Latest news with #Heike
Business Wire
04-06-2025
- Automotive
- Business Wire
Mercedes-Benz USA Announces Leadership Transition: Jee-Seop Kim to Succeed Heike Scheuble as Head of Sales & Marketing, Mercedes-Benz Vans North America
ATLANTA--(BUSINESS WIRE)--Mercedes-Benz today announced a leadership change to its North American operations. Effective September 1, Jee-Seop Kim will assume the role of Head of Sales & Marketing of Mercedes-Benz Vans North America. Jee-Seop will succeed Heike Scheuble, who will retire on September 2, after more than 40 years with Mercedes-Benz. 'We thank Heike for her outstanding commitment and significant contributions to the brand throughout her tenure. We wish Heike all the very best in her retirement and look forward to welcoming Jee-Seop into this crucial role. We are confident that his professional expertise and proven leadership skills will help drive continued success for Mercedes-Benz Vans in North America to best serve the needs of our dealer partners and customers.' Dimitris Psillakis, President and CEO of Mercedes-Benz USA Heike Scheuble retires after a career with Mercedes-Benz that began in 1980 at Daimler-Benz. Throughout more than four decades, Heike held a series of pivotal leadership roles in both Europe and the U.S., including key positions in warranty, product management, and aftersales. Since joining the Mercedes-Benz USA Vans team in 2015, Scheuble drove continuous profitable growth, built a high-performing and diverse team, launched new aftersales strategies, and played an essential role in strengthening customer and dealer relationships. Jee-Seop Kim transitions into the role of Head of Sales & Marketing, Mercedes-Benz Vans North America, with more than 20 years of international leadership experience with the brand. Since joining Mercedes-Benz in 2002, Jee-Seop has held key roles in sales, aftersales, and customer service in the U.S., Germany and Korea. As Head of Customer Services at Mercedes-Benz Korea, he led significant aftersales growth and won multiple service quality awards. Since 2023, Kim has led the Customer Services organization at Mercedes-Benz USA, driving stability, growth, and enhancing trust and performance in the U.S. dealer network during a period of significant change for the automotive industry. About Mercedes-Benz Mercedes-Benz USA (MBUSA), headquartered in Atlanta, is responsible for the distribution, marketing and customer service for all Mercedes-Benz products in the United States. MBUSA offers drivers the most diverse lineup in the luxury segment with 18 model lines ranging from the sporty GLA SUV to the flagship S-Class and the dynamic all-electric vehicles from Mercedes-Benz. MBUSA is also responsible for Mercedes-Benz Vans in the U.S. More information on MBUSA and its products can be found at and To learn more about all Mercedes-Benz entities in North America, visit
Daily Mail
02-05-2025
- Daily Mail
Sexually confused killer fatally stabbed hiker in outburst of jealousy
A man who had been struggling with his gender identity and sexuality killed a female hiker because he was jealous of her beauty, police say. Zion Teasley, 24, is accused of fatally stabbing Lauren Heike, 29, after stalking her on an Arizona trail in April 2023. Detectives said he had been writing of his sexual confusion in a diary in the months leading up to the murder of Lauren, who was stabbed 15 times. 'Battling': Zion Teasley had been writing in his journal about his gender identity in the months before the murder In one entry he wrote: 'I have been battling with my gender identity and sexuality. 'I am Christian, so this isn't allowed. I want to live a life of serving god, but how can I with these and other sins in the way. 'I [know] I am forgiven for my sins. But it's still a lot of pressure and it's hard to maintain a good Christian mindset 24/7.' Prosecutors also claim Teasley was depressed and wrote alongside a screenshot: 'When I see a beautiful woman and I'm a man.' Surveillance footage: A camera captured the suspect following Heike, and eventually returning to the area where her body was found before hopping a fence When policer asked the alleged killer about Heike before his arrest, he reportedly said: 'That's what I would want to look like.' Meanwhile, investigators say they found a picture of Teasley in an outfit similar to what Heike was wearing when she was killed. A well-placed camera captured the suspect following Heike, and eventually returning to the area where her body was found before hopping a fence. Cops who found Heike previously said she'd been 'chased through or over a barbed wire fence.' After seeing surveillance footage of the murder suspect, Teasley allegedly replied: 'That's me. I think is it? I don't know.' When asked if the murder was planned, he reportedly told police: 'I'm telling you, if I was gonna do something like that, it definitely wouldn't be premeditated.' Teasley is an ex-con with a record that goes back to 2020. He was arrested for Heike's murder just five months after finishing a three-year jail sentence for robbery with a deadly weapon. Teasley - whose laundry list of crimes came after he dropped out of the Marine Corps boot camp in San Diego after just four months - pleaded not guilty to the murder. A probable cause affidavit later revealed the suspected killer had recently been fired from his job at a nearby sports store for being 'aggressive' to female employees. They claim Heike, who was found dead on the Reach 11 trail, was chased over a barbed wire fence as she relentlessly sought to escape her attacker. Teasley's attorneys are now referring to him as 'her' in court. The alleged killer requested his trial date be pushed back three years and it is now set for January 2027.
