Latest news with #DubaiExperience


Hi Dubai
29-04-2025
- Business
- Hi Dubai
Emirates Strengthens Global Tourism Ties with Eight Strategic Agreements at ATM 2025
Emirates has signed eight new tourism agreements on the opening day of Arabian Travel Market 2025, reinforcing its commitment to boosting international visitor flows and promoting global destinations across its expansive network of over 140 cities. The Memoranda of Understanding (MoUs) were inked with tourism boards from Sharjah, the Philippines, Maldives, VisitBritain, Thailand, Japan, Uganda, and Hungary. These strategic partnerships aim to attract more travellers to these destinations while also encouraging multi-destination travel that includes the UAE. In the UAE, Emirates is joining forces with the Sharjah Commerce & Tourism Authority to promote the emirate through customised travel packages, marketing campaigns, and tour operator incentives. This collaboration also taps into Emirates' 'Dubai Experience' platform to drive interest in Sharjah as part of a broader UAE visit. The airline is also intensifying efforts to promote the Philippines and the Maldives. In coordination with their respective tourism departments, Emirates will roll out joint advertising initiatives, host familiarisation trips, and offer tailored travel deals to draw tourists, especially from the Middle East and Europe. A declaration with VisitBritain will see Emirates support inbound tourism to the UK's key cities through joint promotions and travel trade engagement. The UK expects over 43 million visits in 2025, and Emirates' 133 weekly flights position it as a key facilitator of this growth. Agreements with Thailand, Japan, Uganda, and Hungary mirror these strategies—emphasising co-marketing, media familiarisation, and travel trade collaboration to elevate destination visibility and accessibility across Emirates' network. The move cements Emirates' role as a key enabler of global tourism recovery and growth, leveraging its reach, marketing power, and industry partnerships to connect travellers with top destinations around the world. News Source: Emirates News Agency


Gulf Business
28-04-2025
- Business
- Gulf Business
ATM 2025: Emirates strikes 8 deals to power global tourism growth
Image: Supplied Emirates signed eight memoranda of understanding (MoUs) with tourism boards across Asia, Europe and Africa on the opening day of Arabian Travel Market (ATM), in a move aimed at strengthening inbound tourism flows to multiple destinations. The airline inked agreements with tourism authorities from Sharjah, the Philippines, Maldives, Britain, Thailand, Japan, Uganda and Hungary, to drive visitor traffic across its network of more than 140 destinations. The agreement with Sharjah Commerce & Tourism Development Authority (SCTDA) will see the two parties jointly promote tourism to the UAE, offering bespoke packages through Emirates' 'Dubai Experience' platform and implementing a series of marketing and promotional campaigns. In the Maldives, Emirates will work with the Maldives Marketing and Public Relations Corporation to promote the archipelago through advertising campaigns, customised travel packages, and travel trade activations. The airline, which has served the Maldives since 1987, will also support business and trade development via its cargo operations. These European countries sign MoUs with Emirates In Europe, Emirates and VisitBritain signed a declaration of intent to drive tourism to the United Kingdom. The partners will launch joint promotions and familiarisation trips to major UK cities including London, Birmingham, Manchester, Newcastle, Edinburgh and Glasgow. VisitBritain forecasts 43.4 million visits to the UK in 2025, with Emirates operating 133 weekly flights to the country. Emirates also entered a strategic partnership with the Tourism Authority of Thailand (TAT) to boost tourism from its global network to Thailand. Joint advertising campaigns, media familiarisation trips and promotions through tour operators are planned as part of the agreement. With Japan National Tourism Organization (JNTO), Emirates pledged to collaborate on data sharing, joint analyses and promotional efforts to encourage travel between Japan and the Middle East. The airline renewed its MoU with the Uganda Tourism Board for 2025, following a year of partnership that saw a 16 per cent increase in passenger traffic on the Dubai-Entebbe route. Meanwhile, a partnership with Visit Hungary aims to promote inbound travel to Budapest via joint marketing campaigns and media and travel agent familiarisation visits. Emirates and Hapag-Lloyd Cruises tie-up Emirates and Hapag-Lloyd Cruises have announced a partnership to offer combined luxury cruise and air travel experiences through special packages. Starting from the 2026/2027 season, the two brands will collaborate on developing and marketing premium air-sea packages, targeting upscale customer segments and trade partners. The partnership will establish dedicated fares and capacity aligned with cruise seasonality and luxury demand, while coordinating global cruise itineraries with Emirates' route network to offer seamless connectivity for passengers travelling to ports across the Indian Ocean Islands, Africa, the Far East, Australia, New Zealand, and beyond.


