Latest news with #DhofarKhareef


Times of Oman
22-05-2025
- Times of Oman
Meeting reviews preparations for Dhofar Khareef Season 2025
Salalah: A meeting was held today at the Millennium Resort Salalah to assess the readiness of government and private entities in Dhofar Governorate to welcome the 2025 Dhofar Khareef season. The meeting was chaired by HH Sayyid Marwan bin Turki Al Said, Governor of Dhofar. During the meeting, attended by Salim Mohammed Al Mahrouqi, Minister of Heritage and Tourism, and Dr. Ahmed Mohsen Al Ghassani, Chairman of Dhofar Municipality, HH the Governor stressed the importance of integrated efforts to enhance performance and success by ensuring preparedness among all relevant entities, each within its jurisdiction, to achieve a successful and exemplary Khareef season. Dhofar Municipality presented a visual display outlining its plan and readiness to improve municipal services across all areas under its purview. This included an evaluation of performance during the previous season, traffic management plans, inspection and oversight measures, coordination with other entities, internal road conditions, and the readiness of proposed sites to host events and activities accompanying the tourist season across the governorate's various wilayats. The Command of Dhofar Governorate Police of the Royal Oman Police then presented its plan for the Khareef season, focusing on managing the season's influx, ensuring smooth traffic flow in high-density areas, distributing security checkpoints, and outlining rescue operations, among other measures. The Directorate General of Information in Dhofar Governorate presented its plan for broadcasting media programs accompanying the Khareef season through a comprehensive media strategy. This includes a range of radio and television programs, news reports, press coverage, and diverse digital content tailored for social media platforms. Discussions also covered the readiness of Salalah Airport, proactive services and procedures, medical and ambulance services, heritage and tourism preparedness, accommodation facilities, and the required level of tourist services for the season. Additionally, the meeting addressed enhancing telecommunications services, strengthening coverage in certain areas, ensuring the provision of electricity and water resources to meet increased seasonal demand, and other relevant aspects related to the Dhofar Khareef season.


Observer
17-05-2025
- Business
- Observer
Khareef Dhofar promotion held in Kuwait
Muscat: To strengthen the tourism sector and attract more visitors from Gulf markets, the Ministry of Heritage and Tourism, in cooperation with the Embassy of the Sultanate of Oman in Kuwait and the Dhofar Municipality, organized a press conference to highlight the tourism potential of the Sultanate of Oman, with a focus on the Dhofar Khareef season. The conference was attended by more than 100 prominent media professionals and representatives, as well as social media influencers and leading Kuwaiti tourism companies. This event is expected to contribute to strengthening ties between the Omani tourism sector and its counterparts in Kuwait. The conference is part of the promotional activities to promote tourism in the Kuwaiti market, which aim to enhance the Sultanate of Oman's position as a unique tourist destination for Kuwaiti tourists. The Khareef Dhofar season, which extends from June to September, represents a unique opportunity for tourists to enjoy Dhofar's stunning nature and moderate climate, making it an ideal destination to escape the summer heat. The Sultanate of Oman is expected to witness a significant increase in visitor numbers in the coming years, supported by similar events targeting regional and international markets.


