Latest news with #Expandi
Yahoo
26-05-2025
- Business
- Yahoo
Expandi Limited and Kompass Announce Strategic Alliance to Transform B2B Marketing, Advertising and Data Solutions
LONDON & PARIS, May 26, 2025--(BUSINESS WIRE)--Expandi Limited, Europe's most recognized B2B MarTech and AdTech vendor and one of the leading worldwide, and Kompass, a global leader in B2B SalesTech and MarTech solutions and editor of the marketplace have entered a groundbreaking alliance. This partnership aims to redefine how businesses connect, market, and grow by leveraging cutting-edge technology and unparalleled data resources. The agreement covers multiple strategic areas that will deliver innovative solutions to the B2B market: Key Areas of Collaboration Innovative B2B Platform The partnership will integrate Expandi's B2B Stars platform with one of Europe's most accurate and populated B2B marketplace. This integration will create a comprehensive "find and be found" solution, enabling companies worldwide to connect with trustworthy partners based on reliable criteria such as verified reviews, financial ratings, and industry awards. Targeted Advertising on Expandi's advanced digital advertising solutions, including AccountInsight, will be deployed on one of the highest-traffic B2B websites in Europe. Advertisers will benefit from precise targeting capabilities using firmographics, technographics, intent signals, location data, and more—providing unparalleled reach and relevance. Expandi is mandated by Kompass to offer the new premium placement to Expandi's direct clients in the enterprise space and to Expandi's network of global media agencies. Intent Data Synergy Expandi's Cyance multi-language intent insights platform will be enriched with Kompass's real-time business intelligence powered by AI, and Kompass generated Intent Data. This synergy will provide businesses with deeper insights into buyer behavior, enabling them to identify opportunities early in the decision-making process. Data Integration for ABM Excellence Expandi's award-winning ABM platform, Jabmo, will now incorporate Kompass's database of over 60 million companies, with smart AI generated business criteria, and 200 million contacts across 70+ countries. This integration further enhance Jabmo targeting capabilities for B2B marketers planning to reach both micro businesses and/or additional regions of the world not yet covered by the current platform. Advanced Analytics for Business InsightsKompass's flagship SalesTech and MarTech solutions, including EasyBusiness, will integrate analytics from B2B Stars on over 3 million companies in the US and Europe, including the Corporate Reputation Score and AI-optimized company reports. These reports highlight strengths and weaknesses based on the world's most comprehensive database of verified B2B reviews. A Game-Changing Alliance The partnership between Expandi Limited and Kompass represents a significant milestone in the evolution of B2B marketing and data-driven solutions. By combining Expandi's expertise in MarTech and AdTech with Kompass's unparalleled business intelligence resources, this alliance will empower businesses to achieve new levels of efficiency, precision, and growth. This alliance is set to redefine the future of B2B marketing by delivering unmatched value through innovation, precision targeting, and actionable insights. Raffaele Apostoliti, Founder & CEO of Expandi Limited, commented:"This partnership is a natural fit between two leaders in their respective fields. By integrating our advanced marketing technologies with Kompass's vast global data resources and martech solutions, we are creating a unique ecosystem that will redefine how businesses connect and grow in the digital age." Patrick Coupier, CEO at Kompass Group, added:" Kompass has always been at the forefront of providing trusted business data for companies worldwide and smart MarTech and SalesTech SaaS solutions. This partnership marks another key step in this long tradition of innovation. By joining forces with Expandi, we're combining our global Smart Data capabilities with cutting-edge marketing and advertising technologies to offer even more powerful, insight-driven solutions. Together, we're redefining how businesses find, connect with, and convert their ideal B2B prospect, locally and globally" About Expandi Limited Expandi Limited is one of the leading worldwide providers of B2B MarTech and AdTech solutions, recently awarded as #1 Leader in ABM worldwide by Frost & Sullivan. Recognized for its innovative platforms such as Jabmo (ABM), Cyance (intent data), Accountinsight (DSP for B2B Programmatic Ad) and B2B Stars (AI powered business directory), Expandi empowers businesses to drive smarter marketing strategies through data-driven insights. Most of the Global media agencies and several