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West Australian
06-05-2025
- Automotive
- West Australian
Genesis reveals wild, track-ready sedan, but will it actually release a BMW M3 rival?
The Genesis G70, Korea's rival for the BMW 3 Series, may not be long for this world, but that hasn't stopped it receiving a track-ready overhaul… again. The Genesis G70 Track Day Special Concept is a one-off project vehicle produced by Genesis Motors Canada that builds on the previously revealed G70 Track Taxi Nordschleife . In fact, it's fitted with the same suspension setup and 19-inch wheels wrapped in Michelin Pilot Sport 4S tyres as the Track Taxi. However, it gains a more aggressive bonnet with vents, as well as a huge rear wing. Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now . It's not as orange as the Track Taxi, and instead of the whole vehicle being painted in the lurid hue, it's reserved for graphics that run down the side of the vehicle and across the top of the windscreen. The Track Day Special Concept also features front and rear tow points and yellow running lights. It's the latest take on a hot G70, following the Track Taxi which is being used – as the name suggests – to provide rides around the Nürburgring Nordschleife. Each of the Track Taxis in this fleet is powered by a 3.3-litre twin-turbo petrol V6 producing 274kW of power and 510Nm of torque. While they're finished in Genesis' retina-searing Magma Orange hero colour, the Korean luxury brand has yet to reveal a fully fledged G70 Magma production vehicle. 'We are now gauging demand from the market, if we develop this one. Now we are under study,' Genesis global boss Mike Song told Australian media in January . The company had previously said all of its models will get a hotter performance version under the new Magma sub-brand, which debuted in 2024 with hotted-up concept versions of the GV60 , GV80 Coupe and G80 . Genesis hasn't explicitly said what each Magma vehicle will receive over the models they're based on, though more power, revised suspension tuning and more aggressive visuals are expected. When asked whether Australia will get access to all Magma production models, Mr Song said: 'Yes, except the G90.' 'G90 we don't have right-hand drive. Any one [country] that has [right-hand drive], we'll have the Magma model.' But will the G70 be around long enough to receive a Magma makeover? It entered production back in 2017 and, though a facelift was revealed in 2020, it would appear the G70 is at the end of its lifecycle. There has been a mix of overseas reports and comments from Genesis itself suggesting the G70 could either be replaced by an electric model or axed entirely. Genesis vice president of global communications Till Warternberg even suggested to Road & Track that a next-generation G70 could come with a lower base price, giving the brand a lower entry point. He also confirmed the model hadn't been cancelled, though development of the G70's replacement would appear to be in flux. The G70 is both Genesis' oldest model and its slowest seller in Australia. 'It's up to the market, still we don't kill it. Still we don't announce what the next-generation G70 looks like,' Mr Song told Australian media in January . 'For G70 especially, this is our first model, and still there are customers who really love their G70 and who really want to have their G70, so it's still going on. So it's not time to think of the next-generation of G70 yet.' Sedans remain popular in South Korea, but even there G70 sales have dropped off significantly during its run. Last year, the G70 – including the Shooting Brake wagon – was Genesis' second lowest-volume vehicle in South Korea with 2361 sales, ahead of only the GV60 (590 sales). In Australia, it was dead last in the lineup with just 45 deliveries, though looking at overall export sales it was Genesis' third best-selling vehicle with 13,902 sales, behind only the GV70 (19,191) and GV80 (28,657). It was also its third-best seller in the crucial US market. The Genesis boss scoffed at the idea of dropping sedans. 'Definitely we need to have the balance in our lineup. We don't want to kill all the sedans just because we don't see any big volume forecast,' he said. '[A] hundred per cent SUV brand? I don't think so.' MORE: Everything Genesis G70


7NEWS
06-05-2025
- Automotive
- 7NEWS
Genesis reveals wild, track-ready sedan, but will it actually release a BMW M3 rival?