Tourism Breaking News
15-05-2025
- Tourism Breaking News
Dhofar region ready to welcome visitors for Khareef Season
Post Views: 94 The Ministry of Heritage and Tourism reaffirmed its readiness for Dhofar Khareef 2025, as part of its integrated national strategy to promote the season in coordination with public and private partners. Dhofar Governorate currently boasts 83 licensed hotel establishments, offering a total of 6,537 rooms, prepared to welcome tourists throughout the season. The 2025 Dhofar Khareef season will officially run from 21 June to 20 September, transforming the southern region of Oman into a lush and temperate destination. Known for its misty climate, rich greenery, and cultural ambiance, the season attracts more than one million visitors annually. The Ministry's efforts include participation in regional tourism exhibitions and campaigns across traditional media and social platforms. These efforts are further supported through collaborations with travel influencers and content creators, as well as the organization of familiarisation trips for travel agencies and media representatives from the Gulf and Arab regions. The Ministry is also leveraging its official digital channels to promote Oman's offerings and is working closely with domestic and international travel agencies to design attractive tourism packages. Oman continues to be recognized as one of the region's most diverse tourism destinations. The country offers dramatic natural contrasts—from towering mountains and sprawling deserts to long coastlines and UNESCO World Heritage Sites, including Sumhuram, Al-Baleed Archaeological Park, the Museum of the Land of Frankincense, and a number of historical forts. The government remains committed to strengthening tourism infrastructure and visitor services across all governorates. H.E. Dr. Al-Kharousi highlighted that this year's calendar will launch with the official astronomical start of the season and will include a rich mix of main and accompanying events across both established and newly enhanced venues to deliver exceptional experiences to visitors. Following its success last year at a new location, the Return of the Past event will return with a renewed format that embodies the soul of Omani heritage. Guests will enjoy live folk performances, bustling heritage markets, and displays of traditional crafts. The venue has undergone significant upgrades to enrich its historical atmosphere and provide an immersive experience. Additional enhancements are also planned to establish the venue as a long-term heritage attraction. Attin Square continues to grow as a major hub for cultural and entertainment activities. This year's program includes international shows, cultural performances, and a wide retail offering. Facilities include an open-air theatre, modern dining areas, children's entertainment zones, and updated laser and lighting shows—positioning the space as a premier entertainment destination.


Mid East Info
30-04-2025
- Mid East Info
Oman unveils Dhofar Khareef 2025 highlights at Arabian Travel Market - Middle East Business News and Information
The Oman Ministry of Heritage and Tourism, in collaboration with Dhofar Municipality, officially announced the much-anticipated Dhofar Khareef 2025 season during a press conference held on the sidelines of Arabian Travel Market (ATM) in Dubai. The announcement was led by His Excellency Dr Ahmed bin Mohsen Al Ghassani, Chairman of Dhofar Municipality, and His Excellency Azzan bin Qasim Al Busaidi, Undersecretary for Tourism at the Ministry of Heritage and Tourism, highlighting Oman's commitment to promoting one of the Arabian Peninsula's most unique tourism seasons to the world. Held annually from 21 June to 20 September, the Dhofar Khareef season transforms the southern region of Oman into a lush, verdant paradise, offering visitors moderate temperatures, misty landscapes, and rich cultural experiences. In 2024, the Khareef season recorded a 9% year-on-year increase in tourist arrivals, reaching approximately 1.048 million visitors, reflecting Dhofar's growing status as a premier regional and international tourism destination. During the press conference, His Excellency Dr Al Ghassani outlined the new and expanded activities enriching the visitor experience during Dhofar Khareef 2025. He emphasised that the season's main and accompanying events will be distributed across existing and newly developed sites, with diverse entertainment, cultural, and family-oriented attractions. Building on the success of its new location last year, 'Return of the Past' will have an expanded program showcasing the spirit of Oman's traditional life. Visitors will experience authentic folk performances, bustling heritage markets, and exhibitions of traditional crafts. Significant site development has enhanced the historical ambience, creating an immersive experience that blends heritage with modern amenities. Emerging as a key entertainment hub, Athens Square will host major international shows, cultural events, and shopping experiences. Upgraded facilities include an open-air theatre, integrated shopping avenues, modern gaming zones, and enhanced restaurant and café offerings. New lighting and laser shows will further elevate its appeal as a vibrant entertainment destination. Redesigned as a dedicated family entertainment centre, Awqad Park will introduce a refreshed identity with various activities designed for families and young visitors. Meanwhile, the Uptown Site at Ittin Plain will offer a natural retreat featuring outdoor recreational activities in a scenic environment. Set to