of the largest B2B companies are using Expandi platforms and insights across the globe. About Kompass Kompass is a global B2B SalesTech and MarTech enabler, providing smart prospecting and lead generation solutions to help companies grow faster, locally and internationally. With a trusted, GDPR-compliant database of over 60 million companies,200 million contacts in 70+ countries, and more than 4 M unique visitors on its marketplace, Kompass empowers businesses with powerful tools like EasyBusiness, KSales and targeted advertising services. From Smart Data to global visibility, Kompass is "your route to business, worldwide". View source version on Contacts For media inquiries: Expandi Limited Media Team Email: Paola DottiPhone: + 39 347 2832 552 Kompass Media Relations Email: Carolina ClarkPhone: +34 652 04 47 87 Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Business Wire
26-05-2025
- Business
- Business Wire
Expandi Limited and Kompass Announce Strategic Alliance to Transform B2B Marketing, Advertising and Data Solutions
LONDON & PARIS--(BUSINESS WIRE)--Expandi Limited, Europe's most recognized B2B MarTech and AdTech vendor and one of the leading worldwide, and Kompass, a global leader in B2B SalesTech and MarTech solutions and editor of the marketplace have entered a groundbreaking alliance. This partnership aims to redefine how businesses connect, market, and grow by leveraging cutting-edge technology and unparalleled data resources. The agreement covers multiple strategic areas that will deliver innovative solutions to the B2B market: Key Areas of Collaboration Innovative B2B Platform The partnership will integrate Expandi's B2B Stars platform with one of Europe's most accurate and populated B2B marketplace. This integration will create a comprehensive "find and be found" solution, enabling companies worldwide to connect with trustworthy partners based on reliable criteria such as verified reviews, financial ratings, and industry awards. Targeted Advertising on Expandi's advanced digital advertising solutions, including AccountInsight, will be deployed on one of the highest-traffic B2B websites in Europe. Advertisers will benefit from precise targeting capabilities using firmographics, technographics, intent signals, location data, and more—providing unparalleled reach and relevance. Expandi is mandated by Kompass to offer the new premium placement to Expandi's direct clients in the enterprise space and to Expandi's network of global media agencies. Intent Data Synergy Expandi's Cyance multi-language intent insights platform will be enriched with Kompass's real-time business intelligence powered by AI, and Kompass generated Intent Data. This synergy will provide businesses with deeper insights into buyer behavior, enabling them to identify opportunities early in the decision-making process. Data Integration for ABM Excellence Expandi's award-winning ABM platform, Jabmo, will now incorporate Kompass's database of over 60 million companies, with smart AI generated business criteria, and 200 million contacts across 70+ countries. This integration further enhance Jabmo targeting capabilities for B2B marketers planning to reach both micro businesses and/or additional regions of the world not yet covered by the current platform. Advanced Analytics for Business Insights Kompass's flagship SalesTech and MarTech solutions, including EasyBusiness, will integrate analytics from B2B Stars on over 3 million companies in the US and Europe, including the Corporate Reputation Score and AI-optimized company reports. These reports highlight strengths and weaknesses based on the world's most comprehensive database of verified B2B reviews. A Game-Changing Alliance The partnership between Expandi Limited and Kompass represents a significant milestone in the evolution of B2B marketing and data-driven solutions. By combining Expandi's expertise in MarTech and AdTech with Kompass's unparalleled business intelligence resources, this alliance will empower businesses to achieve new levels of efficiency, precision, and growth. This alliance is set to redefine the future of B2B marketing by delivering unmatched value through innovation, precision targeting, and actionable insights. Raffaele Apostoliti, Founder & CEO of Expandi Limited, commented: " This partnership is a natural fit between two leaders in their respective fields. By integrating our advanced marketing technologies with Kompass's vast global data resources and martech solutions, we are creating a unique ecosystem that will redefine how businesses connect and grow in the digital age." Patrick Coupier, CEO at Kompass Group, added: " Kompass has always been at the forefront of providing trusted business data for companies worldwide and smart MarTech and SalesTech SaaS solutions. This partnership marks another