools, and a cross curricular calendar of ideas. Over 7,000 students attended the DEF Education Day live at GameExpo, highlighting incredible on stage gaming skills, powerful presenting skills in Game Changers, as well showcasing in the Power Up Parade. Meanwhile 95 workshops and learning sessions delivered hands-on skills, insights, and creative inspiration to fans and students alike. From hands-on consumer experiences to high-level industry announcements, the festival aligned closely with the goals of the Dubai Economic Agenda D33 and Dubai Program for Gaming 2033 to deliver robust economic value and reinforcing Dubai's role as a global hub for gaming and esports. Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment (DFRE), said: 'The record-breaking success of Dubai Esports and Games Festival 2025 is a powerful testament to Dubai's growing influence in the global gaming and esports landscape. We are proud to have once again curated an immersive, inclusive, and engaging programme that brought endless opportunities for everyone to pursue their passion, harness their talent, and realise the full potential of the gaming and esports industry. By mobilising the entire ecosystem - from gamers and creators to startups, developers, investors, and global industry experts - DEF has undoubtedly evolved into a high-impact festival that not only champions entertainment and innovation but also delivers real economic and strategic value. As we continue to deliver on the goals of the Dubai Economic Agenda D33 and the Dubai Program for Gaming 2033, DEF remains critical to building future-ready industries, empowering youth, and driving innovation that aligns with Dubai's digital economy ambitions.' ULTIMATE GAMING PLAYGROUND FOR FAMILIES, FRIENDS, AND FANS DEF's flagship GameExpo event welcomed more than 34,800 fans, families, casual gamers, and esports enthusiasts for Dubai's biggest-ever weekend of endless gaming, immersive fun, and enthralling discovery. Squads from across the city rallied together to explore a reimagined space spread across eight interactive zones, including the Modesh Retro Zone, Emirates NBD Family Zone, The Amazon Joy Quest: The New IRL Zone brought to you by Amazon, The Main Arena, Gaming District, The Narrows, and two dedicated talabat F&B Zones that featured over 18 F&B outlets. Everyone had the chance to witness, play, and win all weekend across everything from competitive faceoffs and thrilling live challenges on crowd-favourite gaming titles to all-female matchups, cutting-edge gaming gear, creative cosplay competitions, interactive brand activations, and meet-ups with gaming legends. For the first time, GameExpo partnered with TikTok MENA to deliver front-row digital access to fans across the region. Allowing audiences to stay connected to the excitement, whether at home or on the go, all key tournament moments and gameplay highlights were live streamed from popular titles including Valorant, Fortnite, Minecraft, Tekken 8, Fall Guys, Chained Together, and FC25. Underscoring the festival's value as a platform for brand engagement and market expansion, a dynamic mix of 775 brands elevated the festival's excitement to new heights. From tech and lifestyle to beauty and banking, participating brands included Red Bull, Bitget X SWEAT, AI Vista Photobooth, Anigma, Antifreeze - Immersionica, Arab Hardware, ASUS ROG, Benefit, du, Dubai Police, Emirates NBD, Geekay, Gillette, LG, Nasr Esports Academy, PlayStation, Rove Hotels, PubG Mobile, The Vintage Company, Ultra PC Gamers, Virgin Radio, and more. Attendees also enjoyed giveaways of exclusive Modesh merchandise and had a chance to meet the much-loved character during special appearances all weekend. CREATOR FACE-OFFS AND COMMUNITY HYPE GameExpo's Play Beyond pulsed with excitement as some of the biggest names in regional gaming lit up the arena. Fan-favourite AboFlah made a highly anticipated return, teaming up with Sultan Khalifa and two lucky fans in a thrilling showdown against top-tier talent from Nasr Esports Academy and popular creators including 6th_kage, Khaled Dego, and AWYA. The epic gaming battles kept crowds on their feet, with the Nasr Esports Academy ultimately seizing victory and lifting the coveted Play Beyond trophy, cementing their status as champions. COSPLAY COMES ALIVE Vibrant characters stole the spotlight during the Dubai Cosplay Championship, where standout talent from across the region competed for a share of the AED 30,000 prize pool. Participants impressed with their creativity and craftsmanship, judged by a distinguished panel including @sabcosplay, @mingmihoo, @vegacosplay, and @sayochuu. The event served as a dynamic celebration of artistic expression and fan culture. Winners included Evgenii Aleksandrov, who claimed first spot in the solo category; Ahmed Serag, recognised for Best Craft; Sofiane Touchene, awarded for Best Show; and Rana and Fatima Al Yousif who earned top honours in the group segment - all celebrated