become the epicentre for sports activities during Khareef, Salalah Public Park will host various tournaments and community sports events, with inclusive activities catering to all age groups and people of determination. A new addition to Dhofar's cultural scene, Al Murooj Theater will stage various cultural performances, including Omani, Gulf, and Arab theatrical productions, offering visitors a dynamic audiovisual cultural experience. His Excellency also indicated plans to extend Khareef events to coastal governorates, celebrating the unique microclimates influenced by the autumn rains with additional cultural, sporting, and commercial activities. Recognising the steady growth in visitor numbers, Dhofar Municipality has accelerated development projects across the Governorate to enhance the tourist experience. In collaboration with government and private sector partners, efforts include developing natural viewpoints, upgrading tourist sites, beautifying public spaces, and road infrastructure enhancements. Today, Dhofar Governorate boasts 83 licensed hotels offering 6,537 rooms across various categories, with several new hospitality projects set to open in 2025. These expansions will significantly bolster the region's capacity to accommodate the expected rise in domestic and international tourists. His Excellency Azzan bin Qasim Al Busaidi outlined the Ministry of Heritage and Tourism's multi-faceted promotional campaign designed to elevate Dhofar Khareef's profile on the global stage. During the press conference, he highlighted key initiatives, such as participation at ATM 2025 to engage directly with international tourism stakeholders and media, alongside broad advertising campaigns across leading Arab media outlets and specialised travel platforms. The Ministry is also implementing targeted social media promotions, electronic advertising, and collaborations with influential content creators to raise awareness across key markets to enhance digital reach. In addition, the Ministry is organising a series of familiarisation trips for international travel agencies and media representatives, providing firsthand experiences of Dhofar's diverse offerings. Tailored tourism packages are also being developed in cooperation with local and international tour operators, ensuring seamless travel experiences that link Oman's unique destinations with global source markets and reinforce the Sultanate's appeal as a must-visit destination. His Excellency Al Busaidi said: 'Our objective is to position Dhofar as a world-class destination that offers a unique combination of nature, culture, and heritage. We aim to attract visitors seeking authentic, high-quality travel experiences through our targeted campaigns and expanded tourism offerings.' While the Khareef season remains an integral part of Dhofar's tourism calendar, the Governorate also offers a wealth of experiences year-round. The Sarab and Winter seasons have seen increasing popularity, attracting nearly half a million visitors annually thanks to Dhofar's temperate climate and diverse natural landscapes. Visitors can explore Dhofar's breathtaking beaches, mountain ranges, desert expanses, and fertile agricultural valleys. In addition to natural attractions, the Governorate is home to several UNESCO World Heritage Sites, including the Al Baleed Archaeological Park, Samharam Archaeological Park, and the Museum of the Land of Frankincense, underscoring Oman's rich cultural legacy. In preparation for the 2025 season, public and private sector entities are working together to ensure that all facilities, services, and tourism offerings are fully equipped to meet the needs of visitors worldwide. With consistent year-on-year growth and expanded tourism offerings, Dhofar is poised for another record-breaking season in 2025. Last year, the 9% increase in visitor numbers highlights the Governorate's growing importance within Oman's broader tourism strategy, contributing to economic diversification and enhancing Oman's reputation as a leading destination in the Arabian Gulf. As Oman showcases Dhofar's exceptional potential to global audiences at ATM 2025, the Sultanate reaffirms its commitment to delivering sustainable, authentic, and world-class tourism experiences for visitors from the GCC and beyond.


Tourism Breaking News
29-04-2025
- Tourism Breaking News
Oman unveils Dhofar Khareef 2025 highlights at Arabian Travel Market
Post Views: 48 The Oman Ministry of Heritage and Tourism, in collaboration with Dhofar Municipality, officially announced the much-anticipated Dhofar Khareef 2025 season during a press conference held on the sidelines of Arabian Travel Market (ATM) in Dubai. Held annually from 21 June to 20 September, the Dhofar Khareef season transforms the southern region of Oman into a lush, verdant paradise, offering visitors moderate temperatures, misty landscapes, and rich cultural experiences. In 2024, the Khareef season recorded a 9% year-on-year increase in tourist arrivals, reaching approximately 1.048 million visitors, reflecting Dhofar's growing status as a premier regional and international tourism destination. The announcement was led by His Excellency Dr Ahmed bin Mohsen Al Ghassani, Chairman of Dhofar Municipality, and His Excellency Azzan bin Qasim Al Busaidi, Undersecretary for Tourism at the Ministry of Heritage and Tourism, highlighting Oman's commitment to promoting one of the Arabian Peninsula's most unique tourism seasons to the world. During the press conference, His Excellency Dr Al Ghassani outlined the new and expanded activities enriching the visitor experience during