Latest news with #Edibles.com
Yahoo
21-03-2025
- Business
- Yahoo
Company behind Edible Arrangements is selling edibles, THC-infused drinks: 'Defining moment'
The company behind Edible Arrangements is branching out to produce and sell different types of products: actual edibles. As of Thursday, the newly launched online marketplace is now selling THC-infused products like drinks, chews and enhancers from various brands to customers in Texas. Edible Brands has plans to rapidly expand into "legal markets" across the Southeast, including Florida and Georgia, the company said in a news release. Select products will be sold and shipped in parts of the U.S. where cannabis is legally permitted in the coming weeks. "This is a defining moment for the hemp industry," Jake Bullock, co-founder and CEO of queer-owned cannabis brand Cann, said in a statement. "A high-quality marketplace like has the power to reshape the future of THC products and drive the long-term industry growth we've all been working toward." also announced its plan open a flagship store in Atlanta's Inman Park neighborhood, a location set to serve as a prototype for a limited franchising program. "Edible Brands' extensive franchise network aims to democratize access to the THC industry, which has been historically restricted by regulatory barriers," according to the news release. Here's what to know about a new venture started by Edible Arrangements' parent company, Edible Brands, Inc. New study: Cannabis users under 50 are 6 times more likely to have a heart attack describes itself as "premiere destination" for health and wellness products. The business offers an "exclusive selection of high-quality, infused products designed to enhance a balanced lifestyle," the website reads. "We've curated a collection of the nation's finest hemp-derived THC drinks and edibles to meet your every need." A "robust education center, reliable delivery, and partnerships with leading product innovators like Cann, Wana, and 1906" separate from the pack in an industry they say faces "consumer challenges" as a result of market saturation, inconsistent quality and testing standards. "We positioned it as a way to be able to create that connection for people who may be looking for permission to try these things, who have been hearing about them," Thomas Winstanley, executive vice president of told CNBC on. 'But it's different when you walk in and see these products at a gas station, instead of seeing a collection of the nation's leading products.' More: Vast majority of cannabis users drive afterward, report says. These are the risks. The THC dosage of products offered on varies but hover around 5 milligrams per serving, Winstanley told CNBC. says that the edibles and beverages they advertise contain less than 0.3% delta-9 THC, meaning that the company is in full compliance with the Farm Bill, a comprehensive law that covers various aspects of agriculture, food and rural development in the United States. Cannabis remains illegal at the federal level, but it is legal in 24 states for recreational use and 39 states for medicinal use. Contributing: Hannah Yasharoff, USA TODAY This article originally appeared on USA TODAY: Company behind Edible Arrangements now sells THC-infused products Sign in to access your portfolio
USA Today
21-03-2025
- Business
- USA Today
Company behind Edible Arrangements is selling edibles, THC-infused drinks: 'Defining moment'
Company behind Edible Arrangements is selling edibles, THC-infused drinks: 'Defining moment' The company behind Edible Arrangements is branching out to produce and sell different types of products: actual edibles. As of Thursday, the newly launched online marketplace is now selling THC-infused products like drinks, chews and enhancers from various brands to customers in Texas. Edible Brands has plans to rapidly expand into "legal markets" across the Southeast, including Florida and Georgia, the company said in a news release. Select products will be sold and shipped in parts of the U.S. where cannabis is legally permitted in the coming weeks. "This is a defining moment for the hemp industry," Jake Bullock, co-founder and CEO of queer-owned cannabis brand Cann, said in a statement. "A high-quality marketplace like has the power to reshape the future of THC products and drive the long-term industry growth we've all been working toward." also announced its plan open a flagship store in Atlanta's Inman Park neighborhood, a location set to serve as a prototype for a limited franchising program. "Edible Brands' extensive franchise network aims to democratize access to the THC industry, which has been historically restricted by regulatory barriers," according to the news release. Here's what to know about a new venture started by Edible Arrangements' parent company, Edible