Latest news with #DevanshJainNawal
Fashion Network
01-05-2025
- Business
- Fashion Network
Culture Circle partners with CheckCheck for dual authentication of luxury fashion
Indian marketplace for authenticated luxury fashion Culture Circle has partnered with global authentication firm CheckCheck to introduce a dual product authentication system for products sold on its platform. The initiative, described as an industry first in India, aims to strengthen buyer trust in the resale of premium fashion and footwear. The partnership integrates CheckCheck's global expertise into Culture Circle's existing AI-powered authentication process, announced Culture Circle in a press release. Each product purchased will now include a certificate of authenticity, offering buyers additional assurance. KYC-verified sellers on the platform are now required to authenticate their products through CheckCheck prior to listing. 'Trust is everything in the resale game, and at Culture Circle, we don't take shortcuts,' said Devansh Jain Nawal, co-founder of Culture Circle, in a press release. 'This partnership is a game-changer- giving sneaker-heads and luxury shoppers the confidence they deserve.' The collaboration also aims to enhance the customer experience by treating authentication certificates as premium, shareable assets. With this initiative, Culture Circle announced it has become the only platform in India to offer such a level of verification, further positioning itself as a trusted source for brands like Nike, Adidas, Dior, and Balenciaga. 'Culture Circle's commitment to trust and transparency perfectly aligns with our mission," said CheckCheck's chief executive Perry Nguyen. "By combining our authentication expertise with their innovative marketplace, we're raising the bar for sneaker and luxury resale in India.'
Business Standard
30-04-2025
- Business
- Business Standard
Culture Circle Becomes India's First Luxury Marketplace to offer Dual Authentication Certification with CheckCheck Partnership
HT Syndication New Delhi [India], April 30: Culture Circle, India's biggest marketplace for authenticated hype and luxury fashion, has partnered with global authentication leader CheckCheck to introduce an industry-first dual authentication system in India. This groundbreaking move reinforces Culture Circle's reputation as the most trusted platform for sneaker and luxury fashion, offering customers guaranteed authenticity, the lowest prices, and the ability to compare prices from thousands of verified sellers. With this partnership, Culture Circle enhances its AI-powered authentication process by integrating CheckCheck's globally recognized expertise. Every purchase will now come with a certificate of authenticity, ensuring that buyers receive 100% verified products. As part of this initiative, all KYC-verified sellers on the platform are now required to authenticate their products through CheckCheck before listing, further strengthening the security of transactions. "Trust is everything in the resale game, and at Culture Circle, we don't take shortcuts. We already have the biggest collection of authenticated hype and luxury fashion in India, and now, with CheckCheck, we're offering an extra layer of security for our customers," said Devansh Jain Nawal, Co-founder of Culture Circle. "This partnership is a game-changer--giving sneakerheads and luxury shoppers the confidence they deserve." "CheckCheck has always been about empowering communities to buy and sell with confidence," said Perry Nguyen, CEO of CheckCheck. "Culture Circle's commitment to trust and transparency perfectly aligns with our mission. By combining our authentication expertise with their innovative marketplace, we're raising the bar for sneaker and luxury resale in India and giving buyers the peace of mind they deserve." Beyond just security, this collaboration enhances the customer experience by providing authentication certificates as a premium, shareable asset, making each purchase even more special. Culture Circle is now the only platform in India offering this level of authentication assurance, setting a new industry benchmark. "For sneaker and luxury enthusiasts, authenticity isn't just a feature--it's the foundation. We're making sure every buyer gets the real deal, at the best price, with full transparency," said Ackshay Jain, Co-founder of Culture Circle. "With CheckCheck's expertise and our advanced AI tech, we're eliminating any doubts about legitimacy while keeping prices unbeatable." Culture Circle is already home to the hottest brands like Nike, Adidas, LV, Balenciaga, Dior, and more, and this latest move solidifies its position as India's go-to destination for authenticated luxury and hype fashion at the best prices. By doubling down on authentication, transparency, and unbeatable deals, Culture Circle continues to redefine trust in the Indian luxury resale market. For more information, visit - About Culture Circle Culture Circle ( is India's #1 Hype and Luxury App, offering the largest authenticated collection of sneakers, streetwear, and luxury fashion. Founded by Devansh Jain Nawal and Ackshay Jain, the platform guarantees authenticity with AI-powered verification and ensures competitive pricing through its vast network of KYC-verified sellers. Culture Circle is transforming how India shops for luxury, building a trusted community for Gen Z and beyond, providing a seamless way to buy authentic sneakers in India and access luxury fashion prices in India.
