5 days ago
Why Club Glove Overhauled Golf's Top Travel Bag After 30 Years
Club Glove has overhauled its top-selling golf travel bag for the first time in three decades.
With a backdrop of record-setting levels of recreational golf travel in recent years, Club Glove has completely overhauled its top-selling golf travel bag – the Traveler – for the first time in 30 years.
The launch is part of a re-engineered product line from Club Glove, with enhanced strength and protective elements (as well as more premium materials) across all its club travel bags as well as luggage, backpacks and duffle bags. The Traveler has been upgraded with a ballistic nylon that's three times stronger than the previous material, 25% more padding for increased protection of clubheads, a new upper lined with premium velour, and a built-in lock that's TSA approved. Also new is a shock absorbing wheelbase along with interior pockets for discreet storage, leather touchpoints and premium hardware.
'We are taking what every golfer loves and trusts about Club Glove - products that you can count on to protect your equipment and last for generations to come - and bringing that to the next level,' said Jay Duke, President of Golf Gear for Club Glove.
A new built-in TSA approved lock is part of the overhaul of Club Glove's top selling golf bag.
Each of the past three years has yielded more than 12 million U.S. golf travelers, according to the National Golf Foundation, the only times on record that milestone has been exceeded. With destination golf experiences to far-flung locations becoming increasingly popular – from the Oregon coast and the California's Monterey Peninsula to the Sand Hills of Nebraska and North Carolina – golfers have perhaps more incentive than ever to ensure their clubs also make the journey safely. And especially at a time when new drivers can top $500 or $600.
The changes to Club Glove's Traveler bag were a part of an overhaul of the company's full golf ... More travel line.
For Club Glove, professional golfers who face the regular rigors of travel make for the best field testers, with its entire new line crafted through direct feedback from PGA Tour and LPGA Tour players. Club Glove is currently recognized as the most-used travel bag on the PGA Tour, with a trickledown effect that reaches the millions of recreational golfers.
'Everything starts with the golfer,' said Mike Reffitt, who leads product creation for Club Glove. 'We engineer products with the most passionate golf travelers in mind. We then validate those designs with the most avid travelers to ensure we're delivering the absolute best travel gear in golf.'
Now available online and at golf shops across the U.S., Club Glove also introduced three new travel backpacks and two new duffle bag options, with golfers having a choice across the product line between three unique collections – Tour, Pro and Club – that span all levels of detailing, premium features, and durable engineering.
Club Glove enlisted help from professional golfers in making notable changes to its fuller golf ... More travel line.