Brands, Inc. New study: Cannabis users under 50 are 6 times more likely to have a heart attack What is describes itself as "premiere destination" for health and wellness products. The business offers an "exclusive selection of high-quality, infused products designed to enhance a balanced lifestyle," the website reads. "We've curated a collection of the nation's finest hemp-derived THC drinks and edibles to meet your every need." A "robust education center, reliable delivery, and partnerships with leading product innovators like Cann, Wana, and 1906" separate from the pack in an industry they say faces "consumer challenges" as a result of market saturation, inconsistent quality and testing standards. "We positioned it as a way to be able to create that connection for people who may be looking for permission to try these things, who have been hearing about them," Thomas Winstanley, executive vice president of told CNBC on. 'But it's different when you walk in and see these products at a gas station, instead of seeing a collection of the nation's leading products.' More: Vast majority of cannabis users drive afterward, report says. These are the risks. How much THC are in products? The THC dosage of products offered on varies but hover around 5 milligrams per serving, Winstanley told CNBC. says that the edibles and beverages they advertise contain less than 0.3% delta-9 THC, meaning that the company is in full compliance with the Farm Bill, a comprehensive law that covers various aspects of agriculture, food and rural development in the United States. Cannabis remains illegal at the federal level, but it is legal in 24 states for recreational use and 39 states for medicinal use. Contributing: Hannah Yasharoff, USA TODAY
Forbes
20-03-2025
- Business
- Forbes
Iconic Consumer Company Edible Brands Launches New Hemp Delivery Site
Homepage for Courtesy of Edible Brands Edible Brands, the Atlanta-based parent company of Edible Arrangements, the fruit basket gift franchise, is rolling out a delivery marketplace for hemp products. Among the hemp brands featured in the ecommerce platform are top brands such as Cann, Wana and 1906. Although hemp was legalized as a result of the 2018 passage of the Farm Bill, the estimated $28 billion industry faces challenges in a market that lacks quality control and testing standards. According to cannabis industry veteran Thomas Winstanley, who serves as executive vice president for the site fills a void in the marketplace when it comes to education and introducing customers to the products that best suits their needs. 'Consumers today are actively seeking trusted sources for safe, high-quality hemp-derived products,' said Winstanley, who previously serves as chief marketing officer of Theory Wellness, an East Coast-based provider of craft cannabis. 'At the same time, there's a lot of confusion in the market. People walk into gas stations or convenience stores, see CBD or Delta-8 products, and don't always know what they're getting. We identified a critical gap in the market—a need for a reliable, curated platform where people can confidently purchase lab-tested, outcome-driven products from top-tier brands.' In addition to shipping and curating the right brands, the regulatory complexities of each state having different rules, were challenging. 'We take a compliance-first approach, ensuring every product meets federal and state guidelines and painstakingly audit licensing requirements,' said Winstanley. 'Aligning ourselves with policymakers, trade associations, and advocacy leaders allows us to stay compliant and help shape the future of these critically essential policies.' Another page from the site Courtesy of Edible Brands offers same-day delivery options as well as scheduled delivery. Other plans for include opening a flagship brick and mortar store in Atlanta's Inman Park neighborhood. According to the news announcement, 'this location will serve as a prototype for a limited franchising program.' Asked to sum up long-range goals, Winstanley is both enthusiastic and ambitious. 'Our approach is centered on accessibility and responsible growth, positioning us as a key accelerator in the industry's broader success,' he explained. 'As this rapidly evolving market takes shape, we're committed to playing a meaningful role in its continued expansion. This is just the beginning. With the launch of our platform, we're excited to help usher in the future of alternative wellness, making THC products more approachable, trusted, and seamlessly integrated into everyday lifestyles.' launches in Texas today, with plans to expand rapidly into legal markets across the Southeast, including Florida and Georgia. Select products will also be available for nationwide shipping where legally permitted in the coming weeks, broadening accessibility.
