Latest news with #GupshupConversationCloud
Yahoo
15-04-2025
- Business
- Yahoo
Gupshup Conversation Cloud and WhatsApp drove 270% ROI for Customers, According to Total Economic Impact Findings
Interviewed customers saw a 50% increase in customer engagement, generating $1.4 million in profit, according to the TEI findings The Conversational AI platform launched an ROI calculator for businesses alongside the launch of the research study MUMBAI, India and SAN FRANCISCO, April 15, 2025 /CNW/ -- Gupshup, the world's leading Conversational AI platform, today announced the results of a commissioned Forrester Consulting Total Economic Impact™ (TEI) study conducted on behalf of Meta, showing the cost savings and business benefits of its Conversation Cloud platform and WhatsApp in driving customer engagement, lead generation, conversions, and overall business growth for retail and e-commerce businesses. To empower businesses with tangible insights, Gupshup, in collaboration with Meta, has also launched a quick ROI calculator alongside the release of the study. As per the findings, WhatsApp campaigns powered by Gupshup Conversation Cloud saw 50% more customer engagement compared to SMS and email. This boost in engagement helped deliver a 270% return on investment over three years for a composite organization using Gupshup-powered automation on the WhatsApp Business Platform. Composite organization refers to the model business entity created by aggregating data from interviewed customers. 90% of surveyed businesses reported higher open rates, and 92% saw increased click-through rates on WhatsApp. Beyond engagement, businesses using WhatsApp and Gupshup's platform significantly impacted the entire customer journey, from lead generation to the final sale. In the retail and e-commerce sectors, 90% of businesses saw a significant increase in new customers, which seamlessly converted into higher sales. In addition, the composite organization saw a 55% increase in conversion rates and a 2.08% rise in overall revenue. "AI-driven conversations are no longer just a customer support tool—they are transforming every function of the business, from marketing and sales to post-purchase engagement and customer care. Businesses leveraging AI-powered messaging are seeing improved customer acquisition, stronger revenue growth with higher efficiency. At the core, it's about delivering seamless, intelligent, and personalized interactions that enhance the overall customer experience. The future of business is conversational, and AI is the engine driving this transformation," said Beerud Sheth, Founder & CEO of Gupshup. With 20% higher average order value (AOV) for businesses leading to a 1.17% increase in total revenue, WhatsApp is proving to be a game-changer for businesses. The detailed findings can be accessed here Logo: View original content: SOURCE Gupshup Technologies View original content:
Globe and Mail
13-02-2025
- Business
- Globe and Mail
Gupshup Accelerates AI Adoption For Businesses with Pre-Built, Industry-Trained, Multimodal AI Agents
BENGALURU, India , Feb. 13, 2025 /CNW/ -- Gupshup, the world's leading Conversational AI platform today announced the launch of its AI Agent Library, a groundbreaking suite of 15 pre-built and customizable AI Agents with deep industry knowhow to help businesses dramatically accelerate time-to-market. This Agent library enables enterprises to deploy advanced AI-powered interactions rapidly, enabling early adopters to substantially accelerate revenue growth, and improve customer experience and operational efficiency. The launch of these AI Agents reflects Gupshup's mission of enabling businesses to thrive in the era of Conversational AI. These industry-tuned AI Agents are specifically designed for B2C engagement across the business lifecycle of marketing, selling, and support. They leverage LLMs for rich customer interactions, seamlessly integrate with backend systems and are rapidly deployable in omnichannel environments, i.e. across messaging channels including WhatsApp, SMS, RCS, Voice, Web, and Mobile "Conversational AI Agents are fundamentally transforming how businesses connect with their customers. As a tech-first organization that has consistently been the leader at every stage of the evolution of the conversational messaging industry, Gupshup is uniquely positioned to bring these next-gen AI Agents. These AI Agents are optimized to have substantial business impact, enable rapid deployment, and deliver high ROI", said Beerud Sheth, Founder & CEO, Gupshup. Built on Gupshup Conversation Cloud, an advanced platform for building rich conversational experiences, these AI Agents can plan, execute, and learn - going far beyond simple chat flows. The Agents leverage state of the art LLM models to engage in rich, multi-turn natural language conversations with the user. Capable of not just handling inbound queries, these AI Agents also manage outbound notifications, reminders, and alerts. Deeply integrated with relevant backend systems and tools, such as catalogs, CRMs, ticketing systems and calendars, they can fetch and update the data accurately. Businesses using Gupshup's pre-built AI Agents can create highly personalized interactions as these agents can track the conversation history by integrating with common data platforms. Deeply embedded trust and safety guardrails ensure that the AI does not stray from its designated role while maintaining brand integrity. With detailed analytics, businesses can get insights on customer interactions, enabling them to identify areas for improvement, measure the effectiveness of the AI agent, and continuously refine its capabilities. The initial release includes several specialized AI Agents designed to deliver immediate business results across multiple industries and