key step in this long tradition of innovation. By joining forces with Expandi, we're combining our global Smart Data capabilities with cutting-edge marketing and advertising technologies to offer even more powerful, insight-driven solutions. Together, we're redefining how businesses find, connect with, and convert their ideal B2B prospect, locally and globally' About Expandi Limited Expandi Limited is one of the leading worldwide providers of B2B MarTech and AdTech solutions, recently awarded as #1 Leader in ABM worldwide by Frost & Sullivan. Recognized for its innovative platforms such as Jabmo (ABM), Cyance (intent data), Accountinsight (DSP for B2B Programmatic Ad) and B2B Stars (AI powered business directory), Expandi empowers businesses to drive smarter marketing strategies through data-driven insights. Most of the Global media agencies and several of the largest B2B companies are using Expandi platforms and insights across the globe. About Kompass Kompass is a global B2B SalesTech and MarTech enabler, providing smart prospecting and lead generation solutions to help companies grow faster, locally and internationally. With a trusted, GDPR-compliant database of over 60 million companies,200 million contacts in 70+ countries, and more than 4 M unique visitors on its marketplace, Kompass empowers businesses with powerful tools like EasyBusiness, KSales and targeted advertising services. From Smart Data to global visibility, Kompass is 'your route to business, worldwide'.
Cision Canada
08-05-2025
- Business
- Cision Canada
Expandi Group Awarded Frost & Sullivan's 2025 Global Competitive Strategy Leadership Award for Democratizing Account-Based Marketing with Scalable, High-ROI Solutions
Expandi's modular platform integrates AI-driven intent data, cross-channel orchestration, and intuitive customer tools to make personalized account-based marketing (ABM) campaigns accessible for small and medium-sized businesses worldwide. SAN ANTONIO, May 8, 2025 /CNW/ -- Frost & Sullivan recently researched the ABM industry and, based on its findings, recognizes Expandi Group with the 2025 Global Competitive Strategy Leadership Award. Expandi is a forward-thinking, data-driven ABM solutions provider that delivers highly personalized marketing experiences at scale through a flexible and modular platform, uniquely tailored to support the ever-evolving needs of global small and medium-sized businesses (SMBs). Expandi's pioneering platform enhances personalization at scale through a distinctive programmatic ABM model, which blends real-time intent data with precision targeting and localized content delivery. It empowers organizations to reach key decision-makers with precision and efficiency by integrating advanced analytics, cross-channel orchestration, and real-time intent data. The company's innovative technology ecosystem, customer-centric design, and modular pricing structure enable clients to tailor services to their specific needs, lowering the entry barrier for SMBs. Additionally, Expandi's proprietary intent signal engine captures behavior across more than 30,000 websites and is regularly refined using over 20,000 localized keywords, ensuring that outreach strategies are timely and market-sensitive. "Today, Expandi's competitive advantage lies in its one-to-many or programmatic ABM approach, which extends personalization to a broader set of accounts with similar characteristics, needs, and pain points. By reducing platform costs and offering a modular pricing model, Expandi has made ABM accessible to SMBs—an underserved segment in the ABM market," said Alaa Saayed, senior program director at Frost & Sullivan. Expandi diversified its strategic footprint in the ABM ecosystem with the launch of B2B Stars, a reputation and intelligence solution designed to redefine how B2B organizations discover, evaluate, and engage with potential partners. It aggregates high-quality data from trusted sources, including Companies House and local chambers of commerce, delivering verified information on over 3.5 million businesses across Europe and the United States. The platform also integrates a smart search engine and customizable filters, enabling enterprises to identify optimal partners based on verified experience, sector alignment, and reputation metrics. Furthermore, businesses can engage directly with reviewers, respond to concerns, and manage their public reputation in real time. This increases visibility and credibility for trustworthy companies, enhancing the quality of engagement between buyers and sellers. As a result, B2B Stars significantly reinforces the brand's ongoing commitment to customer empowerment and ethical marketing practices. "B2B Stars' holistic approach—integrating a comprehensive business directory, a purpose-built search engine, and a sophisticated reputation