Forbes
20-03-2025
- Business
- Forbes
Edible Arrangements Can Now Get You High—On Edibles
Edible Brands, the parent company of the fruit basket outfit Edible Arrangements, is taking a bite of the cannabis industry. The Georgia-based company, which had $500 million in annual sales last year, launched this week, an e-commerce site that sells hemp-derived THC products made by some of the biggest brands in the marijuana industry, including Wana, Kiva and Cann. Edible Brands is not selling marijuana, which is federally illegal, but is focusing on THC products derived from hemp, marijuana's less potent and federally legal cannabis cousin. But these products are still strong enough to get customers stoned. 'This is a really natural fit for us,' Edible Brands CEO Somia Farid Silber tells Forbes. 'We're already called 'edible', right? We know that sometimes there's even a little bit of an expectation from a customer for [cannabis] products.' which the company acquired last year, will launch in Texas first but will soon expand to Georgia, Florida, North and South Carolina, and expects to go nationwide later this year. With its network of more than 700 Edible Arrangements stores, the company says customers can order online and get their cannabis products delivered to their door faster than an old school pot dealer. 'We have an incredible delivery network with our franchisees for fulfillment—we can reach 70% of U.S. households within an hour,' says Silber. Because marijuana is still illegal at the federal level but hemp has enough THC to get someone high, some of the weed industry's biggest players have started selling hemp products outside of dispensaries. The hemp and marijuana industry used to be at war, but over the last year some of the biggest cannabis companies, from Curaleaf and Trulieve to Kiva and Wana, have embraced the federal legality of hemp-derived cannabinoids, thanks to the 2018 Farm Bill, and started selling their own products. The hemp products industry is even bigger than the marijuana sector, which has been throttled by a punitive federal tax code for drug traffickers and overregulation on the state level. In 2023, hemp products sales hit $28 billion while marijuana sales topped $26 billion, according to Whitney Economics. Joe Hodas, the CEO of Wana, one of the country's best-selling edibles manufacturers, says he sees hemp as a way to expand to states that do not have recreational marijuana laws. Wana has also started selling its hemp-derived THC beverage line in Total Wine stores. This is not the first time Edible Brands dipped into the cannabis space. In 2019, Edible Arrangements launched its own CBD edibles line, which are not psychoactive. But this pivot to THC is even more bold. And it's a signal that cannabis products, especially edibles and beverages, have gone mainstream. In 1999, Pakistani immigrant Tariq Farid launched the first Edible Arrangements store in Connecticut. Now based in Georgia, the company has become the go-to fruit basket gifting company by selling chocolate covered strawberries, cookies and bouquets of cut fruit for birthdays, anniversaries, funerals and other life milestones. In addition to its franchised stores across the U.S., Edible Brands also owns and Roti, a fast-casual Mediterranean restaurant chain. Edible Brands is going headlong into the political battle over THC hemp products currently underway in Texas. Lt. Governor Dan Patrick is leading a push to shutter the industry, which is composed of more than 8,000 hemp shops across the state. On Wednesday, the Texas Senate passed a bill that would ban all products containing THC, including gummies, vapes, flower, and beverages. The bill has not become law as the House still needs to vote on its proposal, which would regulate, not eliminate, the state's hemp market. None of this is stopping Edible Brands. The company is also building a flagship Edibles store in downtown Atlanta. The company will own the first few hemp products stores under this concept but will eventually open the model up to franchisees. 'We're treating it like a bodega style [store],' says Thomas Winstanley, the executive vice president of 'We want to make it feel like it's a regular consumer experience that's elevated, that's premium, and doesn't feel like you're walking into a smoke shop, or a gas station.' When asked if Edible Brands is betting its future on cannabis, Silber, the founder's daughter, is clear. 'For us, this is just one of the pillars of our growth strategy,' she says. 'It's definitely not a make or break type of thing. We're going to continue to diversify and grow this brand, just as we are with [our] other brands.'
