Latest news with #DataPlatform
Business Wire
25-04-2025
- Business
- Business Wire
Infogain and FirstHive Announce Strategic Partnership to Revolutionize Customer Experience
SANTA CLARA, Calif.--(BUSINESS WIRE)--FirstHive, industry-leading data activation and AI-powered Customer Data Platform (CDP) solutions, and Infogain, a Silicon Valley-based leader in digital customer experience engineering, today announced a strategic partnership to co-create innovative customer experience solutions for enterprises. The partnership will combine Infogain's expertise in digital transformation and product engineering with FirstHive's AI-decision intelligence capabilities with its CDP technology. This collaboration aims to empower large enterprises with customer data platforms that enhance user experiences at every stage of the buyer journey. Leveraging FirstHive's advanced AI and machine learning-driven predictive analytics and recommendation engine, Infogain empowers businesses to unlock hyper-personalized user experiences. This innovative solution enables brands to anticipate customer needs, optimize engagement strategies, and drive measurable increases in customer satisfaction and retention, positioning them for long-term success in today's data-driven marketplace. "We are thrilled to announce our strategic partnership with Infogain as we accelerate adoption of next-generation, AI-powered customer experience solutions." said Aditya Bhamidipaty, FirstHive's CEO and Founder. "Customer-centricity remains the cornerstone of FirstHive's mission. This collaboration merges our cutting-edge CDP technology with Infogain's world-class product engineering capabilities, enabling businesses to deliver exceptional customer experiences with attributable ROI at scale." 'FirstHive represents a significant step in Infogain's mission to integrate AI into our customers' revenue-generating systems,' said Dinesh Venugopal, CEO of Infogain. 'By leveraging FirstHive's proprietary recommendation engine, we will help businesses navigate shifts in user behavior and deliver hyper-personalized experiences.' FirstHive's algorithms integrate customer data from multiple touchpoints, creating comprehensive customer identities. This enables marketers to make informed decisions, resulting in more effective campaigns that resonate with consumers, leading to increased engagement and sales. To schedule a demo with our experts at About Infogain Infogain is a leader in digital customer experience engineering based in Silicon Valley. Infogain engineers business outcomes for Fortune 500 companies and digital natives in the technology, healthcare, insurance, travel, telecom, and retail/CPG industries. It accelerates experience-led transformation in the delivery of digital platforms using technologies such as cloud, microservices, automation, IoT, and artificial intelligence. Infogain is a multi-cloud expert across hyperscale cloud providers – Microsoft Azure, Google Cloud Platform and Amazon Web Services. Infogain, an Apax Funds portfolio company, has offices in California, Washington, Texas, the UK, and Singapore, with delivery centers in Seattle, Dallas, Montevideo, Kraków, Noida, Bengaluru, Pune, Gurgaon, and Mumbai. To learn more, visit About FirstHive FirstHive, an AI-powered Customer Data Platform (CDP), enables businesses to construct unique customer identities by aggregating and harmonizing data from diverse sources, including CRM, Web/Mobile, customer care, CDWs, ad networks and customer care. Engineered for enterprise marketing and data teams, FirstHive utilizes cutting-edge AI to transform campaign orchestration, boosting marketing ROI through intelligent insights and precision. Designed with a privacy-first approach, FirstHive is GDPR-compliant and provides a sophisticated customer data foundation for enterprises. For more information, visit
Techday NZ
24-04-2025
- Business
- Techday NZ
OVHcloud launches all-in-one data platform for analytics & AI
OVHcloud has announced the general availability of its Data Platform, an all-in-one platform-as-a-service designed for organisations seeking to manage and analyse data while maintaining compliance and cost predictability. The Data Platform, according to OVHcloud, offers end-to-end capabilities for data collection, storage, processing, analysis, and visualisation in a cloud environment that aims to address the challenges of increasing data volume, complexity, and the growing adoption of artificial intelligence tools. Built on open-source technologies, the solution is aimed at helping organisations avoid dependency on major cloud hyperscalers and is pitched as particularly relevant for highly regulated industries and any business concerned with data sovereignty and vendor lock-in. "With the launch of OVHcloud Data Platform we are providing customers with a complete and integrated solution for their data journey. Businesses can leverage their data to find new insights through AI and analytics projects. We are proud to deliver this important milestone having implemented customer feedback throughout the Beta phase," said Alexis Gendronneau, Chief Data Officer OVHcloud. The platform consists of a set of managed services, including data streaming, storage, pipeline orchestration, and advanced visualisation and exploration tools. Users are able to focus on utilising data for value creation rather than managing infrastructure, according to the company. Target use cases span several sectors. For retail and e-commerce, the platform is designed to assist in identifying customer groups and predicting inventory needs. In financial services, it provides tools for portfolio risk assessment, fraud detection, and credit scoring. Healthcare use cases include analysis of clinical trial data to speed up drug development. The platform can also measure key performance indicators for media and entertainment advertising campaigns and perform audience sentiment analysis. In Industry 4.0 settings, it may be used for supply chain optimisation, predictive maintenance, and quality control. The platform supports a broad spectrum of data sources, including Object Storage, Apache Kafka, ClickHouse, MongoDB, MySQL, Oracle, HTTP/FTP, Google Analytics, Google BigQuery, Snowflake, X, the OVHcloud API, and others. Data can be processed, stored, and made available for analytics and sharing via built-in applications or APIs. Listed technical features include compatibility with languages and frameworks such as ANSI SQL, Python, Apache Iceberg, Spark, Pandas, Jupyter notebooks, Trino, SuperSet, Prometheus, and Kubernetes. The solution has been optimised using technology developed by ForePaaS, which OVHcloud acquired previously, and is now integrated within the wider OVHcloud portfolio. OVHcloud presents the Data Platform as suitable for use by data engineers, analytics engineers, data analysts, data scientists, and dataops teams, providing a single user interface aimed at facilitating cross-department data collaboration. The service is available for businesses of varying sizes, including small and mid-size companies requiring advanced analytics services. The workflow of the Data Platform can be further enhanced with OVHcloud's AI Endpoints for tasks such as document data extraction, multi-modal transcription, automated data cleansing, or anomaly detection. The service integrates with serverless GPU-powered OVHcloud AI Training and AI Deploy services, supporting the acceleration of data-to-model lifecycle processes. On data sovereignty and security, the company states that all data is hosted in OVHcloud's European cloud infrastructure, designed to meet high security and compliance standards. "Data is hosted in Europe, providing protection against non-European regulations and giving organisations technical and strategic autonomy. The platform is also based on open-source technologies, providing users with superior data portability, control and freedom of choice," the company stated.