for their incredible creativity, craftsmanship, and crowd appeal. HIGH-STAKES ESPORTS COMPETITIONS DEF 2025 saw more than 3.8 million players take part in thrilling regional and local tournaments, reflecting the festival's growing influence across the gaming community. Standout tournaments such as the Yalla Ludo Challenge, high-energy Red Bull matchups, True Gamers Tournament, and Bloom World Academy Minecraft Family Challenge drew large crowds and fierce competition with pulse-pounding finals. In a proud moment for the country, the regional FC25 Dubai Cup in partnership with PlayStation crowned a winner from the UAE who emerged victorious after intense knockout rounds with a staggering 31,000 participants from across the GCC. One of the weekend's most empowering and inclusive highlights was an electrifying all-female Valorant faceoff, supported by Benefit. Top female esports athletes from the University of Wollongong and Princess Noura University went head-to-head in a high-intensity match, captivating the crowd with sharp strategies, fearless gameplay, and undeniable passion. GLOBAL VISIONARIES AND INDUSTRY POWERHOUSES Welcoming gaming industry professionals to power up their knowledge, the GameExpo Summit on May 7 and 8 gathered more than 1,700 professionals from 70 countries to explore the future of gaming, with powerful keynotes and deep-dive panels spanning investment, talent development, and Web3. Over two packed days, more than 75 speakers delivered insight-rich sessions across nine themed tracks, covering AI, Web3, user acquisition, monetisation, and beyond. Meanwhile, over 2,000 structured meetings complemented a flurry of spontaneous networking and strategic discussions. A key new addition was the Investment Summit, which explored opportunities in Dubai and wider emerging markets, highlighting the MENA region's rising appeal in the global games investment landscape. Championing creativity, entrepreneurship, and emerging talent, the Summit provided a high-impact platform for rising stars in game development. The inaugural PitchPlay competition, held with DMCC Gaming Centre, saw over 50 gaming start-ups pitch innovative concepts, with Filiokus by Martin Lothe Saeterdal ultimately taking home the AED 55,000 grand prize. Indie developers were also in the spotlight, with the return of the Very Big Indie Pitch competition crowning standout titles across console, PC, and mobile platforms - including Fideo's Adventure by Nomadroid, Mad King Redemption by Secret Mission, and Azooma Escape by Ash Games Studio. Meanwhile, the Big Indie Zone, supported by ID@Xbox, showcased the vibrant world of independent game development, culminating in Merge Empress by Tiny Kraken Games winning the Audience Choice Award. The summit also hosted the return of the highly awaited MENA Games Industry Awards 2025, which celebrated excellence in regional game development across 13 extensive categories - with full results available on the Pocket Gamer website. Continuing its line-up of industry events, the exclusive Gaming Matters conference brought together over 400 global C-suite executives, business leaders, and the most influential figures in the global gaming industry to connect, discuss, and innovate for success in today's rapidly growing MENA gaming market. Hosted in partnership with Dubai Department of Economy and Tourism (DET) and co-hosted by the DMCC Gaming Centre, the high-level event provided an intimate platform for strategic discussions to explore the future of gaming, esports, and Web3. FUTURE-READY LEARNING FOR THE NEXT GENERATION OF GAMERS Beyond immediate gameplay, DEF championed the intersection of gaming, education, and innovation by expanding its impact to foster future-ready skills, digital literacy, and career awareness. The DEF Educational Engagement Programme reached over 16,500 students and educators from 250 schools across the UAE, helping them explore future-focused skills and career pathways. Competing for a prize pool of AED 50,000, students had the chance to tackle dynamic challenges such as the ENBD Fortnite Quest, the Minecraft Education Challenge, the GameOn with HP Gaming Garage hackathon, and the Game Changers Competition. The first-ever Game Quest Express mobile gaming truck toured registered schools across Dubai to bring high-tech interactive console, VR, and PC gaming experiences for students. Teachers utilised the DEF Level Up Calendar featuring cross-curricular ideas and links to inspire gaming and esports as viable career pathways, while hosting the Power Up Parade for students to dress up as their favourite gaming characters. Finally, a dedicated DEF Education Day brought together students to GameExpo from across the UAE in a vibrant showcase of talent, creativity, and innovation. The day also spotlighted future-focused learning through expert-led workshops by Microsoft and Unreal Engine; immersive experiences including The Amazon Joy Quest and Just Dance; as well as access to thousands