The Genesis G70, Korea's rival for the BMW 3 Series, may not be long for this world, but that hasn't stopped it receiving a track-ready overhaul… again. The Genesis G70 Track Day Special Concept is a one-off project vehicle produced by Genesis Motors Canada that builds on the previously revealed G70 Track Taxi Nordschleife. In fact, it's fitted with the same suspension setup and 19-inch wheels wrapped in Michelin Pilot Sport 4S tyres as the Track Taxi. However, it gains a more aggressive bonnet with vents, as well as a huge rear wing. Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now. It's not as orange as the Track Taxi, and instead of the whole vehicle being painted in the lurid hue, it's reserved for graphics that run down the side of the vehicle and across the top of the windscreen. The Track Day Special Concept also features front and rear tow points and yellow running lights. It's the latest take on a hot G70, following the Track Taxi which is being used – as the name suggests – to provide rides around the Nürburgring Nordschleife. Each of the Track Taxis in this fleet is powered by a 3.3-litre twin-turbo petrol V6 producing 274kW of power and 510Nm of torque. While they're finished in Genesis' retina-searing Magma Orange hero colour, the Korean luxury brand has yet to reveal a fully fledged G70 Magma production vehicle. 'We are now gauging demand from the market, if we develop this one. Now we are under study,' Genesis global boss Mike Song told Australian media in January. The company had previously said all of its models will get a hotter performance version under the new Magma sub-brand, which debuted in 2024 with hotted-up concept versions of the GV60, GV80 Coupe and G80. Genesis hasn't explicitly said what each Magma vehicle will receive over the models they're based on, though more power, revised suspension tuning and more aggressive visuals are expected. When asked whether Australia will get access to all Magma production models, Mr Song said: 'Yes, except the G90.' 'G90 we don't have right-hand drive. Any one [country] that has [right-hand drive], we'll have the Magma model.' But will the G70 be around long enough to receive a Magma makeover? It entered production back in 2017 and, though a facelift was revealed in 2020, it would appear the G70 is at the end of its lifecycle. There has been a mix of overseas reports and comments from Genesis itself suggesting the G70 could either be replaced by an electric model or axed entirely. Genesis vice president of global communications Till Warternberg even suggested to Road & Track that a next-generation G70 could come with a lower base price, giving the brand a lower entry point. He also confirmed the model hadn't been cancelled, though development of the G70's replacement would appear to be in flux. The G70 is both Genesis' oldest model and its slowest seller in Australia. 'It's up to the market, still we don't kill it. Still we don't announce what the next-generation G70 looks like,' Mr Song told Australian media in January. 'For G70 especially, this is our first model, and still there are customers who really love their G70 and who really want to have their G70, so it's still going on. So it's not time to think of the next-generation of G70 yet.' Sedans remain popular in South Korea, but even there G70 sales have dropped off significantly during its run. Last year, the G70 – including the Shooting Brake wagon – was Genesis' second lowest-volume vehicle in South Korea with 2361 sales, ahead of only the GV60 (590 sales). In Australia, it was dead last in the lineup with just 45 deliveries, though looking at overall export sales it was Genesis' third best-selling vehicle with 13,902 sales, behind only the GV70 (19,191) and GV80 (28,657). It was also its third-best seller in the crucial US market. The Genesis boss scoffed at the idea of dropping sedans. 'Definitely we need to have the balance in our lineup. We don't want to kill all the sedans just because we don't see any big volume forecast,' he said. '[A] hundred per cent SUV brand? I don't think so.'


Perth Now
06-05-2025
- Automotive
- Perth Now
Genesis reveals wild, track-ready sedan, but will it actually release a BMW M3 rival?
The Genesis G70, Korea's rival for the BMW 3 Series, may not be long for this world, but that hasn't stopped it receiving a track-ready overhaul… again. The Genesis G70 Track Day Special Concept is a one-off project vehicle produced by Genesis Motors Canada that builds on the previously revealed G70 Track Taxi Nordschleife. In fact, it's fitted with the same suspension setup and 19-inch wheels wrapped in Michelin Pilot Sport 4S tyres as the Track Taxi. However, it gains a more aggressive bonnet with vents, as well as a huge rear wing. Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now. Supplied Credit: CarExpert It's not as orange as the Track Taxi, and instead of the whole vehicle being painted in the lurid hue, it's reserved for graphics that run down the side of the vehicle and across the top of the windscreen. The Track Day Special Concept also features front and rear tow points and yellow running lights. It's the latest take on a hot G70, following the Track Taxi which is being used – as the name suggests – to provide rides around the Nürburgring Nordschleife. Each of the Track Taxis in this fleet is powered by a 3.3-litre twin-turbo petrol V6 producing 274kW of power and 510Nm of torque. While they're finished in Genesis' retina-searing Magma Orange hero colour, the Korean luxury brand has yet to reveal a fully fledged G70 Magma production vehicle. Supplied Credit: CarExpert 'We are now gauging demand from the market, if we develop this one. Now we are under study,' Genesis global boss Mike Song told Australian media in January. The company had previously said all of its models will get a hotter performance version under the new Magma sub-brand, which debuted in 2024 with hotted-up concept versions of the GV60, GV80 Coupe and G80. Genesis hasn't explicitly said what each Magma vehicle will receive over the models they're based on, though more power, revised suspension tuning and more aggressive visuals are expected. When asked whether Australia will get access to all Magma production models, Mr Song said: 'Yes, except the G90.' 'G90 we don't have right-hand drive. Any one [country] that has [right-hand drive], we'll have the Magma model.' Supplied Credit: CarExpert But will the G70 be around long enough to receive a Magma makeover? It entered production back in 2017 and, though a facelift was revealed in 2020, it would appear the G70 is at the end of its lifecycle. There has been a mix of overseas reports and comments from Genesis itself suggesting the G70 could either be replaced by an electric model or axed entirely. Genesis vice president of global communications Till Warternberg even suggested to Road & Track that a next-generation G70 could come with a lower base price, giving the brand a lower entry point. He also confirmed the model hadn't been cancelled, though development of the G70's replacement would appear to be in flux. G70 Track Taxi Credit: CarExpert The G70 is both Genesis' oldest model and its slowest seller in Australia. 