Dhofar Khareef 2025. He emphasised that the season's main and accompanying events will be distributed across existing and newly developed sites, with diverse entertainment, cultural, and family-oriented attractions. Building on the success of its new location last year, 'Return of the Past' will have an expanded program showcasing the spirit of Oman's traditional life. Visitors will experience authentic folk performances, bustling heritage markets, and exhibitions of traditional crafts. Significant site development has enhanced the historical ambience, creating an immersive experience that blends heritage with modern amenities. Emerging as a key entertainment hub, Athens Square will host major international shows, cultural events, and shopping experiences. Upgraded facilities include an open-air theatre, integrated shopping avenues, modern gaming zones, and enhanced restaurant and café offerings. New lighting and laser shows will further elevate its appeal as a vibrant entertainment destination. Redesigned as a dedicated family entertainment centre, Awqad Park will introduce a refreshed identity with various activities designed for families and young visitors. Meanwhile, the Uptown Site at Ittin Plain will offer a natural retreat featuring outdoor recreational activities in a scenic environment. Set to become the epicentre for sports activities during Khareef, Salalah Public Park will host various tournaments and community sports events, with inclusive activities catering to all age groups and people of determination. A new addition to Dhofar's cultural scene, Al Murooj Theater will stage various cultural performances, including Omani, Gulf, and Arab theatrical productions, offering visitors a dynamic audiovisual cultural experience. His Excellency also indicated plans to extend Khareef events to coastal governorates, celebrating the unique microclimates influenced by the autumn rains with additional cultural, sporting, and commercial activities. Recognising the steady growth in visitor numbers, Dhofar Municipality has accelerated development projects across the Governorate to enhance the tourist experience. In collaboration with government and private sector partners, efforts include developing natural viewpoints, upgrading tourist sites, beautifying public spaces, and road infrastructure enhancements. Today, Dhofar Governorate boasts 83 licensed hotels offering 6,537 rooms across various categories, with several new hospitality projects set to open in 2025. These expansions will significantly bolster the region's capacity to accommodate the expected rise in domestic and international tourists. His Excellency Azzan bin Qasim Al Busaidi outlined the Ministry of Heritage and Tourism's multi-faceted promotional campaign designed to elevate Dhofar Khareef's profile on the global stage. During the press conference, he highlighted key initiatives, such as participation at ATM 2025 to engage directly with international tourism stakeholders and media, alongside broad advertising campaigns across leading Arab media outlets and specialised travel platforms. The Ministry is also implementing targeted social media promotions, electronic advertising, and collaborations with influential content creators to raise awareness across key markets to enhance digital reach. In addition, the Ministry is organising a series of familiarisation trips for international travel agencies and media representatives, providing firsthand experiences of Dhofar's diverse offerings. Tailored tourism packages are also being developed in cooperation with local and international tour operators, ensuring seamless travel experiences that link Oman's unique destinations with global source markets and reinforce the Sultanate's appeal as a must-visit destination. His Excellency Al Busaidi said: 'Our objective is to position Dhofar as a world-class destination that offers a unique combination of nature, culture, and heritage. We aim to attract visitors seeking authentic, high-quality travel experiences through our targeted campaigns and expanded tourism offerings.' While the Khareef season remains an integral part of Dhofar's tourism calendar, the Governorate also offers a wealth of experiences year-round. The Sarab and Winter seasons have seen increasing popularity, attracting nearly half a million visitors annually thanks to Dhofar's temperate climate and diverse natural landscapes. Visitors can explore Dhofar's breathtaking beaches, mountain ranges, desert expanses, and fertile agricultural valleys. In addition to natural attractions, the Governorate is home to several UNESCO World Heritage Sites, including the Al Baleed Archaeological Park, Samharam Archaeological Park, and the Museum of the Land of Frankincense, underscoring Oman's rich cultural legacy. In preparation for the 2025 season, public and private sector entities are working together to ensure that all facilities, services, and tourism offerings are fully equipped to meet the needs of visitors worldwide. With consistent year-on-year growth and expanded tourism offerings, Dhofar is poised for another record-breaking season in 2025. Last year, the 9% increase in visitor numbers highlights the Governorate's growing importance within Oman's broader tourism strategy, contributing to economic diversification and enhancing Oman's reputation as a leading destination in the Arabian Gulf. As Oman showcases Dhofar's exceptional potential to global audiences at ATM 2025, the Sultanate reaffirms its commitment to delivering sustainable, authentic, and world-class tourism experiences for visitors from the GCC and beyond.