Latest news with #G3RMS
Tourism Breaking News
23-04-2025
- Business
- Tourism Breaking News
IDeaS announces Spotlight, delivering a new edge in demand generation for Hotel Marketing
Post Views: 107 IDeaS announced the launch of IDeaS Spotlight, a first of its kind demand intelligence solution that empowers marketers to generate the right demand at the right time. Spotlight helps both single properties and portfolios to identify and act on high-value opportunities for deploying impactful, demand-generating marketing tactics informed by advanced analytics and AI. The solution brings IDeaS' robust demand forecast and price sensitivity capabilities together to help hoteliers allocate marketing spend for the greatest impact on incremental revenue. In a time of uncertainty, rising marketing expenses, and increasing operational costs, hotel marketers are challenged to act quickly to translate every dollar spent into measurable revenue growth. Spotlight brings IDeaS' unmatched forecasting capabilities into the mix, empowering marketers to optimize spend and unify commercial strategies, providing a vital competitive advantage. Additional key benefits of IDeaS Spotlight include: ● Translate forecast data into marketing action with a focused dashboard that automatically identifies periods of high revenue potential to help launch timely, impactful campaigns. ● Increase campaign conversion and influence guest behavior by leveraging price sensitivity signals. ● Respond faster with unparalleled foresight into future marketing opportunities. Powered by IDeaS G3 RMS' advanced forecasting engine, Spotlight enables teams to proactively adjust strategies and take a surgical approach to demand generation. ● Spur collaborative action by streamlining communication between marketing and revenue management teams with intuitive workflows that ensure no revenue opportunity is left behind. Mike Chuma, vice president of global marketing, IDeaS, said: 'For years, IDeaS solutions have served as the source of truth for future demand. With the introduction of Spotlight, hotel marketers can now drive their campaigns with that same state-of-the-art demand-driven forecasting. Spotlight is a purpose-built performance intelligence tool designed specifically for marketers. Gaining future insights available only from IDeaS' G3 RMS, hotel marketers can now connect the dots from forecast to action at a speed and scale like never before, leveraging and measuring the impact of demand-generating campaigns.' Sanjay Nagalia, co-founder, chief operating officer & chief technology officer, IDeaS, said: 'It's clear there's a world of potential for the hospitality organizations that can bridge the gap between forecast data and tactical execution. IDeaS is committed to providing the industry with the innovative tools needed to maximize the profitability and effectiveness of their commercial teams, and Spotlight is the latest in our efforts to break down the barriers to data-driven success.'
Zawya
22-04-2025
- Business
- Zawya
IDeaS announces Spotlight, delivering a new edge in demand generation for hotel marketing
IDeaS, a SAS company and the world's leading provider of hospitality revenue management software, today announced the launch of IDeaS Spotlight, a first of its kind demand intelligence solution that empowers marketers to generate the right demand at the right time. Spotlight helps both single properties and portfolios to identify and act on high-value opportunities for deploying impactful, demand-generating marketing tactics informed by advanced analytics and AI. The solution brings IDeaS' robust demand forecast and price sensitivity capabilities together to help hoteliers allocate marketing spend for the greatest impact on incremental revenue. In a time of uncertainty, rising marketing expenses, and increasing operational costs, hotel marketers are challenged to act quickly to translate every dollar spent into measurable revenue growth. Spotlight brings IDeaS' unmatched forecasting capabilities into the mix, empowering marketers to optimize spend and unify commercial strategies, providing a vital competitive advantage. Additional key benefits of IDeaS Spotlight include: Translate forecast data into marketing action with a focused dashboard that automatically identifies periods of high revenue potential to help launch timely, impactful campaigns. Increase campaign conversion and influence guest behavior by leveraging price sensitivity signals. Respond faster with unparalleled foresight into future marketing opportunities. Powered by IDeaS G3 RMS' advanced forecasting engine, Spotlight enables teams to proactively adjust strategies and take a surgical approach to demand generation. Spur collaborative action by streamlining communication between marketing and revenue management teams with intuitive workflows that ensure no revenue opportunity is left behind. Mike Chuma, vice president of global marketing, IDeaS, said: 'For years, IDeaS solutions have served as the source of truth for future demand. With the introduction of Spotlight, hotel marketers can now drive their campaigns with that same state-of-the-art demand-driven forecasting. Spotlight is a purpose-built performance intelligence tool designed specifically for marketers. Gaining future insights available only from IDeaS' G3 RMS, hotel marketers can now connect the dots from forecast to action at a speed and scale like never before, leveraging and measuring the impact of demand-generating campaigns.' Sanjay Nagalia, co-founder, chief operating officer & chief technology officer, IDeaS, said: 'It's clear there's a world of potential for the hospitality organizations that can bridge the gap between forecast data and tactical execution. IDeaS is committed to providing the industry with the innovative tools needed to maximize the profitability and effectiveness of their commercial teams, and Spotlight is the latest in our efforts to break down the barriers to data-driven success.' The new solution will be selectively available for IDeaS clients in July 2025. About IDeaS IDeaS, a SAS company, is the world's leading revenue management software and services provider. Combining industry knowledge with innovative data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated recommendations they can trust. With 35 years of expertise serving hospitality, including hotel, event, and parking clients, IDeaS delivers revenue science to more than 30,000 properties in 164 countries around the world. Results delivered. Revenue transformed.