'It's up to the market, still we don't kill it. Still we don't announce what the next-generation G70 looks like,' Mr Song told Australian media in January. 'For G70 especially, this is our first model, and still there are customers who really love their G70 and who really want to have their G70, so it's still going on. So it's not time to think of the next-generation of G70 yet.' Sedans remain popular in South Korea, but even there G70 sales have dropped off significantly during its run. Last year, the G70 – including the Shooting Brake wagon – was Genesis' second lowest-volume vehicle in South Korea with 2361 sales, ahead of only the GV60 (590 sales). G70 3.3T Credit: CarExpert In Australia, it was dead last in the lineup with just 45 deliveries, though looking at overall export sales it was Genesis' third best-selling vehicle with 13,902 sales, behind only the GV70 (19,191) and GV80 (28,657). It was also its third-best seller in the crucial US market. The Genesis boss scoffed at the idea of dropping sedans. 'Definitely we need to have the balance in our lineup. We don't want to kill all the sedans just because we don't see any big volume forecast,' he said. '[A] hundred per cent SUV brand? I don't think so.' MORE: Everything Genesis G70

The Drive
05-05-2025
- Automotive
- The Drive
World's Largest Genesis Showroom: Come for the Cars, Stay for the Tea
Looking like a giant gift box made of weathered steel, the Genesis Suji flagship showroom in Seoul, South Korea, towers over the busy city landscape. Its red-ish exterior is no coincidence, as the steel plates that form its shell are designed to rust so its unique and intense hue will come alive. This isn't just another multi-purpose building where an automaker houses administrative, sales, and other general staff. Instead, the very purpose of Suji is to make every person who walks through its doors feel like the brand's 'Son-nim,' or 'very special guest.' Designed by Suh Architects, who also masterminded the chic Genesis House in New York City, Suji boasts 54,000 square feet and is the brand's largest stand-alone showroom in the world. Each of its four levels is dedicated to a particular model line, while the lobby remains supremely minimalistic with just one G90 long-wheelbase sedan serving as a focal point. Beside it, a three-story glass case dazzles with dozens of full-size models as decoration. Genesis, Suh Architects Whether you're looking to learn about the young brand's ethos or simply want to sit in every car and SUV it currently produces, Suji serves as a dedicated experience center where thousands of potential Genesis customers will consult about a future purchase. Perhaps more importantly, it's also where thousands more South Koreans will purchase, customize, and take delivery of their vehicles in a seriously special way. The concept of a luxury automaker having a flagship showroom or 'house,' per se, is nothing new. However, you typically see these in more rarified air, such as Bentley, Maybach, and Rolls-Royce. These brands know that they must play the game of over-the-top catering to their eccentric clientele with opulent surroundings and bespoke experiences. However, everything about Genesis' property feels much different than what you'd encounter in Goodwood or Crewe. It's just as high-end, yet much less ostentatious. It's almost as if legendary car designer Luc Donckerwolke had some say in it—y'know, his whole thing is reductive design and 'less is more.' Jerry Perez, Genesis While lots of concrete, metals, and textured woods are used throughout the building's interior, the whole thing feels modern and high-tech. Still, there's the warmth of a human touch. If you're having trouble grasping the concept of 'modern and high-tech with a warm human touch,' I don't blame you. The best way to describe it is modern but friendly, minimalistic but fulfilling. Fulfillment is also a great way to describe what clients can experience at Suji, as the property features a cozy delivery room that, of all the high-end dealers and delivery rooms I've seen, is truly one-of-a-kind. During my visit to Suji, Genesis staff recreated the delivery process that a buyer would experience there. This takes place on the lower floor of the building and is separated from the rest of the showroom by glass walls. Directly in front of the sitting area is the delivery bay where the car (likely a G90) is waiting to meet its owner. Jerry Perez Once the owners arrive, they are welcomed by the Genesis delegation and treated to the brand's own tea. Now, they don't just hand you a cuppa the way Westerners would. This involves an entire tea ceremony featuring the signature Genesis Ogam tea blend. Once you've settled in and patiently sipped your tea, it's time for the show to begin. The new car awaiting delivery is then put under the spotlight, and two robotic arms to its side begin a choreographed dance that mimics the careful inspection process that takes place at the Ulsan factory, a few hours away from Seoul. These robot arms would normally feature sensors to inspect the car's paint, body panels, and other characteristics. Here, for the sake of showmanship, they simply have cameras instead. These cameras move all around the car (even underneath), and take photos that are then relayed to the monitors inside the lounge. The owners witness this entire experience from the comfort of their couch. Once the robots are done, the car is automatically pushed forward into the secondary delivery bay, mere feet away from where its owners are sitting. The car then rotates, and the delivery process is nearly complete. At this stage, the owner is congratulated, offered some documentation, given some flowers, and shown to their new car. Jerry Perez All in all, it's an experience that, while not necessary (let alone required), shows how Genesis is willing to treat their customers. Perhaps even more telling is that this does not carry any additional cost, and the experience is booked out for quite a long time. Genesis currently doesn't offer the same experience in the U.S., but it is slowly building out its standalone Genesis dealerships that feature similar delivery lounges. While some Genesis sales still take place at Hyundai dealers in some cities, the young brand has accomplished a heck of a lot in the mere 10 years it's existed. Lastly, with the keys in their hands and butts in their quilted leather seats, an overhead opens and the new Genesis owners can roll out in style. Oh, and with their bellies full of delicious tea. Got a tip? Email us at tips@ Jerry Perez is the Deputy Editor at The Drive, overseeing the site's daily and long-term content initiatives in addition to writing his own features and reviews. He's been covering the automotive industry professionally since 2015 and joined The Drive in January 2018.