New York Post
01-05-2025
- New York Post
Convict who mused about being trans killed woman because he envied her beauty, cops allege
A 24-year-old conflicted about his gender identity viciously murdered a young woman after he flew into a jealous rage because of her beauty, cops said. Zion Teasley, who wrote about his belief he was transgender in his diary in the days leading up to the slaying, stabbed 29-year-old Lauren Heike 15 times as she hiked on an Arizona trail in April 2023, according to police. 3 Zion Teasley fatally stabbed 29-year-old Lauren Heike while she hiked on a trail in Arizona, in 2023, police allege. Maricopa County Sheriff's Office 3 Teasley allegedly killed Heike because of her beauty. Facebook / Lana Heike 'I have been battling with my gender identity and sexuality,' Teasley is said to have written in a journal entry, according to ABC15. 'I am Christian, so this isn't allowed. I want to live a life of serving god, but how can I with these and other sins in the way. I [know] I am forgiven for my sins. But it's still a lot of pressure and it's hard to maintain a good Christian mindset 24/7,' the accused killer reportedly wrote. Cops revealed Teasley said of Heike before his arrest, 'That's what I would want to look like.' Investigators also said they found a photo of Teasley wearing an outfit similar to the one Heike was wearing when she was killed. 3 Teasley wrote about his belief he was transgender in his diary in the days leading up to Heike's murder. Telemundo Arizona Teasley, whose attorneys have referred to as 'her' in the courtroom, has a rap sheet dating back to 2020, and completed a three-year jail sentence for armed robbery just five months before the alleged slaying.
Daily Mail
01-05-2025
- Daily Mail
Killer murdered beautiful stranger because he was secretly TRANSGENDER and jealous of her looks, prosecutors say
A 24-year-old brutally killed a young woman as she enjoyed a morning hike because he believed he was a transgender woman and was jealous of her beauty, according to police. Zion Teasley is accused of stabbing 29-year-old Lauren Heike 15 times after stalking her on an Arizona hiking trail in April, 2023. Police narrowed in on him thanks to DNA found in her show at the murder scene. Police now say Teasley had been writing in his journal about his gender identity in the months leading up to the esthetician's murder, as reported by ABC 15. 'I have been battling with my gender identity and sexuality,' Teasley reportedly wrote in a journal entry. 'I am Christian, so this isn't allowed. I want to live a life of serving god, but how can I with these and other sins in the way. I [know] I am forgiven for my sins. But it's still a lot of pressure and it's hard to maintain a good Christian mindset 24/7.' Prosecutors also claim Teasley was depressed and wrote alongside a screenshot: 'when I see a beautiful woman and I'm a man.' Zion Teasley had been writing in his journal about his gender identity in the months before the murder A camera captured the suspect following Heike, and eventually returning to the area where her body was found before hopping a fence When policer asked the alleged killer about Heike before his arrest, he reportedly said: 'That's what I would want to look like.' The alleged killer requested his trial date be pushed back three years and it is now scheduled for January 2027 Meanwhile investigators say they found a picture of Teasley in an outfit similar to what Heike was wearing when she was killed. A well-placed camera captured the suspect following Heike, and eventually returning to the area where her body was found before hopping a fence. Cops who found Heike previously said she'd been 'chased through or over a barbed wire fence.' After seeing surveillance footage of the murder suspect, Teasley allegedly replied: 'That's me. I think is it? I don't know.' When asked the murder was planned, he reportedly told police: 'I'm telling you, if I was gonna do something like that, it definitely wouldn't be premeditated.' Teasley is an ex-con with a record that goes back to 2020. He was arrested for Heike's murder just five months after finishing a three-year jail sentence for robbery with a deadly weapon. Teasley - whose laundry list of crimes came after he dropped out of the Marine Corps boot camp in San Diego after just four months - pleaded not guilty to the murder. A probable cause affidavit later revealed the suspected killer had recently been fired from his job at a nearby sports store for being 'aggressive' to female employees - further bolstering investigators' yet-to-be-proven narrative. They claim Heike, who was found dead on the Reach 11 trail, was chased over a barbed wire fence as she relentlessly worked to escape her attacker. Teasley's attorneys are now referring to him as 'her' in court. The alleged killer requested his trial date be pushed back three years and it is now scheduled for January 2027.