key B2C engagement scenarios. Industries include Retail & e-Commerce, Fintech, Travel & Hospitality, Real Estate and CPG/FMCG. For example- the Lead Generation AI Agent autonomously collects, qualifies, and nurtures leads while orchestrating targeted drip campaigns, tasks that traditionally require significant manual intervention. The Product Discovery AI Agent accelerates sales by providing consultative product discovery and intelligent recommendations. Meanwhile, the Order Management AI Agent brings unprecedented efficiency to order tracking, returns handling, and delivery optimization. Unlike the previous generation of virtual assistants that require extensive development cycles, businesses can customize and deploy their own Conversational AI Agents using simple prompt instructions. Companies can define engagement rules, agent personality and brand voice, configure sophisticated skills, and integrate with third-party platforms, all while maintaining enterprise-grade security and control. Each AI Agent comes equipped with pre-set guardrails and hallucination controls, ensuring reliable and accurate customer interactions from day one. The superior capabilities of Gupshup's AI Agents are already delivering transformative results across global markets. In Saudi Arabia , Petromin's PETROMINit! AI Agent on WhatsApp demonstrates how these AI Agents can match human-like automotive support interactions without the traditional limitations of scripted responses. Brazilian fashion retailer Reserva has achieved new levels of customer engagement through AI Agents that process text messages for sophisticated product discovery, while a leading Indian spices brand has deployed an AI Recipe Agent that creates meaningful brand engagement through contextual recipe recommendations. As a rapidly evolving AI-native organization, Gupshup has integrated artificial intelligence across its entire product suite and internal operations from employee onboarding to finance, engineering and customer success. The company's transformation to reflects its commitment to developing enterprise solutions that enhance customer satisfaction through intelligent, conversational engagement that delivers business impact. About Gupshup Gupshup is the leading platform for building and deploying industry-trained Conversational AI Agents for every business across marketing, commerce, and support use cases. Gupshup Conversation Cloud powers multimodal interactions with industry-trained AI agents so that businesses can go live faster across channels including Voice, WhatsApp, RCS, Web, Mobile Apps and more. Trusted by 45,000+ customers in 60+ countries across industries, Gupshup handles 120B+ conversational messages annually. Gupshup works with many of the top brands across industries including eCommerce, retail, payments, fintech, payments, media, travel, automotive, and banking to deliver transformative conversational experiences that accelerate growth and optimize costs.
Yahoo
13-02-2025
- Business
- Yahoo
Gupshup Accelerates AI Adoption For Businesses with Pre-Built, Industry-Trained, Multimodal AI Agents
JAKARTA, Indonesia, Feb. 13, 2025 /PRNewswire/ -- Gupshup, the world's leading Conversational AI platform today announced the launch of its AI Agent Library, a groundbreaking suite of 15 pre-built and customizable AI Agents with deep industry knowhow to help businesses dramatically accelerate time-to-market. This Agent library enables enterprises to deploy advanced AI-powered interactions rapidly, enabling early adopters to substantially accelerate revenue growth, and improve customer experience and operational efficiency. The launch of these AI Agents reflects Gupshup's mission of enabling businesses to thrive in the era of Conversational AI. These industry-tuned AI Agents are specifically designed for B2C engagement across the business lifecycle of marketing, selling, and support. They leverage LLMs for rich customer interactions, seamlessly integrate with backend systems and are rapidly deployable in omnichannel environments, i.e. across messaging channels including WhatsApp, SMS, RCS, Voice, Web, and Mobile "Conversational AI Agents are fundamentally transforming how businesses connect with their customers. As a tech-first organization that has consistently been the leader at every stage of the evolution of the conversational messaging industry, Gupshup is uniquely positioned to bring these next-gen AI Agents", said Beerud Sheth, Founder & CEO, Gupshup. The initial release includes several specialized AI Agents designed to deliver immediate business results across multiple industries and key B2C engagement scenarios. Industries include Retail & e-Commerce, Fintech, Travel & Hospitality, Real Estate and CPG/FMCG. For example- the Lead Generation AI Agent autonomously collects, qualifies, and nurtures leads while orchestrating targeted drip campaigns, tasks that traditionally require significant manual intervention. The Product Discovery AI Agent accelerates sales by providing consultative product discovery and intelligent recommendations. As a rapidly evolving AI-native organization, Gupshup has integrated artificial intelligence across its entire product suite and internal operations from employee onboarding to finance, engineering and customer success. About Gupshup Gupshup is the leading platform for building and deploying industry-trained Conversational AI Agents for every business across marketing, commerce, and support use cases. Gupshup Conversation Cloud powers multimodal interactions with industry-trained AI agents so that businesses can go live faster across channels including Voice, WhatsApp, RCS, Web, Mobile Apps and more. Trusted by 45,000+ customers in 60+ countries across industries, Gupshup handles 120B+ conversational messages annually. Gupshup works with many of the top brands across industries including eCommerce, retail, payments, fintech, payments, media, travel, automotive, and banking to deliver transformative conversational experiences that accelerate growth and optimize costs. Media Contact: Vandana V; vandana.v@ View original content: SOURCE Gupshup Technologies Sign in to access your portfolio
