Latest news with #HatemSamman
Broadcast Pro
28-04-2025
- Business
- Broadcast Pro
KSA's Ministry of Culture signs cooperation agreement with TikTok
The Ministry of Culture and TikTok's collaboration aims to enhance cultural content, support Saudi talent, showcase the Kingdom's role and promote its heritage. Saudi Arabia's Ministry of Culture has signed a cooperation agreement with TikTok, aiming to strengthen collaboration across multiple fields and to empower Saudi Arabia's cultural and artistic sectors by harnessing digital technology. The partnership seeks to enrich cultural experiences and raise public awareness of the Kingdom's cultural and heritage values. The agreement was formalised during a ceremony held at the Ministry's headquarters in Riyadh. Deputy Minister of National Partnerships and Talent Development Noha Kattan signed on behalf of the ministry, while Dr Hatem Samman, CEO of Government Relations and Public Policy at TikTok in Saudi Arabia, represented the digital platform. The agreement establishes a framework for joint initiatives that serve the community, reinforce cultural and social values aligned with the National Culture Strategy under the Kingdom's Vision 2030, and organise workshops and training programmes aimed at nurturing Saudi artistic talent and supporting cultural events across the Kingdom. This collaboration is part of the Ministry's broader efforts to engage with digital platforms to advance the Saudi cultural scene and promote the Kingdom's national identity. By embracing rapid digital transformation, the Ministry seeks to forge partnerships across public, private, and non-profit sectors to further these goals. Through this strategic cooperation, the Ministry of Culture and TikTok will work together to enhance cultural and creative content, support Saudi talents in various artistic fields, highlight the Kingdom's cultural and social contributions, and celebrate its heritage, all in line with the objectives of the National Culture Strategy and Vision 2030.
Asharq Al-Awsat
21-04-2025
- Business
- Asharq Al-Awsat
Culture Ministry Partners with TikTok to Boost Saudi Cultural Sector
The Saudi Ministry of Culture signed on Monday a cooperation agreement with TikTok to strengthen collaboration across various fields, aiming to support and empower Saudi Arabia's cultural and artistic landscape by leveraging digital technology to enrich cultural experiences and enhance public awareness of cultural and heritage values. The agreement was signed by Deputy Minister of National Partnerships and Talent Development Noha Kattan on behalf of the ministry, and CEO of Government Relations and Public Policy at TikTok in Saudi Arabia Dr. Hatem Samman during a ceremony at the Ministry of Culture in Riyadh. The agreement outlines joint initiatives to serve the community, reinforce cultural and social values in line with the National Culture Strategy under the Kingdom's Vision 2030, and organize workshops and training programs to develop Saudi artistic talent and support cultural events hosted in the Kingdom. As part of the ministry's broader efforts to collaborate with digital platforms, this partnership contributes to the development of the Saudi cultural scene and the promotion of national cultural identity through modern channels that embrace rapid digital transformation. This strategic approach includes partnerships with entities across the public, private, and non-profit sectors. The collaboration between the Ministry of Culture and TikTok aims to boost cultural and creative content, support Saudi talent in diverse artistic fields, highlight the Kingdom's cultural and social role, and promote its heritage, all within the framework of the National Culture Strategy and the Kingdom Vision 2030.
Zawya
24-02-2025
- Business
- Zawya
TikTok & Blossom launch SME empowerment program to support Saudi's next generation of entrepreneurs
Riyadh, Saudi Arabia – TikTok, in partnership with Blossom Accelerator, has launched the 'TikTok x Blossom SME Empowerment Program', an initiative designed to support young Saudi entrepreneurs, particularly women, by providing funding, mentorship, and visibility. This initiative aligns with Saudi Vision 2030's commitment to expanding SME contributions to GDP, increasing youth participation in business, and driving economic diversification. This program will provide top-tier mentorship, access to investors, and business development opportunities to help participants transform their ideas into successful ventures. The three-month accelerator program will culminate in an Investor Mixer and Pitch Competition, where finalists will showcase their businesses to industry experts, investors, and key stakeholders. Hatem Samman, TikTok's executive Director of Government Relations and Public Policy in Saudi Arabia, stated: "Startups and SMEs are vital to the Kingdom's economic growth, and through this program, we are equipping young founders, particularly women, with the resources, mentorship, and exposure they need to succeed. With 55% of SMEs recognizing TikTok as a key motivator for young entrepreneurs and 61% reporting increased brand awareness, we see firsthand how digital platforms like TikTok are transforming the startup landscape in Saudi Arabia. As the Kingdom continues its journey toward a thriving, diversified economy, we are proud to play a role in empowering the entrepreneurs of today to build the industries of tomorrow." Blossom Accelerator's CEO and Founder, Emon Shakoor added: 'Saudi Arabia is witnessing a groundbreaking shift, and entrepreneurship is at the heart of this transformation. The 'TikTok x Blossom SME Empowerment Program' is a testament to our commitment to inclusion, job creation, and fostering a thriving private sector aligned with Saudi Vision 2030. By empowering startups and SMEs, we are building the foundation for innovative companies in emerging sectors that will drive of our nation's future. We are honored to partner with a global leader like TikTok to bring this vision to life, creating opportunities that will drive economic diversification, inspire new industries, and shape a resilient, inclusive entrepreneurial ecosystem for generations to come." Applications for the 'TikTok x Blossom SME Empowerment Program' will open March 16, with selected startups set to begin their journey in June 2025. Entrepreneurs interested in participating can find more details and apply at For media inquiries, please contact: Current Global – tiktok@ TikTok MENA – About TikTok: TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
