Latest news with #HDDC
Mid East Info
13-05-2025
- Business
- Mid East Info
Hero Dubai Desert Classic announces new multi-year Official Patron partnership - Middle East Business News and Information
Dubai, UAE: The Hero Dubai Desert Classic (HDDC) continues to go from strength to strength, today announcing UK-based property investment company Flambard Williams as the newest member of its premium partnership family. Flambard Willams will become an Official Patron of the Classic on a multi-year deal, highlighting the tournament's continued attraction to international commercial partners. Multi-award winning Flambard Williams is a specialist property investment company providing expert solutions beyond traditional asset classes. They offer strategic advisory services and portfolio management advice to property investors around the world. This partnership marks the first major global sponsorship for their business and importantly supports their brand in reaching new audiences, engaging customers and growing presence in a priority market. Established in 1989, the HDDC is the oldest golf competition in the region, affectionately known as the Major of the Middle East. This year, in its 36th iteration, Tyrrell Hatton edged out the likes of Rory McIlroy, Jon Rahm, and Tommy Fleetwood to lift the Dallah Trophy. Premium on and off course entertainment and GEO-certification® have all contributed to its significance on the DP World Tour, and as part of the prestigious Rolex Series, it holds a premier status on the global golfing calendar. Simon Corkill, Executive Tournament Director of Hero Dubai Desert Classic, said: 'We're delighted to announce the support of Flambard Williams on a multi-year deal, and look forward to working with them as we continue to produce a truly fan and player-favourite event. 'Without partnerships like this we wouldn't be able to build such an amazing event that since 1989 has sparked some truly unforgettable moments on the DP World Tour. We can't wait to see what the 2026 event has in store and are excited to create more memorable experiences alongside our valued partners.' Christopher Whetstone, Managing Director, Flambard Williams, said that as current sponsors of South African golfer Wilco Nienaber, they were excited to partner with the iconic tournament: 'We are ecstatic to sign a fantastic long-term deal to partner with this prestigious event. Add this to our sponsorship of who I believe is a future multiple Major winner, Wilco Nienaber, we will not only increase our global brand, but also host a number of our select clients to enjoy a phenomenal 4 days of golf.' About Hero Dubai Desert Classic: The Dubai Desert Classic was founded in 1989 as the first DP World Tour event to take place in the Gulf, and the first and only GEO-certified golf event in the Middle East, highlighting the event's continued dedication to environmental responsibility and sustainable golf events. Regarded as one of the most significant events on the DP World Tour, and part of the prestigious Rolex Series, it has been credited with paving the way for golf's presence in the Middle East, as well as creating some of the most iconic moments in golfing history. Promoted and organised by Falcon and Associates, the tournament played on the Majlis course at Emirates Golf Club, is fondly referred to as the 'Major of the Middle East', due to its legacy and world-class players drawn to the tournament every year. The tournament is supported by title sponsor, Hero MotoCorp, and Emirates Global Aluminium (EGA), a founding partner of the Dubai Desert Classic. The 37th edition of the event will take place in January 2026 in Dubai. About Flambard Williams: Flambard Williams is UK's No1 Property Investment Specialist. Established in 2012 and headquartered in Canary Wharf, London, the team has a global reach and each year transacts on £bn's worth of property. Generating returns of over 10% annually along with major awards to their name, including Best Agent, Best Agency, and a 5-star award for their management services from the International Property Awards, it is clear to see why clients all over the globe have put their trust in Flambard Williams. Handling all sides of the property transaction, such as the purchase, the management, the mortgage, company formations, and, of course, the sourcing of the below-market-value properties, is why they are the leader in their industry. Flambard Williams is a big advocate of nurturing young sports talent, with Wilco Nienaber being their marquee signing. About Hero MotoCorp Ltd. Hero MotoCorp, headquartered in New Delhi, India, is the world's largest manufacturer of motorcycles and scooters for 24 consecutive years, with a global footprint spanning 48 countries across Asia, Africa, Latin America and a customer base of over 120 million. VIDA, powered by Hero, is the company's dedicated electric mobility arm, driving innovation and sustainability. Hero MotoCorp has collaborations with Harley-Davidson and Zero Motorcycles and strategic investments in Ather Energy and Euler Motors. The company operates eight manufacturing facilities – six in India and one each in Colombia and Bangladesh – along with two Research and Development centres: Centre for Innovation and Technology (CIT) in India and Tech Centre Germany (TCG) near Munich. Hero MotoCorp is the only Indian two-wheeler manufacturer listed on the prestigious Dow Jones Sustainability Index (DJSI). Beyond mobility, Hero MotoCorp is a leading global corporate promoter of multiple sports including golf, football, field hockey, and cricket. Hero MotoSports Team Rally is India's flag bearer in global rally racing, while legendary golfer Tiger Woods is the company's Global Corporate Partner. About the DP World Tour: The DP World Tour is the main men's professional golf tour of the