Khaleej Times
26-01-2025
- Automotive
- Khaleej Times
Agentic AI's arrival in automotive industry could signal the end of scripted customer service
Customer engagement has long been dominated by rigid, script-based chatbots that offer little beyond pre-programmed responses. But a new generation of AI is rendering such systems obsolete. Unlike traditional AI, which primarily follows decision trees, Agentic AI operates with autonomy - understanding context, making decisions, and executing complex workflows without human intervention. This transformation is redefining customer interactions, particularly in industries where real-time support is critical. These systems leverage vast amounts of business data to interpret, learn, and execute complete tasks across multiple systems, bridging the gap between automation and human-level service. Beerud Sheth, Founder & CEO of leading Conversational AI platform Gupshup, describes this transformation as a shift toward AI that 'actively makes decisions and executes complex workflows.' The impact is especially profound in customer-intensive industries like automotive services, where inquiries range from routine maintenance requests to urgent roadside assistance. Companies like Petromin, a leader in Saudi Arabia's mobility solutions sector, are using Agentic AI to gain a competitive edge. Traditional customer service at its end? As businesses look to expand beyond basic customer service, AI agents are transforming into comprehensive partners. Rather than merely responding to service requests, these AI-powered agents are learning to manage entire customer journeys, handling everything from lead qualification and appointment scheduling to real-time diagnostics and service coordination. A prime example is Petromin's collaboration with Gupshup to launch PETROMINit!, Saudi Arabia's first Generative AI-powered automotive customer service agent. Built on the Gupshup Conversation Cloud, PETROMINit! provides customers with real-time assistance via WhatsApp, offering instant, human-like support in both Arabic and English. The response has been immediate and impactful - in its first month, nearly half of Petromin's WhatsApp users interacted with the AI agent, with many inquiries centered around vehicle servicing and loyalty points. 'At Petromin Corp, we're reimagining automotive customer service through the power of intelligent AI Agents,' said Hussein M. Dajani, Group Chief Marketing and Customer Centricity Officer, Petromin Corporation. 'We are proud to introduce a solution that redefines convenience for our customers and sets a new standard for automotive customer support in Saudi Arabia. The AI Agent saw strong early adoption, with nearly half of Petromin Corp's WhatsApp users exploring the AI features in just the first month of its launch. A majority of the queries came for vehicle quick service and loyalty points.' Why Agentic AI matters for businesses Beyond the automotive sector, the appeal of Agentic AI lies in its ability to enhance both efficiency and customer satisfaction. Businesses that deploy these AI agents are creating a scalable, personalized experience that mirrors human engagement. This is particularly evident in multilingual markets like Saudi Arabia, where maintaining linguistic and cultural nuances is a crucial factor in AI adoption. Beerud believes this adaptability is a key driver of adoption. He notes that the challenge isn't just translating responses - it's ensuring that AI retains technical accuracy and conversational flow across languages. Gupshup has tackled this by leveraging advanced large language models (LLMs), fine-tuning them for industry-specific terminology to ensure contextual precision whether a customer is asking about routine servicing or EV diagnostics. 'AI Agents are driving a radical transformation in customer engagement across industries,' Beerud says. 'They provide a delightful, empathetic, instant, accurate, and personalized experience to consumers. We're excited to partner with a visionary company like Petromin to redefine automotive customer service.' A future of Agentic AI While PETROMINit! is already enhancing customer experience, its full potential is yet to be realized. Petromin has plans to expand its AI agent's functionality through additional partnerships, paving the way for a more integrated mobility ecosystem. The long-term vision? AI that doesn't just assist customers but anticipates needs - whether it's managing vehicle maintenance schedules, handling insurance renewals, or even coordinating fuel deliveries in real time. As AI technology continues to advance rapidly, the role of Agentic AI is expected to grow across industries. These agents are poised to become important strategic assets that optimize workflows across the world. Gupshup's Agentic AI is already making strides globally. In Brazil, a leading fashion brand has deployed Portuguese-speaking AI agents for product recommendations. In Indonesia, Mexico, and India, Gupshup's AI-powered assistants are serving customers in Bahasa, Spanish, and Hindi, respectively. And the next few years will see their capabilities grow further. Petromin's adoption of Agentic AI signals a broader trend: the future of customer engagement will be defined by AI that is intelligent, autonomous, and deeply embedded in the business ecosystem. Agentic AI will redefine what's possible in customer interaction and operational intelligence.
