21 hours ago
Platforms selling tribal attire empower rural artisans
Ranchi: The platforms selling tribal attire have emerged as a lifeline for rural artisans, relying on their skilled hands to craft exquisite garments that showcase traditional weaving techniques.
This initiative has not only preserved age-old skills but also transformed the lives of artisans, empowering them and improving their livelihoods.
As these artisans weave their magic into every thread, they are not just creating beautiful clothing; they are crafting a better future for themselves and their families. The impact of this initiative is palpable, with artisans gaining confidence, financial stability, and a sense of pride in their work.
Salge Tudu, who is associated with one of the online platforms that sells garments made out of tribal textiles, said, "After we associated with the business, our economic conditions elevated. Before, the garments we made did not achieve such a wide buyer base, but now our products are sold at premium rates in different parts of the world. From earning nothing, we now have earnings in thousands every month."
She added that around 350 weavers in East Singhbhum district are currently associated with the textile industry, who weave and embroider various women's garments.
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The products woven by these artisans attract massive demand during festivals such as Saraswati Puja, Durga Puja, and Sarhul.
Chara Swansi, a 45-year-old male weaver from Khunti district who weaves bed sheets, tribal cloths, shawls, sarees, and various other tribal textiles, said he earns around Rs 15,000-Rs 20,000 a month. "Now I have started training the youths in my locality so that they can also make a livelihood out of it, and the traditional art forms can also be preserved. We take immense pride in our work as the products delicately stitched by our hands are now reaching foreign countries, and celebrities have also started wearing those," he added.
