27-05-2025
BLAST and eCLUTCH strike global esports broadcast deal
The BLAST deal is the first of a number of planned acquisitions by eCLUTCH, as part of its mass strategy to change the way esports is served to mainstream audiences.
ECLUTCH, the rising force in esports broadcasting, has announced a major global rights deal with esports organiser BLAST to deliver some of the world's top-tier gaming tournaments to broader audiences across its network of pay-TV, FAST channels and OTT platforms.
The multi-territory agreement covers live events from three of BLAST's most famous tournament ecosystems, each centred around leading titles in the gaming industry — Fortnite and Rocket League from Epic Games, and Rainbow Six: Siege from Ubisoft. This move signals a significant expansion in the way elite esports content reaches mainstream viewers worldwide.
Sam Butler, Director of Acquisitions at eCLUTCH, said: 'BLAST events are a benchmark in tier one esports. The titles BLAST work with align perfectly with our content strategy of curating for the mainstream audience. BLAST is an ideal partner for eCLUTCH and aside from the quality of the content, the team are awesome to work with and they really understand the mainstream entertainment landscape.'
Alexander Lewin, SVP Commercial Revenue at BLAST, added: 'We're thrilled to be partnering with eCLUTCH for some of our biggest events in 2025. eCLUTCH will help distribute BLAST in new innovative ways across the globe and we're excited for fans both new and existing to tune in for our action this year in a brand new way.'
As part of the deal, BLAST's live esports events will be broadcast across eCLUTCH's platforms nearly every week through the remainder of 2025 and into 2026. These tournaments, taking place in diverse global locations including Rio de Janeiro, Raleigh, and Lyon, offer a rotating lineup of distinctive player communities, cultures, and competitive energy, contributing to a continually fresh viewer experience.
This marks the first in a series of anticipated acquisitions by eCLUTCH, reinforcing its ambitious strategy to transform how esports content is delivered to and consumed by mainstream audiences. By integrating live championships, FAST channels, and premium on-demand content into a unified, interactive experience, eCLUTCH is redefining esports entertainment.
Leveraging advanced satellite broadcasting technology, eCLUTCH is expanding its global reach and accessibility, positioning itself as a premier destination for esports fans seeking top-quality viewing.