Mid East Info
22-04-2025
- Business
- Mid East Info
IDeaS Announces Spotlight, Delivering a New Edge in Demand Generation for Hotel Marketing - Middle East Business News and Information
22 April 2025 — IDeaS, a SAS company and the world's leading provider of hospitality revenue management software, today announced the launch of IDeaS Spotlight, a first of its kind demand intelligence solution that empowers marketers to generate the right demand at the right time. Spotlight helps both single properties and portfolios to identify and act on high-value opportunities for deploying impactful, demand-generating marketing tactics informed by advanced analytics and AI. The solution brings IDeaS' robust demand forecast and price sensitivity capabilities together to help hoteliers allocate marketing spend for the greatest impact on incremental revenue. In a time of uncertainty, rising marketing expenses, and increasing operational costs, hotel marketers are challenged to act quickly to translate every dollar spent into measurable revenue growth. Spotlight brings IDeaS' unmatched forecasting capabilities into the mix, empowering marketers to optimize spend and unify commercial strategies, providing a vital competitive advantage. Additional key benefits of IDeaS Spotlight include: Translate forecast data into marketing action with a focused dashboard that automatically identifies periods of high revenue potential to help launch timely, impactful campaigns. with a focused dashboard that automatically identifies periods of high revenue potential to help launch timely, impactful campaigns. Increase campaign conversion and influence guest behavior by leveraging price sensitivity signals. and influence guest behavior by leveraging price sensitivity signals. Respond faster with unparalleled foresight into future marketing opportunities. Powered by IDeaS G3 RMS' advanced forecasting engine, Spotlight enables teams to proactively adjust strategies and take a surgical approach to demand generation. into future marketing opportunities. Powered by IDeaS G3 RMS' advanced forecasting engine, Spotlight enables teams to proactively adjust strategies and take a surgical approach to demand generation. Spur collaborative action by streamlining communication between marketing and revenue management teams with intuitive workflows that ensure no revenue opportunity is left behind. Mike Chuma, vice president of global marketing, IDeaS, said: 'For years, IDeaS solutions have served as the source of truth for future demand. With the introduction of Spotlight, hotel marketers can now drive their campaigns with that same state-of-the-art demand-driven forecasting. Spotlight is a purpose-built performance intelligence tool designed specifically for marketers. Gaining future insights available only from IDeaS' G3 RMS, hotel marketers can now connect the dots from forecast to action at a speed and scale like never before, leveraging and measuring the impact of demand-generating campaigns.' Sanjay Nagalia, co-founder, chief operating officer & chief technology officer, IDeaS, said: 'It's clear there's a world of potential for the hospitality organizations that can bridge the gap between forecast data and tactical execution. IDeaS is committed to providing the industry with the innovative tools needed to maximize the profitability and effectiveness of their commercial teams, and Spotlight is the latest in our efforts to break down the barriers to data-driven success.' The new solution will be selectively available for IDeaS clients in July 2025.
Yahoo
20-02-2025
- Business
- Yahoo
Dorint partners with IDeaS to implement G3 revenue management software
DACH hotel company Dorint has entered a strategic partnership with IDeaS, a SAS division specialising in hospitality revenue management software and services, to enhance revenue management strategy and operational efficiency. The adoption of IDeaS' technology comes at a time when the German hospitality market is anticipated to grow at a CAGR of 7.7%. The implementation of IDeaS' G3 revenue management software (RMS) and Optix revenue intelligence solution represents a significant investment in technology for Dorint. With more than 6,000 rooms across over 60 branded properties in Germany, Austria, and Switzerland, this move is designed to maximise revenue and drive the company's expansion plans. Dorint revenue and distribution vice president Manuel Schmidgen: 'As one of the most trusted hospitality brands in the region, it's vital for us to stay ahead of the curve in this dynamic and growing market. 'Partnering with IDeaS provides us with the advanced technology and expertise we need to enhance our revenue management strategies, optimise operations, and capitalise on the significant growth opportunities within the DACH region. We are excited to leverage the power of G3 RMS and Optix to drive performance across our portfolio and ensure Dorint remains a leading hospitality brand in this thriving market.' IDeaS' G3 RMS offers advanced capabilities that will enable Dorint to make revenue-maximising decisions efficiently and effectively. The integration of Optix will provide Dorint's teams with data visualisation, reporting, and real-time performance insights, allowing for smarter, data-driven decisions that enhance profitability. The benefits of implementing G3 RMS with Optix for Dorint properties include efficient revenue management through automation, advanced demand forecasting for optimising pricing strategies, and streamlined reporting for quick performance assessment, the company said. This technology will support Dorint's portfolio, which includes classic Dorint Hotels & Resorts, urban city properties under Essential by Dorint, and the luxury Hommage Hotels Collection. IDeaS vice president Michael McCartan said: 'We are incredibly excited to welcome the German hotel company Dorint to the IDeaS family. Dorint's legacy of excellence in the DACH region combined with their ambitious growth plans presents an exciting opportunity for us to collaborate. 'Together, we will leverage the power of AI and data-driven insights to redefine revenue management and unlock new levels of success for Dorint in the evolving hospitality landscape.' "Dorint partners with IDeaS to implement G3 revenue management software" was originally created and published by Hotel Management Network, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site.