Yahoo
16-04-2025
- Automotive
- Yahoo
Hanon Systems Wins Third PACE Award for Visible-Light LED Photocatalyst Technology
Hanon Systems recognized with its third PACE Award win, this time for visible-light LED photocatalyst technology that enhances in-vehicle air quality The technology demonstrates 98.5% virus sterilization efficiency and 97.5% in gas deodorization, and is applied in premium sedans The company reaffirms its commitment to pioneering innovative technologies for a more comfortable and healthier driving environment SEOUL, South Korea, April 16, 2025 /PRNewswire/ -- Hanon Systems, a leading global automotive thermal management supplier and subsidiary of Hankook & Company Group, has been named a winner of the 2025 PACE Awards. This marks the company's third win, making it the first Korean supplier to achieve this recognition. The award was presented at a ceremony on April 15 (local time) in Detroit, Mich., recognizing Hanon Systems for its visible-light LED photocatalyst technology, which enhances antimicrobial and deodorizing performance in HVAC systems. This innovative solution effectively eliminates harmful gases, odors, and microorganisms that enter the vehicle from both internal and external sources. Unlike conventional ionizers, it operates without generating electromagnetic waves or ozone, providing a safer and more effective approach to improving in-cabin air quality. Testing by external institutions demonstrated a virus sterilization rate of 98.5%, a significant improvement from the 66.1% measured from previous solutions. The deodorization performance also improved from the previous 35% to 97.5%, nearly a threefold increase. The technology is semi-permanent, requiring no replacement. It is currently applied in Hyundai's flagship sedan, the G90, and is now being considered for potential implementation by global OEMs. This award adds to Hanon Systems' long-standing track record of innovation. The company was a finalist in 2016 for its UV photocatalyst technology, also aimed at improving air quality. The current solution builds on that earlier work by overcoming limitations, ensuring the technology is harmless to humans, and offering potential applications beyond the automotive sector, including indoor climate systems. "For 30 years, the PACE program has celebrated cutting-edge innovations that have shaped the automotive industry on a global level," said Jamie Butters, executive editor of Automotive News. "The companies on this year's list have pioneered significant technologies that will continue to propel the industry forward. "This award is global recognition of Hanon Systems' differentiated technological competitiveness," said Mr. Soo-Il Lee, President and CEO of Hanon Systems. "We remain committed to developing advanced technologies that go beyond comfort to deliver enhanced well-being and redefine the driving experience." This marks Hanon Systems' third PACE Award win. The company first won in 2007 for its wavy blade fan and shroud, becoming the first Asian supplier to be honored. It won again in 2013 for its metal seal fitting. The PACE Awards, organized annually by Automotive News, recognize outstanding innovation, technological advancement, and business performance in the global automotive industry. This year marks the 30th anniversary of the prestigious program. About Hanon SystemsHanon Systems, founded in 1986, is a global leader in thermal energy management solutions. In January 2025, it became a subsidiary of Hankook & Company Group. Its offering includes a wide range of solutions in the areas of heating, ventilation and air conditioning, powertrain cooling, compressor, fluid transport, and electronics and fluid pressure. The company currently operates 50 manufacturing sites and three regional innovation centers and employs more than 20,000 people across 21 countries. To learn more, visit Follow Hanon Systems:LinkedIn: YouTube: View original content to download multimedia: SOURCE Hanon Systems Sign in to access your portfolio