Yahoo
08-04-2025
- Business
- Yahoo
Customer Data Platform (CDP) Market Disruptions: The $25.34 Billion Opportunity Vendors Can't Afford to Miss
Customer Data Platform (CDP) Market Set for Explosive Growth, Projected to Reach $25.34 Billion by 2030 MIDDLETON, Mass., April 8, 2025 /PRNewswire/ -- QKS Group, a premier market intelligence and advisory firm, has unveiled its latest comprehensive analysis of the global Customer Data Platform (CDP) Market, providing crucial insights for industry leaders aiming to capitalize on this rapidly evolving segment. The newly released reports- 'Market Share: Customer Data Platform (CDP), 2024, Worldwide & Regional Report' and 'Market Forecast: Customer Data Platform (CDP), 2025-2030, Worldwide & Regional Report' - reveal a projected market valuation of $25.34 billion by 2030, growing at a CAGR of 23.69% from 2025 to 2030. This analysis equips businesses with the strategic intelligence needed to navigate the dynamic CDP landscape and make informed decisions as the market scales new heights. The Next Growth Frontier in Customer Data Platform (CDP) Customer Data Platforms (CDPs) are transforming the way businesses harness data, leveraging advanced capabilities like real-time analytics, AI-powered insights, and seamless integration across ecosystems. These powerful platforms empower organizations to unify customer information, deliver hyper-personalized experiences, and drive operational efficiency in marketing, sales, and beyond. As companies strive to adapt to evolving consumer expectations and navigate a privacy-first digital landscape, CDPs are emerging as a cornerstone of data-driven strategies. According to Anish Krishnan, Senior Analyst at QKS Group, "The next frontier of the Customer Data Platform (CDP) market lies in the fusion of agentic AI, real-time data activation, and privacy-centric architectures. This convergence empowers businesses to autonomously orchestrate customer journeys, deliver unparalleled personalization, and maintain trust in an increasingly regulated world. As CDPs evolve into intelligent, enterprise-wide solutions, they enable organizations to stay agile and competitive in a dynamic, customer-centric global market." Key Market Insights from QKS Group's Report Global and Regional Market Analysis: An in-depth examination of worldwide and regional CDP adoption trends, competitive landscapes, and future growth projections. Competitive Benchmarking: A comparative analysis of top CDP vendors, their market positioning, and strategic differentiators. Industry Adoption Trends: Insights into which sectors are investing most heavily in CDP and why. Technology Disruption & AI's Role in CDP: Discover how AI, Real-time personalization, and orchestration are reshaping modern Customer Data Platforms (CDPs) to enable adaptive, scalable, and intelligent customer data management - fuelling new levels of efficiency and personalization for businesses. Market Leaders & Competitive Landscape The report covers key industry players, including Acquia, Action IQ, Adobe, Algonomy, Amperity, BlueConic, Blueshift, CleverTap, CSG, Dun & Bradstreet, Epsilon, Leadspace, Microsoft, mParticle, Optimove, Oracle, Redpoint Global, Salesforce, SAP, Sitecore, Tealium, Treasure Data, Segment by Twilio, Zeotap, Zeta Global Why This Matters for CDP Vendors For CEOs, CMOs, and CSOs of Customer Data Platform (CDP) providers, these insights are crucial for navigating untapped market potential, refining strategic direction, and outpacing competitors. As organizations expand investments in smart customer data management and agile personalization, vendors must deliver CDPs with high configurability, seamless integrations, and real-time analytics enabling swift, data-driven decision-making at scale. Get Access to Exclusive Market Insights (single report or subscription offering) Market Share: Customer Data Platform (CDP), 2024, Worldwide Market Forecast: Customer Data Platform (CDP), 2025-2030, Worldwide The comprehensive research package includes: Most Comprehensive Market Forecast Analysis: A separate market forecast report for each of the regions, including North America, Asia Pacific, European Union, MEA, Latin America Unmatched Competitive Analysis: A separate market share report for each of the regions, including North America, Asia Pacific, European Union, MEA, Latin America QKS TrendsNXT on Customer Data Platform Market QKS TAMSAM Insights report on Customer Data Platform Market Exclusive Analyst Advisory Sessions for strategic decision making and validation About QKS Group QKS Group, formerly Quadrant Knowledge Solutions, is a leading global advisory and research firm, dedicated to empowering technology innovators to accelerate their growth journeys and enable technology adopters to achieve their digital transformation objectives. Click below to learn more about Competitive Intelligence Service: To gain access to the full market insights, growth forecasts, and competitive analysis, Connect: Shraddha Roy PR & Media Relations QKS Group Regus Business Center 35 Village Road, Suite 100, Middleton Massachusetts 01949 United States Email: shraddha.r@ Content Source: with us on LinkedIn- Logo: View original content: SOURCE QKS Group
