28-05-2025
Beauty brand Simply Nam raises funding from Sonam Kapoor's Bhaane Group
Bengaluru: Celebrity makeup artist
Namrata Soni
's beauty brand
Simply Nam
has raised a strategic round of funding from the
Bhaane Group
. The company plans to use the funding to scale its operations, expand product portfolio, and deepen its omnichannel footprint across India.
Founded in 2020 by Soni and Hanna Stromgren Khan, Simply Nam claims to have doubled its customer base over the past year with a 40 per cent returning customer rate and a monthly recurring revenue of Rs 2 crore. Simply Nam said it is scaling rapidly across digital and quick-commerce platforms, including Nykaa, Amazon, Myntra, Tira Beauty, Zepto and Blinkit.
'This strategic investment is a launchpad for what comes next. It will empower us to introduce even more thoughtful, high-performance products, scale our educational content, and expand our omnichannel footprint across the country,' said Hanna Stromgren Khan, co-founder and CEO of Simply Nam.
The company did not disclose the funding amount of the funding.
'At Bhaane, we believe in empowering homegrown excellence and backing founders who are building for the future. Simply Nam represents the next chapter in clean, inclusive beauty for India, and we're incredibly proud to support their journey as they scale new heights,' said Ahuja, co-founder and CEO of Bhaane Group.
Bhaane Group, founded by Anand S Ahuja and Bollywood Actress
Sonam Kapoor
, is a subsidiary of apparel manufacturer Shahi Exports. Bhane Group partners with global brands like Nike and Converse.