of retro and modern games. EXCLUSIVE DEALS DEF excitement extended into Dubai's retail sector with exclusive promotions and limited-time deals spanning across more than 2,500 outlets and over 240 leading brands. Shoppers enjoyed exceptional savings on gaming gear, electronics, toys, and lifestyle products at popular retailers such as Beefurb Technologies, Borders, E City, Eros, Harman House, LEGO, Sharaf DG, Samsung, Virgin Megastore, Blossom Home Furniture, Carrefour, and more. Participating malls include BurJuman, City Centre Deira, City Centre Me'aisem, City Centre Mirdif, Dubai Festival City Mall, Dubai Hills Mall, Dubai Outlet Mall, Ibn Battuta Mall, Mercato, Nakheel Mall, Times Square Center, amongst others. At Mall of the Emirates, customers spending AED 500 or more on electronics received 15X SHARE points and had the opportunity to win instant prizes through an interactive gaming experience. To elevate the experience for out-of-town visitors, attendees of GameExpo, GameExpo Summit, and Gaming Matters enjoyed an exclusive 25 per cent discount at select Rove Hotels across Dubai, offering convenient and affordable stays just moments away from all the festival action. As DEF continues to grow, it stands as a powerful testament to Dubai's commitment to shaping the future of esports and gaming, not only as an entertainment powerhouse, but as a vital engine for education, business, and economic development. Dubai Esports and Games Festival (DEF) 2025 was supported by Strategic Partners which include: Amazon, du, Dubai Police, Dubai Sports Council, Emirates NBD, Red Bull, Rove, Roxy Cinemas, talabat, and Virgin Radio. To catch the highlights of this year's edition, please visit the DEF 2025 website and follow @DubaiFestivals on Instagram, TikTok, and LinkedIn. -Ends- About Dubai Esports and Games Festival Organised by Dubai Festivals and Retail Establishment (DFRE), Dubai Esports and Games Festival (DEF 2025) takes place from 25 April to 11 May. Launched in 2022, the annual festival returns to the Dubai World Trade Centre once again this year. The festival aims to set and influence trends across both the global and regional gaming industry, and bolster Dubai's position as a global hub for esports and interactive tech-driven entertainment, and as a global city at the forefront of innovation. DEF 2025 features a combination of events including a lively GameExpo, esports tournaments, and influencer challenges, alongside GameExpo Summit, a thought-provoking and business stimulating conference and B2B networking event that connects companies from around the world. About Dubai Festivals and Retail Establishment Dubai Festivals and Retail Establishment (DFRE), an agency of Dubai's Department of Economy and Tourism (DET), is responsible for developing Dubai's retail and festival sectors and supporting the positioning of Dubai as a world-class tourism destination with year-round family entertainment, shopping and events. For further information, please contact: Dubai Economy and Tourism mediarelations@
Hi Dubai
20-05-2025
- Entertainment
- Hi Dubai
Dubai GameExpo Summit 2025 Draws Global Gaming Leaders and Boosts Regional Industry Growth
Dubai GameExpo Summit 2025 brought together over 1,400 gaming and esports professionals from 70 countries, reinforcing the UAE's growing status as a regional hub for the global gaming industry. Hosted at the Dubai World Trade Centre as part of the wider Dubai Esports and Games Festival (DEF), the summit was powered by Pocket Gamer Connects in collaboration with the Dubai Department of Economy and Tourism (DET). Over 2,000 meetings were facilitated through the MeetToMatch platform, as attendees explored the rapidly expanding gaming ecosystem across the Middle East and North Africa. The two-day event featured more than 75 speakers, including industry leaders and government officials, who led sessions on artificial intelligence, web3 technologies, growth strategies, and user acquisition. One of the summit's key highlights was the launch of the PitchPlay competition, presented in partnership with DMCC Gaming Centre. The contest gave promising game start-ups a stage to present their innovations. The top prize of AED55,000 was awarded to Martin Lothe Saeterdal's studio, Filiokus, for its engaging approach to mobile games that make maths fun. The Very Big Indie Pitch, a returning crowd favourite, also spotlighted rising indie developers and connected them with seasoned experts. Muna Al Falasi, Director of Esports and Games Strategy at Dubai Festivals and Retail Establishment, called the summit a 'pivotal moment' in Dubai's journey to becoming a global gaming leader. She noted the event's role in accelerating digital innovation, supporting SMEs, and creating career opportunities in the sector. With international participation and a clear focus on innovation, the summit underscored Dubai's strategic push to lead the gaming and esports space across the region. News Source: Emirates News Agency
