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Durban entrepreneur shares how she's building an empire
Durban entrepreneur shares how she's building an empire

The Citizen

time3 days ago

  • Business
  • The Citizen

Durban entrepreneur shares how she's building an empire

AT just 22 years of age Cheyenne Gooderson of uMhlanga is redefining what it means to be a young entrepreneur in SA. As the country celebrates Youth Month this June, her story is one of bold ideas, resilience, and a fearless desire to do things differently. Also read: WATCH: World of Miniatures Fair brings cinematic charm and tiny treasures to Westville Gooderson is a business partner in three ventures: Vibe and Thrive, a wellness event concept; NüDrip, an IV health and wellness lab; and Trimtreats, a line of healthy condiments. Another business, still under wraps, is on the way. Each initiative is tied to her passions: health, social media, fashion, and above all, independence. 'I always knew I didn't want to work for someone else. I wanted to create something of my own,' she said. Her late grandfather, an entrepreneur himself, was a major influence. His passing marked a turning point. 'I realised studying was something I was doing for him, not myself. Now I want to make him proud by building something real, something mine,' she said. The journey hasn't been without challenges. The biggest hurdle for Gooderson has been money – she has been trying to execute big ideas with small budgets. From planning wellness events to launching products, every step has required grit and creativity. 'Execution is the hardest part. From ticket sales to safety logistics, every detail matters.' @caxtonlocalmedia Each June, South Africa commemorates YouthMonth in honour of the 1976 Soweto Uprising, when brave students stood against an oppressive education system. Their legacy lives on, reminding the nation of the power of young voices. As we reflect on their sacrifice, #Youth Month 2025 also calls on today's youth to lead the way toward a more just and inclusive future. This week we feature Cheyenne Gooderson whose ultimate aim is to create something of her own. YouthDay YouthDaySouthAfrica #June16 #sowetouprising ♬ original sound – caxtonlocalmedia – caxtonlocalmedia What sets Gooderson apart is her ability to spot what's missing. 'A lot of my ideas come from things I wish existed. If I want it, someone else probably does too,' she said. That insight, coupled with her ambition and drive, fuels her work ethic. She's also candid about the pressure young people face. 'Everyone around me was going to university. I felt like I missed out. But I've come to realise that it's okay to take time to figure things out. We have all the time in the world,' she reflected. Her message to the youth is: Don't fear failure. 'We've all read about people who failed many times before they made it. Just start, that's the hardest part. Youth is not a barrier, it's a launching pad,' she added. Besides building an empire, Gooderson also dreams of becoming Miss SA. For more from Berea Mail, follow us on Facebook, X and Instagram. You can also check out our videos on our YouTube channel or follow us on TikTok. Click to subscribe to our newsletter – here

WATCH: Durban youth speaks on breaking barriers in the business world this Youth Month
WATCH: Durban youth speaks on breaking barriers in the business world this Youth Month

The Citizen

time3 days ago

  • Business
  • The Citizen

WATCH: Durban youth speaks on breaking barriers in the business world this Youth Month

WATCH: Durban youth speaks on breaking barriers in the business world this Youth Month AT just 22 years of age Cheyenne Gooderson of uMhlanga is redefining what it means to be a young entrepreneur in SA. As the country celebrates Youth Month this June, her story is one of bold ideas, resilience, and a fearless desire to do things differently. Also read: WATCH: World of Miniatures Fair brings cinematic charm and tiny treasures to Westville Gooderson is a business partner in three ventures: Vibe and Thrive, a wellness event concept; NüDrip, an IV health and wellness lab; and Trimtreats, a line of healthy condiments. Another business, still under wraps, is on the way. Each initiative is tied to her passions: health, social media, fashion, and above all, independence. 'I always knew I didn't want to work for someone else. I wanted to create something of my own,' she said. Her late grandfather, an entrepreneur himself, was a major influence. His passing marked a turning point. 'I realised studying was something I was doing for him, not myself. Now I want to make him proud by building something real, something mine,' she said. The journey hasn't been without challenges. The biggest hurdle for Gooderson has been money – she has been trying to execute big ideas with small budgets. From planning wellness events to launching products, every step has required grit and creativity. 'Execution is the hardest part. From ticket sales to safety logistics, every detail matters.' @caxtonlocalmedia Each June, South Africa commemorates YouthMonth in honour of the 1976 Soweto Uprising, when brave students stood against an oppressive education system. Their legacy lives on, reminding the nation of the power of young voices. As we reflect on their sacrifice, #Youth Month 2025 also calls on today's youth to lead the way toward a more just and inclusive future. This week we feature Cheyenne Gooderson whose ultimate aim is to create something of her own. YouthDay YouthDaySouthAfrica #June16 #sowetouprising ♬ original sound – caxtonlocalmedia – caxtonlocalmedia What sets Gooderson apart is her ability to spot what's missing. 'A lot of my ideas come from things I wish existed. If I want it, someone else probably does too,' she said. That insight, coupled with her ambition and drive, fuels her work ethic. She's also candid about the pressure young people face. 'Everyone around me was going to university. I felt like I missed out. But I've come to realise that it's okay to take time to figure things out. We have all the time in the world,' she reflected. Her message to the youth is: Don't fear failure. 'We've all read about people who failed many times before they made it. Just start, that's the hardest part. Youth is not a barrier, it's a launching pad,' she added. Besides building an empire, Gooderson also dreams of becoming Miss SA. For more from Northglen News, follow us on Facebook , X or Instagram. You can also check out our videos on our YouTube channel or follow us on TikTok. Click to subscribe to our newsletter – here

Veterans 'hurt' after Crawley council paints over war mural
Veterans 'hurt' after Crawley council paints over war mural

BBC News

time24-04-2025

  • General
  • BBC News

Veterans 'hurt' after Crawley council paints over war mural

Veterans in Crawley have said it is "unbelievable" that the town's council has painted over a long-standing war mural which was a focal point for their mural in Tilgate Park was painted in 2018 to commemorate 100 years since the end of the First World Gooderson, from the Crawley & Horsham Armed Forces and Veteran's Breakfast Club, said the mural was the only memorial in Crawley to accurately list all those who lost their lives in the Crawley Borough Council said the artwork was "realistically beyond proper restoration", so it was painted over. In 2018, when the mural was being painted, the council said on social media: "It's on view for all to see but if you want to see the artist at work, he will be here this Sunday and into next week to continue the painting."Now, however, a spokesperson for the council said it never gave permission for the mural so the wall has been "put back to its original state". Mr Gooderson called the decision "unbelievable"."The veteran community is very upset and hurt, we go there every Bank Holiday Monday and this time we went there it had gone," he said."We have all served our country and the mural was a focal point for us to remember." He added: "I want to know why they've done it. There's people missing from the other memorials, it was a true account of all the people who lost their lives."The BBC understand the mural was painted over in February but veterans were not asked why it had posted images of the mural being painted in 2018 but now claims it never granted permission for the work, the council declined to the council spokesperson said: "We are fully committed to supporting our veterans and those serving in the forces."As a council we will be happy to work with any group to find an appropriate alternative location to pay tribute to our service personnel."

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