European Tour group. As golf's global tour, we showcase global talent in global destinations and use our platform to build, entertain and connect our global community. GLOBAL TALENT: We provide pathways and a platform for the leading international talent, bringing together golfing icons, national heroes and emerging stars from around the world. GLOBAL DESTINATIONS: We stage tournaments in iconic cities and locations around the world and each week we celebrate and showcase the rich diversity of the courses, cities and cultures we visit. GLOBAL COMMUNITY: We build, entertain and connect communities through our commitment to innovation, creative content and having a positive social and environmental impact. Our 2025 Global Schedule features 42 tournaments in 26 different countries and comprises three distinct phases: five 'Global Swings', the 'Back 9' and the 'DP World Tour Play-Offs'. It features five Rolex Series events – the premium category of events on the DP World Tour – and four Major Championships, all of which count towards the Race to Dubai Rankings, the Tour's season-long competition which concludes at the DP World Tour Championship in Dubai. DP World, the leading provider of global smart end-to-end supply chain and logistics solutions, has been the title partner of the DP World Tour since the start of the 2022 season, the Tour's 50th season following its formation in 1972. We also enjoy the support of many of the world's leading business brands with DP World, Rolex, BMW, Buffalo Trace Distillery, Emirates and Fortinet as Official Partners. About the Rolex Series: The Rolex Series is the premium category of events on the DP World Tour, comprising five tournaments in 2025, staged in a variety of world-class golfing locations around the globe, each with a minimum prize fund of US$9 million. Showcasing innovation, enriched media, content and broadcast coverage, and a superior event experience for both fans and for the world's top players, the list of Rolex Series Champions includes some of golf's most distinguished names. The Rolex Series was launched in 2017, coinciding with the 20th anniversary of Rolex's enduring partnership with the European Tour group. In 2025, the Rolex Series comprises; the Hero Dubai Desert Classic (January 16-19), the Genesis Scottish Open (July 10-13) the BMW PGA Championship (September 11-14), the Abu Dhabi HSBC Championship (November 6-9) and the DP World Tour Championship (November 13-16). The latter two events comprise the DP World Tour Play-Offs and feature the leading 70 and 50 players from the Race to Dubai respectively.
Axios
21-04-2025
- Business
- Axios
Front Porch brings affordable housing units to Sweet Auburn
The first phase of a redevelopment project that produced Auburn Avenue's first new build in nearly two decades is sparking hope that one of Atlanta's most famed thoroughfares will see a rebirth. Why it matters: Once considered the " richest Negro street" in the world, Auburn Avenue — dubbed Sweet Auburn by its boosters — had one of the largest concentrations of Black-owned businesses in the country. It was home to Atlanta's first Black-owned radio station, daily newspaper and office building, and was a business, political and cultural hub. In the last few decades, however, commercial investment into Sweet Auburn has not kept up with money poured into neighboring streets and communities. Driving the news: The Historic District Development Corporation on Wednesday cut the ribbon on Front Porch, a mixed-use development that includes 33 fully furnished residential units. HDDC said 78% of the units, which start at $1,400 a month, are designated as affordable. Utilities are also included in the rent. Front Porch also has a rooftop garden, and event and retail space. What they're saying: Michael Hatcher, president of Sovereign Construction and Development, which was part of the construction team, said the project is the first new build on Auburn Avenue since 2007. Hatcher told Axios he hopes this development will spur "more activity and a lot more attention and investment" into Auburn Avenue. Friction point: The path to last week's ribbon cutting wasn't easy, HDDC president and CEO Cheneé Joseph told Axios. They faced several roadblocks when an appraiser "redlined" the property and undervalued it by $7 million, she said. Knowing that valuation could jeopardize their ability to get financing, HDDC sought the services of another appraiser who Joseph said understood the significance of the neighborhood. They eventually got the financing needed to move ahead with Front Porch. "We knew that if we were not going to be able to finish this project, there was never going to be a product of this caliber in Sweet Auburn," she said. The big picture: Along with Front Porch, other redevelopment projects are also underway in the neighborhood — such as Sweet Auburn Grande, a multi-phase mixed-use project that would transform much of Auburn Avenue between Jesse Hill Jr. Drive and Bell Street into a large mixed-use development. The restoration of the Prince Hall Masonic Lodge, which has housed many influential Black organizations since it was built in 1940, is also underway. Big Bethel AME, the oldest Black church in Atlanta, is teaming up with the Benoit Group to build residential units and to renovate its administrative offices. The bottom line: Joseph said she hopes Atlanta will see Front Porch as a catalyst to re-invest in a once-thriving community torn apart by the construction of the Downtown Connector. "I think that now that we've got the proof of concept that we can do it, Atlanta has to decide are they going to stand behind their words as far as what is truly the Atlanta Way," she said. "You cannot have a project like Sweet Auburn and the city — our people — not support it and ensure that it's successful."