Khaleej Times
10-04-2025
- Business
- Khaleej Times
Keeping it in the family: German family in Dubai finds joy (and business) in baking bread
Dubai-resident and German national Sven Mostegel believes business is like bread: If the ingredients are honest and the mix is right, the result is something amazing. It's a mantra he carries close to his heart. In a world that often prioritises speed over soul, the story of Sven's Baker's Kitchen offers a refreshing reminder that family, tradition, and purpose can coexist — and thrive — in the heart of a modern metropolis like Dubai. At the centre of this story is Sven, a certified German master baker, civil engineer, and performance coach who followed his calling to the UAE in 2003. What began as a simple love for real bread and wellness has grown into a homegrown brand that's rewriting the rules of family entrepreneurship. 'My foundation was built by my parents,' Sven recalls. 'My father was a passionate master baker. My mother? The heart of customer connection and the soul of our family business. Today, my most important mentor is my wife, Heike. She mirrors my values every day.' Together with Heike — a trained chef and the first European female sushi master — and daughters Maya and Naya, the Mostegels have built much more than a bakery. The couple has created a community hub, where people come not just to eat, but to connect, work, share stories, and feel at home. Sven's Baker's Kitchen is registered and licensed in Dubai and has been operating for over a decade. Currently, the brand has three franchise locations: Dubai CommerCity (DCC), City Walk, and Al Bazel Road. A fourth one is in development at Dubai Marina. The couple's business approach is refreshingly simple: do what brings joy. And for this family, the joy comes in waves every day — with each sourdough loaf that rises perfectly, with the aroma of seasonal dishes, and with the heartfelt conversations that dust the kitchen counter. 'In our family, the goal is simple: Do what brings joy. For me, that joy comes from helping people through healthy, flavourful, soul-nourishing bread,' adds Sven, who has a PhD in project management. Heike adds: 'I've worked with Sven even back in Germany. It's not just that he's my husband — it's the way he lives and what he does. He's passionate, honest, and deeply committed to helping people, not chasing profits. Life with him is never boring — it's sometimes exhausting, but always meaningful. Together, we've built Sven's Baker's Kitchen as a reflection of our shared values.' Everyone's involved That passion seems to have been inherited by the next generation. Maya, who is already involved in the business's creative side, says, 'I love that I get to share ideas and be part of it all. For my dad, everyone is a friend — even those who don't like him. He always says, 'The biggest gift we have is life itself.' And he lives that — with us, in Sven's Baker's Kitchen, and in Sven the Baker. His upcoming book, The Bread Revolution – Bread: Curse or Blessing? is incredible. Mom and I already read it twice — not because he's my dad, but because it's real, powerful, and deeply honest. Everyone should read it.' Today, as the family serves German-inspired cuisine across Dubai, participates in national sustainability initiatives, and prepares to launch a new outlet, the Mostegels stand as a modern-day blueprint for family-run enterprises. They prove that authenticity, wellness, and purpose can rise beautifully when nurtured with love. Sven attributes his success to the UAE . He explains: 'The UAE welcomed me with open arms. The multicultural community here deeply values German craftsmanship and quality. At Sven's Baker's Kitchen, our guests find more than food — they find honesty, tradition, and innovation blended into every loaf and plate. What's special is that not only our German sourdough baking is appreciated, our modern German kitchen is becoming a rising star. People here seek healthy, clean, full-flavoured food. The UAE has given me the space to build this vision with purpose and authenticity.' Building bridges Sven recalls: 'We were the first bakery brand in Expo history to speak on bread, health, and sustainability. My first book was written here — the second is underway. And I'm honoured to contribute to national initiatives like the grain renaturation project under the leadership of Dr Khalifa Al Tunaiji, Chairman of the Sharjah Department of Agriculture and Livestock, commissioned by Dr Sheikh Sultan bin Muhammad Al Qasimi, Ruler of Sharjah. These moments remind me that bread can build more than meals — it can build bridges.' In the end, what makes Sven's Baker's Kitchen so beloved isn't just its crusty sourdough or health-forward menu. It's the heart baked into every slice — the story of a family that dared to mix business with love, and rose together. Tips for families planning to start a business • Love what you do – or don't do it at all. • Passion is the soul of any good business. • Be honest. Don't invent stories – tell your truth. If your concept benefits people, you're already ahead. • Surround yourself with professionals, especially in marketing and legal setup. • Marketing must be done by people who love their job just as much as you love yours. And legal advice? Don't cut corners. Good legal support based on real experience is everything.