Tourism Breaking News
04-04-2025
- Tourism Breaking News
Over 600 offers with My Emirates Pass available all year round
Post Views: 82 Emirates has revealed that for the first time ever My Emirates Pass will be available all year round with seasonal summer and winter offers; giving customers access to over 600 exclusive offers across Dubai – an opportunity to make the most out of their visit. Customers flying from, through or to Dubai can now unlock discounts on top culinary experiences, world-class shopping experiences, unmissable leisure attractions, and tranquil luxury spas any time of the year. Whether it's an unforgettable family trip, a relaxing couples retreat, or a solo adventure, My Emirates Pass will offer those visiting Dubai unforgettable experiences no matter the season. Using My Emirates Pass will remain as easy as ever, passengers will simply need to show their physical or digital boarding pass along with a valid ID at participating venues to enjoy the benefits. Passengers who checked in online and downloaded their boarding pass to the Emirates App or Wallet should remember to screenshot it before landing, as it will no longer be accessible afterward. Emirates will roll out exclusive seasonal summer offers, running from 1st April through to 30th September, making it easier than ever to experience the best of Dubai, including the return of the much-anticipated Dubai Summer Surprises. Dubai Summer Surprises From 27th June to 31st August 2025, visitors can take advantage of Dubai Summer Surprises, a deal-packed season filled with exciting offers and unforgettable experiences. Emirates passengers flying to Dubai can look forward to luxurious shopping, spectacular entertainment, and exceptional dining. With countless offers and surprises in store, summer in Dubai is the perfect time to enjoy incredible value and create unforgettable memories for visitors of all ages. An unforgettable summer of memories Whether passengers are seeking Dubai's beautiful golden beaches, world class hospitality or cultural attractions, the city caters for all visitors. Emirates offers its passengers unrivalled means to make the most of their visit; from customised holiday itineraries to bonus Miles, Emirates continues to provide its customers with first class services. Dubai Experience*: Customers can browse, create, and book their own customised itineraries including flights, hotel stay, visits to key attractions, and other dining and leisure experiences in Dubai and the UAE, through Emirates' Dubai Experience platform. Skywards Partners: Members of the award-winning, Emirates Skywards programme can earn Miles with worldwide partners like hotels, airlines, car rentals, retail and banking. Members can spend these Miles on reward tickets, upgrades, or even concerts and sports events. Learn more about Emirates Skywards here. While in Dubai, people can also earn Miles with partners across the city, including the Dubai Mall, Arabian Adventures, Emirates Holidays and more. Emirates Holidays/Vacations**: Customers can book their holiday to Dubai through Emirates Holidays or Emirates Vacations. All Emirates Holidays packages include flexible booking options. For further peace of mind, Emirates Holidays' dedicated 24/7 On Holiday Service team will be there to support holidaymakers at every step of the journey. When you book your holiday with Emirates Holidays, you receive bonus Miles on top of the Miles you would receive for your flight. Skywards Everyday: Finally, UAE customers will be able to get Skywards Miles on the go and earn Miles on their purchases. Simply download the Skywards Everyday app, link up to five Visa or Mastercard credit or debit cards in the app and automatically earn Skywards Miles on their purchases from hundreds of participating partners across shopping, dining, beauty and wellness, leisure and entertainment, pharmacy, and grocery.