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Built to last: One company's journey from delivering data insights to powering intelligent enterprises
Built to last: One company's journey from delivering data insights to powering intelligent enterprises

Fast Company

time09-05-2025

  • Business
  • Fast Company

Built to last: One company's journey from delivering data insights to powering intelligent enterprises

Decades before Silicon Valley became synonymous with technological innovation, two visionaries laid the foundation for a company that would go on to become a cornerstone of modern analytics-based decision-making. In 1956, engineer Bill Fair and mathematician Earl Isaac founded Fair, Isaac and Company—what the world now knows as FICO. FICO was founded with the core belief that data and analytics can unlock better decision-making. At its inception, FICO was a consulting company focused on applying mathematics to real-world business challenges. It then evolved alongside the very concept of decision intelligence—first providing consulting, then building scoring models and ultimately delivering software that operationalizes analytics at enterprise scale. Like many companies that have also evolved and grown over time, there is much to be learned from the early (and present) days of FICO. President of Software Nikhil Behl offered some insight for budding enterprises, or companies that may be a bit stuck. FROM EARLY STARTUP TO NATIONAL ENTERPRISE FICO's first major growth opportunity came when financial institutions asked if the company could build an analytic model to improve consumer credit decision-making. That request planted the seed for what would become the now well-known FICO Score. But the journey didn't stop there. Those same institutions then asked for a way to embed analytics into their operational systems, sparking the development of FICO's software products. The company milestones then came in rapid succession. In 1972, FICO built the first fully automated loan application processing system for one of the largest banks in the U.S.. In 1986, FICO Triad—an account management system—was introduced and is still used widely today. In 1992, FICO Falcon Fraud Manager was launched, harnessing early AI techniques such as neural networks to detect fraud. What these milestones illustrate is not just technological evolution, but strategic foresight. FICO has continuously anticipated the needs of its clients and the broader market. This forward-looking philosophy culminated in the 2015 launch of a comprehensive decisioning platform that is known today as the FICO Platform—a cloud-first, enterprise-grade decisioning engine that empowers organizations to turn data into decisions in real time. 'FICO's core thesis is as true today as it was the day that the company was founded: How do you use data and analytics to make better decisions?' said Behl. TURNING CHALLENGES INTO GROWTH OPPORTUNITIES Of course, no transitions happen without challenges. There were conversations in the early 2010s when executives of leading banks expressed skepticism about moving to the cloud. Behl recalls a CIO of a top-20 global bank once telling FICO that they would 'never' adopt cloud solutions. Fast forward a decade, and the industry has not only embraced the cloud, but is thriving because of the speed, scalability, and insight it enables. THE TRANSFORMATION CONTINUES An even larger shift is now underway: the intelligence revolution. Society is at the dawn of a new era of transformation, and it's one driven by AI, machine learning, and decision intelligence. With more data being created than ever before, enterprises must unlock their latent value to stay competitive. Financial institutions in particular are leaning into platforms like FICO's not just to automate decisions, but to build intelligent enterprises. This means transforming every customer interaction into a personalized experience, every internal operation into a streamlined process, and every strategic initiative into a data-driven opportunity. Why is this important? 'Because customer expectations have changed,' emphasized Behl. 'Today, consumers want relevance, personalization, and continuity across every channel. Whether they're using an app, walking into a branch, or speaking to a representative, the experience should feel connected.' In other words, consumers today want companies they work with to know them —not just their names, but their behaviors, preferences, transaction histories, and needs The only way to enable this is through decision intelligence powered by data, analytics, and real-time execution. Businesses now collect vast amounts of data, but the competitive edge comes from analyzing that data to extract actionable insights and making real-time decisions based on those insights. FICO WORLD INSPIRES At FICO, the belief is that innovation is grounded in solving real customer problems. The company's annual conference, FICO World, exemplifies this partnership-driven mindset. FICO World is unique in the sense that it cultivates a space where over 1,000 clients share challenges, successes, and shape the future together. This collaborative innovation is what keeps FICO sharp, agile, and always aligned with the real world. 'All these years later, we are still customer obsessed,' Behl said. 'FICO is deeply engaged with our customers, solving real problems for them, and earning their trust on a real-time basis. We do not take the faith they put in us for granted.' What would the founders say? As FICO nears its 70th birthday, Behl reflected on how far the company has come. 'I believe our founders would be immensely proud—not just because the company they started nearly 70 years ago is still thriving, but because it is helping enterprises worldwide transform,' Behl said, adding that he believes the company's lasting value helps keep FICO relevant.

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