management system—ensures Expandi's commitment to transparency and trust. The platform's emphasis on verified reviews and comprehensive reputation scores makes it a powerful asset for small and medium-sized businesses to gain access to a wealth of information that goes beyond traditional directories. Verified reviews provide authentic user insights, offering detailed feedback on experiences, service quality, and reliability—features often missing from traditional directories," noted Saayed. Each year, Frost & Sullivan presents this award to the company that has leveraged competitive intelligence to successfully execute a strategy that results in stronger market share, competitive brand positioning, and customer satisfaction. Frost & Sullivan Best Practices awards recognize companies in various regional and global markets for demonstrating outstanding achievement and superior performance in leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analyses, and extensive secondary research to identify best practices in the industry. About Frost & Sullivan For six decades, Frost & Sullivan has been world-renowned for its role in helping investors, corporate leaders, and governments navigate economic changes and identify disruptive technologies, megatrends, new business models, and companies to action, resulting in a continuous flow of growth opportunities to drive future success. Contact us: Start the discussion. Contact: Tarini Singh E: [email protected] About Expandi Expandi Limited is a global leader in B2B MarTech and AdTech solutions, renowned for its innovative platforms that help businesses drive smarter marketing and sales strategies through data-driven insights. Its portfolio includes industry-recognized solutions such as Jabmo (Account-Based Marketing), Cyance (Intent Data), AccountInsight (B2B Programmatic DSP), and B2B Stars (an AI-powered business directory). Trusted by major global media agencies and some of the world's largest B2B companies, Expandi's platforms are used worldwide to unlock impactful, insight-led growth.
Yahoo
02-04-2025
- Business
- Yahoo
Expandi Limited Appoints Mahmood Butt as Director of Business Development, EMEA
LONDON, April 2, 2025 /PRNewswire/ -- Expandi, a leading Martech, Adtech and data company, is pleased to announce the appointment of Mahmood Butt as its new Director of Business Development EMEA effective 2nd of April 2025. With a distinguished career spanning thirteen years in the programmatic advertising industry, Mahmood brings a wealth of experience in the development of agency relations and programmatic business in EMEA. In his new role, he will be playing a crucial role in strengthening relationships with leading advertising, B2B agencies and direct brands, driving adoption of the company's cookieless solutions and programmatic offerings, establishing the company as a leader in privacy first advertising. "We are thrilled to welcome Mahmood in our team. His extensive experience in B2B programmatic advertising and analytics will be instrumental as we continue to grow Expandi business across Europe" said Matt Gower, Chief Revenue Officer of Martech & Adtech business at Expandi. "We see major opportunities delivering scalable solutions which US companies are struggling to deploy in our region " Before joining Expandi, Mahmood Butt held leadership roles at Bombora, where he was responsible for Audience Solutions and at DWA as Head of B2B Programmatic. "I am excited to join Expandi at such a pivotal time when most of the US headquartered companies are stepping down from Europe both in Advertising and Data due to European market complexity and GDPR regulations. The few US companies remaining in this market are mainly working with cookies and IDs which are reducing in scale on material basis each quarter" said Mahmood. "Expandi is the most recognized B2B Martech and Adtech Vendor headquartered in Europe and clients and agencies are more and more looking for a truly European solution." This appointment aligns with Expandi's commitment to growth, innovation, and strengthens its position as a leader in the European market. As the company continues to its focus on the B2B programmatic advertising sector, Mahmood will be a key driver of success. About Expandi Group Expandi Group is the largest fully owned B2B AdTech, MarTech, and Managed Services provider in EMEA. Established in 2000 by former HP Managers, anticipating trends and bringing innovative thinking around ROI marketing to the tech industry. Thanks to the management and delivery of thousands of marketing and sales programs, Expandi has built and optimized the most comprehensive and insight-driven data platform. The company has served most of the Top B2B Brands. Media Contact : pr@ Logo - View original content to download multimedia: Sign in to access your portfolio
